Eric Brooker

The Channel Standard

An experienced, data-driven advisory firm that methodically empowers suppliers to boost visibility and drive growth. Leading the way in channel excellence, we provide tailored solutions and actionable insights that transform your bottom line.

Founder & CEO

Counsel Culture

Host of the award-winning Counsel Culture podcast, ranked in the top 1% globally, and keynote speaker on leadership and culture. Known for delivering transformative insights on self-leadership, vulnerability, and presence, empowering organizations to thrive. Offers coaching in leadership, sales, and culture, along with emcee services for corporate and nonprofit events.

Keynote Speaker | Coach | Podcast Host | Bestselling Author

YOU ARE ENOUGH!

Author of the national bestseller You Are Enough: Overcoming Lifelong Doubts of Worthiness (October 2023), a deeply personal journey through loss, grief, and hope. This powerful work explores self-leadership and the healing process, offering readers a path to embrace their worthiness, even amidst life’s challenges. Through heartfelt storytelling, it inspires others to find strength, resilience, and the truth that You Are Enough.

Author

Bluewave Technology Group

Led transformative M&A initiatives, completing a projected three-year effort in just nine months. By month seven, achieved line of sight to the original three-year EBITDA target. This accelerated success significantly enhanced market presence and positioned the organization for long-term growth. Transitioned out of the business as planned after achieving EBITDA goals, enabling the seamless integration of acquired companies.

Vice President, Strategic Partnerships

Bigleaf Networks

Led sales, strategy, and GTM initiatives for a state-of-the-art SD-WAN solution. Oversaw a channel-exclusive sales organization, driving exceptional execution and exceeding targets. Established Bigleaf Networks as a recognized leader in the SD-WAN space. Played a pivotal role in strengthening the company’s presence in the channel community.

Vice President of Sales

Senior Director, National Partner Programs

Broadvoice

Built a comprehensive framework, refining the sales process and enhancing data collection through the CRM. Delivered coaching and training to ensure adoption, driving employee retention and consistent revenue forecasting. Led a channel sales team for a UCaaS provider, achieving a 2x increase in sales with no additional headcount. Strengthened partner relationships to enhance market presence. Positioned the business for sustained success in the channel market.

National Director of Channel Sales

ViaSat Inc.

Joined as a founding member of the channel sales team for a global satellite internet provider, playing a key role in establishing the channel program's foundation. Transitioned out as financial outcomes did not align with expectations set during the interview process, offer letter, or personal career goals.

Midwest Regional Sales Manager

Ecessa Corporation

Led a large team of sales and marketing executives for an SD-WAN provider. Established multiple Technology Solutions Distributor (TSD) relationships, building Ecessa’s reputation as one of the most respected SD-WAN providers in the channel. Drove significant growth in channel partnerships and market recognition. Transitioned out of the company due to organizational financial challenges, with the CEO assuming sales and marketing responsibilities.

Channel Chief - Vice President of Sales and Marketing

Involta

Achieved significant success by closing one of the largest deals in company history. Led sales efforts in a competitive market, driving growth and customer engagement. Transitioned out during an unexpected nationwide layoff as the company shifted to a General Manager model under new leadership to reduce costs.

Director of Sales

Brookline Networks

Founded a Trusted Advisor agency specializing in selling services through the channel. Built a highly respected agency in the marketplace as a registered agent with one of the largest Technology Solutions Distributors (TSDs). Achieved significant success, establishing a strong reputation within the channel community.

Founder

Inspiring Technology Leader | Bestselling Author | Keynote Speaker | Podcast Host

From my home in St. Paul, Minnesota, my journey has taken me across the globe, connecting with thought leaders and industry experts. With over 25 years in the tech industry, I've honed my skills in visionary leadership, business development, and creating environments where individuals and organizations thrive.

Author of "You Are Enough": My bestselling book, "You Are Enough: Overcoming Lifelong Doubts of Worthiness," offers transformative insights on conquering self-doubt and embracing inherent worth, helping readers achieve personal and professional growth.

Keynote Speaker: I deliver impactful keynotes on leadership, culture, and worthiness, blending personal stories with professional wisdom to inspire audiences to embrace authenticity and drive positive change.

Host of the Counsel Culture Podcast: My podcast ranks in the top 1% globally, where I explore themes of leadership, culture, and personal growth through engaging conversations and interviews, offering listeners actionable insights for meaningful transformation.

Professional Background: Before venturing into writing and keynote speaking, I built a successful career in technology, holding prominent leadership roles. My strategic and innovative approach has left a lasting impact on organizations and teams.

Inspire and Empower: Through my book, speeches, and podcast, I share wisdom and experiences to uplift individuals from all walks of life. Committed to fostering a supportive culture, I combine authentic storytelling with practical advice to drive self-belief and positive transformation.

Let's Connect: If you're seeking inspiration and practical strategies to drive your organization forward, or looking for a keynote speaker who can ignite change, let's connect and explore the possibilities.

Speaker | Coach | CEO | Host | Author

Counsel Culture is a www.ericbrooker.com company.

“It is all about becoming the best version of ourselves possible.”

There is an opportunity for all of us if we look for it—the chance to serve others while at the same time taking a leadership role in our own lives.

Eric hosts the award-winning podcast Counsel Culture which is currently ranked in the top 1% of all podcasts globally.

In addition, Eric is a keynote speaker focusing on topics of culture and leadership. Topics include:
- Leadership & Culture
- Self Leadership - Where It All Begins
- The Power of Vulnerability as a Leader
- The Power of Being Present

Eric provides coaching opportunities from; 
- Leadership Coaching Program
- Sales Leadership
- The Keys to Culture
- The Power of LinkedIn

Eric also provide emcee services for; fundraisers, non-profits, annual company kickoff events.

The book, "You Are Enough Overcoming Lifelong Doubts of Worthiness" was released in October 2023.

"You Are Enough" is a book about loss, grief, and hope. In this book, I share how the grieving of an estranged relationship with my oldest child took me to my own childhood to find true healing. Ultimately, it is a book about self-leadership. This book details our journey and suffering through grief and explains how we have held onto hope. I share our emotional journey as a parent and discuss the genuine suffering we have gone through (including the suffering of our children). I share our story in hopes of building a bridge for you to come to terms with the simple fact that despite not having control of every situation, You Are Enough.”

Eric A. Brooker

Cloud Tech Gurus

Driving the vision and mission of Cloud Tech Gurus 
Working with cutting edge Contact Center SaaS companies to simplify technology selection
Working with Contact Center Consultants to help deliver the solutions for CX buyer challenges

Chief Executive Officer

AinCX, LLC

My practice is focused on consulting for contact center and CX SaaS organizations. Some of the services are providing industry insights and guidance, go to market strategy and vision development along with process and company strategy.  

I am only taking on a few select clients at a time in order to provide the best value for industry software providers that I believe fill a unique need in the space.

Independent Contact Center SaaS Consultant 

Cloud Call Center Search

We work with BPO partners and clients around the globe to help them walk through the buying process to ensure they get the right vendors and solution providers to provide the best business outcomes.  The human first focus on all experiences is a critical part of our process.  Buyers often only go through technology searches once every few years, so it is our responsibility to help you navigate this and simplify your life. 
Specializing in a couple of key areas, we help Contact Centers and Customer Experience leaders determine the right technology solutions.
•	CCaaS (omni channel, dialer, telephony platforms, CPaaS and more)
•	Analytics (Voice and Data) 
•	CRM
•	Agent Performance Management (Gamification, QA/QM, Knowledge Base and more)
•	WFM
•	Artificial Intelligence (Bots, IVAs, Language Assessment and more)
•	DaaS 
•	or any of the other myriad of acronyms.   

We operate without bias toward any technology or provider and are only concerned with making the ideal match for the client. There are no fees to the client for our services.
https://cloudcallcentersearch.com/

General Manager, Co-Founder

OUTSOURCE CONSULTANTS, LLC

Working with individuals, consulting firms, technology companies, Master Agents and direct channel partners within the contact center practice, my end goal is to provide wins for every person involved in any buying process.  Through 26 plus years in contact centers I provide transparent communications to every stakeholder throughout the process for services such as outsourcing, technology and market insights.  When we partner with an organization it is much more than a road to commerce.  It is a true partnership in every sense of the word.    Many of our partners leverage our insights and experience for strategy discussions, team trainings and thought leadership marketing initiatives to help each other grow.
•	Outsource Consultants is an outsourcing search firm with the largest BPO database in the industry.  
•	At our core we are process and data driven with over 60 plus data points per BPO which has allowed us to be the first to the channel with our services  
•	We are a truly scalable model to allow channel experts to monetize outsourcing services around the globe and ensure their clients’ find the right partners to work with   
•	Available within the Master Agent community and through direct relationships
https://outsource-consutlants.com

Global Head of Partners

Connect First, Inc.

Connect First, Inc. is a cloud based contact center technology provider that offers the best up-time and most stable telephony solution in the market.  My role is to provide the direction and lead the direct and indirect sales teams.  Working as a key member of the executive team to drive the company forward to become the leading communication tool in the industry.

VP of Sales and Marketing

VoiceOne Solutions

thē Corporation escorts European, Asian and other established non-US software and technology companies into the United States market.  We will grow your US market presence through effective, targeted sales and marketing, and build a scalable operation to dominate the US marketplace for your products.

Sentinel Development

Executive Vice President

TouchStar Software

Director of Europe, Middle East and Asia Pacific
Other positions At TouchStar:
Manager of Tactical Initiatives 
Sales Engineer
Training Manager

Director E.M.E.A.

Passionate about the contact center industry that has given me so much! #contactcenters #ccaas #omnichannel #contactcentersoftware

For going on 30 years I have been a user of, buyer of, implementer, trainer and leader in Contact Center software which provides a unique perspective when it comes to technology acquisitions strategies.   

I also believe strongly in the Entrepeneur's Operating System or E.O.S. to run a business.  EOS is a model to create a scalable, transparent and effective business created by Geno Wickman and his team.   

Cloud Tech Gurus brings together industry leading consulting groups with cutting edge SaaS solutions to solve contact center and customer experience buyers' challenges.  

We specialize in: #CCaaS #AI #WFM #WFO #AgentAssist and many other contact center and customer experience technologies.   

Contact me today. fred@cloudtechgurus.com

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Eric A. Brooker

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