Eric Melillo

Over the last two decades, I’ve led partnerships with 250+ brands, driven $100M+ in revenue, and built systems that scale businesses.Then in 2021, I hit a breaking point.So I walked away from the agency I built —forced to start over from nothing.And I had a revelation.Financial freedom isn’t just for the lucky few.With the right systems, founders and coaches can turn their knowledge into income —without wasting years figuring it out.So I built the frameworks I wish I had.And it changed everything.That’s when I went all in —proving that building predictable client income isn’t just a dream, but a system founders and coaches can follow.Now I help founders and coaches build predictable client income and profitable, system-driven businesses—without wasting years guessing.My Results:→ $100M+ revenue across 250+ brand partnerships→ 20+ years building revenue systems for Fortune 500s→ 1,000+ systems, 2,000+ automations, 5,000+ AI prompts deployed→ Helped founders and coaches build predictable income from their expertiseAI Creator Accelerator is launching soon — join the waitlist:→ www.ericmelillo.com/courses/entrepreneur-osThe Modern Creator (newsletter):Every Saturday, I share 1 exclusive growth system, automation, or AI prompt you won’t find anywhere else:→ www.ericmelillo.com/newsletterhello@ericmelillo.comX: @EricMelillo_

Founder & CEO

ProScale OS helps scale your business smarter with proven automation systems & 10x productivity.

If you’re easily offended, sales ain’t for you.

The distinction is simple:

Sales asks: “Will this solve their problem and are they willing to pay?”

Politeness asks: “Did I offend anyone?”

Sales defines results.
Politeness defines comfort.

Most people confuse being “nice” with being effective:

Hesitate to ask for the sale

Avoid tough conversations

Sugarcoat objections

Give away advice or solutions for free

Ask them for money? Crickets.
Push back when they resist? Awkward silence.

That’s not sales. That’s wishful thinking.

Real sales example:
“I can help you save 10 hours a week with this system. If it’s not a fit, no worries—but if it is, we can start this week.”

Direct. Clear. Honest.

That’s how you close without being pushy.

The process supports it:

Identify the problem your customer actually wants solved

Lead with value, not features

Ask for the sale early and often

Listen, adjust, repeat

When you master this:
✓ Deals close faster
✓ Customers respect you
✓ You grow predictably
✓ You stop leaving money on the table

Ignore it, and you’ll stay small:
❌ Avoid tough conversations
❌ Wait for the “perfect moment”
❌ Give away your time and expertise for free
❌ Wonder why growth is slow

The uncomfortable truth:
The people willing to sell will always win.
The people too polite to ask, fall behind.

Stop overthinking niceness.
Start mastering sales.

Sales chooses your growth.
Courage wins it.

---

Doing the work but nothing’s changing yet?
I made a free 2026 LinkedIn Growth Guide.

You’ll learn:
- 6-figure frameworks
- How to turn skills into income
- How to automate growth with systems

It’s free when you join the newsletter.

Get it here → ericmelillo.com/newsletter

One-person business builder | Helping experts turn their knowledge into income | Powered by systems, automation, and AI

The real flex isn’t grinding 16-hour days.

It’s setting up systems that keep your work moving
even when you’re drained.

Most solopreneurs rely on luck.

Memory.
Willpower.
“Maybe I’ll do it later.”

That breaks fast.

Here’s what actually works for solo founders:

• One place for everything. Not Slack. Not notes. Not DMs.
• Tasks written as actions (send, review, publish, reply).
• Daily work capped at 3–5 tasks. Everything else scheduled.
• Repeating tasks automated or templated.
• Follow-ups auto-reminded so nothing lives in your head.
• A “done → next step” rule for every task.

Before this, my days as a solo founder were chaotic.

After this:

• No wondering what to start first.
• No switching between 5 apps every hour.
• No end-of-day panic over what slipped through.

If your system relies on motivation, it’s not a system.
Good systems run on autopilot, low energy, or chaos.

Less friction.
More output.
Zero burnout.

For solopreneurs, that’s how you win without burning out.
And here’s the truth: your freedom is only as strong as the system you build.

That’s the real flex.

You don’t need a team to make real progress.

I’ve learned this the hard way. 

Early on, I tried doing everything with a “team mindset” by myself—thinking I needed perfect systems, perfect tools, perfect timing. 

It was slow. Exhausting. Frustrating.

Then I realized: one person with clear systems can outpace a team with no direction.

For me, that meant:
• A simple task list I actually follow
• A repeatable way to ship work
• Clear priorities, not endless to-dos

Suddenly, progress felt different. I was moving faster than before, even without anyone else involved.

Start where you are. Build brick by brick.

Write down what works.
Repeat it.
Cut what slows you down.
Automate what repeats itself.

Don’t wait for the perfect team, the perfect tools, or the perfect moment.
Clarity + action beats headcount every time.

Solo doesn’t mean small.
It means focused.
And focus, over time, compounds into momentum you can’t buy.

So today, pick one thing that matters. 

Ship it. 

Document it. 

Then do it again tomorrow. 

That’s how I keep making progress, and it works every time.

I help founders and coaches turn LinkedIn into a client machine | Powered by AI and systems | Ex Fortune 500 systems builder

3 audience growth myths that keep driven professionals overlooked online.

You post consistently.
You engage daily.
You follow all the "rules."

Still invisible.

Here's what I learned after building three different audiences:

Stop chasing numbers.
Start tracking signals.

Same content.
Completely different reach.

With vanity metrics? You're guessing.

Follower counts mean nothing.
Likes don't convert.
You're building in the dark.

With real signals? You're intentional.

One quality connection matters.
Engagement compounds.
Growth without gimmicks.

I spent two years posting into the void.

Then I tracked three simple metrics that actually predict growth.

The result?

Smaller audience.
3x the opportunities.
Zero algorithm anxiety.

Here's what to track instead:

1. Reply rate, not reach

Stop obsessing over impressions.

Track who responds.
Who starts conversations.
Who remembers your name.

That's your real audience.

2. Save rate over like count

Saves signal value.

Someone wants to return.
Reference your work.
Share it privately.

Likes are passive.
Saves are intentional.

3. DM quality, not quantity

One thoughtful message beats a hundred emojis.

Are people asking real questions?
Sharing their challenges?
Requesting your help?

That's traction.

Your audience isn't too small.

Your measurement is.

Track signals that predict real opportunities, not vanity metrics that feed your ego.

You'll grow slower but land faster.



If this helped:

Track one new signal this week. 🤙

 Myth

The truth about building in public:

Most people won’t understand your process.
They won’t see the point of sharing your work.
They won’t relate to the risks you’re taking.

And that’s normal.

The people who do get it?
They’re building too.
They’re experimenting, failing, adjusting.
They recognize the effort behind the progress.

Everyone else is just watching.
Reacting from the outside.
Waiting for a final result before forming an opinion.

You don’t need their approval.
You don’t need to explain yourself.

Your only job:

Keep building.
Keep showing the work.
Keep moving forward.

Because when it finally clicks,
they’ll call it “overnight” —
and you’ll know how long it really took.

undefined undefined

Helping Enterprise Companies Scale & Crush Competitors with HubSpot

I ignored LinkedIn for 10 years.

Quietly disrespected the platform.
Built audiences everywhere else.
Thought I was too smart for "professional" content.

Then I checked my booking data.

Every single prospect was coming from LinkedIn.
Not Twitter. Not Instagram. Not my newsletter.
LinkedIn.

6 months ago I went all-in.
0 to approaching 10,000 followers.
3x my inbound.

Here's what actually worked while building in public:

🎯 Post in-progress work, not polished lessons
People don't want your finished results.
They want the messy middle.
The thinking behind the decisions.

🎯 Write like a human, not a brand
Simple sentences beat smart-sounding ones.
If it feels boring to write, it's probably clear to read.

🎯 Solve one problem per post
Most content feels busy but audiences don't grow.
Because you're teaching everything at once.
Pick one thing. Go deep.

🎯 Reuse ideas that already work
Your best content isn't your newest content.
It's your clearest content.
Say the same thing better, not different.

🎯 Spend more time in comments than Canva
Engagement beats aesthetics.
Every single time.

The truth most people ignore:

Audience growth isn't about posting more.
It's about being useful.
Being visible.
Being consistent.

Same room. Every day.

No hacks.
No viral tricks.
Just clear thinking + daily reps.

Full breakdown in the carousel.
Pick one. Apply it today. 👇

___

💾 Save this
♻️ Repost to help someone in your network.
➕ Follow Eric Melillo​ for more personal brand insights.

LinkedIn Audience Growth

I said yes to work that consumed an entire weekend.

Missed my son's soccer game where he scored his first goal.

Still think about it.

Most businesses struggle the same way…

Not because the product is bad.
Not because the team isn't skilled.
Not because customers are impossible.

I'm talking about businesses that:

• Agree with every client request
• Avoid saying no, even when it hurts the team
• Hide behind "the customer is always right"

They think "pleasing everyone" is a business strategy.

It's not.

It's a burnout strategy.

Because the strongest businesses aren't the ones that say yes, they're the ones that guide, challenge, and set boundaries.

They'll:

• Give advice instead of blind agreement
• Set clear expectations without fear of conflict
• Focus on results instead of endless "yes"

And they win.

Here's the truth most people ignore:

• Every extra revision adds stress, not value
• Every "yes" that doesn't make sense costs time and money
• Every unclear boundary leads to missed deadlines

I learned this the hard way.

Said yes to 5 change requests from one client.
Worked nights. Worked weekends. 

Their feedback? "We didn't feel like you worked hard enough."

That's when it hit me:

No amount of accommodation will satisfy some people.
But it will drain you completely.

The market doesn't reward "always right."
It rewards clarity, guidance, and results.

So I made two changes:

𝗡𝗼 𝗮𝗳𝘁𝗲𝗿-𝗵𝗼𝘂𝗿𝘀 𝗼𝗿 𝘄𝗲𝗲𝗸𝗲𝗻𝗱 𝘄𝗼𝗿𝗸
𝗪𝗲𝗲𝗸𝗹𝘆 𝗰𝗹𝗶𝗲𝗻𝘁 𝘀𝘆𝗻𝗰 𝗺𝗲𝗲𝘁𝗶𝗻𝗴𝘀 (𝗺𝗮𝗻𝗱𝗮𝘁𝗼𝗿𝘆)

The result?

Better clients who respect my time.
Clearer projects with fewer surprises.
Stronger relationships built on mutual respect.

And I haven't missed another soccer game.

Your competition isn't smarter.
They're just better at managing expectations.

What's one boundary you need to set this week?

The best productivity method is the one that works for you.

Not the one your favorite creator swears by.
Not the one that looks good in Notion screenshots.
Not the one that worked for you during a completely different phase of life.

Your energy isn’t the same every day.
Your focus isn’t either.

Some days you can deep work for hours.
Other days, getting the basics done is the win.

That’s normal.

Listen to your body.
Notice when you’re sharp.
Notice when you’re drained.

Then test.

Short sprints. Longer breaks. Morning work. Late-night focus.

Keep what helps. 
Drop what doesn’t.

Over time, you’ll stop chasing “perfect productivity”
and start building a system that actually fits your life.

And that’s when work feels lighter.

Building your personal brand doesn’t need to be hard.

It’s actually quite simple.

And it comes down to one word.

You.

🎯 Write from what you already do
If you worked today, you have content.

A decision you made

A mistake you noticed

A shortcut you learned

A conversation that changed your thinking

Turn that into one post. No backstory. Just the lesson.

🎯 Share one opinion per post
Don’t explain everything.

Pick one belief and stand by it.

Example:
“I don’t think consistency builds a brand. Clarity does.”

That’s enough to start a conversation.

🎯 Use your real words
If you wouldn’t say it out loud, don’t type it.

Simple sentences > smart-sounding ones.

If it feels boring to write, it’s probably clear to read.

🎯 Repeat the same ideas
This is where most people mess up.

You don’t need new ideas.
You need the same 3–5 ideas explained from different angles.

Repetition builds recognition.

🎯 Post, then engage
Posting is only half the job.

Spend 15 minutes:

Replying to comments

Leaving thoughtful comments on others’ posts

That’s how your brand actually spreads.

No hacks.
No aesthetics.
No pressure to be “unique.”

Just show your thinking.
Again and again.

That’s the whole system.

Hiring is one of the hardest parts of entrepreneurship.

Not because talent doesn’t exist.
But because expectations are broken.

Everyone wants:
Big salaries.
Senior titles.
“Work-life balance.”

Few want:
Ownership.
Consistency.
Learning before earning.

Early on, I thought the problem was me.

Maybe I wasn’t a good leader.
Maybe I needed better systems.
Maybe I needed to “motivate” people more.

Then I noticed a pattern.

People who cared about the work?
They didn’t need chasing.
They didn’t need micromanagement.
They didn’t disappear after payday.

People who only cared about the paycheck?
No process ever fixed that.

Here’s the uncomfortable truth:

You can’t manage motivation into someone.
You can’t train hunger.
You can’t systemize responsibility.

Skills can be taught.
Experience can be built.
Work ethic? That’s already there - or it’s not.

Now I hire differently.

I look for:
✔️ People who show up before being asked
✔️ People who ask better questions than they give excuses
✔️ People who treat the work like theirs, not “the company’s”

Here’s how I actually test this:

I don’t start with long interviews.
I start with small responsibility.

A paid trial.
A clear outcome.
No hand-holding.

If they need reminders, they’re not ready.
If they over-communicate, they usually care.
If they improve without being told, that’s the signal.

Titles don’t impress me anymore.
Resumes don’t predict execution.

Behavior does.

The fastest way to spot the right people?
Watch what they do when no one is watching.

That’s who you build with.

You're not stuck because you're afraid to fail.

You're stuck because you're addicted to certainty.

I spent 3 years knowing I wanted to leave my agency.
3 years scrolling LinkedIn during lunch.
3 years telling myself "next year."

The issue wasn't capability.
It wasn't even fear of failing.

It was the comfort of knowing.

Knowing what every Tuesday looked like.
Knowing when the paycheck hit.
Knowing what level of miserable I'd be by Thursday afternoon.

It was predictable.
Predictable feels safe.

Even when it's slowly draining you.

Your brain is wired to avoid uncertainty more than it avoids pain.

That's why people stay in jobs they hate.
That's why "someday" never comes.
That's why you'll plan for years but never start.

The shift happened when I realized something:

I wasn't choosing between success and failure.
I was choosing between two types of risk.

The risk of trying and not knowing what happens.
Or the risk of not trying and knowing exactly what happens.

Both are risky.
One just feels safer.

I didn't leave because I had it figured out.
I left because I couldn't stomach another year of predictable misery.

Here's what I wish I knew:

You'll never feel ready.
The certainty you're waiting for doesn't exist.
It shows up after you start, not before.

The people who escape aren't fearless.
They just decided uncertain possibility beats predictable misery.

I break down how to actually make the transition in my free newsletter.

Real systems. Real frameworks. Not just mindset.

Get it here: ericmelillo.com/newsletter

___

♻️ Save & Repost to help someone in your network get unstuck.
➕ Follow Eric Melillo​ for more personal brand insights.

uncertainty carousel

Most of the work you’re doing every day shouldn’t exist.

I know because I was doing it too.

Most people think automation is complicated.
But that’s not why they avoid it.

They’re too buried in daily tasks
to notice which ones are quietly stealing their time.

Not the lack of tools.
Not technical skill.
Not budget.

The real problem is manually doing work that doesn’t require thinking.

I set one rule:
If I did the same task twice in a week, it got documented and automated.

That changed everything.

I see business owners stuck in things like:
- Chasing invoices and payment reminders
- Sending the same emails over and over
- Copying data between tools

So they stay busy.
They feel productive.
They burn out.

Meanwhile, others grow faster with less effort.

Not because they work harder.
Because they automated repetition first.

Here are 3 workflows that freed up hours in my week:

Client onboarding  
New client signs → contract sent → invoice generated → welcome email delivered.  
I built this after slow onboarding caused a few clients to second-guess their decision.

Content repurposing  
Newsletter published → auto-posted to LinkedIn → saved to a content library.  
No tabs. No copying.

Payment follow-ups  
Invoice overdue → reminder sent → escalation sequence triggered.  
No awkward chasing.

Each workflow took about 30 minutes to set up.
Each saves me 2–3 hours every week.

That time now goes to strategy, content, and growth.

Automation isn’t about replacing yourself.
It’s about removing friction so you can focus on what actually moves the business.

---

Still manually doing work that should run itself?
I'll show you how to fix it inside my free newsletter.

You’ll learn:
- 6-figure frameworks
- How to turn skills into income
- How to automate growth with systems

It’s free when you join the newsletter.

Get it here → ericmelillo.com/newsletter

People make purchasing decisions in a split second.

They land on your page.
They scroll for a few seconds.
And in that tiny window, one thought decides everything:

“Can I trust this?”

If the answer isn’t yes — they’re gone.

Not because your offer is bad.
Not because your price is wrong.
But because trust didn’t land fast enough.

That’s why social proof matters so much.

• testimonials
• client results
• case studies
• screenshots
• before → after stories
• real conversations

These aren’t “nice to have.”

They speed up trust.

They tell your audience:

“People like you took the leap — and it worked.”

And suddenly…

warm traffic turns into real leads.
Interest turns into action.
Curiosity turns into confidence.

Not because you shouted louder.

But because you proved it.

So if you want more conversions?

Don’t just explain your offer.
Show the receipts.

People don’t buy the promise.
They buy the proof.

Most entrepreneurs think success comes from learning.

It comes from pressure.

I used to believe the "right course" would unlock everything.

Spent over $20,000+ on programs.
Read every business book on my shelf.
Studied frameworks until I could teach them myself.

Then I launched my first business.

And something odd happened:

None of it prepared me for the real thing.

When cash flow dried up.
When a client threatened to leave.
When I had to choose between paying myself or my team.

Meanwhile, I kept watching entrepreneurs who seemed to have no advantages.

No connections.
No safety net.
No backup plan.

Yet they were building 6-figure businesses.

Working flexible hours.
Actually sleeping at night.

What did they know that I didn't?

They understood that entrepreneurship doesn't teach you comfort.

It teaches you who you are under pressure.

They weren't chasing perfect plans.
They were taking messy action.

They weren't waiting for confidence.
They were building it through reps.

They weren't avoiding failure.
They were using it as feedback.

Every hard conversation.
Every moment of doubt.
Every time they chose to stay.

It all built character that no course could teach.

I stopped waiting for perfect.
Started embracing pressure.
Learned more in 6 months than 6 years of programs.

And built a business that didn't just make money, but made me into someone who could handle anything.

Now I teach others to do the same.

Because entrepreneurship isn't learned.

It's lived.

___

♻️ Repost to help an entrepreneur in your network.
➕ Follow Eric Melillo​ for more personal brand insights.

One of the big side effects of being a solopreneur is sacrificing your mental health and family time. 
 
It’s easy to get caught up in the hustle and forget what really matters. 
 
Burnout is real. 
Working nonstop can wear you down. Isolation can creep in, and you might start feeling lonely. 
 Skipping family dinners or missing events can hurt your relationships. 
 
I remember focusing so much on my work that I missed quality time with my family. 
It hit me hard. 
Those moments with family are irreplaceable. 
 Since then, I’ve made it a point to prioritize family time. 
 
 It has helped my happiness and productivity. 
 
Your mental health and family are your greatest assets. 
 
Make sure to take care of them.

90% of solo operators confuse activity with progress.
The other 10% build systems and move calmly ahead.

Which one are you?

The difference is simple:

Productivity asks: “Why does this work exist?”
Tasks ask: “What should I do next?”

Productivity creates leverage.
Tasks create busyness.

Productivity stays stable.
Tasks change daily.

I’ve seen too many solo founders drowning in:

To-do lists
Daily planners
Time-blocking calendars
Productivity apps

But ask them how work flows?

Silence.

Or worse:
“I just try to stay disciplined.”

That’s not productivity.
That’s willpower with a deadline.

Here’s a real productivity system example:

“Every task enters one inbox, gets prioritized once, executed with templates, and reviewed weekly.”

That’s clarity.
That’s repeatability.
That’s saying no to chaos.

Then the execution supports it:

Daily: Capture → Decide → Do
Weekly: Review → Improve
Monthly: Simplify → Automate

See the difference?

Systems are your theory of how work gets done.
Tasks are just today’s actions.

When you build systems first:
✓ Less decision fatigue
✓ Faster execution
✓ Fewer dropped balls
✓ More mental space

When you skip systems and chase hacks:
❌ Constant overwhelm
❌ Fake productivity
❌ Burnout cycles
❌ Busy days, slow progress

Hard truth:

Solo operators with systems are outpacing you quietly.

While you optimize to-do lists,
they’re compounding output.

Stop managing tasks.
Start designing systems.

Systems choose how you work.
Tasks simply follow.

That’s how solo ops scales.

I use this system to drive a 1,900% increase in impressions.
It works when you treat it like a system, not content.
Consistency and sequence do the rest.

I help you (actually) use AI for content.

When I started on LinkedIn, I was lost.

My posts used to die at 400 impressions.

I didn't know how to write hooks.
I didn't know how to structure content.
I didn't know AI could do 80% of the heavy lifting.

I just kept posting and hoping.

Now I scroll LinkedIn every day.

And I see the same pattern everywhere:

- People with valuable insights.
- People with real expertise.
- People with brilliant ideas.

Stuck at 500 impressions.

Not because their content is bad.

Because of fixable mistakes:
↳ Weak hooks that don't stop the scroll
↳ No structure, so readers bounce
↳ No systems, so they burn out

A few tweaks and they'd be flying.

That's why I built The AI Creators Club.

What members have done in 30 days:

☑︎ 100k impressions in 28 days
☑︎ 5k followers in four weeks
☑︎ Three new clients closed

What's inside:

✦ Templates behind 40M+ views
✦ ~10 hours of pre-recorded training
✦ AI systems and prompts I use daily
✦ Daily feedback on your actual content
✦ Weekly live coaching with me and Fatima
✦ Private community + quarterly London meetups

To put it in perspective:

60 minutes with me costs £500.
3 months inside the Club costs £495.

Doors are officially closed.

Join waitlist: https://lnkd.in/eXtBeCA4

The AI Creators Club - Doors Close Tomorrow

Sara Simmonds

CEO Impact Innovator | Helping Purpose Driven Entrepreneurs Scale to $1 Million, $50 Million and Beyond | Follow Me For Systems On Sustainable Growth 🌎

With 100K+ followers, 14 years controlling $ Billion buying budgets generating $200M+ for corporates

Plus $10M+ growth for purpose led founder results and $50M+ in positioned expansion - I built the organic growth system for entrepreneurs I wished existed when I needed it most.

My $150K Lesson:

2007: Co-founded Sharkah Chakra, world's first award-winning impact jeans brand. Featured in Vogue, GQ. Winner/ 30 team members.

The insight: As a $Billion Dollar buyer, I saw what made offers succeed at scale. When I built my own brand, I realized most entrepreneurs don't think like buyers - they think like sellers.

The breakthrough: I stopped asking "What expert should I hire?" and started asking "What would make ME approve this budget?"

The answer: ONE Category of One business - fully integrated, perfectly aligned, impossible to ignore.

That shift changed everything

Impact Innovator OS - The Integrated Growth System

I built ONE system that integrates everything a Purpose Led Entrepreneur needs to scale:

Strategy - Your custom path to scale
Offer - Your Category of One Offer
Sales - Your revenue engine
Mindset - Your breakthrough leadership

Everything in-house. Everything you own. Forever.

My System Results:

£0 to £300K in 12 months without agencies
100K+ organic following through owned systems
Multiple 6-figure months, 40-hour weeks
Zero debt, 100% profitable

Founding Member Results Using This System:

Eugenie & Luis: $1M+ additional revenue
Ami: 0- $300K launch
Carol: $200K Sell out launches and scaling to $30MN
Rachel: $500K funding round achieved 
Jo: $2MN -$4MN Sales Increase 
Marie & Jason: Eliminated $144K agency costs
Alexandra: Closed $75K funding deal 
Paula: Scaled and exited in 12 months
Elizabeth: Ideal to Launch and 18 International Awards, plus Amazon Prime Distribution
Simon: High Ticket Offer launched in 90 days and Best Selling Author of his niche


Founding Member Access (Limited):

▸ Foundation: $15K - Build Your Category of One (12 months)
▸ Scale: $30K - Scale Your Growth System (12 months)
▸ Empire: $60K - Full Integration & Implementation (12 months)

(All programs replace $150K+ in agency costs with ONE in-house system you own forever)
(Limited spots)

For purpose-led entrepreneurs ready to scale to $1M, $50M and beyond as a Category Of One:

▸ Next Masterclass: "5 Systems to Build Your Category of One Business"
▸ Newsletter: Weekly buyer intelligence insights
▸ Strategy Session: 45-min Category of One assessment

→ DM 'SYSTEM' for founding member details
→ DM 'MASTERCLASS' for registration link
→ DM 'NEWS' for newsletter

Business Mentor

I Just Got Back From 5 Incredible Weeks In Argentina and Uruguay 

I went from not knowing one single person in the country

To build a Dream 100 network In 30 days

Don't get me wrong, there were moments when I felt super lonely

One of them was arriving on an island at a tiny town 

where hardly anyone spoke English

It was right at that moment, my mum called me (her intuition working big time)

Are you ok? she asked. "Well, maybe I am a bit lonely, but we all get lonely, I said."

The difference is how we choose to handle it

I decided there and then to apply my Dream 100 network building principles

One of the key foundations I teach here at Impact Innovator OS

It's the idea of One to Many

Put yourself in the right environment (I was in Jose Ignacio, Uruguay fabulous place)

Next Step 

Be super focused on who you want to connect with and why

Then allow your own unique power and light to shine

And allow yourself to receive more ...

Here is how this worked in ACTION 

I followed my intuition to a relaxed, beautiful beach bar

And most importantly, did not look myself away when I felt lonely and vulnerable

And wanted to just give up

I kept going, putting myself out there

I sat at the bar - alone and embraced the moment

Got into the vibe, relaxed, and let go

Then heard some fellow English speakers

Stood up, took action, went over, said Hey, I'm Sara great to meet you, I'm here on my own and would love to connect

The rest is history

Amazing people introduced me to amazing people, who invited me to incredible events

And I built not only a new dream 100 network in Uruguay, but also in Buenos Aires.

Connection is all you need, with yourself first and then with those around you

It's time to Shine Your Light

Together, we will transform our world

Love Sara

Founder Impact Innovator OS | The #1 Buyer Intelligence Growth System for Purpose Led Entrepreneurs to Scale to $1M-50M as a Category Of One Leader In Their Niche

Together We Will Transform Our World 

How I overcame My Fear Of Being Out Of Control 

Climbing this glacier I was truly terrified.

I got over it - by applying my 3 steps to let go of control

As a Purpose Led Founder 

I used to try and control everything  

But that just led to burnout and working 247 getting nowhere fast

5 years ago i started hiking seriously ( turning a once in 10 years to once every two weeks)

Business, Mindset and Energy are all intertwined

And success is systemizing Business, Mindset and Energy

Life is Circular

Winning Systems Are Holistic 

And that is EXACTLY How I overcame my fear of being out of control

Step 1 - Think of Your Energy as a system - only so much mental, physical and emotional energy

Step 2 - Thinking of yourself as Social - your not meant to do things alone 

Step 3 - Set Big Audacious Goal - Focus on the present take one step forward each day


Climbing this glacier i was totally scared - now Im laughing but it was not funny at the time

I had set the goal, and guess what had not worried about it at the time

I prepared

I showed up with the right mindset

And I let myself be social and ask for help

I did not try to do this alone

I did this with experts

I let them hold my hand when I walked up

I let them hold my hand when I walked down

I listened to their expertise - I did not try to take selfies whilst walking on ice that is razor sharp

The Result - I followed a system, managed my energy, allowed myself to be supported

Succeeded - Climbed to the peak of the glacier without falling down

Success happens - one relationship, one system and one step at a time.

linkedin.com

JSESSIONID

LinkedIn Login, Sign in | LinkedIn

li_at

Talks about #impact, #entrepreneurship, #productinnovation, #businessinnovation, and #businessmentorship

MY CFO Sophia, said to me on Saturday (when we met IRL)

Sara, I love your Simple System to Scale 

One roadmap

It works wherever the team is in the world

They can scale without you

We just proved it, after I was away on a remote trekking expedition 

The team was scaling without. me

And I could relax, and let go, feeling fully supported 

Sophia Shared this

These are the 3 elements we as a  team all understand clearly

1. What Our Category of One Positioning IS

( We help Purprose Led Founders Scale to $1-$50MN)

2. What our High Impact offer is

(One In house sustainable growth system that gives our founders category of one results in 30 days)

3. WHO our ICP IS

( Purpose led founders, conscious leaders, and innovators)

And HOW to sell without you

Using One Team Process, everybody understands: One Team Chat, One Team Meeting

The good and bad  problem today is that teams can be remote

At Impact Innovator, our team is from

London
Texas
Miami
Bangalore
Bali 

We are across continents, yet everyone understands that our positioning, offer, and system are simple

Today, I have one word for you

SIMPLIFY

Simplify All you do

To One Roadmap, One System, One Mentor

Simplicity =  Success

If you would like to unlock your One System To Scale

Join Me live next Tuesday in my masterclass, where I will lay out the simple 5 step roadmap to sustainable scale.

This is an intimate cameras on session, where I answer how you can get buyers to buy from you as the ONLY choice 247.

Join us, link below to sign up

https://lnkd.in/dqNVxTFy

Together, we will transform our world

Love Sara

No alternative text description for this image

How I Stopped Being Overlooked And Became A Category Of One 

One of my favourite words is "Cringey" or "to Cringe."

Do you use it in the US?

We use it here in London, to Cringe means to look fine on the outside

But to be feeling totally naked, exposed, and seen on the inside for who you really are, or are not, or think you are.

The problem today is trying to be like everything else - we all do it, even if we think we are being our REAL AUTHENTIC SELF, we are not

We are all trying to look and be like other people

But buyers don't want to buy from lookalikes

They want to buy from trailblazers, pioneers, buccaneers, innovators, stars

They want to buy from founders who have become so incredibly comfortable 

With their own quirks, own uniqueness, no matter how out of the box that is, and their own story

Buyers want to buy from founders who LOVE, and OBSESS over the GREATNESS of their own offer

I have a catch phrase I say to our members, "Your Real Power Is YOU."

That catchphrase comes from me having to face myself in the mirror and follow my own category of one roadmap

Because here is the thing

If you "cringe" at ANYTHING about your positioning, offer, story, or packaging, people feel it

If you're "trying too hard" to be the same, or to be different, or to be an innovator, or to be radical 

The game changer for me was following my own formula to strip away anything I was doing that was not authentic

To create my own language, to polish my offer, my packaging, and how I show up in the world

To be uniquely Sara AKA Stara

To let go of fitting in, and to embrace standing out

Your Real Power is YOU

The quicker you embrace being uniquely you, the faster you scale, the faster you make a real impact

To find out my 5 step roadmap to unlock how you can lead as a Category Of One Join me in my Live Masterclass Next Tuesday

Link is here to sign up: https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

BECOME CAT OF ONE IN 30 DAYS

So excited, I just heard one of our members signed a multi billion dollar partnership... 

(90 days ago, they were treading water)

Here is my Billion Dollar Buyers Guide

That empowered them to achieve this goal (after years of trying)

Growing a business with a purpose with a founder who has a heart

Isn't easy ... Let's be real

In my Live masterclass yesterday, someone shared this

"Sara, with so many competitors today, business is hard, but your systems make it easy to stand out and scale."

Being overlooked is a real problem today for founders

And here's the thing, it's no one's fault

Buyers will love you, they just got to understand these 7 things

Sara's Billion Dollar Buyers Guide

1. Your Unique Business Hook

2. How your Offer changed your world first

3. How your Offer changes others' worlds second.

4. Why you are a must have now and forever

5. How to sell you in one sentence 

6. Who your followers are

7. Why are you the number one in what you do

This list is the game changer for 2026, to stand out, get seen, get sell in, and get sell out

Give buyers instant clarity on your unique power and purpose

Let your brilliance shine

If you'd like to know more billion dollar buyer secrets, sign up for my newsletter here:

https://lnkd.in/dsVQABvv

Together we will transform our world

Love Sara

7 BILLION DOLLAR BUYER SECRETS

Yesterday I was talking About The Importance Of Trusting Yourself

You can have the best innovation, the best business, the best purpose

But if you don't trust yourself to cross the river

You never will 

You will stop just at the edge of certainty

How do I know that?

Because that used to be me

I would put in motion a great innovation or a great system

But I would not give it time for the innovation or the great system

To cross the river to success

I would get scared, I would freak out with the uncertainty of it all 

Here is what I learnt 

What I do 

And a key system I teach our members

You want to go SLOW in the foundation you are building

Take your time building your High Impact Offer Foundation

Breathe,

Give yourself the grace to BELIEVE IN Yourself

And Honour Your Innovation that is uniquely yours, without abandoning this or copying others

From fear

And

You want to

Go FAST in Implementing without waiting to be perfect

Because you ONLY become perfect through repetition of your actions and your process

You only become perfect by doing

You don't become perfect by waiting on the sidelines

My message for today: Just Do IT

Whatever you dream of for yourself this year

Commit and Trust Yourself To Make It a Reality

Life IS Short, Make Each Day Count

Together we will transform our world

PS. If you would like more insights on how to lead an impactful life, sign up for my newsletter here:

https://lnkd.in/dsVQABvv

Founder Impact Innovator OS | The #1 Integrated Growth System for Purpose Led Entrepreneurs to Scale to $1M, $50M and Beyond as a Category Of One Business

Cross The River With Me

Last Night I Had Dinner With One Of My Mentors PETER SAGE And Our Awesome Friends

Peter helped me get out of my comfort zone and made me see WHY mentorship is the game changer

For every entrepreneur 

I met Peter 10 years ago

He helped me shift my mindset from being "Comfortable" playing small 

To be "Uncomfortable" with the status quo 

Here are the 5 shifts being uncomfortable changed in my life

1. I started to focus 10X more on the present - what changes I could make each moment

2. I let go of GOOP - One of Peter's favourite phrases, listening to "The Good Opinion Of Other People

3. I stopped listening to "the noise" of the media

4. I started listening to my own heart - and hearing the impact it wanted to make

5. I worked my a**s of to "DO the work" and realise my true path 

Being a top 1% mentor myself ( because I experienced the transformation in my life first)

Having a top 1% mentor changed my trajectory to live a life of meaning, impact and legacy

Because I stopped being afraid and started to show up in my unique brilliance

Imagine what having a top 1% mentor can do for yours?

Together we will transform our world

Love and Gratitude Sara

Hey, Sara Simmonds here. Welcome to the Impact Innovator Community.

Here is a story about Carol, one ofthe  members

Carol is an awesome ex-Harvard, Cartier Award winner, and brilliant innovator. 

Despite her credentials and working harder than anyone I know, her sales were inconsistent. 

Some months are great, others scaling felt impossible.

Sound familiar?

Using my $Billion Dollar Buyer System

In 30 days, we helped Carol close $200K in a sell-out launch. 

No massive following. 

No chasing attention.

No "Send me an email."

 Just a complete change in how we helped Carol package and optimise her offer.

How? 

I spent years as a billion-dollar buyer controlling $100M+ budgets. 

My success secret?

I chose less than 1% of what I saw. The other 99%? Filtered out. Invisible.

The formula the1% have? 

These Five things:

One: They were Category-of-One. Competition became irrelevant.

Two: One clear offer. Not five confusing ones.

Three: A movement, not just customers.

Four: Mindset mastery. Success is 90% psychology.

Five: They owned their system. No agency dependency.

Here's the truth: knowing these secrets is step one. 

Understanding HOW to implement them is step two.

That's what I break down in my free live masterclass. 

I keep it intimate, just 25 founders, so I can address your specific challenges.

If you're tired of being overlooked while others get all the attention, click below and reserve your spot.

https://lnkd.in/dqNVxTFy

See you there.

There IS A SECRET Formula To Sell Out

Today I'm sharing this formula with you LIVE

But this is not for everyone

It is ONLY for you if you're a purpose led founder

With a mission to make an IMPACT

And you are tired of waiting for a breakthrough

You are ready for a proven system to 

Get noticed by buyers

As the ONE 

Get instant buy in and instant sell out

We have had over 150 sign ups, and my team told me

We have just 3 spots left to join us LIVE today

The link is below to sign up:

https://lnkd.in/dqNVxTFy

Drop a READY below, and I will look forward to answering your questions live

How to transform your purpose, to sales, and to legacy

Together we will transform our world

Love Sara

TODAY UNLOCK THE 5 SECRETS TO BUILD YOUR LEGACY

My category of one purpose connects with people faster than AI ever will 

(If you want to scale faster in 2026 ready my 5 secrets below)

I realised in my temple last week with my community

People don't deeply connect with you through words

I mean deep like wanting to build a friendship, relationship, or sale with you

They don't connect with you through numbers

(Although great numbers are impressive)

And

They don't actually connect with you through status

(status sounds good, but it either attracts fake friendships or followers, or rubs people up the wrong way)

The Truth: In HOW people ACTUALLY connect with you

It's through the FEELING you give them when they meet you

That feeling is an inner feeling

They want to be part of your tribe

I always say to our members here at Impact Innovator OS

The fastest way to gain new business

Is to OBSESS over your Ideal Client

That's the first step

The Gold is the second step that builds the REAL connection is 

To become a Category Of One 

I have built and refined the Category Of One formula over the last decade 

The formula applies to you as a person, you as a founder, you as a brand ...

And your brand itself

People connect to people who are a Category Of One

They become drawn to you and your business and your brand

Like a magnet

So if you want to skyrocket your sustainable growth in EVERY area of your life this 2026

Across ALL your relationships, do this:-

Sara's  5 Step Category Of One Formula 

1. Unlock your unique power and embrace the real you

2. Stop burying your unique power, hiding it, or pretending it does not exist

3. Shine your unique light from your heart in all that you do

4. Show Up In Your Unique Power Consistently

5. Stop chasing and allow yourself the space and time to connect to people who truly value what you do

It's time to unleash your unique brand magnetism on the world

If you would like to find out HOW DM light below to join us

Or sign up for my live masterclass next Tuesday, where I will share the 5 secrets to stop chasing and start leading as a Category of One Founder, Brand, and Business.

https://lnkd.in/dqNVxTFy

Together, we will transform our world

Love Sara

5 STEPS TO BECOME A CAT OF ONE

So I'm about to jump on the Closers.IO podcast, and honestly? I'm a bit nervous.

Not because I don't know my zone of genius - how to scale your unique purpose!

But because I'm walking into a room of professional salespeople... and I didn't grow up in sales.

I grew up in buying - and learning $Billion Dollar Buying Intelligence

Which is precisely why Closers.IO invited me on as their expert today

Because here's what I DO know: 

If you want to sell and scale in the world of endless competitors today

You've got to know how to become a category of one.

Here's what most people miss: Category of one isn't ONE thing you do.

It's EVERYTHING you do -

SIMPLE. Systemised and aligned into one roadmap.

That's how I close $15K to $150K deals at a 40% conversion rate.

Not through tactics. Through absolute clarity.

When you own your category, you don't compete. You convert.

The moment you become a category of one, price becomes irrelevant 

If you want the inside track on what that roadmap is, join me in my live masterclass next Tuesday. 

Link below to sign up 👇

https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

Why I Never Talk About Business On Saturdays

One Reason:

We need space each day and each week to zoom out

Think about it

How much of your time do you spend zoomed in?

Hyper focused on the nitty gritty of your day?

Hyper focused on getting that result?

Here is what I learned

Results do not come from

Hyperfocusing on the goal
Obsessing over the goal
Worrying about the goal

Results come from

Hyperfocusing on your process
Obsessing over your system
Joyously expecting the realisation of your goal

Learning to Zoom out resets your mind

Taking time every day and each weekend to zoom out and get lost in nature

It's a great way to do this

Remember this

Balance is the way to win

Together we will transform our world

Love Sara

Most founders believe they need a louder brand, a better-looking website, or a “more unique” offer.

That’s exactly why they stay overlooked -
while less capable competitors get picked.

I’ve spent years inside billion-dollar buyer rooms, watching how real decisions actually get made.

Here’s the uncomfortable truth:

Buyers don’t choose the “best” offer.
They choose the one that aligns with five specific decision criteria most founders never see.

On January 20th at 1:00 PM EST,
I’m hosting a private masterclass where we break down all five.

No surface-level tactics.
No marketing tricks.

Just the real buyer levers that make decision-makers see you as the only obvious choice, and confidently say yes.

Here’s a preview:

Why “trying to be different” often works against you, and what top buyers actually use to decide who wins.

How purpose-led founders sell out $200K launches in 24 hours, without ads or agencies.

The two hidden mechanisms that turn unpredictable growth into sustainable momentum you own.

This is the same framework I used to approve and greenlight over $100M in buying decisions.

Founders have applied it to scale from $1M to $50M+:
→ Without bloated agencies
→ Without stacked systems, they don’t control
→ And without burning out

Seats are limited, and this won’t be made public.

Register now to unlock the private pre-training before we go live.

🔗 Save your seat: https://lnkd.in/dqNVxTFy

Ten years ago, I made myself a promise.

One day, I would walk the trails of El Chaltén, Patagonia - not as an escape, but as a reminder of why I chose this path.

Last year, I did.

That hike wasn’t just about mountains.
It was about walking the path of innovators who refused to compromise what mattered.

The one who carried me through the hardest years was Yvon Chouinard - founder of Patagonia, the billion-dollar brand that was never meant to be one.

Yvon wasn’t a businessman chasing wealth.
He was a broke mountain climber who wanted better gear.

So he taught himself blacksmithing.
Made tools for his friends.
Sold them from his car for $1.50 each.

He didn’t set out to build a unicorn.
He just refused to betray his values.

When being a purpose-led founder nearly broke me 
when every part of me wanted to quit 

I remembered his words:

“Impossible is the lamest of excuses.”

And I realised something important:

Quitting doesn’t make life easier.
It just postpones the dream.

Because dreams don’t quit.
They wait.
And they come back louder.

What stopped me from walking away was understanding this:

Everything is figurable-outable including sustainable growth.

Just as Yvon built for climbers, I spent the last 10 years building for purpose-led founders.

When there was no roadmap, I created one.
And that work became Impact Innovator OS.

So here’s the question I keep coming back to:

What would change if you realised your purpose isn’t the obstacle, it’s the path?

Most founders think they need a louder brand, a prettier website, or a “more unique” offer.

That’s why they stay invisible...
While weaker competitors get chosen.

I spent years inside billion-dollar buyer rooms watching how real decisions are made.

And here’s the uncomfortable truth:

Buyers don’t choose the “best” offer.

They choose the offer that aligns with 5 specific buyer decision criteria almost no one understands.

On January 20th at 1:00 PM EST,
I’m running a private masterclass.

We’re revealing all 5.

Not surface-level tactics.
Not marketing tricks.

The real buyer levers that make someone see you as the only obvious choice and confidently say yes.

Here’s a taste:

1. Why “being different” actually backfires, and what top buyers use instead to decide who wins the deal.

2. How certain purpose-led founders sell out $200K launches in 24 hours with zero ads or agencies.

3. The 2 hidden mechanisms that turn random growth into sustainable momentum you actually own.

This is the same playbook I used to approve and greenlight over $100M in buying decisions.

Founders have used these frameworks to scale from $1M to $50M+:

→ Without hiring bloated agencies,
→ Without stacking systems they don’t control,
→ And without burning out.

Seats are limited.
This masterclass will not be public.

Register now to unlock the private pre-video series before we go live.

Save your seat: https://lnkd.in/dqNVxTFy

Krystal Lopez, Gabriela Longhi and 31 other attendees

5 Billion-Dollar Buyer Secrets Masterclass | Make Customers Choose YOU!

If you want to learn how to be the only choice in your niche

Join my Live Today in my $Billion Dollar Buyer Secrets Masterclass

If you are a founder with a burning mission inside you

To make a difference in the world, this is for YOU

Here is why

This year, we are sitting at an amazing crossroads

We are in the middle of the biggest wealth transfer in history

It is the generational wealth transfer to millennials and Gen Z 

$87 Trillion Wealth Transfer

And this generation cares about one thing more than anything

That is buying with purpose

They know that what you buy defines who you are, and your legacy

But here is the thing

Buyers are overwhelmed with choice right now

And they don't want more choice

What they want is The ONLY Choice

So if you are a Founder, Coach, or Consultant who

Is tired of being overlooked or undervalued

And want one simple roadmap to become The Only Choice

Join me today, this is not a recording, this is LIVE with me, Sara Simmonds

These secrets are making founders over $7 Figure increases to their business

So if you want this year to be the year you break through and scale

Join me today, click this link: https://lnkd.in/dqNVxTFy

Together we will transform our world

Love Sara

BECOME THE ONLY CHOICE TODAY

Have you started the New Year trying to fix your brand, your website, or your offer, thinking that’s why sales feel slow?

That’s exactly why most founders get overlooked while weaker competitors close faster.

After years inside billion-dollar buyer rooms, here’s the real truth:

Buyers don’t choose the best offer.

They choose the one that activates 5 specific psychological switches.

We’re going live TOMORROW

📅 January 6 at 12 PM CST

We’re excited to have you tomorrow for this private masterclass, where I’ll break down exactly what those switches are and how to use them to make buyers say yes, fast.

No fluff.

No theory.

Just real decision-making levers.

153 founders already registered

Only 7 spots left

Start your year with the skills that actually drive revenue.

Book your seat here: https://lnkd.in/dqNVxTFy

How I Sold A Billionaire a 50K Offer in 7 days (using my buyer intelligence framework) 

I was talking to one of my team members the other day, explaining my buyer intelligence framework

That I teach Founders

Sara's 5 steps in Sustainable scale

1. Transform to a Category Of One
2. Focus on what you deliver that is a High Impact Offer
3, Implement a Social Selling Game Plan
4. Build a "Real Power Is You" Mindset
5. Stemise everything

And we got talking about step 3 Implement a Social Selling Game Plan

The first time I used this method, I built a $300K launch from scratch

The second time, I sold a Billionaire a $50K High Impact Offer in 7 days

The secret sauce of HOW I did that - I will reveal in my LIVE Masterclass Next TUESDAY

If you want to lift the veil on digital marketing, that is so simple that anyone can do this

And on what buyers really want to buy today to close 5, 6, and 7 figure deals

Join me LIVE:

https://lnkd.in/dqNVxTFy

Link Below to Sign UP

If you want to transform your business in the next 24 hrs read this 

The problem today is this

No one needs more or wants more; they want less

They want:-

The Founder that is a category of one

The Coach who has a proven system

The Consultant who is a game changer

And they want to know 

How are you category of one

What your proven system delivers

And how you are a game changer

In less than 5 seconds

If you can't deliver, you're losing out to the founders who can

To find out how you can stop blending in and start leading as a category of one

Join me live tomorrow in my free masterclass. 

The link is here to sign up (Only 25 spots)

https://lnkd.in/dqNVxTFy

Trustpilot Reviews

⏳ Two days to go.

Most founders think they need a louder brand, a better-looking website, or a more “unique” offer.

That belief is why they stay invisible -
while objectively weaker competitors keep getting chosen.

After years inside billion-dollar buying rooms, I can tell you the real reason:

Buyers don’t choose the best offer.
They choose the offer that aligns with a small set of buyer decision criteria most founders never see.

This Sunday at 12:00 PM EST, I’m hosting a private masterclass where I break down all five.

No surface-level tactics.
No marketing hacks.

Just the real buyer levers that make someone see you as the obvious choice and confidently say yes.

What we’ll cover:

Why “being different” often backfires and what top buyers actually use to decide who wins

How purpose-led founders quietly sell out $200K launches in 24 hours without ads or agencies

The two hidden mechanisms that turn random growth into momentum you actually own

This is the same framework I used to approve $100M+ buying decisions.

Founders using it have scaled from $1M to $50M+
without bloated agencies, tool overload, or burnout.

⚠️ Limited to 25 business owners. Not public.

👉 Save your seat before doors close: https://lnkd.in/dqNVxTFy

taplio

The Battle

Eric Melillo

Sara Simmonds

Followers

Posts

Engagements

Likes

Performance ScoreEric Melillo's LinkedIn Performance

Performance ScoreSara Simmonds's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Eric Melillo

Sara Simmonds

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Eric Melillo's LinkedIn Performance

Performance ScoreSara Simmonds's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreEric Melillo's LinkedIn Performance