Spokeo

Spokeo is a people search engine that makes the world more transparent with data. With over 14 billion records and 15 million visitors per month, we reconnect friends, reunite families, prevent fraud, and more.

Principal UX Writer

Laskie (acquired by Twitter)

Laskie is a job matchmaking platform that makes getting a tech job as easy as a dating app. Laskie was acquired by X/Twitter in 2023. 

$6M in funding from Bloomberg Beta, Peak State Ventures, AngelList Venture, Fourth Realm, Adapt Ventures, and more.

• Designed end-to-end user onboarding, messaging system, and flows to increase speed, conversion, and retention by 300-500%
• Partnered with engineering to build proprietary job matchmaking system (taxonomy, ontology, process) to make getting a job like a dating app
• Created product marketing materials: designed the Reverse Apply product to have jobs apply to people

Product/Content Lead

Cluster

Cluster is a vertical job marketplace that matches hardware and electrical engineers to companies like SpaceX and Tesla. Funded by Mark Cuban, ECMC Group, Dan Rosensweig (Chegg), Frank Britt (Penn Foster), Mark Pincus (Zynga), and Richard Sarnoff (KKR).

• Created unique values assessment tool and matching system to allow people to match to companies based on shared values
• Designed novel SMS onboarding process to 10x user engagement via text messages instead of in-app experiences
• Researched and pivoted company strategy to laser-focus on 3 core industries instead of 30 broader ones, leading to 5x increase in user engagement and successful user experiences

Product Operations Lead

Indeed.com

Indeed is the world’s largest job site, with over 300M unique visitors per month.

• Built Indeed Assessments, the largest assessments platform in the world (1B+ assessments completed per year)
• Designed and wrote end-to-end automated phone screen tool (5M+ completed per year)
• Designed assessments system, form factor, conducted market research and competitor intel to design unique product with product-market fit
• Designed quantified roadmap, proprietary method of calculating ROI of each assessment based on location, industry, and job title

Associate Principal Content Designer

Interviewed (acquired by Indeed.com)

Interviewed was a Y Combinator-backed assessments startup that we scaled quickly and was acquired by Indeed in 2017.

• Designed initial assessments library based on user research to quickly scale product from 10 to 1,000 customers
• Partnered with transition team at Indeed to redesign assessments form factor to prepare for successful acquisition and product merger
• Led content transition team efforts to ensure successful migration after acquisition by Indeed

Assessments Content Manager / Content Team Lead

Collegiate School

Collegiate is a top boys’ K-12 private school on the Upper West Side of Manhattan.

• Designed new K-12 STEM curriculum (Science, Technology, Engineering, Math) for top private school in NYC
• Researched cutting-edge educational and technological methods to make learning more engaging for students
• Produced and co-founded TEDxNYED, the first TEDx education conference in New York City featuring major speakers from USC, Columbia, and NYU

Technologist & STEM Faculty

Big Think

Co-created top-15 iTunes podcast “Think Again” with Jason Gots. Wrote various articles on politics, voting systems, and social issues for Big Think’s website.

Writer / Top-15 iTunes Podcast Co-Creator

The Thursday Problem

Wrote, directed, and/or produced over 20 plays in NYC. Wrote and directed a short film, “Cold Fusion.”

Playwright / Producer / Filmmaker

Round Seven Media

Co-founded film production company in NYC. Produced 4 short films which screened at festivals.

Co-Founder & Film Producer

The Center for Election Science

The Center for Election Science is the US’s pre-eminent voting reform organization, studying and advocating for better voting systems.

• Designed brand strategy for a pre-eminent voting reform organization, leading to 10x number of donors, increased engagement, and new chapters around the US
• Produced and presented events and talks such as The History of Voting Systems, featuring esteemed political scientists from NYU and UPenn
• Produced first video on “What Is Approval Voting”, leading to 295K+ views on YouTube

Director

Web2 is broken. I can help you fix it. 

Hi, I'm Eric! I make things that work, and I make things work. 

I’m a results-driven, highly-strategic, multidimensional Content Designer, UX Writer, and Digital Experience Strategist with 15+ years of experience. I built the content design system at Indeed that allowed us to quickly scale to become the largest assessments platform in the world (1B+ completed per year, $80M in revenue). 

I’m equally adept at building new experiences and fixing broken ones. I’ve helped build 3 successful startups (Interviewed was acquired by Indeed, Laskie was acquired by X), produced talks, videos, and conferences on technology, education, and voting systems (TEDxNYED, Left Forum, The Center for Election Science), created a top-15 iTunes podcast (Think Again for Big Think), and founded the STEM program at a top prep school in NYC (Collegiate). I've designed sports statistics, betting systems, and voting system algorithms since I was a kid. I've written multiple plays and films and associate-produced Broadway shows.

With my hybrid enterprise/startup/education/data/creative mentality, I thrive on cross-functional, multidisciplinary teams, and I can also roll up my sleeves and work alone to ship things. I write and design end-to-end flows, messaging systems, and product copy that maximizes conversion. I’m an expert in designing and running tests.

My expertise working alongside stakeholders includes: content design, UX writing, design systems, digital marketing, content strategy, product operations, mobile design, user research, A/B testing, QA, automation, user onboarding and education, project management, legal compliance, and accessibility.

Growth = UX + Content + Product + Data

esandmanLA@gmail.com

Eric Sanders

Consultant, Technical Content Design Lead

Russell Investments

Downstream freelance editor for Russell Investments' financial communications and marketing departments

Freelance Editor

Led technical content strategy efforts (i.e., UX, documentation, and accessibility) for several high profile ETS contracts, products, and departments. 

-Served as ETS's lead UX content strategist for the National Assessment of Educational Progress (NAEP) new product development contract

-Designed all UX content for ETS's acquisition and overhaul of the GradSchoolMatch.com platform

Senior UX Content Strategist 

CAE (Council for Aid to Education)

Manager of all quality control, copy, publishing, production, platform management, and file delivery efforts

-Manage the organization's production department, overseeing direct reports and vendor relationships

-Research and consult on e-learning products, item banking technologies, and file management platforms to hone CAE's technology services for specific clients, contracts, and stakeholders

-Provide primary program management services for multiple client contracts; including all humanities development and translation efforts for external clients

-Oversee budgeting and workflow with myriad technical vendors, including graphic designers, copy editors, and learning management system specialists

-Supervise art direction, accessibility standards implementation, permission requests, and copyright procedures

-Curate house style guides on all test development, research, marketing, technical documents, and corporate communications

Managing Editor // Associate Director, Production & Delivery

Spearhead quality control and copy deliverables for assessment contract deliverables (PARCC Summative, SmarterBalanced, PARCC Speaking and Listening), research reports, corporate communications, and press releases

Production Editor, Digital Assessment

Symantec

Write instructional and informational blog content for an online accompaniment to "Norton by Symantec" cloud security products

Technical Writer · Instructional Blogs

W. W. Norton & Company

College Editorial Department: Norton Anthologies, Literature, Philosophy, and Film.

Assistant Editor

Editorial Assistant

Edit and revise content for popular technology-interest blog before morning publication. Research trending technology topics for writers to cover.

Content Editor, Switched.com

Simon and Schuster

Freelance proofreading, cold reading, and indexing

Freelance Editorial

Mildred Marmur Literary Associates, LTD

Personal assistant to the literary agent at a distinguished boutique agency. I worked initially during my college summer breaks and continued to assist after graduation until starting my first full time role at a publishing house.

Assistant to Literary Agent

Technical content generalist providing accessible solutions for enterprise platforms, learning management systems, interactive dashboards, technical proposals & memos, usability surveys, statistical outcomes, product documentation, and design systems

taplio

The Battle

Eric Sanders

J. Conor Sullivan

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