CEO and Founder at Huecco Incubator | Making international growth seamless for E-commerce brands 🚀 | +11,500,000 $ generated for brands all around the world | 🌍 Ecommerce | Growth Hacking | Entrepreneurship

I used to help E-commerce brands manage their social media

But I realized they don't care about likes or impressions

They care about the real numbers: revenue and profits.

So in 2021, I decided to leave everything behind to start Huecco Incubator

An agency that focuses solely on getting real results

After making brands over 20.000.000$ in revenue, testing over 5000 creatives and +1000 landing pages

I had a new discovery.

DTC brands can cut the cost of their marketing campaigns by over 50% simply by expanding internationally.

Since then, we have scaled brands in over 30 countries and are currently operating across 4 continents.

In the upcoming years we aim help more brand realise their true potential through international expansion of their marketing efforts

If you’re a DTC brand looking to scale to 8 figures and want to learn more book in quick call using this link:

https://calendly.com/huecoagency/consultation-call

Eugenio Zabell

No more ad agencies in the AI world.

You can now create $100K worth of ads for a few bucks, use any actor & product and keep them consistent.

I spent a week building this workflow.

Now you can copy and make it your own.

Here's what most brands get wrong:

They still think they need expensive production teams, professional actors, and month-long shoots for scroll-stopping ads.

They don't.

This AI workflow replaces the entire ad production pipeline:

→ Set up your AI film studio (no crew needed)
→ Generate unlimited actors and keep them consistent across scenes
→ Edit product placements naturally into any shot
→ Upscale with cinema-quality precision
→ Turn stills into video using top AI models (Kling, Veo, Hailuo)
→ Create infinite "one-take" ads in DaVinci Resolve

The same process agencies charge $100K for.

You get the full node-based canvas with every prompt, tutorial, and step pre-loaded.

Perfect for:
- Brands tired of agency timelines
- Marketers scaling creative output
- Anyone who needs 100 ads, not 3

Want the workflow?

1. Like this
2. Comment "FLORA"
3. Connect with me so I can send it

AI & Creative Strategy // Powering the next generation of E-commerce brands through viral creatives and new client acquisition.

AI just killed the $300K ad agency model.

Coca-Cola paid 3 agencies $300,000 for their Christmas AI ad.

Someone recreated it for Pepsi with 90% accuracy for $400.

And it took less than 30 minutes.

Here's the truth: Most brands are still paying $5K-$10K/month to agencies for ads you can now create yourself.

I just compiled the complete step-by-step system that shows you how to:

→ Clone any high-performing ad scene-by-scene
→ Generate AI images that match your product perfectly
→ Animate static images into scroll-stopping video ads
→ Edit everything in one dashboard (no multiple tools)
→ Create 100+ ad variations in under 10 minutes

This guide covers the exact tools and workflows to:

- Use AI to write converting scripts
- Generate product images with AI
- Turn photos into videos automatically
- Build a creative library that scales
- Edit and approve ads faster than any agency

The same process brands are now using to replace expensive creative teams.

If you're still spending thousands on agencies or hours creating ads manually, this will change everything.

Want the full AI ad creation guide?

1. Connect with me
2. Comment "CREATION"

I'll send it over.

Nano Banana is INSANE for mock-ups.

(and I just cracked the prompting code)

Most designers waste hours in Photoshop or pay 3D artists hundreds per mock-up.

Nano Banana can do it in seconds.

But here's the problem: 90% of users get terrible results because they don't know how to prompt it correctly.

Weird angles. Generic compositions. Unusable images.

I spent the last month testing every prompt variation to figure out what actually works.

So I created the ultimate prompt guide:

→ Ready-to-use templates for packaging, product shots, and lifestyle images
→ Real examples showing what works (and what fails)
→ Settings breakdowns for professional results every time
→ Common mistakes that ruin your mock-ups
→ How to generate studio-quality images in under 2 minutes

No more guessing. No more disappointing outputs.

Just copy, paste, and generate mock-ups that look like they cost $500.

This guide would easily save you 10+ hours per week.

Want the full prompt guide?

1. Connect with me
2. Comment "NANO"

I'll send it straight to your DMs.

Veo 3.1 + Nano Banana is insane 🤯

Google's new AI models just let us create million-dollar looking ads.

And we documented the entire production process.

Most brands think AI video = amateur results.

But we just proved you can deliver Hollywood-quality ads using AI tools like Veo, Nano Banana, Seedance, and Runway.

For a recent campaign with Wander, we combined:

- AI image generation for perfect start frames
- Multiple AI video tools for consistent character animation
- Voice acting and performance capture
- Professional editing to align on brand tone

The result? A Tim Burton-inspired ad that looks like it cost 6-figures to produce.

We spent hours perfecting single frames. Ran tests comparing Veo 3.0 vs 3.1. Went through multiple revision rounds to nail the tone.

The game-changer? Nano Banana makes consistent characters incredibly easy now.

I've put together our complete production breakdown:

✓ How we developed the concept and treatment
✓ The exact AI tools we used for each step
✓ Our image generation and animation workflow
✓ Editing process and client revision strategy
✓ Side-by-side Veo 3.0 vs 3.1 comparison

This is the same process we use for high-end brand campaigns.

Want the full breakdown?

Connect with me and comment "VEO"

Creatives are eating up your ad budget.

And you're still waiting 48 hours for revisions.

Most eComm brands are stuck paying $200+ per ad variation while their competitors launch 10X faster.

The game just changed with Nano Banana.

Google's newest AI image model creates scroll-stopping product visuals at scale - for pennies each.

I built a complete N8N automation that turns your catalog into an endless creative factory:

→ Upload products to Airtable once
→ System scrapes details and images automatically
→ Nano Banana generates multiple angles per product
→ Different backgrounds, styles, compositions created instantly
→ Everything organized with performance tracking built-in

Each creative costs pennies.
You own 100% of assets forever.
Runs 24/7 without touching it.

While agencies charge $5K/month for 20 static ads, this cranks out unlimited professional-grade variations automatically.

Perfect brand consistency. Zero designer bottlenecks.

A DTC brand used this to create 300+ product visuals in one weekend. Would've cost them $60K with an agency.

Want the complete setup?

1. Follow me
2. Comment "NANO"

I'll DM you the full N8N blueprint + Airtable template

(Must be connected for me to send it)

Google's new Nano Banana Pro turns a single product photo into $1,000-level image ads in under 3 minutes.

No designers.
No revisions.
No $3k–$5k retainers.

Most DTC brands are hemorrhaging cash on ad creative:

$500/day to agencies
Weeks of back-and-forth revisions
Designers who ghost you mid-campaign

Meanwhile, Google just dropped a model that changes everything.

I paired Nano Banana Pro with one custom GPT prompt and the results shocked me:

Product shots that look like they came from 6-figure brands
Ad variations in 2 minutes 47 seconds
Better quality than 99% of agencies I've worked with
Total cost: £0

I've been testing this for the past 3 weeks with eComm brands and the feedback has been insane.

One founder ditched his $4k/month agency after seeing what this could do.

I've put my copy & paste prompt template (with an example) + the model link in a document for you.

This is borderline unfair for anyone still paying agencies thousands per month.

Fair warning: I have no idea how long Google will keep this publicly accessible.

Want the prompt + model link before it's too late?

1. Connect with me
2. Comment "BANANA"

I'll send it straight to your DMs 🍌

Influencers are in SERIOUS trouble...

I just made 100 high-quality UGC videos in 14 minutes:

Most marketers get AI UGC completely wrong. 

They waste time on poor-quality avatars or spend $1000s on real creators.

For the past 6 months, I've been silently testing different AI platforms to see what actually moves the needle for e-commerce brands.

The results were shocking:

- 72% higher conversion rate vs. static images
- 2.8x more engagement than stock footage
- 94% of viewers couldn't tell it was AI-generated

I've compiled everything into "The Complete AI UGC Playbook" - the exact framework we use for clients who pay us $5k-$10K/month for this service.

Inside you'll find:
1. The secret AI tool we found to mass-generate UGC
2. My step-by-step creation workflow
3. 15 proven AI avatar templates
4. The exact script formulas that convert
5. My content distribution strategy

This isn't theory - these are the exact processes we use daily for clients!

Comment "UGC" below and I'll send you the complete playbook.

PS: I'm taking this down in 48 hours when we repackage it for our client offering.

$546K in conversion value with $115K spent in just 4 months.

(Steal our copy & paste framework)

Most eComm brands struggle with the same issues:

- High CPAs eating into margins
- Ad creatives that stop working after 2 weeks
- No clear path to scale profitably

We cracked the code on performance creative & media buying that actually scales.

Here's what we did for this client:

→ Scripted and produced performance ad creatives that convert
→ Built clear CPA and ROAS targets aligned with margins and OpEx
→ Executed a creative strategy designed to hit aggressive KPIs

The results speak for themselves:

• Reduced CPA from $37.41 to $22.12 on Meta
• Scaled ad spend from $21K/mo to $53K/mo
• 192% monthly revenue growth in 4 months

The secret wasn't throwing more money at ads.

It was the framework we used to produce winning creatives and scale them profitably.

I've documented the entire process in a breakdown guide that covers:

✓ Our performance creative production system
✓ How to set profitable CPA & ROAS targets
✓ The exact ad strategy we used to scale
✓ Meta & Google advertising tactics that work right now

This is the same framework we use internally for our 7-figure eComm clients.

Want the full breakdown?

Comment "FRAMEWORK" and connect with me

I'll send it over.

Oswen Footwear UG

Responsible Footwear I Crafted and Sourced Locally in Europe.

Owner and Founder

Falmouth University

For more than 100 years, Falmouth University has been a hub of creative thinking and design innovation. Today, the portfolio of undergraduate and postgraduate courses represents the breadth of the Creative Industries, from art, design and fashion, to music and film.

Visiting Lecturer Sportswear Design BA (Hons)

BIRKENSTOCK GmbH & Co. KG

Senior Product Manager

Clarks

To lead the PLM Team in the product strategy for Mens Dress, Casual and Sport Pillars.
Plan a global product strategy for the Retail channel and lead brand creation of footwear ranges that support the brand and channel strategy that meet the needs of consumers in global markets, whilst delivering the line planning and gross margin targets.
Additional Collaboration Lead - Land Rover I Clarks.
Responsible for the men’s product line within the retail team. 
Lead the line planning and product creation process for menswear portion of the line, building a global product line strategy to meet commercial deliverables. 
Plan global product strategy for a portion of the product line.
Lead the creation of a product line which delivers targeted sales pairs, and revenue, and which meets ex-factory cost targets to deliver gross margin value, net sales and buying volume targets. 
Support the brand strategy reflecting an understanding of the truth at the core of the brand, and the future strategic direction for the brand.
Analyse and report category business performance.
Manage a product team of Product Managers, providing clear guidance and direction.
Recruit, train and develop direct reports, supporting the development of their technical and behavioural skills.

Head of Mens Footwear

adidas

Senior Product Line Manager Originals BU Accounts.
Responsible for adidas originals footwear and apparel product into the JD Sports Group including size? I also manage additional accounts across several distribution channels which include Sneakersandstuff, Office/Offspring, Courir, Athletes World and Runners Point.
I manage and direct the creation of products across footwear, apparel and accessories being also responsible for a team of product managers in each category.
Key Objectives:
-Assist in positioning the categories and setting appropriate visions for it
-Understand the consumers and the key accounts on a global level to ensure constant improvement/valuation of product range
-Support in analysing market data and trends
-Identify key growth opportunities
-Assist in the creation of the relevant category plans (including product range)
-Develop the marketing/product strategy and execute the product process
-Manage the range plan from product brief to commercialization and manage the process (calendar, sku’s amortization)
-Coordinate and provide support for Design and Development (build product team)
-Assist in guiding regions and subs to ensure correct product selection (intro, price, margin)
-Support in presenting the Category and Range both internally and externally (meetings, launches etc.)
-Manage a product team of Product Managers and/or assistants, providing clear guidance and direction to direct reports
-Analyse and report category business performance
-Build market and retailer network for consistent product feedback in one or more global regions

Senior Product Manager Originals

PUMA Group

Responsible for several PUMA Licensed National and International Football Teams such as Newcastle United, Tottenham Hotspur, Sporting Lisbon and Olympiacos, the WPS soccer league in the US, African National Teams such as Cameroon, Ivory Coast and and the South African National Team.
Also managing collaborations with local African artists and Ozwald Boateng.
I also work closely with our International Product Teams (IPT's) for EEA regions such as Greece, Portugal, Rotterdam and the UK.
As PLM I am accountable for the product management of all lines within the determined business field based at the PUMA International base in Herzogenaurach, Germany.

Product Line Manager Teamsport Apparel

Pentland Brands

Position - Design and Product Manager Teamsports Apparel
One of the Pentland Brands, I was approached to manage the Development, Design, Communication and Marketing for Teamsports Apparel.
Key Objectives:
-Design and Product Management Pro Football Clubs, Terracewear, Rugby and Cricket Apparel
-Management of Design Team
-Management of Design Budget
-Management of Critical Path
-Concept Presentations in line with critical path
-Range Design and Specification
-Deliver from concept to salesman samples
-Key relationships with Operations, Marketing and Sales
-Sample Progression
-Q.C. Standards
-Control final FOB prices (line lists)
-Trade show visits and style city visits for trends and research

Product and Design Manager

Headworx Limited

JD Sports Fashion plc

Product Manager

Senior Designer

PAUL TUDOR, OWNER AND FOUNDER, OSWEN
Over 20 years of Brand, Product and Design Innovation and Experience. 
A wealth of Product and People Management, Brand and Product Creation experience.

At oswen we believe in responsible products.
With a collaborative team, it’s our mission to combine a transparent supply chain with sustainable, high quality, responsible materials with beautifully simple design. 

Instead of chasing the latest trends we focus on the brands foundation and meaningful product.
Responsible Fashion instead of Fast Fashion.

‘Simplicity is Beautiful’

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