Dedicado Agency

Founder

Selzy | Email Marketing

Mentor

Responsibilities:

SMM Strategy on LinkedIn, IG, FB, Twitter.
Paid Social activities on LinkedIn, Meta, TikTok.
Cold Outreach

Head of Social Media

Spreading the word about the best email marketing platform Selzy

Business Development Specialist

UniOne Email API

Development Manager

FirstPour

An invaluable experience as a one-person digital marketing team 🦑

Together with a wonderful international content team, I managed and executed the social media strategy for over 20 wine brands, including renowned names like Vinexpo Paris, California Wines Institute, Diageo, D.O. Cava, Protos, and many more.

I was responsible for all digital marketing activities:

↳ Paid Ads on Meta, LinkedIn, Google Ads for brand awareness and lead generation/sales
↳ Email marketing automation and Messenger marketing
↳ Web analytics and reporting
↳ Creation of landing pages

Having worked in large companies and agencies, where each specialist is narrowly specialised in their channel, working at FirstPour allowed me to expand my expertise and gain experience as a web analyst, email marketer, SEM, and Paid Social specialist, as well as a website creator.

About the Project: FirstPour is a social media marketing agency uniquely positioned to understand the inner workings of the wine market.

Paid Social Media Specialist 

Kotewine

My wine tasting club: A practice ground for digital marketing skills 🍷

What started as an Instagram account about wine quickly turned into a wine club and then an online wine course. Here are some of the results from this project:

↳ Approximately 100 students
↳ 10 Offline wine tastings
↳ 10 partnerships with wine stores and influencers
↳ 300 subscribers for the Telegram bot "Online Sommelier"
↳ 5,000 followers on Instagram through organic content with an average engagement rate of 8%

This experience taught me how to:

↳ Create a community-driven wine portal
↳ Develop digital assets: images, videos, texts, landing pages
↳ Organize wine events and tastings both offline and online
↳ Build an audience organically in a highly restrictive market
↳ Construct a multi-touch point digital ecosystem

JTI (Japan Tobacco International)

JTI is a leading FMCG company in Russia. My function — management of various digital channels of communication. 

🟢 Responsibilities
• Creation and implementation of holistic strategy in IG, FB, VK with respect to social media rules of a highly restricted industry to increase corporate brand awareness
• Anti-illicit trade portal promotion via digital channels: VK, Telegram, Yandex Zen, Yandex Direct, Google Ads 

🚀 Achievements
• Social media subscribers +30% organic post reach +40%
• Generation of 10% additional year traffic to the corporate portal due to SMM seeding campaign optimization which saved >20k $ in 6 months period

Digital Communications Manager

Simple Wine News

Simple Wine News is the leading print and online magazine about the Wine & Spirits industry in Russia. It is one of the oldest media outlets about wine in Russia that belongs to the leading premium wine importing company Simple. 

🟢 Responsibilities 
• Contribution to the English section of the website
• Research of the topics interesting to the English speaking audience

🚀Achievements 
• Initiation of the Weekly Wine Digest project that summarizes the wine news of the Russian wine market 
• Writing 14 issues of Weekly Wine Digest 
• Translation of 12 regular issues of Simple Wine News from Russian to English

Author

HSAd

HS Ad Russia is a full-service in-house advertising agency serving the LG Electronics network on a global level. I was responsible for LG Russia Social Media strategy, implementation and day-to-day activities.

🟢 Responsibilities:
• SMM strategy development and implementation in IG, FB, YT, VK, OK, TikTok
• Tendering, briefing, and working with outside vendors to execute paid social campaigns, video/photo production, content moderation, influencer marketing

🚀 Achievements
• Successful internalised all SMM management and production that resulted in company year savings of >65k $
• Increase +300% of total subscribers in IG, FB, TikTok, YT, VK, OK, organic traffic from social media to the company website +30%, organizing contests driving ER increase up to 10x times
• Integration of social selling tools: catalogs in Fb, IG, and VK

Senior Social Media Marketing Manager

Social Media Marketing Manager

iMVINO app

IMVINO is a start-up of a new wine app on the Russian market.

🟢Responsibilities
• Development of marketing strategy
• Leading all SMM activities from the start in IG, VK, FB, TG
• Supervision of all photo, video and text production for website and social media
• Active participation in the app development together with the vendor

🚀 Achievements
• Total number of subscribers in SMM 10k by the end of 2018 (1,5 years of project execution)
• Partnership with >10 wine importers and retailers, including leaders of the industry: Beluga Group, Metro Expo, Moscow Retail Forum, St. Petersburg Retail Forum, Association of Rostov winemakers
• Organization of >10 promotional events for the app among professional audiences and various stakeholders

Marketing manager

MBG Impex

MBG is among the leaders of wine and spirits imports in Russia. I was responsible for both marketing and education activities.

🟢 Responsibilities
• Copy-writing for the company’s website and social media
• Development of marketing, POS materials, and selling brochures for sales managers
• Organization of wine tastings for company managers, professionals of the wine industry, private clients
• Organization and management of foreign suppliers’ visits to Russia

🚀 Achievements
• Launch of the regular newsletter for the company’s sales managers’ support
• Creation of a wine tasting club at the company’s restaurant and realization of >20 events, with >300 participants
• Organization and realization of >500 workshops in 11 cities of Russia for professionals of the industry and clients

Training Manager

Junior Training Manager

growth @ Selzy // paid social @ FirstPour

👋 Hi! My name is Evgeny.

After 5 years in the wine industry 🍷, I switched to digital marketing.

In 2022, I became a digital nomad and moved to Armenia. Since then, LinkedIn has become my primary social network, and I have met many great people from all over the world here. ✨

Currently, I use LinkedIn to share professional insights and some personal stuff. I'm always happy to connect with like-minded people.

Professionally, I'm focused on:

↳ B2B SaaS Products Marketing
↳ SMM and Content Marketing
↳ Paid Social on Meta and LinkedIn
↳ Email Marketing
↳ Cold Emails

Always happy to share what I learned. 

If this resonates with you, feel free to send me a connection request or simply follow 😊.

Evgeny Kotelevskiy

Artem Smirnov

Smirnov Consulting Group

𝗪𝗲 𝗛𝗲𝗹𝗽 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗚𝗲𝘁 𝗠𝗼𝗿𝗲 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 𝗨𝘀𝗶𝗻𝗴 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗮𝗻𝗱 𝗘𝗺𝗮𝗶𝗹 𝗦𝘆𝘀𝘁𝗲𝗺𝘀. Our proven strategies work for any business selling high-ticket products and services like:
-B2B tech companies,
-Financial services companies,
-Advertising agencies,
-Software development companies,
-Marketing agencies,
-SEO agencies,
-Branding agencies,
-UX design studios,
-B2B consultants,
-Advisors,
-Experts,
-Professional service providers,
-Public speakers,
-Business coaches,
-Management consulting firms,
-Construction and civil engineering companies.

**I've worked with many companies and entrepreneurs for the last 12 years, including small businesses and even big brands like Google, HubSpot, T-mobile, Microsoft, Hewlett Packard Enterprise, Stripe, IBM, Skoda, MaxMara, Century 21, Lotto, Nestle, Lukoil, Gazprom, KTM, Pirelli, Fisher and Kappa and many many more.**

✅ 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝗷𝘂𝘀𝘁 𝘀𝗼𝗺𝗲 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝗳𝗿𝗼𝗺 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀:
- Software development company -> scaled from $7.1 mil to $24.3 mil (revenue) in just 12 months
- UX design company -> scaled from £550k to 4.2 mil (revenue) in 12 months
- SEO agency -> helped them generate $3.1 mil in new contracts in just 11 months
- Facebook ads agency -> $2.6 mil in new contracts in 12 months
- Financial services company -> $31.1 mil in new revenue from the leads we generated for them in 10 months
- IT consulting firm (+software development) -> $18.4 mil (revenue) from new projects they got in just 12 months

𝗛𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀: 
✔️ 1-on-1 Coaching / Consulting
✔️ Group Coaching
✔️ Done-For-You Services: hire my team to generate leads and sales for you

𝗛𝗼𝘄 𝘁𝗼 𝗴𝗲𝘁 𝗶𝘁: 
- send me a DM here on LinkedIn to see if we are a good fit
- or email me at: artem@smirnovartem.com

𝗪𝗲𝗯𝘀𝗶𝘁𝗲:
www.smirnovartem.com

𝗘𝗺𝗮𝗶𝗹:
contact@smirnovartem.com

LinkedIn

Consistently creating content on this platform for my network.

Content Creator

Facebook

-Custom strategy
-Sales funnels
-Monthly reporting and analysis

Facebook Ads Expert | Helping Businesses Scale Using Paid Traffic

YouTube

Why YouTube? YouTube is the second largest search engine after Google, with millions of visits and hours of video content. It allows reaching a huge audience of potential clients and it is an essential platform to advertise.

The video format allows to connect with your audience in a unique way, generating more traffic to your website, building Brand awareness and increasing conversions. Did you know that you could select your audience by gender, age, interests and physical location? Or even target only those who have previously visited your site through remarketing programs on YouTube?

Youtube Ads Expert | Running Ads For Service-Based Businesses

Web Top Control Ltd.

Managing Director

SPS centrum s.r.o.

SEO, Social Media Marketing and Online Reputation Management. Consulting.
• Keyword research for SEO
• On-page and Off-page optimization
• Facebook, Instagram and Youtube Advertising

On-site Optimisation

Keyword research
Optimising meta title tags, description tags and alt tags
Keyword inclusion in content
Adding Heading 1’s to each page and H2-H6 if necessary
Adding Anchor text
Content Analysis
Duplicate content review
Local SEO
Adding structured data mark-up to the website to give more information about your business to Google
Adding XML, HTML, Video and Image Sitemaps to Google Webmasters

Off-site Optimisation

Link Building
Content Strategy
Directories- Adding business to local directories which includes a back link to website
Search Engine submission to popular search engines such as Google, Yahoo.

Monthly SEO Work 

Monthly ranking report
Monthly analytics report
Blog creation
Submission of website to directories
Competitor analysis
Website content review and then updating content
Anchor text optimisation
Applying any of the recent developments in SEO to the website.
Testing the Meta Title/description tags to optimise their performance.
Monitoring Google Webmaster tools to make sure there are no broken links, URLs not working.

Digital Marketer

CEO at Smirnov Consulting Group 👉 We build client acquisition systems for B2B businesses 🔹 B2B Growth Consulting & Marketing 🔹 We stand with Ukraine 🇺🇦

👉 𝗪𝗵𝗮𝘁 𝗜 𝗱𝗼: I help B2B companies get more leads, sales and clients every single month. To do that I'm using my proven strategies: 𝟭) LinkedIn marketing and lead generation campaigns, 𝟮) cold email campaigns to increase volume up to 1000+ contacts per day (depending on your goals), and 𝟯) retargeting ads (Meta Ads or LinkedIn Ads or Google Ads) to increase conversions.

𝗪𝗵𝗼 𝗶𝘀 𝘁𝗵𝗶𝘀 𝗳𝗼𝗿:
Our proven strategies work for any business selling high-ticket products and services like:

-B2B tech companies,
-Financial services companies,
-Advertising agencies,
-Software development companies,
-Marketing agencies,
-SEO agencies,
-Branding agencies,
-UX design studios,
-B2B consultants,
-Advisors,
-Experts,
-Professional service providers,
-Public speakers,
-Business coaches,
-Management consulting firms,
-Construction companies.

**I've worked with many companies and entrepreneurs for the last 12 years, including small businesses and even big brands like Google, HubSpot, T-mobile, Microsoft, Hewlett Packard Enterprise, Stripe, IBM, Skoda, MaxMara, Century 21, Lotto, Nestle, Lukoil, Gazprom, KTM, Pirelli, Fisher and Kappa and many many more.**

✅ 𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝗷𝘂𝘀𝘁 𝘀𝗼𝗺𝗲 𝗿𝗲𝘀𝘂𝗹𝘁𝘀 𝗳𝗿𝗼𝗺 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗿𝗲𝗰𝗲𝗻𝘁𝗹𝘆:
- Software development company -> scaled from $7.1 mil to $24.3 mil (revenue) in just 12 months
- UX design company -> scaled from £550k to 4.2 mil (revenue) in 12 months
- SEO agency -> helped them generate $3.1 mil in new contracts in just 11 months
- Facebook ads agency -> $2.6 mil in new contracts in 12 months
- Financial services company -> $31.1 mil in new revenue from the leads we generated for them in 10 months
- IT consulting firm (+software development) -> $18.4 mil (revenue) from new projects they got in just 12 months

𝗛𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀: 
✔️ 1-on-1 Coaching / Consulting
✔️ Group Coaching
✔️ Done-For-You Services: hire my team to generate leads and sales for you

𝗛𝗼𝘄 𝘁𝗼 𝗴𝗲𝘁 𝗶𝘁: 
- send me a DM here on LinkedIn to see if we are a good fit
- or email me at: artem@smirnovartem.com

𝗗𝗼𝘄𝗻𝗹𝗼𝗮𝗱 𝗺𝘆 𝗯𝗼𝗼𝗸 - 𝗧𝗵𝗲 𝗕𝗠𝟴 𝗙𝗼𝗿𝗺𝘂𝗹𝗮 - 𝗳𝗼𝗿 𝗙𝗥𝗘𝗘 𝗵𝗲𝗿𝗲:
https://smirnovartem.com/the-book/

𝗪𝗲𝗯𝘀𝗶𝘁𝗲:
www.smirnovartem.com

𝗘𝗺𝗮𝗶𝗹:
contact@smirnovartem.com

www.smirnovartem.com
𝗪𝗵𝗼 𝘄𝗲 𝗵𝗲𝗹𝗽: B2B businesses and high-ticket service providers:

-B2B tech companies,
-financial services companies,
-software development companies,
-marketing agencies,
-SaaS companies,
-branding agencies,
-SEO agencies,
-UX design studios,
-B2B consultants,
-advisors,
-experts,
-professional service providers,
-public speakers,
-business coaches,
-management consulting firms.

𝗪𝗵𝗮𝘁 𝗜 𝗱𝗼:
I help you get more B2B clients and scale your business extremely fast. The goal is to help you get 10, 30, 50 or even 100 clients every single month (depending on your goals and the size of your team).

𝗛𝗼𝘄 𝘁𝗼 𝗴𝗲𝘁 𝗶𝘁:
-Send me a DM here on LinkedIn
-Or send an email to: contact@smirnovartem.com

Over 2,000 businesses have hired Artem Smirnov for speaking, consulting, training or outsourced marketing services including Google, HubSpot, T-mobile, Microsoft, Hewlett Packard Enterprise, Stripe, IBM, Skoda, MaxMara, Century 21, Lotto, Nestle, Lukoil, Gazprom, Raiffeisenbank, KTM, Pirelli, Fisher and Kappa and many many more.

🔹 SPECIALTIES:
| B2B Lead Generation | LinkedIn Marketing | Social Selling | Social Media Marketing | Digital Marketing

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The Battle

Evgeny Kotelevskiy

Artem Smirnov

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