Enzo Wälchli

ANYbotics

Joined ANYbotics in 2021, when it was just tech & research, and since then orchestrated the full shift to an industrial company, building the commercial engine from scratch 🚀

Today, I am leading all commercial teams (~50 people), incl. go-to-market, marketing, sales, partnerships, and customer success 🤖

Key achievements over last 3 years:
▪︎ Defined and continuously refined our commercial strategy
▪︎ Roll out holistic go-to-market approach
▪︎ Shaped marketing, sales, partnerships, and customer success processes 
▪︎ Developed commercial org from 7 to 50+ FTE
▪︎ Created a kick-ass team spirit 😍
▪︎ Delivered commercial traction to raise Series B
▪︎ Grew bookings from 6-digit to 8-digit, on path to 9-digit

And the #robotics journey just started 🚀🦾

Chief Commercial Officer (CCO)

Hilti Schweiz

As Head of Product & Trade Marketing, I led a team of 9 employees, responsible for all trade-, channel-, and product-marketing acitivities, as well as all sales trainings and new employee onboardings.

• Overall responsibility for development, communication and execution of our trade strategies and value propositions in our key trade applications
• Tie down change from product-centric to customer/trade-centric marketing and redesign established processes to foster a closer sales-marketing collaboration, while keeping ownership for all product launches in the market (over 60 p.a.)
• Ensure competence build-up in sales force and new employees through strong sales trainings and internal academy setup
• Build a great team with a strong performance culture to deliver tangible results and have fun along the way

Head of Product & Trade Marketing

Reporting directly to the general manager, I had the overall responsibility to roll out our new strategic, opportunity-oriented go-to-market approach in Switzerland  as lead market for the global project (Project Evolution was the biggest global Hilti initiative in decades).

• Includes roll-out of salesforce.com to over 350 users in sales, engineering, customer service, retail, and marketing functions.
• Close sparring partner for global and regional rollout teams with Switzerland being among the biggest countries to go-live in Wave 1.

Project Leader Go-to-Market & Digitalization

For two years, I led the sales team for building construction in Northwestern Switzerland:

• Manage 7 account managers and recruit, develop, and advance talents
• Execute the segment strategy in my region and grow the 9 million CHF P&L
• Foster relationships and increase engagement within the customer portfolio

I restructured the region, took key staffing decisions (60% new hires) and successfully built a high performing team within the first 12 months. 

Together with the team improved customer trust in Hilti and substaintially increased engagement and loyalty, achieving the second highest sales growth (both im absolute and relative terms) of all 27 Swiss sales teams in 2019 (23% growth y-o-y) and signing & delivering the biggest fleet management contract of 2019.

Area Sales Manager

In my first sales role, I managed relationships with 250+ SHK / HVAC clients in Central Switzerland with great success within 9 months: 

• Achieved strong growth in net sales (6x) and tool contract business (2.5x)
• Coached fellow account managers in solution selling after a few months in the field

Account Manager / Sales Rep

Sulzer

Reporting directly to the Group Executive Committee (Chief Marketing Officer), I was responsible for the group-wide Go-to-Market and Sales Force Effectiveness projects:

• KAM: Implemented the first group-wide Key Account Management approach
• CRM: Led the project to develop the business requirements and specs for the Sulzer Global CRM
• Value Pricing: Developed, programmed, and rolled-out a value-pricing model for capital project business

Strategic Marketing Manager

I started as a junior and got promoted to manager after 12 months. Key topics:

• Supported executive management on strategy development for group, division, and BU level
• Evaluated merger & acquisition targets, built financial models, and participated in acqusition execution
• Lead the sales work stream during the post merger & integration (PMI) project of the new rotating equipment service division (100 locations, 3600 employees, 800m CHF sales)

Corporate Development Manager

Various Large Corporates

• Corporate Controlling @ Hilti Group in Schaan, Liechtenstein (Jul 2012 - Oct 2012)

• Mergers & Acquisitions @ Sulzer Group in Winterthur, Switzerland (Mar 2011 - Dec 2011)

• Private Banking @ Credit Suisse in Zürich, Switzerland (May 2010 - Feb 2011)

• Chemical Logistics @ Bertschi Ibérica in Tarragona, Spain (Apr 2007 - Aug 2007) - learned Spanish in vivid business environment

Various Internships in Controlling, M&A, Banking, and Logistics

🇨🇭 Europe's #1 Robotics Voice 🤖 | 𝗔𝗡𝗬𝗯𝗼𝘁𝗶𝗰𝘀 𝗖𝗖𝗢 | CRO, CSO, CMO | Happy dad of 👧🏼+👶🏼 | 🄵🄾🄻🄻🄾🅆 🄼🄴 🔔 to stay up to date on #robotics #AI #deeptech

🔹️𝗪𝗼𝗿𝗹𝗱𝘄𝗶𝗱𝗲 #𝟭 robotics voice on LinkedIn 🤖
🔹️𝗖𝗵𝗶𝗲𝗳 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗢𝗳𝗳𝗶𝗰𝗲𝗿 𝗼𝗳 𝗔𝗡𝗬𝗯𝗼𝘁𝗶𝗰𝘀, Europe's fastest growing physical AI scaleup 🚀
🔹️𝗧𝗵𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗶𝗻𝗱 behind taking robotics mainstream 🤝

As 𝗖𝗵𝗶𝗲𝗳 𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗶𝗮𝗹 𝗢𝗳𝗳𝗶𝗰𝗲𝗿 𝗼𝗳 𝗔𝗡𝗬𝗯𝗼𝘁𝗶𝗰𝘀, I am in charge of all commercial decisions in order to establish ANYbotics as the worldwide leading provider of highly mobile and fully autonomous industrial robots.

I am also the 𝗳𝗮𝘀𝘁𝗲𝘀𝘁 𝗴𝗿𝗼𝘄𝗶𝗻𝗴 𝗮𝗻𝗱 𝗺𝗼𝘀𝘁 𝗶𝗻𝘁𝗲𝗿𝗮𝗰𝘁𝗲𝗱 𝗿𝗼𝗯𝗼𝘁𝗶𝗰𝘀 𝗶𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻, with over 100 million post impressions in 2024. I educate the world about the latest trends in #robotics and #industrialautomation—I truly believe in the revolutionary nature of physical AI, a.k.a. robotics.

My background:

🔸️15 years in B2B #marketing, #sales, and #customersuccess
🔸️ Learned in top corporates, applying in Europe's fastest growing robotics scale-up
🔸️ Seen all hierarchy levels: staff, middle mgmt, and now C-level

My core attributes: 

🔶️ Grit, getting things done
🔶️ Enthusiast with positive attitude
🔶️ Creator & out-of-the-box mindset
🔶️ Urgent curiosity
🔶️ Yes mentality - Solution, not problem
🔶️ Cooperative leader, driving inclusive team-spirit
🔶️ Fast thinker, strong analytics
🔶️ Making the complex simple
🔶️ Business acumen with tech literacy
🔶️ Strong believer in people development

My key achievements: 

👍 Scaled commercial team at ANYbotics from 7 to 50+ and increased bookings from 6-digit to 8-digit over the last 2 years, continuing to grow 2–3x each year

👍 Building and continuously refining entire go-to-market setup and related processes in dynamic scale-up environment at ANYbotics

👍 Directly hired over 50 people in my career, with a near-100% success rate in selecting top performers (and great personalities) and a strong focus on diversity and building a high-performance organization (HPO)

👍 Managed lead-market rollout of $200m-heavy salesforce.com CRM implementation at Hilti

👍 Ranked #2 (out of 27) for best sales team performance as Sales Director at Hilti and won multiple sales & marketing awards

👍 Implemented several group-wide sales force effectiveness programs at Sulzer, incl. sales stream owner during 1bn post-merger integration

😍 Proud dad of two amazing girls 👧🏼👶🏼

Beyond family and work, I like having a drink with friends 🍹, cooking and eating delicous food 🔪, and learning new things 💡.

As a member of ANYbotics’ executive leadership team, I lead all commercial teams & activities, incl. marketing, business development, strategic alliances & partnerships, direct sales, custom projects, field engineering, and customer success.

🇨🇭 #Scaleup Executives Breakfast 🦄 2025: >150 members, 5 events 🚀 Very high NPS 😍 #Flywheel starts turning ♻️

Yesterday was 2025 scaleup event #5 - the last of this year:

2x dinner
2x breakfast
1x summit

Another highlight 😍 Why? 2 things:

1️⃣ 100% curated events: Only Execs of Switzerland's premier scaleups. So these people are THE leaders of our #startup ecosystem 💪

2️⃣ Time is scarce - they all have urgent other things ongoing. Not only 100 other event invites, also year-end, Xmas, etc. But they still come and feedback is top:

🗨️ "This was great, I'll join again next time" 

🗨️ "I had a super interesting discussion" 

🗨️ "We both are going through a similar challenge" 

That's exactly why I keep investing time in "scaling" the scaleup chapter 😏

✅ People get the VALUE of it
✅ Ecosystem is RIPE for scale
✅ Flywheel starts TURNING

Over the next few years, the #Swiss startup ecosystem will enter it's next stage. 

It's great to be at the center of this development with this community.

LFG 🏃‍♂️

Thanks to Swisscom Ventures / Tina Willibald for hosting this breakfast at their Pirates Hub and to Kristina Kaiser / Swiss Startup Association for the stellar org 🙏

Cheers
Enzo


👉 Follow Enzo Wälchli for #scaleup and #deeptech 🚀

CCO at ANYbotics 🤖 | Deeptech Operator | Built & Scaled GTM from 0 to 10M+ | Helping Tech Founders Crack the Commercial Code

🔥🔥 Swiss #Robotics is on fire 🤖 Launched a founder community 48h ago, now already 50+ members, growing fast 🚀 Switzerland is second to none in Europe when it comes to robotics 🇨🇭

I like connecting people. And I believe there is tremendous value of the right communities 🚀

Building and scaling a #deeptech company is incredibly hard and against all odds.

Being able to connect with people with the same challenges day in day out is incredibly valuable.

And as Metcalfe proclaimed nearly 50 years ago: The value of a network grows exponentially with the amount of its users. 

So let's go, #Swiss Robotics :)

In addition of already having a leading position in Europe in Deeptech (# of companies, % share of deeptech investments, invest per capita, etc.), Switzerland also boosts top unis with ETH Zürich, EPFL, and University of Zurich, putting more and more #talent and #tech into the ecosystem.

Here, I say it:

There is no better place to start your #robot or #drone startup than in 🇨🇭 Switzerland 😍

LFG 🏃

Cheers 
Enzo

PS: If you are a robotics/drone HW and/or SW startup cofounder or c-level and want to join, just let me know.

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👉 Follow Enzo Wälchli for real insights on scaling #deeptech and #robotics 🤖
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♟️ #Industry isn’t a board game. It’s unstructured, chaotic, and constantly shifting. It's the real #robotics game 🤖

Factories don’t give you perfect rules, perfect symmetry, or clean data.

Robots operate in environments where a 0.05 mm deviation breaks everything, where lighting changes ruin detection, where 14-DOF systems like ABB’s YuMi become brittle instead of useful.

This is why industrial automation has been stuck.

And why what FORGIS just achieved matters.

#FORGIS brought adaptability to a #robot that was built only for precision.

They took a YuMi (no built-in 3D vision, rigid waypoint programming, hyper-sensitive to its surroundings) and made it operate flexibly in a real, unstructured environment.

❌ Not a lab

❌ Not a simulation

✅ A factory-like reality

This is #PhysicalAI finally stepping off the board.

From Deep Blue to AlphaGo, AI mastered perfect games.

But industry is the real game, and it requires intelligence that can handle variation, uncertainty, and atoms, not just bits.

FORGIS just raised $4.5M in 36 hours to build exactly that: 

The orchestration layer for industrial intelligence, a “Windows for factories.”

Plug-and-play, not pain-and-wait.

As a mentor at the HSG START Accelerator, I've been coaching the team and it’s been a true pleasure working with them. Their clarity, ambition, and pace are rare.

Europe needs more of it.

LFG 🏃‍♂️

Cheers
Enzo


👉 Follow Enzo Wälchli for #deeptech and #robotics 🤖

igus Inc.

* Strategy Development
* Team Leadership
* Digital Marketing
* Tradeshow Management
* Public Relations (PR)
* General Marketing

Head of Marketing

igus GmbH

Responsible for all Business Units:
- e-chainsystems®
- iglidur® bearings
- drylin® linear systems

Head of Digital Sales & Marketing

- Weekly coordination with the marketing department regarding the implementation of new  marketing campaigns
- Definition and creation of marketing campaigns in salesforce
- Interdepartmental coordination of the distribution of tasks in Customer Service

Head Of Customer Service

- Measuring the success of the measures created in terms of orders, leads and unique users
- Implementation and monitoring of SEO / SEA measures
- Conceptual design of websites and webshops, interface management sales and marketing

Head of Digital Sales & Marketing e-chainsystems®

- Sales and price responsibility for the Germany Rhine-Ruhr region in the 
  e-chain systems®, chainflex cables®, readychain® and readycable® product ranges

- Technical application advice
- Technical design and preparation of quotations for standard and special applications
- Price negotiations with customers and suppliers
- Strategic support of the sales force

Technical Sales Manager

- Technical support for international sales, most recently for Switzerland,    Austria, Italy, as well as dealer support for Israel and the Eastern European region
- Interface to internal departments such as design and production
  Support of key accounts

International Sales Manager

Engineering solutions with innovation | Head of Digital Sales & Marketing @igus

Thank you for visiting my Linkedin profile. 👋🏻
I am totally passionate about extraordinary customer use cases, which I would like to present here on my profile. 
You will find products from igus in most of these use cases that has either improved technology or reduced costs.

Our objective at igus is to improve everything that moves and to be able to offer added value for our customers. In addition, we want to become the company that everyone likes to work with the most 💛 !

I am constantly working on new ways to support and inspire our customers digitally and to solve all challenges together with our sales team. I also share with you on my profile my daily worklife, my experiences and impressions.

Peter Wirth

𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐞 𝐘𝐨𝐮𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 𝐋𝐢𝐧𝐞 ❕ 

Great solution made by MF TECNO Packaging Systems. The MF PCA SMART Palletizer, the solution for medium production volumes.

With a brushless motor, compact design, and modular construction, this palletizing robot combines reliability, and adaptability.

𝑴𝒚 𝑲𝒆𝒚 𝑯𝒊𝒈𝒉𝒍𝒊𝒈𝒉𝒕𝒔:
 👉 Handles loads up to 50 kg with a throughput of up to 500 cycles per hour
 👉 Perfect for tight spaces & easy integration at the end of your production line
 👉 Processes bags, cartons, boxes, and packages with customizable gripping systems
  
A palletizer to suit your needs which includes some #energychains from igus GmbH They are the perfect match to ensure durability and reliable cable performance.
 
Alessandro Acori Maurizio Massini 
#improvewhatmoves igus Inc.

Engineering solutions with innovation | Head of Marketing @igus

𝐌𝐞𝐞𝐭 𝐭𝐡𝐞 𝐑𝐨𝐛𝐨𝐭𝐢𝐜 𝐕𝐚𝐥𝐞𝐭 🤖🚴‍♂️

Parking solutions are evolving, and Japan is leading the way! The Eco Cycle by 𝐆𝐢𝐤𝐞𝐧 is a fully automated underground bike garage designed to seamlessly integrate into the urban landscape.

Here's how it works:
1️⃣ Cyclist registers contactlessly at the station.
2️⃣ The robot takes the bike underground, onto a platform that moves and rotates to place it in one of 200 storage slots.
3️⃣ In just 13 seconds, your bike is parked safely below the city streets.

With 63 installations across 26 cities in Japan, this innovation promises efficient parking while preserving urban space. Energychains from igus GmbH ensure smooth, reliable operation by protecting critical cables for up to 4.5 million cycles.

Would you trust a robot with your 🚲? Share your thoughts!

Florian Palatini Constantin Weiss Milos Kucera
#improvewhatmoves igus Inc.

𝐓𝐡𝐞 𝐫𝐢𝐬𝐞 𝐨𝐟 𝐚𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐜 𝐟𝐫𝐮𝐢𝐭 𝐩𝐢𝐜𝐤𝐞𝐫𝐬 🍎 

Thanks to the development of automatic robots for fruit picking, gardens and fields are seeing a revolution in the way they operate. These robots are designed to increase speed and maintain the quality of the fruit, while reducing variables such as tree height and dimensions.

With the ability to connect to additional sets such as sorting and cold storage, these systems are making the entire process more efficient and cost-effective.

What does the future hold for these robots? 

Always good to have an #energychain in the application for cable routing.

Amir Sanatkar Florian Palatini Milos Kucera
#improvewhatmoves igus GmbH igus Inc.

𝐐𝐮𝐚𝐥𝐢𝐭𝐲 𝐌𝐞𝐞𝐭𝐬 𝐂𝐮𝐭𝐭𝐢𝐧𝐠 𝐀𝐮𝐭𝐨𝐧𝐨𝐦𝐲
At TRUMPF, innovation drives every step they take. For me one of the greatest milestones in laser cutting automation: Active Speed Control - an intelligent system that redefines productivity and precision.

𝑾𝒉𝒂𝒕 𝒅𝒐𝒆𝒔 𝒊𝒕 𝒅𝒐?
Active Speed Control feed regulation during laser cutting by:
✅ Monitoring the cutting process in real time through sensors in the nozzle.
✅ Automatically adjusting feed speed hundreds of times per second for optimal cutting - whether the material has variations in thickness, rust, or coating remnants.
✅ Preventing disruptions, reducing reject rates, and improving part quality by minimizing burr and slag formation.

𝑻𝒉𝒆 𝒓𝒆𝒔𝒖𝒍𝒕?
✔ Increased process reliability
✔ Reduced parts costs due to fewer rejects
✔ Feed rates that outperform traditional default settings
...and if a suitable #energychain is required, igus GmbH is happy to help.

Florian Palatini Drew Thomas Aileen Thome 🟦
#improvewhatmoves igus Inc.

Innovative 3D-Printed Grippers 🧴 
In automated perfume bottle production, companies often face challenges regarding efficiency, durability, and cost control. With the help of the wear-resistant SLS printing material iglidur i3 from igus GmbH, we’ve developed an innovative solution! 

👉 Previous grippers made of aluminum and POM were either too expensive or lacked durability. By using 3D-printed grippers made of iglidur i3, we achieved a 6x longer service life and reduced costs per gripper by over 90% – from €250 to just €13!

Solution highlights:
 ✔ Reduced downtime thanks to 130,000 operating cycles
 ✔ Flexible adaptation to 40 bottle shapes without high tooling costs
 ✔ Optimized design: No bottle breakage and maximum precision

This improvement demonstrates how combining technological advancements with smart material usage can bring tremendous benefits to production processes. 
🎥 Watch our video to learn more about this solution.

Jonas Burk Florian Palatini Drew Thomas
#improvewhatmoves igus Inc.

𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐏𝐚𝐫𝐤𝐢𝐧𝐠, 𝐏𝐨𝐰𝐞𝐫 𝐂𝐢𝐭𝐢𝐞𝐬
In an age where space is at a premium and cities worldwide strive for carbon neutrality, the EV Eco Park offers a groundbreaking solution: A mechanical parking lot exclusively for ultra-compact EVs.

Key Features:
✔️ Space-saving design: Occupies only ~80 m² for 40 EVs, compared to ~400 m² of land for a traditional lot
✔️ High-capacity parking: A compact cylindrical build (9.5 m diameter, 15 m height) with 5 layers of 8 vehicles each
✔️ Speed & convenience: Average entry/exit times are under 20 seconds
✔️ Eco-friendly recharging: Cars can recharge while parked

The EV Eco Park tackles two urban challenges: Limited parking space and charging infrastructure for ultra-compact EVs, making it a powerful contributor to carbon neutrality.

Beyond compact design and efficiency measures, the park's mechanical system is optimized for durability and ease of maintenance. Impact-resistant drylin linear bearings from igus GmbH and iglidur polymer round rods ensure smooth, reliable operation. 

Hats off to 𝑮𝒊𝒌𝒆𝒏 𝑺𝒆𝒊𝒔𝒂𝒌𝒖𝒔𝒉𝒐 𝑪𝒐.for building this parking garage.

Florian Palatini Drew Thomas 
#improvewhatmoves igus Inc.

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Peter Wirth

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The Battle

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Peter Wirth

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Enzo Wälchli's LinkedIn Performance

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