AudioCipher Technologies

I’ve worked for major music tech companies including Suno, Audio Design Desk, Hooktheory, Kits.Ai, Neural Frames, Gramoscope, WavTool, Rightsify, Splash Music, RipX, SoundGen, Movavi, Ace Studio, Controlla, TalkToo, Samplab.

Impact: 

Drove 11,500 unique visitors from audiocipher to a music tech partner with 18% sign up conversion rate (2100 signups) and 6m41s average page view time. 

Services:
SEO audit and content strategy
Product feedback / product market fit 
Content writing for landing pages and blog
Email onboarding strategy and copywriting
Customer lifecycle audit (full funnel)
Conversion rate optimization 
Video content script writing and talent management

Fractional music tech marketer

Bootstrapped music software company
6,000+ copies sold as of Q2 2024
5 star rating with 35 reviews on ADSR
338k lifetime unique site visitors 
4.8M impressions / 189K clicks Google in Q2 2023
60k average unique site visitors per month
1,800 backlinks from 407 domains
12,200 keywords on AHREFs 
150 top 3 keywords on google 
600 top 10 keywords
Distributed on KVR/ADSR markets
Coverage by Music Radar, MusicianWave, etc
Building music software founder network

Founder 

Audio Design Desk

Contracted through Audiocipher to assist with marketing efforts and build brand partnership

Met with leadership to understand existing problem set (brand visibility and revenue)

Wrote marketing copy and coordinated with Figma designers and Wordpress developers to build landing pages for ADD and SoundGen

Conducted technical seo audit for site migration, managed contractor for schema comparison, and provided detailed error reporting to project manager and Wordpress devs to ensure we retain site rank

SEO:
Identified low competition, high MSV topic clusters that relate closely to ideal customer

Designed an improved content marketing funnel (SEO articles + video + social to email)

Wrote 45 article outlines & coached in-house writer on keyword optimization (Clearscope)

Trained in-house project manager on software workflows and sprint roadmapping for video

Shared detailed specs for article layout with designer and handed off to developers

Coordinated with Wordpress devs on embedded media player & technical SEO

Built and published 5 ideal customer landing pages for music trade shows (NAMM + NAB)

Wrote multiple email onboarding campaigns that respond to customer journey (Active Campaign)

Built zapier integrations across survey and automation systems for seamless customer outreach

Worked closely with founder on roadmap for parallel text-to-music product (SoundGen)

Currently overseeing implementation and monitoring engagement

Marketing Manager

neural frames

Business development, SEO research and keyword optimized copywriting for blog, graphic design, rewrote email campaigns, customer research and reporting, funnel analytics (google and posthog), video content strategy and subcontracting, B2B partnership development, backlink building.

Hooktheory

SEO audit, content strategy and copywriting for music theory and music production topics. Worked with team to develop custom on-page widget that improved retention and reader engagement.

Search Engine Optimization Copywriter

Appointlet

Improved trial-to-paid conversion rate by 20%, contributing 700k to gross new ARR over 3 years without paid ads or sales team. Doubled organic traffic, 10X'd our top 3 SERPs

Created product walkthroughs to support user onboarding and reduce time to activation (Appcues)
Developed ongoing email series to onboard and nurture users (Intercom)
Wrote newsletter announcements and monitoring engagement (Email Octopus)
Recruited, hired, trained and handed over CSM responsibilities to new employee to focus on PMM

Product Marketing:
Oversaw visual design, wordpress dev, link building, and copywriting workspaces
Conducted ongoing research based on internal data and market landscape 
Defined our company's go to market strategy and spearhead critical research initiatives 
Reviewed account configurations to determine most common use cases 
Worked closely with a backlink builder to drive high quality traffic (Respona, Notion, Slack)
Managed design / advertising / copywriting contractor relationships (Agency & Upwork)
Maintained affiliate program and payouts (Tapfiliate, Paypal, Intercom)

Product Marketing Manager

Sole customer support rep for SaaS company, fielded 40,000 live support tickets
Hosted video conferences with our biggest clients to offer strategic insights 
Drove all customer success operations including email series, blog articles, and newsletters
Nurtured important accounts and provided exceptional success
Managed inbound partnerships and affiliate requests, maintained relationships
Authored ~100 knowledge base articles to solve common customer support requests

Customer Success and Marketing Manager

Champion Sound Studio

Set up project management tool and robust 12-month business development strategy
Created music theory modules for month-long music production courses
Transcribed and arranged popular music for social media content
Facilitated workshops and live community events 
Worked with founder to develop effective local outreach strategies
Used Google Analytics and Social Media Metrics to test performance
Recruited local talent for live events

Business Development and Instructor

Ezra Sandzer-Bell

Consulted with industry-leading bamboo housing companies (Bamboo Living and BEG) to develop RFID solutions for monitoring growth and production of 100K bamboo culms in the Philippines. A second system was also designed for tracking overseas distribution to Vietnam and Hawaii for manufacturing. Solution developed in partnership with Arbre Tech.

Consulted with Chicago organic food producer and distributor (Closed Loop Farms) to respond to the impact of covid on their business. When farm-to-chef sales terminated rapidly, I helped the founder review the various content management systems available to determine which would be the best fit for their business. Consultations included digital marketing, seo, and third party integrations to assist with other technical challenges like delivery and inventory management.

Software Solutions Consultant

SightWorks

Performed QA for ReactJS web applications
Scheduled and hosted customer meetings 
Assisted with onboarding and training new customers
Worked with SightWorks team to improve customer experience
Answered phones and direct messages

Technical Account Coordinator

Pyramind Inc.

Recorded video tutorial series with combined total of 42.8K views 
Provided 50+ hours of private music theory instruction and transcription to students
Built credibility and authority within a digital niche

Music Theory Instructor

NW Office Liquidations

Assessed current state of website and growth opportunities
Redesigned and proposed migration to new content management system
Provided education on SEO and digital advertising for their niche
Developed longterm strategy for social media outreach

Web Development and Marketing

I'm a product marketer specializing in music tech. 

Former clients include Suno, Kits.AI, Lemonaide, ACE Studio, Audio Design Desk, RipX, HookTheory and Neural Frames.

✅ SEO & Content Strategy

I uncover high-impact keywords and create content libraries that rank on Google. 

This strategy attracts ~50k unique site visitors per month to my MIDI plugin website. We leverage that traffic to drive sales, hitting six figures in digital product sales since our launch in 2020. 

This is the same strategy I've used with several clients to improve site traffic and drive qualified signups from the ideal customer.

✅ Conversion Rate Optimization & Funnel Audits

Site traffic on its own can be a vanity metric. To make SEO work for your business, you need to tighten up your  landing pages and product onboarding. I will work with your team to increase trial-to-paid conversions. 

At one SaaS company, I improved trial-to-paid conversion rates by 20%, adding $700K in ARR over three years. Backlinks from my site recently drove 11,500 visitors to a partner’s website, resulting in 2,100 signups during a three month period, with a 6m41s average page view time.

✅ Copywriting & Product Positioning

Most copywriters don't know the first thing about music tech. You need a marketer who can get into the minds of your customer and speak their language. I will translate technical details about your product into clear, engaging narratives that resonate.

✅ Customer Lifecycle & Email Campaigns

Signup conversions are only half the battle. I map out the customer journey and write emails that speak directly to their needs, driving deeper engagement and long-term retention.

What to expect: 

After completing a thorough SEO audit and product assessment, I propose a content marketing roadmap, set clear goals, and oversee the entire process, from landing page copy to video script creation and social media campaigns.

⭐ Track Record

- Scaled my own music software company to 6,000+ paying customers, maintaining a 5-star rating.
- Secured coverage from top industry publications (MusicRadar, MusicianWave, and more).
- Built robust backlink networks and increased organic reach for multiple clients.

If your music tech company needs help with brand visibility, onsite content, and paid conversions, I'm your guy. DM me to request a free discovery call. I'll have a look at your site and let you know whether my services would be a good fit.

Ezra Sandzer-bell

Google DeepMind just dropped SpaceDJ, a latent spaceship simulator where every star produces its own AI music. 🤯

The experience is up online for free, powered by Google Magenta’s Lyria RealTime music model. I’ll link to it in the comments below.

Props to Adam Roberts and Jesse Engel for bringing this to life!

🛸 Flying between AI music prompts

This isn’t a song generator. It’s an experiment in continuous, adaptive music.

SpaceDJ assigns a unique genre to every star and places you within a cluster. Your proximity to each star determines how much influence it exerts.

As you drift from one star cluster to the next, the music changes accordingly. It’s an ever-evolving stream of sound based on your position in latent space.

👩‍🚀 Nurturing the spirit of music exploration

Today's standard "prompt-to-song" UX is linear by design. Users take the quickest and most direct path to their desired outputs.

SpaceDJ offers a refreshing departure from that mindset. Players wander through virtual space without an agenda, exploring for the simple joy of it.

🎮 Generative-adaptive video game music

Modern game developers already use audio middleware like WWISE, FMOD and Reactional Music to create adaptive soundtracks.

As you approach a boss, the music dynamics gets more intense, the tempo speeds up, and so forth. Adaptive music of that kind is typically written in advance and blended together algorithmically.

Google’s Lyria RealTime model might be used by indie game developers to create the first modern, fully AI-powered adaptive score.

🌺 🥽 🌲 Implications for augmented reality

AR/XR developers could pick up where Google left off, combining Lyria's RealTime API with geolocation to create immersive physical experiences.

Imagine a large outdoor park where each location is tethered to a genre that reflects the feeling of that place.

As you stroll down the path with your headphones on, the flower garden offers a peaceful, ambient soundscape. You pass by some trash cans and the music shifts to a more percussive, metallic timbre. Finally, at the basketball court, the tempo picks up, mirroring the movement of athletes as they run back and forth.

Art galleries, museums, warehouses, and amusement marks could also make for interesting venues. Music quality is the greatest barrier to adoption. If Google can improve on model outputs, I think we'll have a winner.

🚀 AI music startup Starchild Music launches soon 

On a related note, Bryan Fenchel announced last week that his company Starchild Music has entered public beta. It's an AI powered, adaptive music app with a similar galactic-travel theme, but an entirely different UX.

I've hit my character count limit for this post, so you'll need to check out their website to learn more. Bryan let me know that users will soon be able to upload and remix their own music, so we'll stay tuned for that!

Music tech marketing consultant and founder at AudioCipher Technologies, a DAW plugin company.

B2B Content Writer & LinkedIn Ghostwriter | Helping Businesses Grow Their Brand Authority, Reach New Audiences & Leverage Their Time 🤝

Pedro Miguel

I help you build a LinkedIn system that gets 3-5 warm leads/week consistently — without ads, funnels, or burnout risk.

What we build together:

Content that shows proof, not just personality.
A daily system that runs with or without you.
A profile that pre-sells you before the call.
DMs that feel human but drive action.
Offers that make buyers say “finally”.

Some do it with me.
Some have me build the whole engine for them.

But either way, the outcome is the same:
Substance turned into sales.

DM me “FLOW” if you want to see how that system would look inside your business.

Substance-to-Sales

Furlough

As a mentor and experienced writer, I set on a personal mission to help other writers grow.

Providing guidance and support to a private community of 53 writers across their new journey.

Social Media Coach

Self Employed

I help bloggers, businesses, and brands articulate their message and reach their audience through compelling and strategic writing. Every word has a purpose.

Personal Branding

Fulcrum

Specialize in creating high-quality written content that is optimized for search engines, and satisfied the user experience to its best ability

Copywriter

I help Coaches & Founders sign clients through LinkedIn | Top 1% Favikon Portugal | Apply Below ↓

You don’t have a content problem. You have a client problem.

Likes don’t pay your bills. Conversations do.

What I do is simple: I build LinkedIn systems that bring in 3-5 qualified sales calls per week.

No funnels, no ads, no “hope this post goes viral.”

Some recent runs:
1. Consultancy → 15 calls in 20 days, €180k pipeline.
2. Executive coach → 22 calls in 30 days, $70k closed.
3. Marketing firm → $12k/month retainer off 5 posts.
4. Leadership coach → 3 clients in 14 days, $18k closed.
5. Retreat host → $45k pre-sold, sold 3 months early.

On average, clients add €100k+ pipeline in their first 90 days.
Top end so far: €240k in 12 weeks.

Where most founders stall?

- treating their LinkedIn as a diary, not a deal flow system.

All of this leads to instability... and the fix isn’t “post more.”

It’s a system:
– Positioning that pre-sells you
– Proof content that builds demand
– DMs that open conversations and close deals

That’s the engine I install. Predictable. Repeatable. Reliable.

If your LinkedIn isn’t producing consistent calls, DM me “FLOW.”

I’ll send you the 5-line plan I’d use to turn your profile into a revenue machine.

Pedro Miguel 🟪

3 small habits that completely changed my energy

I don’t do crazy routines anymore.

No 5am alarms. No 12-step morning hacks.

I just built a rhythm that actually fits real life:

1️⃣ Fast till noon.
Not for discipline points, I just feel sharper when I’m not digesting early.
Coffee + water + focus. Simple.

2️⃣ No high-glycemic junk.
I stay away from white rice, sugary snacks, that crash-and-burn food.
Cranberry rice, oats, fruit, all cool. Keeps energy stable, no afternoon coma.

3️⃣ Walk + stretch daily.
7k steps, usually after work or in my desk treadmill.
Then a 15-min stretch before bed. Loosens the body.

That’s the baseline of it all.

Energy’s steady, mood’s calm, body feels like it’s on my side again.

P.S. Everyone has a different style... and trying to copycat a random influencer often hurts more than it helps.

I help busy men fix their sleep, energy, and body → without the nonsense.

Can we please just normalise taking care of yourself,
instead of waiting for a huge breakdown first.

You don’t need a doctor’s note or a mid-life crisis to start sleeping properly.
You don’t need to hit 30% body fat before you pick up a weight.
You don’t need to “hit rock bottom” to start walking every day.

Not everything has to be some dramatic redemption arc.
Sometimes it’s just:
“I got tired of feeling like sh*t, so I changed it.”

You don’t need ice baths, supplements, or a monk-mode routine.

You need:
Real food and sleep that isn’t optional.

And a reason to care again.

There's absolutely no need for a miracle plan.
They do need a reminder they’re still in charge.

You worked hard. You built a life.

Now build the health to actually live it.

End of chat.

“You’re tired because you don’t cold plunge every morning.”

Garbage advice.

you’re tired because you sleep terrible, eat terrible, and stress all day.

not because you didn’t sit in a bucket of ice like an instagram model.

cold plunges are fine.

they make you feel awake because your body thinks you’re dying for 30 seconds.

I wouldn't call that exactly healthy honestly.

you know what fixes tired?

• going to bed at a normal freaking time
• eating something green occasionally
• not living off caffeine and apples
• walking more than 800 steps a day
• lifting a weight that isn’t your ego

but the internet will sell you anything that looks “hardcore.”
because “basic human routine” doesn’t get clicks.

so no.

You’re not tired because of the temperature of your bathtub.

you’re tired because your foundation is weak.

There's steps to run through first...

cold plunge after if you’re bored.

taplio

The Battle

Ezra Sandzer-bell

Pedro Miguel 🟪

Followers

Posts

Engagements

Likes

Performance ScoreEzra Sandzer-bell's LinkedIn Performance

Performance ScorePedro Miguel 🟪's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Ezra Sandzer-bell

Pedro Miguel 🟪

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ezra Sandzer-bell's LinkedIn Performance

Performance ScorePedro Miguel 🟪's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreEzra Sandzer-bell's LinkedIn Performance