LinkedIn Legend Academy

Helping Solopreneurs to grow and monetize their tribe on LinkedIn™

Self Employed

#marketing, #socialmedia, #growthmarketing, #contentmarketing e #personalbranding

Social Media Marketing Expert & Content Creator

Helping You build your Personal Brand on LinkedIn™ | Brand Legend Academy

Are you struggling to build real fans on LinkedIn who buy from you?  

Here is the difference between growing followers and growing fans 

Growing followers: a generic audience that will never buy from you

Growing fans: a targeted audience that loves you and buys from you

I was in your shoes not too long ago. I was in the process of attracting followers to my LinkedIn.

I did this:

- Post tons of content
- Brag about my expertise 
- Share free guides every week

Then I found out I needed to do this instead:

- Connect with people in a real way
- Help others overcome their problems and live a better life
- Post content that engages my audience and inspires them to take action

Now imagine that your LinkedIn profile reaches the RIGHT customer:

- They say, "Wow, that's exactly what I need!" when they see your LinkedIn posts.
- You no longer have to repeat yourself during sales calls because they're already sold.
- Stop sending 100 cold DMs a week
- Spending hours writing ineffective content
- People quote you as an expert in your field

You don't have to GUESS.

Instead, share the best version of yourself and use your uniqueness to differentiate yourself. 

I am here to help you do just that: 

- Build your brand: a unique personal style that represents you
- Create your stories: what makes you unique? why should people care about you? 
- Build your strategy: how do you create content that reaches your perfect customer and sell your products? 

LinkedIn is an incredible opportunity for you and your business.

I will put in all the work and effort to help you shine. Are you ready to do the same? 

If so, DM me "Start" and let's see if we can work together.

Always here to help you succeed, 

Fabio

Fabio Caval

Spectrum ITEC Consulting & Solutions Ltd. O/A Spectrum Copywriting

🔸 Conversion copy for core website conversion pages in B2B tech and SaaS
🔸 Conversion copy for landing pages
🔸 Voice-of-customer research services
🔸 Positioning and messaging strategy

Conversion Copywriter and Messaging Strategist

🔸 Wrote and edited video scripts for eLearning developer serving clients in the gas, oil, mining, and construction sectors. 
🔸 Copyedited 30+ books for publishers and self-publishing clients.
🔸 Copyedited doctoral dissertations and master's theses.
🔸 Copyedited proposals, reports, and corporate policy documents.
🔸 Wrote press releases for marketing and communications for a private university.
🔸 Wrote copy for landing pages, brochures, web copy, social media ads, and email campaigns.
🔸 Interviewed subject matter experts for feature articles and wrote story-style articles.
🔸 Wrote copy for brochures, websites, and ads as needed by clients
🔸 Wrote copy for fundraising campaigns and proposals
🔸 Wrote copy for digital marketing campaigns

Freelance Copyeditor and Content Writer

Olds College

🔸 Edited eLearning courseware and instructors’ guides in more than 10 disciplines, including:

▪️ information technology
▪️ agricultural science and technology
▪️ farm management information systems (FMIS)
▪️ CAN bus
▪️ turf science
▪️ brewing and distilling industry & alcohol science
▪️ veterinary care
▪️ hospitality and tourism
▪️ professional communications.

🔸 Provided constructive feedback to improve rubric documentation.
🔸 Collaborated with editors, SMEs, writers, and college administrators to produce learning and teaching materials for courses uniquely offered at Olds College.
🔸 Edited program proposals submitted to Alberta’s Ministry of Higher Education.

Contract Editor

Advanced Systems (IT Consulting Firm and Tech Retailer)

🔸 Worked as administrative assistant and receptionist at a B2B IT consulting company and computer retailer.
🔸 Wrote and designed advertisements for computer products, published in the local paper
🔸 Assisted technicians with customer support
🔸 Assisted the company president with his charitable organization, A Better World. (Communicated with A Better World donors and maintained files pertaining to various projects; mailed packages, collected donors’ cheques, etc. Composed and designed newsletters; gathered news stories from agency workers and volunteers; assigned, edited, or wrote articles for publication.)
🔸 Designed advertisements, event invitations, brochures, and programs for charity fundraising events

Administrative Assistant and Writer/Editor

There are sooo many B2B SaaS copywriters on this platform. I know. 

So, rapid-fire, here’s how I can help you:

✨ Pricing Page Audit ✨

Your SaaS pricing page is not pulling its weight on your site. It's leaving money on the table. 😬

Let's fix that. 

It all starts with my Pricing Page Powerlift. 💪💰

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✨ Website + Landing Page Copywriting and Wireframing ✨

Your landing pages aren't bringing in as many qualified leads as you know they could be.

I'll figure out why they're not hitting the mark. And then I'll create designer-ready wireframes so you can publish landing pages that resonate with your ICP. 💕

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✨ LinkedIn Ad Strategy, Copy, and Creative Direction ✨

Your LinkedIn ads are safe and forgettable. 🥱

Let's turn them into scroll-stoppers. 👀 So your differentiated message lives rent-free in your ICP's brain until they're ready to buy.

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I book 4 to 8 weeks out. So if you're interested in working with me, send a DM and we'll schedule a call.

taplio

The Battle

Fabio Caval

Vesna M. – B2B Copywriter

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Ready to grow your LinkedIn presence?