Co-Founder @Tiipe & @ReadySize | Building generative AI apps for eCommerce

✔️Co-founder @ Tiipe 
✔️Co-founder @ Fitprenda
✔️ Building generative AI app for eCommerce

Federico Osorio

🚀 Brand & Growth Marketing Professional | 🤓 Data-Driven Mindset & Lifelong Learner | Global Marketing Manager at @Austral Group  & Marketing & Communications Consultant

I’m an energetic, curious marketing professional with a strong focus on data-driven strategies. Over the past 15 years, I’ve built and scaled brands, driven business growth in both B2B and B2C, and led go-to-market strategies for companies such as Netflix, Amazon, iTunes, Claro, Meta, Spotify, and Inner Circle.

📌 Core expertise: Growth Marketing, Branding, Content Marketing (social media, influencer marketing, PR), and Event Management.

Some achievements I’m proud of:
🚀 Scaled lead acquisition by 20x for a technology services company.
📈 Increased sales by +154% for an educational organization through digital marketing strategies and funnel optimization.
🌎 Drove year-over-year app growth in multiple markets: +120% in Argentina, +329% in Colombia, +141% in Chile.
⚡ Improved conversion rate by +84% in just one month by implementing CRO and automation in an e-learning company.
🎯 Designed and executed 360° marketing and branding campaigns for Argentina, Colombia, Chile, LATAM, and Spain.
🤝 Secured 20+ strategic partnerships across LATAM, boosting brand positioning and business results.

👉 If you’ve read this far, you’re probably curious about who I am. Defining that in a few words is no easy task!

⏳ The short version: I’m a motivated (and motivating) person—creative, positive, and full of energy to generate ideas and drive continuous improvement. Avid reader, film and series enthusiast, lifelong learner (always taking courses), and someone who works relentlessly to improve processes and outcomes.

☕ The long version? I’d be happy to share it over coffee.

My background includes 10 years in the entertainment industry, PR & Marketing agencies, Digital Advertising (representing brands such as Facebook, Spotify, LinkedIn, and Snapchat in several LATAM markets), a dating app and in technology. I hold a Master’s degree in Digital Marketing & E-Business (UBA) and a Bachelor’s degree in Public Relations (UNLaM).

I’m also a lecturer at the University of Buenos Aires and a consultant for SMEs and entrepreneurs 💪.

Thanks for reading! You can see more details about my work in my profile. 👇🏼

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Federico Osorio

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