Ferenc Fekete

Helping non-tech Founders transform Ideas into SaaS products @ VeryCreatives | Product Agency, SaaS & MVP Development | Startups

I've watched many startup founders fail at the same exact point: turning their validated idea into actual software.

They waste months (or even years):
→ Trying to hire the right developers
→ Burning cash on poor planning and execution
→ Second-guessing every technical decision along the way

Meanwhile, competitors move faster, investors demand traction, and the pressure to deliver keeps building more and more.

After watching this pattern destroy countless promising startups, we built VeryCreatives to fix it.

But here's what makes us different:

We don't just build your MVP and disappear. We're product people who think like founders, not just developers who code to spec.

👉 𝗩𝗮𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻-𝗳𝗶𝗿𝘀𝘁 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵: We start by pressure-testing your assumptions before writing a single line of code. If the market doesn't want it, we'll tell you straight.

👉 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗺𝗶𝗻𝗱𝘀𝗲𝘁 𝗳𝗿𝗼𝗺 𝗱𝗮𝘆 𝗼𝗻𝗲: We build like it's our own startup, obsessing over user experience, scalability, and investor readiness from the first sprint.

👉 𝗙𝗿𝗼𝗺 𝗶𝗱𝗲𝗮 𝘁𝗼 𝗲𝘅𝗶𝘁 𝗮𝗻𝗱 𝗯𝗲𝘆𝗼𝗻𝗱: Whether you're at napkin sketch or Series B, we've been there. We've helped founders go from zero to acquisition, and we stick around for the entire journey.

For the past 14 years, we've built products for venture-backed startups, fast-growing scale-ups, and globally recognized brands like Red Bull, Nestlé, and Philips.

The startups we work with have:
✅ Launched investor-ready MVPs in under 90 days
✅ Secured funding from top-tier investors and VCs
✅ Scaled from first users to thousands of paying customers
✅ Successfully exited to strategic acquirers

Got a SaaS idea that's been sitting in your head for months? 
Let's map out your 90-day path to launch → https://verycreatives.com/book-a-call

Co-Founder

At VeryCreatives, we are a team of expert developers who create powerful SaaS apps that solve problems and drive growth for founders with initial funding. We believe in empowering our clients with innovative software that helps them achieve their goals and stand out in their industry.

Our audience consists of driven and ambitious founders who have just received initial funding for their startup. They are looking for a software development partner who understands their vision, can help bring their ideas to life, and deliver results that will help them achieve their business goals.

Founders with initial funding have a pressing need to build their product quickly and efficiently to maximize their chances of success. At VeryCreatives, we understand this need and are dedicated to creating high-quality SaaS apps that not only meet their requirements but also exceed their expectations. We are committed to delivering value and results that help our clients succeed.

VeryCreatives stands out in the market for our ability to deliver high-quality, innovative solutions that meet the needs of our clients. Our unique approach to software development, coupled with our expertise and commitment to excellence, is what drives us to provide outstanding results to our clients.

Industries our clients operate in, using the SaaS products we've built: 
- Digital marketing, Event marketing & Influencer marketing SaaS
- Foodtech & Delivery 
- Fintech, Banking & Investments
- 2-sided marketplace platforms
- Agriculture & Livestock management
- Packaging compliance & Waste

Markets we cover: UAE, EU, UK, US.

The UK is shipping world-class SaaS 🇬🇧

Here's 20 UK startups and the core feature that makes each one worth watching:

Attio (Nicolas Sharp) → AI-native CRM that auto-enriches contacts in real time. ARR quadrupling YoY.

Synthesia (Victor Riparbelli) → Text-to-video with 230+ AI avatars in 140+ languages. $180M Series D.

PolyAI (Nikola Mrkšić) → Voice AI that handles live customer calls in 45 languages. Backed by Nvidia.

Xelix (Paul Roiter) → AI agents for Accounts Payable. Processes 115M+ invoices per year.

Granola (Christopher Pedregal) → AI meeting notepad. Auto-generates structured notes and action items from calls.

Vertice (Eldar Tuvey) → SaaS spend platform that auto-negotiates your renewals. 437% growth rate.

Signal AI (David Benigson) → Real-time monitoring across millions of sources for reputation and regulatory risk.

Plain (Simon Rohrbach) → API-first support where AI agents resolve tickets autonomously. Used by Vercel and Cursor.

Griffin (David Jarvis) → UK's first full-stack Banking-as-a-Service with a full banking license.

Primer (@Paul Anthony) → Single API connecting 100+ payment processors with no-code routing.

hyperexponential (​Amrit Santhirasenan) → No-code pricing models for commercial insurers. Backed by a16z.

Raycast (Thomas Paul Mann) → Keyboard-first productivity launcher. 800+ app integrations with built-in AI.

StackOne (Romain Sestier) → One API to connect 200+ enterprise SaaS integrations. Built for AI agents.

Lindus Health (Meri Beckwith) → Runs full clinical trials 3x faster than traditional CROs.

Metaview (Siadhal Magos) → Auto-generates structured interview notes from live conversations. Used by Sony and Brex.

Sylvera (Allister Furey) → Satellite imagery and ML to rate the actual quality of carbon credits.

Robin AI (Richard Robinson) → LLM trained on 2M+ contracts. Reviews and negotiates legal docs for UBS and Pfizer.

BVNK (Jesse Hemson-Struthers) → Stablecoin payment infrastructure for cross-border business transactions.

Shop Circle (Luca Cartechini) → AI-powered suite for Shopify merchants. Inventory, SEO, analytics in one dashboard.

Tessl (Guy Podjarny) → Forces AI coding agents to write specs before generating code. Prevents hallucinations.

Every one of these started with a sharp product decision: solve one problem exceptionally well, then expand.

What UK startup has caught your eye recently?

Launch products customers love, then exit | 5x exits, $100M ARR created for founders

"The project will cost $50k." - Developer
 
3 months later: $120k. Sh*t. What happened?

Every non-technical founder has heard this: "It will take longer than expected."

But you can prevent it (with some high-school math)

Here's how to build an accurate cost forecast:

Step 1: Break it down absurdly small

Not "user authentication: $5k"

But:

→ Login page design: $500
→ Login backend: $1k
→ Password reset flow: $1.5k
→ OAuth integration: $2k
→ Security testing: $500


Step 2: Add complexity multipliers

→ Simple feature: 1x
→ Medium complexity: 1.5x
→ Complex/uncertain: 2x
→ Integration with third parties: 2.5x


Step 3: Add the "unknown unknowns" buffer

→ New team: +30%
→ Existing team, new domain: +20%
→ Experienced team, known domain: +10%


Step 4: Phase the budget

→ Phase 1: Core features (40% of budget)
→ Phase 2: Secondary features (30% of budget)
→ Phase 3: Polish and optimization (20% of budget)
→ Buffer: (10% of budget)


Step 5: Define cut points

If Phase 1 goes over, what do you cut from Phase 2?

Decide BEFORE you're in crisis mode.


The rule:

If you haven't scoped it in detail, you haven't scoped it.

And if you haven't scoped it, any number is a guess.

So…

Maybe pause that developer project.

I run a 28-person agency. I used to feel guilty about an ‘empty calendar’ on a Monday. Now I try cancel all of my meetings:

And it’s helped us grow revenue 30%+.

Previously I was in every delivery meeting, every project review, every standup at VeryCreatives.

I thought I had to be in the room for things to run.

Now, our fantastic Head of Delivery meets with the PMs directly. 

And an ‘empty calendar’ means brain space to strategise on growth.

Here's what my Monday looks like now:

1. Strategy session with my co-founder Mate
→ Previous week, pipeline, finances, what's planned
→ Keeps us both aligned so neither of us needs to check in again all week

2. Sales sync
→ New leads, who handles what, timing

3. Afternoon: wide open
→ This is the whole point
→ We use that time to plan new internal tools, shape future services, figure out where we're going next

By lunchtime, the operational part of my day is done.

Everything after that is thinking time.

What's one meeting you could delete from your Monday to create space?

Clay is one of the only companies I’ve seen do this 🔥

When you open the dashboard:

→ There's an AI chat text box.
→ It asks: "What do you want to build?"
→ You type your goal. It takes you to a chat screen. 
→ Then their AI (Sculptor) builds the workflow for you.

I think this solves three problems at once:


1. The blank canvas problem

Clay is powerful but notoriously hard to start with (lot’s of features).

Beginner users will open it, see an empty table, and don't know where to begin.

This prompt box removes that moment. 


2. Slow learning curve

A lot of tools teach you their features via an onboarding. 

But then over a few years they launch 10+ other features you have no clue how to use.

This Clay feature speeds up the learning curve:

→ You describe the outcome
→ The product figures out which features to use
→ You learn by watching it build


3. HUGE time and cost savings. 

For a lot of large products such as Clay, there are off shoots of service based agencies that build with the product for you.

Now you literally do not need to hire an agency.

The product builds what you need for you.

Making it more fun to use.

-

Have you seen other tools do this?

Why US innovation labs pay $500K for what Hungarian teams build for $100K (and get better results):

I just watched an enterprise innovation lab spend $500K on a product that never saw a single real user.

Then in same quarter, we shipped a similar concept for a German client. 

It took six weeks, it cost much less…. and in the end was live and taking payments vs the US one (zero payments).

The problem is US labs have been trained to solve every problem with a 20-person team.

Think about what happens when you have a massive budget:

→ You hire a product manager.
→ You hire three designers.
→ You hire a scrum master.
→ You hire eight developers.
→ You hire two QA engineers
→ And a DevOps team.

Everyone needs to justify their role. So they build. And build. And build.

👉 The PM adds features to show progress
👉 Designers polish screens nobody asked for
👉 Developers architect for scale you don't have
👉 QA tests edge cases that won't exist for years

Six months later, you have a beautiful product that solves nothing particularly well.

OR-

With that same $500k budget, you could run 10 separate validation sprints at $50k each. Even if 8 fail completely, you still walk away with 2 validated concepts to scale.

Compare that to putting the budget on one product that takes six months to discover nobody wants.

Agree or disagree?

Fireflies.ai hit a $1B valuation.

How to copy their MVP strategy:

Founders Sam Udotong and Krish Ramineni would dial into calls as "Fred from Fireflies.ai", sit silently, take notes by hand, and send them 10 minutes later.

They did 100+ meetings like this. Completely manual. 🤯

→ Zero development cost to validate
→ Learned exactly what users needed (by doing the job themselves)
→ Proved people would pay $100/month BEFORE investing in code
→ Only automated after hitting $750/month revenue

What I take from this:

Before you scope features, before you wireframe, before you hire anyone:

Can you deliver the core value manually? Without hiring any developers?

If yes, do that first. Talk to those customers. Understand the problem deeply.

Then build.

-

P.s.

We use Fireflies.ai at VeryCreatives.

We switched from Fathom because it felt more complete and could even log our internal calls in Hungarian. 🇭🇺

Could you imagine Fred joining your call to take notes?

What's stopping you from delivering your product's value manually this week?

The fastest way to make $100k MRR with SaaS 

Copy all of your competitors features:

No, seriously.

But only once you take this into account.

Your competitor has 50 features. 
They’re proven over 5+ years.
They’re clearly making revenue.

Just copy them all right?

Here's the problem:

Your competitor built those 50 features over 5 years.

They added most of them because:

→ A big customer asked for it
→ Someone on the team thought it was cool
→ They were trying to justify a price increase

They probably regret half of them.

What to do instead:

1. Identify their core value proposition (usually 2-3 features)
2. Find which features their customers actually use (check G2 reviews, Reddit, support forums)
3. Identify what they do poorly (read 1-star reviews)
4. Build that. Better.

Don't compete on feature count. 

You'll lose.

Compete on solving one problem exceptionally well.

What's the one thing your competitor does that you could do 10x better?

Has Claude Code killed your SaaS dreams?

I keep reading this headline:

“The SaaSpocalypse is here!!”

→ HubSpot has lost over half its value.
→ Adobe has dropped 40% on AI fears.
→ ServiceNow dropped 11% in a single day.
→ Asana is down 92% from its all-time high.
→ Docusign is down 54% from its 1-year high.
→ Salesforce is down 40% from its 2025 high.
→ Atlassian has lost 76% of its value in the last year.
→ Workday just hit a 52-week low down 39% this year.

All the major SaaS companies stock prices are falling off a cliff in the last 6 months.

Everyone is calling it the SaaS apocalypse.

People believe AI can do everything immediately and the whole industry is going down the sinkhole.

I don't buy it.

What I do think is that the way we use these products is about to change completely. And the SaaS companies that survive will have these 4 things in common:

1. Ecosystem lock-in

You cannot code your own Google Docs integration, Gmail integration, Fireflies integration, and all the other tools your team runs on. Your company and your client's company are connected through shared Slack channels. Try building that from scratch. You can't.

By keeping your current software, you get access to an ecosystem of plugins and connections to other companies that would take years and a load of money to replicate.


2. Proprietary data

If a SaaS product has been collecting and structuring your industry data for 10 years, that data becomes the product. AI needs data to be useful. The platforms sitting on the best data win.


3. Distribution

Casey Hill wrote about this recently and he's right. Having millions of users already on your platform is a moat no startup can copy on day one. That's why Salesforce isn't going anywhere. 


4. Outcome-based pricing

This is where things get interesting. Companies might not pay for seats anymore. They might pay for number of invoices submitted, accountancy submissions per year, or tasks completed by agents.

The actual value will shift from the interface and people doing the work to letting agents do the work with the best workflows possible. SaaS products in the future will open themselves up for agents, becoming MCP services.

And here's what people forget about building their own...

You have to own maintenance, support, handling technical difficulties, and scaling. I don't think companies will build their own software for accounting, finances, or managing people in HR. 

TDLR;
- The moats are ecosystem, data, distribution, and pricing flexibility
- The winners will be platforms that open up for AI agents
- Building your own still costs more than people think

What's your take on the SaaS shakeout? Are the public market movements justified?

Wispr Flow is blowing up right now 🔥

Their onboarding is why:

→ It’s a Voice-to-text app valued at $700M.
→ They are currently growing 50%+ month-on-month.
→ In 2025, they 10x’d customers in 5 months.

During onboarding, you speak to configure your settings. 

By the time setup is done, you've already used the core feature without realizing it. 

Brilliant!

After 13 years of building products, the biggest onboarding mistake I see is separating setup from usage. 

Founders build welcome sequences with videos and walkthroughs. But then… The customer finishes onboarding having never done the one thing the product exists for.

Wispr Flow makes setup and the core action the same thing.

The whole point of onboarding is getting the customer from zero to value fast. 

If your product needs 10 steps before a user sees value, think about what you can cut. 

The best V1 products I've worked on put the core experience first and build everything else around it.

How fast does your product get a new user to the thing they signed up for?

Wispr Flow Has The Best Onboarding:

ChatGPT 5.4 won’t give you your next SaaS idea.

These 6 places will:

After 20 years building software products for founders, here are the 6 most common places they said they found their idea.

1. G2 reviews (1-2 stars specifically)

Go to any established SaaS category. Filter by lowest ratings. Read the complaints.

→ "We switched because the reporting was unusable"
→ "Integration with X broke every update"
→ "Support took 3 weeks to respond"

These are real customers spending real money, telling you exactly what they wish existed. That gap between what they paid for and what they got? That is your product.


2. Reddit, Inc. and niche communities

Search subreddits like r/SaaS, r/startups, r/smallbusiness for "I wish there was" or "looking for alternative to."

→ Real pain, described in the customer's own words
→ Free market research that most founders ignore completely


3. Job boards

This one surprises people. Look at what roles companies are hiring for. If 40 fintech companies are all hiring "compliance automation engineers," there is a gap in the tooling. Companies hire when software fails them.


4. Crunchbase and funding announcements

What is getting funded tells you what investors have already validated. You do not need to copy them. But if 12 companies raised seed rounds in the same space in the last 6 months, the market is real.


5. Product Hunt trending categories

Not for copying what launched yesterday. For spotting which categories keep producing new entries. Repeated launches in one space means the existing solutions are not good enough.


6. Google Trends comparison

Take 4-5 tools in any category. Compare their search volume over 2 years. One declining while the category grows? Their customers are looking for something else. That something else could be you.


The pattern across all 6 is the same….

Find people who already have them and are already paying someone else to solve them badly.

I have seen founders burn through 50k, 100k building products nobody asked for. And I have seen others spend two weeks doing this research and walk into our workshop with an idea that had paying customers within 90 days.

Where do you look for product ideas before building? 
Which one did I miss?

6 Websites SaaS Founders Find Product Ideas

McKinsey & Company just released the best markets for 2026.

$100B+ is flowing into ONLY 5 sectors:

1. Healthcare and clinical tech
→ $15B+ in private investment last year according to McKinsey
→ Regulatory barriers keep vibe coders out 
→ We've built in this space and watched one get acquired within 18 months
→ Aging populations in the EU and US guarantee demand for another decade

2. Open banking and embedded finance
→ PSD3 in Europe is forcing banks to open up even more data
→ Every fintech needs compliant infrastructure that actually works
→ The products that win here are boring on the surface but deeply technical underneath
→ We've shipped open banking platforms that are still running 4+ years later

3. Legal tech
→ One of the most underdigitized professional services globally
→ McKinsey & Company estimates legal operations spending on tech will double by 2027
→ Contract automation, compliance workflows, case management... the backlog of things to build is massive

4. AI-native B2B tools 
→ $70B+ in generative AI investment in the last 18 months
→ The wrapper era is ending. Investors want products with real data moats
→ Best opportunities: vertical AI for specific industries (farm-tech, logistics, insurance)
→ If you're building a thin ChatGPT layer on top of a spreadsheet, you're already behind

5. Marketplace platforms for fragmented industries
→ Logistics, construction, agriculture, skilled trades
→ These sectors run on phone calls and spreadsheets
→ Building a marketplace here is harder than people think (chicken-and-egg, trust, payments)
→ But the ones that crack it become acquisition targets fast

What I tell founders who ask me where to build:

- Pick a market with regulatory friction. It protects you.
- Talk to 20 people in the industry before you scope anything.
- If a freelancer on Fiver could build your V1, the market is already too crowded.
- The best exits we've seen came from products solving boring, complex problems in industries that move slowly.

Where are you seeing the most opportunity right now?

P.s.

I couldn’t fit all the details in this post (It’s 100+ pages). Comment ‘report’ below if you’d like the full 100+ page PDF report this is from and I’ll send it over.

Plain is the only company I've seen do this 🔥

They show you what you can achieve in 5, 15, and 29 minutes on their landing page.

Instead of a feature list or pricing table, you get a timeline of outcomes.

Plain is an API-first support platform used by Vercel and Cursor. 

It’s the kind of tool where you'd normally expect a "book a demo" button and a 3-week onboarding process.

But their landing page breaks it down simply:

5 minutes

→ Connect Slack, Teams, Discord, and email
→ Connect your CRM and issue tracker
→ Respond to your first ticket


15 minutes

→ Deploy an AI agent across all channels
→ Define SLAs, business hours, and customer tiers
→ Automate queries with workflows


29 minutes

→ Generate AI insights from support requests
→ Deploy a knowledge base from your support messages
→ Let customers self-serve with Ask AI

I've been building software for 20 years and I've seen hundreds of product pages. Almost none of them answer the question every buyer is silently asking: "How long until this actually works for me?"

Plain answers it before you even sign up.

If you're building a SaaS product that takes real effort to integrate, here's what you can take from this:

1. Show buyers how fast they'll see results instead of listing what your product does.
2. If your product is complex, break the complexity into small wins. Give people a reason to start.
3. Time-based milestones beat feature lists. Nobody cares about your 47 integrations. They care about "5 minutes to first ticket resolved."

Map your onboarding into time blocks and put it on your landing page. It de-risks the decision for your buyer and I think more SaaS companies should be doing this.

Have you seen other companies do something similar?

How to hire 10/10 SaaS employees

Depending on your rev and growth stage:

Some founders rush hiring and burn cash with nothing to show for it. 

Here's how to know what you actually need:

1. Hire a sprint team when you're going from 0 to MVP
→ You've identified a real problem and want to validate fast
→ You need people who've done the grunt work before, like user journey mapping and usability-first development
→ These short focused sprints typically take 6-10 weeks from idea to working MVP

2. Hire freelancers when you have a team and a working product
→ You're growing and already have a roadmap
→ You need temporary help to ship a feature or tackle a backlog item
→ They're great for that specific integration before a big demo, but don't expect long-term commitment or strategic input

3. Hire an internal team when you're playing the long game
→ You have the time and budget to hire and retain top talent
→ You have someone in-house to lead the team and set priorities
→ You've already built infrastructure like HR, PM, dev ops, and internal comms
→ Expect 3-4 months to hire senior devs, plus another 1-3 months to get them productive

For most early-stage teams, an internal team isn't the best starting point unless you're going deep tech or building something highly complex.

Match your hiring strategy to your actual stage.

P.S.

Here's the catch though… if you're launching in a regulated industry… Or one that's underutilized in tech, where the product team has to dive deep into the niche and understand its inner mechanics before they write a single line of code.

Stuff like legal tech, Farm-tech SaaS or Healthcare platforms.

Freelancers won't cut it here. 

They don't have the domain knowledge or the patience to build it up.

These are the cases where you go with an experienced product team. One that already has the processes, workflows, and strategy to navigate complexity from day one.

I've developed products for 5x exits.

Ask your product partner these 4 questions.

When a non-technical founder sits down with a developer for the first time, they usually talk about their vision, their timeline, and their budget.

Wrong approach…. You should be interviewing them.

After 13 years of building SaaS products, here are four questions that separate great developers from expensive mistakes:

1. "What would you NOT build for V1?"

A good developer gives you a specific list of things to cut. A bad one says "we can build all of it." If they don't push back on your feature list, they'll build everything you mention and invoice you for every hour.


2. "Can you walk me through something similar you've built?"

You want specifics. Screenshots, architecture decisions, trade-offs they made. If the answer is "yeah we can do that" without showing proof, keep looking.


3. "What happens if a feature takes twice as long as estimated?"

You want a plan, not a promise. Good developers talk about scope adjustments and priorities. Bad ones say "it won't happen." It will.


4. "How would you help me figure out what to build first?"

The best answer involves user research, validation, and customer conversations. If they jump straight to "what tech stack do you want?" they're builders, not product thinkers. You need both.


These four questions cost you nothing and save you $15-20k per month in building the wrong thing with the wrong partner.

The best product partners you'll ever work with will tell you what NOT to build.

Save this before building your v1.

Your skills + The One Page Offer™ + 16 weeks = $10k/mo recurring profit | DM me "ONE" for details

In 2017, my life changed forever – I lost my job due to a freak fire.

And that wasn't even the worst part:

• I was working at a job I hated
• My network was filled with losers
• I was living a terribly unhealthy lifestyle

Of course, I didn't know things were all that bad – until I found myself on unemployment.

The next morning, after I let the dust settle a bit, I told myself that I was going to write for 30 days, no matter what.

30 days turned into over 100 fast.

100 days turned into 5+ years.

And now here I am:

• 7,400+ newsletter subscribers
• 50,000 follower audience on Twitter
• 22,000 follower audience on Medium

And a profitable creator business as a result.

Now – the last thing I'll ever tell you is that it was easy – because it wasn't (and still isn't).

But I'll tell you this: it was simple.

Or – at least it's simple when you understand the:

• Strategies
• Patterns
• Tactics

That help you save time, money, and unwanted headaches.

And that's why I'm here.

I want to teach you what I know. From:

• Copywriting
• Offer creation
• Effective writing
• Audience Building
• Digital monetization

And everything in between.

I can't wait to go on this journey with you.

I'll see you in the timeline & in the comments.

Keep building.

✌️ Jon

Jon Brosio

The difference between a $1,000 and a $10,000 month?

These three skills (that's it):

I see solopreneurs with incredible expertise.

• Brilliant coaches
• Talented designers
• Experienced consultants

All making poverty wages.

While others with half their skill make 10x more.

What's the difference?

If you can't:

• Sell → you'll always be poor
• Create → you'll always be average
• Get attention → you'll always be invisible

Master these 3 and you will never have to worry about money again.

Let me break this down:

YOU CAN'T SELL

Your expertise means nothing if you can't communicate its value.

"But I don't want to be pushy."

Good selling isn't pushy. It's helpful.

You're solving problems people desperately want solved.

If you can't sell that solution, you're doing them a disservice.

YOU CAN'T CREATE

You're stuck trading time for money.

No leverage
No freedom
No scale

Creation is how you escape the time trap.

• Create systems
• Create content
• Create offers
• Create value

Without creation, you're just an expensive employee.

YOU CAN'T GET ATTENTION

"If I build it, they will come."

No, they won't.

• The internet is loud
• Your market is distracted
• Your competition is everywhere

If you can't cut through the noise, your business dies in silence.

Attention isn't ego.

It's survival.

Here's what I learned building my own business:

Skill without selling = poverty
Selling without creating = burnout
Creating without attention = invisibility

You need all three.

Most people pick one and wonder why they struggle.

"I'm great at my craft" (creating)
"I hate marketing" (attention)
"Selling feels gross" (selling)

Congratulations.

You've chosen to stay broke.

The market doesn't care about your comfort zone.

It pays for results.

And results require all three skills.

—-

Need help writing targeted content?

Get my 10 proven templates (free)

Each designed to speak directly to your ICP's specific emotional state and gets them to throw money at you (in a good way)

Get them here: jonbrosio.com/10-templates

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Posting just daily content to attract leads isn’t enough anymore.

Because most creators make three big mistakes.

Let’s break it down...

I worked with a coach who wanted to scale their business.

They were posting daily — carousels, short-form, long-form you name it.

But something wasn’t clicking.

The content was valuable:

• Guides
• Checklists, 
• Infographics

The engagement was great: 

• Thousands of impressions
• Scores of comments
• Hundreds of likes

But the leads? Crickets.

Why?

They had commoditized themselves.

(The worst part is they didn't even know it).

People came for the free information but weren’t taking the next step.

We had to rethink everything.

Here’s what we did to turn it around:

Step 1: Tie all content back to their core offer.

Instead of just “valuable” posts, we created content that gave their audience clarity on the path to their goals.

Her offer became the foundation for every post. Each piece was like a puzzle piece, showing how they solved problems that no free checklist could.

Step 2: Share insights, not just value.

Value attracts freeloaders.
Insights attract serious buyers.

For example:

Value: “Here’s a checklist to grow your business.”

Insight: “Most people struggle to grow because they focus on X. Here’s what I’ve learned working with 100+ clients.”

One shows you know how to solve a problem. 
The other shows why they need you to solve it.

Step 3: Speak to fears, frustrations, and desires.

We dug into the ICP’s pain points:

• What keeps them awake at night?
• What outcomes do they dream of achieving?
• What frustrates them about their current situation?

Every post aimed to:

• Show empathy.
• Address those debilitating fears.
• Paint a vision of what was possible (with their help).

The result?

Fewer likes and shares.

Way more DMs.

And an in inbound leads in 30 days.

Daily content can’t just attract. 
It has to awaken your sleeping leads.

Here’s the formula:

• Let offer guide the content.
• Emphasize insights over value.
• Target fears, frustrations, desires.

Do this and watch your audience turn into clients.

—

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The last thing you want as a solopreneur:

(Spoken from horrific experience)

Waiting too long to ship.

"I'm just not ready yet..."
"My content isn't perfect yet..."
"I need to tweak my offer a little more..."

Every single time, it's the same story:

A solopreneur, full of potential, waiting for some imaginary "perfect moment."

Meanwhile, the "scrappy" ones—the ones willing to test, get feedback, and pivot—are stacking wins.

They're not worried about perfection.

They're focused on speed.

Time to ship.

The cycle that creates long-term success looks like this:

Idea → Test → Feedback → Pivot → Iterate → Win

The shorter you can make that cycle, the faster you’ll see progress.

The people who win in the long run are the ones who:

• Put their ideas into the world fast
• Collect real-world data (not just theory)
• Adjust based on what’s actually working
• Keep the cycle moving

Every extra day you spend "perfecting" something in isolation is a day someone else is learning from real-world results.

You don’t have to be perfect.

You just have to be in the game.

Because speed beats perfection. 

Every time.

—-

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$20,000 a month working 80 hours.

Versus:

$10,000 a month working 4 hours.

Guess which one most people choose?

The first one. 

Because they think more effort equals more results.

I used to think that too.

I built:

• 7 different courses
• 12 different funnels
• 23 different sequences

I was the Swiss Army knife of online business.

Problem? 

Swiss Army knives are mediocre at everything.

Then I discovered the opposite approach:

I call it, "One Step Marketing™"

One clear path from stranger to customer:

Content → Lead Magnet → Course → Community → High-Ticket

That's it.

For my clients, it's a natural progression:

• Get value from content
• Solve problem with lead magnet
• Handle bigger challenge with course
• Find support/accountability in community
• Get complete transformation with high-ticket

For my business, it's automated growth:

• Content builds audience
• Lead magnet gets prospects
• Course qualifies ready buyers
• Community creates retention
• High-ticket delivers ultimate profit

Simple for them. 

Scalable for you.

The magic isn't in having more options.

It's in having one perfect path.

Complexity is the enemy of execution.

Clarity is the engine of freedom.

—

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The creator economy sold you a lie.

90% of people still believe it...

"𝘉𝘶𝘪𝘭𝘥 𝘢𝘯 𝘢𝘶𝘥𝘪𝘦𝘯𝘤𝘦 𝘧𝘪𝘳𝘴𝘵, 𝘮𝘰𝘯𝘦𝘵𝘪𝘻𝘦 𝘭𝘢𝘵𝘦𝘳."

So you post every day
You engage with everyone
You optimize for reach, shares, saves

And you wait.

Waiting for the magic number when you're "allowed" to make money.

"𝘖𝘯𝘤𝘦 𝘐 𝘩𝘪𝘵 10𝘬 𝘧𝘰𝘭𝘭𝘰𝘸𝘦𝘳𝘴, 𝘐'𝘭𝘭 𝘮𝘰𝘯𝘦𝘵𝘪𝘻𝘦."
"𝘖𝘯𝘤𝘦 𝘐 𝘩𝘪𝘵 50𝘬 𝘧𝘰𝘭𝘭𝘰𝘸𝘦𝘳𝘴, 𝘐'𝘭𝘭 𝘳𝘢𝘪𝘴𝘦 𝘮𝘺 𝘱𝘳𝘪𝘤𝘦𝘴."
"𝘖𝘯𝘤𝘦 𝘐 𝘩𝘪𝘵 100𝘬 𝘧𝘰𝘭𝘭𝘰𝘸𝘦𝘳𝘴, 𝘐'𝘭𝘭 𝘭𝘢𝘶𝘯𝘤𝘩 𝘮𝘺 𝘰𝘧𝘧𝘦𝘳."

This is sophisticated procrastination.

You're building a stage instead of a business.

Here's the uncomfortable truth:

Followers don't pay bills.

Customers do.

I've seen creators with 200K followers struggle to sell a $97 course.

I've seen solopreneurs with 2K followers build $30K months.

The difference isn't audience size.

It's business fundamentals:

• They know exactly and intimately who they serve
• They understand their customer's pain intimately
• They created an offer that solves a real problem
• They ask for the sale consistently

Most creators reverse this:

They build audiences hoping customers will appear
They create content hoping problems will emerge
They wait for permission to charge what they're worth

Real entrepreneurs do the opposite:

They find customers first
They solve problems immediately
They charge premium prices from day one

Because here's what nobody tells you:

Your first 100 true customers are worth more than your first 100K followers.

(read that again, Jack...)

Customers buy again
Customers refer friends
Customers build your reputation

Followers just... follow.

Stop building an audience.
Start building a business.

—

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Most people think successful businesses are built on BrilLiAnT ideas. Turns out, they're built on:

Boring solutions.

Now before you go calling me a boring old white dude from the midwest - hear me out...

Your $100,000 one-person business already exists...

You just need to:

• Test one idea
• Solve one problem
• Package it into one offer
• Drive leads with one funnel
• Convert them with one conversation

To put the pieces together.

And solve one puzzle.

The difference between creators making $500/month and $10K/month?

Not talent.

Not audience size.

Not even the quality of their content.

Focus.

The winners picked one thing and got scary good at it.

While everyone else was chasing shiny objects.

• Trying to be everything to everyone
• Building audiences in 12 different niches
• Creating offers for problems they don't understand

And succeeding at nothing.

Your business isn't missing a breakthrough.

It's missing boundaries.

Pick one problem
Serve one person
Build one offer

Then repeat until you're profitable.

—-

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3.6M lead magnet

I helped a student gain 6.9M+ views & 4.3k followers (in 30 days)

And now I'm sharing the exact system we used

Want it too? Grab it here: jonbrosio.com/mastercourse

Two creators walk into a bar...

The first one:

• 10k followers
• $15k monthly revenue
• Thriving community

The second one:

• 100k followers
• $5k monthly revenue
• A ton of post impressions

The difference?

One built a stage.
One built a home.

Stages are for performance.
Homes are for connection.

Stages have spectators.
Homes have family.

Here's what most miss:

Building community isn't about:

• Fancy tactics
• Growth hacks
• Viral hooks

It's about:

• Showing up consistently
• Speaking to real problems
• Creating authority in your space

Because here's the truth:

An audience follows your content.
A community follows your lead.

(Read that again...)

An audience wants entertainment.
A community wants transformation.

(Seriously... read that again...)

Stop obsessing over follower count.
Start focusing on connection count.

Because revenue comes from relationships,
not reach.

—

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A creator with 300K followers asked me how I make more than them. This is what I told them:

They couldn't believe how simple it was...

• No complex funnels
• No million-dollar ad spend
• No team of virtual assistants

Just fundamentals done consistently.

Here's the thing about online business...

Everyone's obsessed with the wrong metrics.

But none of that matters if your fundamentals are broken.

I've made money:

• Without paid ads
• Without a website
• With 1500 followers
• Without a fancy funnel

But I've never made money:

• With an unclear offer
• Without consistent action
• Without belief in my value

The difference between six-figure creators and struggling ones isn't infrastructure.

It's fundamentals.

While they're building:

• Complex automation sequences
• Sophisticated email campaigns
• Professional brand guidelines
• Multi-page sales funnels

Successful creators focus on:

• One clear problem they solve
• One offer that transforms lives
• One specific person they serve
• One daily action that moves the needle

Infrastructure is seductive because it feels productive.

You're "working on your business."
You're "optimizing conversions."
You're "building systems."

But fundamentals are uncomfortable because they require:

• Clarity about what you actually sell
• Confidence to charge what you're worth
• Consistency when motivation fades
• Courage to have sales conversations

Most creators would rather spend $5,000 on a funnel than 60 minutes defining their offer.

Because building feels easier than selling.

Complexity feels safer than clarity.

But here's what I know after helping 200+ creators:

The most profitable businesses are the most simple.

One problem.
One person.
One offer.

Everything else is just distraction.

—

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Everyone’s chasing 100,000 followers.

But I know a guy with just: 

6,000.

No paid ads.
No big brand.
No viral content.

And he’s pulling:

→ 8 leads a week
→ Converting 20%
→ At $4,000 per sale
→ With one clear offer

And he’s on track to cross $200K this year.

No hype.
No chasing trends.
No huge audience.

Just clarity, consistency, and real conversations.

Here’s the kicker:

He used to overthink everything.

The niche. The content. The offer. The funnel.

Now?

→ He speaks to one person
→ Solves one painful problem
→ With one offer he deeply understands
→ And lets his content do the heavy lifting

Simple doesn’t mean easy.

But it does mean scalable—when the right foundation is in place.

Most people think they need to grow first.

What they actually need is a system that works small before it works big.

→ One offer that’s too specific to ignore
→ A funnel that pulls the right people in
→ A message that turns strangers into sales

That’s what drives a $100K solo business.

Not attention.

But alignment.

The guy used to be stuck.

Now he’s booked.

Not because he got louder.

But because he got clearer.

—-

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Two coaches. Same niche. Same price point.

One makes $3K/mo. The other $30K/mo. Here's why:

The struggling coach sells solutions.

The successful coach sells stories.

Coach A: 

"𝘐 𝘩𝘦𝘭𝘱 𝘦𝘯𝘵𝘳𝘦𝘱𝘳𝘦𝘯𝘦𝘶𝘳𝘴 𝘴𝘤𝘢𝘭𝘦 𝘵𝘩𝘦𝘪𝘳 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴𝘦𝘴 𝘶𝘴𝘪𝘯𝘨 𝘱𝘳𝘰𝘷𝘦𝘯 𝘧𝘳𝘢𝘮𝘦𝘸𝘰𝘳𝘬𝘴 𝘢𝘯𝘥 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘤 𝘱𝘭𝘢𝘯𝘯𝘪𝘯𝘨 𝘮𝘦𝘵𝘩𝘰𝘥𝘰𝘭𝘰𝘨𝘪𝘦𝘴."

Coach B: 

"𝘛𝘩𝘳𝘦𝘦 𝘺𝘦𝘢𝘳𝘴 𝘢𝘨𝘰, 𝘐 𝘸𝘢𝘴 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 80-𝘩𝘰𝘶𝘳 𝘸𝘦𝘦𝘬𝘴, 𝘣𝘢𝘳𝘦𝘭𝘺 𝘣𝘳𝘦𝘢𝘬𝘪𝘯𝘨 𝘦𝘷𝘦𝘯, 𝘸𝘰𝘯𝘥𝘦𝘳𝘪𝘯𝘨 𝘪𝘧 𝘐'𝘥 𝘮𝘢𝘥𝘦 𝘢 𝘮𝘢𝘴𝘴𝘪𝘷𝘦 𝘮𝘪𝘴𝘵𝘢𝘬𝘦 𝘭𝘦𝘢𝘷𝘪𝘯𝘨 𝘤𝘰𝘳𝘱𝘰𝘳𝘢𝘵𝘦. 𝘛𝘩𝘦𝘯 𝘐 𝘥𝘪𝘴𝘤𝘰𝘷𝘦𝘳𝘦𝘥 𝘵𝘩𝘦 𝘰𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘤𝘩𝘢𝘯𝘨𝘦𝘥 𝘦𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨..."

Guess who gets the clients?

Here's what most creators get backward:

People don't buy products.

They buy the story attached to the product.

• The breakthrough that changed everything
• The pain that started your journey
• The transformation that followed

Your offer isn't just what you're selling.

It's:

• Why you created it
• Who you were before
• Who you became after

That story—your story—is your unfair advantage.

Because anyone can copy your framework

No one can copy your journey

The more you tell your story, the more you sell.

Simple.

—

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Here's what nobody tells you about pricing:

Price isn't about the number. It's about the 

Transformation.

• $5k for a course that saves you 5 years? Cheap
• $10 for a book that wastes 5 hours? Expensive
• $50k to transform someone's business? 

Bargain of a lifetime...

When I first started coaching, I charged $500/month.

I was scared. 

I thought I was being "reasonable." 

I was worried about what people would think.

But here's the truth…

I was doing my clients a disservice.

Because when you undercharge, you attract people who aren't serious. 

• They don't implement. 
• They don't transform. 
• They just… consume.

Now? 

I work with whale clients who pay premium prices.

And you know what changed?

Not the transformation I deliver. That was always there.

What changed was my positioning. 

My clarity. 
My confidence in the outcome.

The bigger the transformation, the smaller the price feels.

Think about it:

If you're genuinely taking someone from $0 to $10K/month… what's that worth?

If you're compressing 5 years of trial and error into 12 weeks of focused implementation… what's that worth?

Here's what's interesting:

You can also give people steps to ascend.

I just added $5K in MRR by creating a low-tier recurring option. 

Same program. Different entry point.

Some people need to start smaller and work their way up. 

That's fine.

Meet them where they're at. 
Then ascend them.

But here's the key—whether they start at $75/week or $400/week:

• Your offer must be crystal clear
• You must position for the right client
• The transformation must be undeniable

When those align? 

Price becomes irrelevant.

Your high-ticket offer isn't expensive.

It's the best investment they'll ever make.

—

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The creator making $50K/year talks about themselves.

The creator making $200K/year talks about: 

Their client's transformation.

Guess which one you should copy?

I see it everywhere:

• "I'm a marketing consultant."
• "I'm a content creator."
• "I'm a business coach."

Wrong.

Your clients don't wake up thinking:

"𝘐 𝘯𝘦𝘦𝘥 𝘢 𝘤𝘰𝘯𝘴𝘶𝘭𝘵𝘢𝘯𝘵 𝘵𝘰𝘥𝘢𝘺."

They wake up thinking:

"𝘐 𝘯𝘦𝘦𝘥 𝘮𝘺 𝘣𝘶𝘴𝘪𝘯𝘦𝘴𝘴 𝘵𝘰 𝘧𝘪𝘯𝘢𝘭𝘭𝘺 𝘸𝘰𝘳𝘬."

Here's the million-dollar "secret":

You're not in the:

• Consulting business
• Coaching business
• Content business

You're in the TRANSFORMATION business.

The vehicle doesn't matter

The outcome does

People don't buy coaching.
They buy the person they become after the coaching.

People don't buy courses.
They buy the life they live after completing the course.

Your methodology is the map.

Their transformation is the destination.

𝘼𝙣𝙙 𝙙𝙚𝙨𝙩𝙞𝙣𝙖𝙩𝙞𝙤𝙣𝙨 𝙨𝙚𝙡𝙡 𝙛𝙤𝙧 𝙬𝙖𝙮 𝙢𝙤𝙧𝙚 𝙩𝙝𝙖𝙣 𝙢𝙖𝙥𝙨.

The consultant selling "business strategy" charges $200/hour.

The consultant selling "double your revenue" charges $5,000/month.

Same knowledge.
Different packaging.

Stop leading with what you do

Start leading with what they get

—

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Most solopreneurs are building sophisticated prisons.

They optimize for: 

• Revenue 
• Audience growth
• Looking "successful" on LinkedIn.

But they forget to optimize for the thing that made them leave their 9-to-5...

Freedom.

(Cue meme of Braveheart...)

I designed my business to run in less than 4 hours a day.

Not because I'm lazy.

Because freedom was the whole point.

Here's what I learned:

Complexity is the enemy of freedom.

Multiple offers? 
You're now managing multiple problems

Complex funnels? 
You're now troubleshooting tech issues at 11 PM

Endless content creation? 
You're now a content hamster on a wheel.

Simplicity creates space.

One offer
One funnel
One post per day

That's it.

I watch creators juggle:

• 6 different income streams
• 50 moving parts in their funnel
• Daily content across 4 platforms
• Client work that never, EVER, ends

Then they wonder why they're working 12-hour days.

Your business should give you more life.

Not consume it.

Every system you build should answer one question:

"Does this create more freedom or less?"

If it's less, eliminate it.

The goal isn't to build something impressive.

The goal is to build something that lets you live.

—

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I used to think marketing was "broken"

Because of the creator economy lie nobody talks about:

"Just create great content and the money will follow."

Bullsh*t.

Great content without strategy is just expensive journaling.

I learned this the hard way.

Hundreds of posts. 

Resulting in *just* hundreds of dollars....

Then I understood something that changed everything:

Marketing is like compound interest.

One single:

• Ad
• Post
• Video
• Email  
• Carousel

Won't make you a millionaire.

But if you do it every day, over a long period of time...

It will.

But here's the catch:

It has to compound toward something.

• Random posts don't compound
• Viral content doesn't compound
• Follower counts don't compound

Revenue compounds.

When every post connects to your offer
When every email moves toward a sale
When every post builds your business

That's when the magic happens.

Most creators are building sandcastles.

Beautiful. Impressive. Temporary.

What you need to build:

A revenue-generating machine.

One post
One offer
One system

Every day for 12 months.

Watch what compounds.

—

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My "secret sauce" for growing a 6-figure solo business

(Without trading my time or selling sponsorships)

Okay, here goes:

6 years ago – I was working as a fine dining server.

A freak fire took that job and any future with the company away from me.

I made a choice the next morning.

"I'm going to commit to 30 days of writing – no matter what."

30 days turned into multiple years.

And things began to take shape. I started learning new things.

I began to see how I could literally change my life and become the architect of my future.

With that – I developed my "Dream-Execution Funnel"

• Imagine in decades
• Strategize in years
• Review in months
• Sprint in weeks
• Work in days

Here's what it looked like for me:

1. "In 10 years, I want to generate $200,000 per year"
2. "To reach that income – I'll sell X courses at $Y a piece"
3. "Each month I'll track revenue and audience growth"
4. "For traffic, I'll post 2X long for posts each week"
5. "And everyday I'll write valuable content I want to see"

Is it sexy?

Not really...

But it gave me direction.

And it's better than having no plan at all.

Because if you don't know where you're going...

Any road will take you there.

(What steps are you taking to achieve your dreams?)

—

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How to quietly make $10K/month 

(While everyone else argues about algorithms):

No viral posts
No TikTok dances
No complicated funnels

Just email.

Six emails, to be exact.

Sent to the same list every single week.

While creators are exhausting themselves trying to crack the Instagram code, I write six emails once a week during the month, and let psychology do the selling.

This sequence has generated over $150K in the last 12 months:

Email 1: Establish problem

I mirror back their exact frustration. The thing they think about at 2 AM when they can't sleep.

Email 2: Amplify consequences

I show them the compound cost of staying stuck. Not just today's pain—but where this path leads.

Email 3: Transformation story

I share how someone escaped their exact situation. Relatable starting point, clear steps, tangible results.

Email 4: Social proof

I stack evidence. Different stories, different angles, same transformation.

Email 5: Reveal offer

I present the bridge from their current reality to their desired outcome. Simple, clear, focused.

Email 6: Create urgency

I give them a reason to decide now instead of "someday." Scarcity, deadlines, price changes.

Six days of proven psychology.

This isn't about being pushy.

It's about being systematic.

People don't buy randomly.
They buy when they're ready.
And readiness follows a predictable pattern.

Problem awareness → Consequence clarity → Solution belief → Social proof → Clear offer → Decision pressure.

I just guide them through each step.

While others pray for algorithm luck, I control my income with six emails.

Email lists are assets.
Social media followers are liabilities.

One you own.
The other can disappear overnight.

Build accordingly.

—-

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I helped a  client of mine close a $72,000 enterprise deal

The: 

Offer was ready
Fulfillment was ready

Pitch deck slides? 

Almost weren't…

We spent a week in back-and-forth, revising, designing, and tweaking the deck.

But the stress was completely avoidable…

Here's the lesson that's stayed with me since:

Most coaches and creators can talk through their offer. 

They know the transformation. 
They know who they help and how.

But the moment someone asks for something formal:

A deck
A proposal
A presentation

Everything grinds to a halt…

Because thinking through your offer and presenting your offer are two completely different skills.

This is what I do now:

I sit down with a client and use Claude to run a structured interview. 

It pulls out the core message, builds the narrative arc, and frames the transformation the client delivers. 

Everything is shaped around what actually converts.

From there, Gamma takes that thinking and turns it into a polished, professional deck, without ever leaving Claude.

A deck that communicates clearly, because the design and the message were built from the same foundation.

What used to take a week of stressful back-and-forth now takes a single afternoon.

Try Gamma inside Claude → https://lnkd.in/g-xFWwfj

I once made a mistake that cost me $30,000...

I copied and stole: 

A competitor's launch strategy.

The exact: 

• Same webinar format
• Same urgency tactics
• Same price positioning

It flopped spectacularly...

Why?

Because I was focused on the wrong thing.

I was trying to "out-market" them.

When I should have been trying to out-care them.

Cheesy... but walk with me...

The best marketing strategy isn't tactical.

It's relational:

The way to get ahead is to care more about your clients than all your competitors combined.

Most creators approach marketing like warfare.

• "How do I capture more market share?"
• "How do I beat the competition?"
• "How do I dominate this space?"

Wrong questions.

The right question:

"𝘏𝘰𝘸 𝘥𝘰 𝘐 𝘴𝘦𝘳𝘷𝘦 𝘮𝘺 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘣𝘦𝘵𝘵𝘦𝘳 𝘵𝘩𝘢𝘯 𝘢𝘯𝘺𝘰𝘯𝘦 𝘦𝘭𝘴𝘦?"

When you shift from competing to caring, everything changes.

Your content becomes helpful, not hypey.
Your offers become solutions, not sales pitches.
Your clients become advocates, not transactions.

Here's what caring looks like in practice:

Instead of 20 modules
Create 5 that actually get implemented

Instead of fancy funnels
Create simple systems that give value

Instead of aggressive launches
Create genuine relationships

My competitor has 500K followers
I have 100K

My competitor does $100K launches
I do consistent $15K months

My competitor has flashy testimonials
I have life-changing transformations

Guess who sleeps better at night?

Caring isn't just good ethics.

It's good business.

Because in a world full of extractors, the people who genuinely care stand out.

They get the referrals.
They get the repeat clients.
They get the sustainable growth.

Stop trying to win the marketing game.

Start trying to win your clients' lives.

—

Need help writing targeted content?

Get my 10 proven templates (free)

Each designed to speak directly to your ICP's specific emotional state and gets them to throw money at you (in a good way)

Get them here: jonbrosio.com/10-templates

Most coaches and creators focus on getting to $10k/month.

But nobody talks about what happens after you get there. You:

Hit $100k/year as a solopreneur.

Congrats.

The red sea parts and you finally see through the looking glass...

Then... 

You realize you're paying 15.3% in self-employment tax on top of income tax.

That's $15,000+ you're losing every year because you're structured as a sole proprietor.

Not because you're doing anything wrong.

Because nobody told you there was a better option.

I've been a sole proprietor since I started.

And I'm finally looking into S-Corp election.

Here's what I'm learning:

S-Corps let you split income between salary and distributions
For most solopreneurs making $80k-$150k+,

That's $10k-$20k in annual savings

The catch? 

The paperwork, compliance, and payroll are a pain

Which is where Lettuce Financial comes in.

They handle the formation, compliance, payroll, and tax filings automatically.

You just run your business.

They make sure you're structured right and staying compliant.

If you're a coach, creator, or solopreneur making $80k+ a year, this is worth looking into.

I'm checking it out for myself.

You can see if you qualify at lettuce

See how much you could save at lettuce: https://lnkd.in/dDTn75i5

#ad - This is a paid partnership with Lettuce Financial. Tax situations vary—consult with a tax professional about your specific circumstances.

Brand partnership • Your skills + The One Page Offer™ + 16 weeks = $10k/mo recurring profit | DM me "ONE" for details

The simplest way to $2000+ months online

(Without selling your time or sending DMs)

The Tripwire Method:

---

Need help writing targeted content?

Get my 10 proven templates (free)

Each designed to speak directly to your ICP's specific emotional state and gets them to throw money at you (in a good way)

Get them here: jonbrosio.com/10-templates

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The Battle

Ferenc Fekete

Jon Brosio

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ferenc Fekete's LinkedIn Performance

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