METALLA

Building your brand and developing an effective digital marketing advertising strategy is incredibly time consuming. We take it all off your hands, from building your brand awareness to increasing engagement and sales. If you're tired of spending hours a week trying to create ads that work, wasting money on outdated courses, or watching your CPA triple as you try to scale, you've come to the right place. Our team is ready to take that burden off your shoulders and get you the results you want so you can keep running your business.

CEO / Founder

Social Pulse Marketing Inc.

Developed and executed the Canada-wide influencer marketing campaign strategy for Ford's "We Day" and "We Scare Hunger" initiatives and We Charity in 2017 - 2018. I worked closely with all enabled influencers to develop all original content optimized for YouTube, Facebook and Instagram. 

You can view Valeria Lipovetsky's We Day Vlog by clicking here 👉 https://www.youtube.com/watch?v=NlCMnpWPXR8. 

I managed the influencer marketing campaign for Amazon Canada's pop-up shop at Eaton Center, held in Toronto on November 14, 2018. I worked with 10+ influencers to develop original content concepts for multiple social channels, created the dedicated, personalized Amazon store for each influencer, and coordinated all of their activation in the pop-up store. Served as synergist connecting Amazon's Canadian, UK and American Internal Marketing teams, marketing partners, Creative Agencies, Public Relations etc. with influencers.

You can watch Tyler Stalman's video for the campaign here 👉 https://www.youtube.com/watch?v=_dx6Ce9jlpg.

In 2018, Samsung was one of the partners for Buffer Festival, a 3-day showcase of cinema screenings spotlighting exclusive video premieres from acclaimed digital creators. Samsung's goal was to create content entirely using only the Samsung S9 phone. 

You can check out Monica Gold's Official Buffer Festival Selected Video here 👉https://www.youtube.com/watch?v=Ms7PqBWJ9ro. 

In 2019, Florind developed and implemented Digital Marketing Campaign for "The Longest Day of Smiles," an initiative by Operation Smile Canada to give 1,000 free smiles to children with cleft lips and palates. The campaign was a success as Operation Smile met and exceeded the campaign goal. We were able to raise $260,125 of the $240,000 goal. 

Visit the official Longest Day of Smile page here 👉 http://support.operationsmile.ca/site/ TR /LongestDayofSmiles/LongestDayofSmiles19?pg=entry&fr_id=1170

Director, Strategic Partnerships

Providr Inc.

My relentless pursuit of constantly developing new lead generation initiatives directly resulted in a 40% annual revenue increase over 3 years by successfully securing over 200 global publishing clients. Some of these clients were A-list celebrities such as Lil Wayne (50 million followers + Online Network), Marlon Wayans, Trina, Allen Iverson, Manny Pacquiao and many more. 

I have also been able to acquire indirect sponsorship opportunities for my clients that add value and most importantly different revenue streams. 

I have directly managed relationships with agencies, social media teams and management teams to provide them with tremendous value, support and reports on an ongoing basis.

During my tenure at Providr, my clients were instrumental in making Providr one of the top 100 most visited websites in the world, according to Alexa.com. According to Google Analytics, Providr averaged between 75,000 and 100,000 unique page views per minute.

By proactively identifying market trends in both competitors and clients, my insights and initiatives enabled Providr to remain a market leader with the highest CPM's, engagement and conversion rates in the entire industry.

My willingness to work with the production team provided me the opportunity to be involved in every department of the company. Ultimately, this increased my value to my clients and the company.

I developed the process that credits each publisher for each piece of content by connecting to their UTM parameters.

Strategic Partnership Manager

CPR Media

-	Developed and managed TV, Print, Radio campaigns with the given advertising budgets and co-ordinates with the creative departments for timely production of TV, radio commercials, newspaper ads and online ads
-	Responsible for media planning & media buying
-	Demonstrated talent for planning profitable sales and marketing activities within given budgets
-	Planned and coordinated events to promote brand awareness; performs sales analysis and examines competitive activities to monitor the event efficacy 
-	Conducted market research for new markets and improvements in existing mainstream, Chinese, South Asian, and other ethnic markets
-	Trusted to conduct employee training session’s onsite and offsite based on a track record of success 
-	Successfully managed more than 6 suppliers per campaign
-	Arranged on site media coverage and media briefings for TV and radio to promote brand

Marketing Manager

RBC Dominion Securities

-	Prospected for new potential customers via various prospecting techniques including  cold calling and networking
-	Demonstrated talent for closing deals with prospects and successfully increased B2B sales by 10% 
-	Handled administrative functions including filing, printing and photocopying of important confidential documents
-	Prepared sales order reports – Collated regular reports on sales performance per industry, product, personnel, region and office.

Marketing Assistant

RTS Energy - Automation - Consulting

-	Developed Case Analysis, SWOT Analysis, Positioning Statements, Integrated Marketing Plans
-	Conducted market research and competitor analysis that lead to the creation of marketing strategies to differentiate the brand in the automation market
-	Executed presentations outlining the results of market research and competitor analysis and relevant implications 
-	Prospected internationally by using Google Analytics as a tool
-       Planned meetings and trade shows in order to promote business

Marketing Assistant to the VP of Marketing

I'm the founder and CEO of METALLA, a performance marketing agency specializing in profitable growth for direct-to-consumer brands. With over a decade of experience, I have helped more than 30 e-commerce brands scale while directly influencing over $100 million in revenue. I specialize in disrupting niche markets, reducing wasted ad spend, and enhancing core business metrics, such as contribution margin and payback period.

Florind Metalla

Digital Spark - Marketing stars.

- Process development for SEO projects completed at the agency
- Client relationship management and Sales 
- Executing SEO Strategies in internal and client projects
- Recruiting, onboarding and training new SEO team members

Managing Partner (SEO and Content)

Payhawk — Business spend, reinvented.

More than doubled the organic pipeline and traffic of a unicorn fintech client as a part of the 2-person SEO team and content writers across 6+ different locales.

SEO Content Manager

Scopic Software

One of the world's largest virtual software development companies united with digital marketing services and design solutions to make the perfect combination! By working with Scopic – your all-in-one custom software development company with digital marketing services, you can go from idea to launch and from launch to viral success, all under the same virtual roof! With over 14 years of industry experience, we can bring your product to life and guarantee its success.

I closely collaborate with clients to find the best marketing solutions for their business and help them optimize their marketing strategies.

Marketing Specialist

REINNO

REINNO is a fintech company offering real estate tokenization and lending services that bring leverage and liquidity to investors. Our offering allows using tokenized real estate as loan collateral and provides a paperless, hustle-free and quick access to cash. REINNO's easy-to-use platform enables users to deposit tokens and receive funds instantly. We are destroying the limitations set by lock-in periods by letting our clients access the value of their investments in just a few clicks.

As a part of the team, I have assembled a trained a team of high-performing real estate professionals from all over the world.

Sales Team Manager

Grandma Knows Best

Grandma Knows Best is a Social Business that produces Traditional Bulgarian Foods cooked in accordance with our grandma's favorite recipes. 10% of our profits are reinvested into development of social and development activities for Bulgarian Elderly.

As a part of our team, I have:
⚫Organized events for 30 Bulgarian retirees, which included computer literacy workshops, gymnastic sessions, tea parties and story-telling nights.
⚫ Developed and managed the online platform https://grandmaknows.best
⚫Managed the outreach, finding the right sponsors and partners 
⚫ Setup the operations chain needed for the production of products

Business Development Manager

Cogitality.com

I designed the English version of online Academy of a Bulgarian Publisher Cogitality.com (Когиталност ООД)

I manage the following websites: 

1) cogitality.com 
2) akademia.kogitalnost.com

My duties involved: 
1) Creating content (Blog posts, Youtube Videos, Instagram and Facebook posts) 
2) Managing Interns - I hire freelance translators (Bulgarian to English) to manage translations of the books. 
3) Creating learning modules for online learning platform Akademia Kogitalnost
4) SEO, UX improvements of the site and SM channels

Online Content Manager and WordPress Developer

sofiapubcrawl.com

I created an updated Wordpress version of the site sofiapubcrawl.com with the ticketing system, advanced tables, and better UX. T

Wordpress Management Internship

Centr Plitki Perm

I helped people pick the right design of ceramic tiles for their apartments. Moreover, I helped them calculate the price of each design and suggest ways to save money.

Digital Designer

Free 30-Minute Consultation ➡ https://calendly.com/maxlezginov/30min
Our Marketing Agency ➡ https://digitalspark.marketing/

I offer SEO, PPC, and content marketing services designed for Small to mid-sized businesses that want GUARANTEED results without lengthy lock-in periods and high retainers. 

That's because instead of focusing on selling deliverables - we focus on building the most effective strategy to grow your business digitally. 

Here's What Makes our Approach Different:

1. Money-Back Guarantee: We guarantee at least a 30% improvement in organic traffic or leads. If we don’t deliver measurable growth within three months - you get your money back, or we work for free. No risk - only results.
2. Dedicated Specialist: You’ll have a dedicated expert working directly with you on every step of the way—no middlemen, no wasted time or money. You will ALWAYS have one person doing all the work on all the projects, making communication smooth and reducing overheads. 
3. Free Strategy Development: Whether you work with our agency or not, you’ll walk away with a customized marketing roadmap you can use to drive growth.
4. No Lock-In Contracts: Unlike others, we don’t believe in trapping you with contracts. No high minimum retainers (we start at just $600/month) and no long lock-in periods—just effective, flexible service.
5. Focused on What Matters: I am not here to sell you time-consuming technical audits and focus on SEO that drives results—high-volume content production, website and business profile optimization, and link-building.

This Swiss-Army Knife Approach Worked for Many of Our Clients (DM for detailed case study):

- Unicorn Fintech Client: 2x traffic growth and 3x+ organic pipeline in under 16 months.
- SaaS Tool: 65% Page Speed Load Reduction & Perfect SEO Scores post optimization
- Local USA Dental Clinic: Ranked on the first page with 5 separate service pages within 90 days.
- Industrial Gearbox Repair Client: 2.5X conversions and 120% traffic growth in 1 year (10k+ visitors and counting) 
- Radiology client: 50,00+ Organic YouTube Views and 2k+ subscribers  post channel SEO optimization
- Waste Management Company: Outranking national leader + 100+keywords on page 1
- Cannabis eCommerce Store: 11-Second Page Speed Load Reduction post optimization

Ready for real growth? Let’s talk. I offer a no-strings-attached consultation to understand your business and build a strategy that gets you results.

Get Started Today ➡ https://calendly.com/maxlezginov/30min

taplio

The Battle

Florind Metalla

Maksim Lezginov

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