🎥 🟠 Video Producer & Strategist | Elevating Brands through video content 🚀 | Video | Content | Marketing

After studying commercial economics, my entrepreneurial journey led me to establish multiple businesses where I passionately merged my interests in business, online marketing and visual content.

Today, my mission is to help companies grow through video marketing. I specialize in crafting branded videos that effectively communicate messages, engage target audiences and drive tangible results.

Are you ready to unlock the potential of video marketing for your business? Send me a direct message, and let's talk!

Fred Vermeij

Lapland isn’t just a destination. 

It’s a battle between extremes:

While traveling there, I built a visual storyboard.

What is it that draws me in so much?
It’s the contrast between opposites:
Cold ↔ Warmth
Stillness ↔ Speed
Snow ↔ Fire
Blue ↔ Orange

As a filmmaker, these extremes are what make a place come alive.

The same tension is what makes a film come to life.

Without contrast, everything feels flat.

Would you go there and experience it yourself?

Video Content to Help Your Business Grow. Video | Marketing | Content | Branding

Passionate about helping people make better videos and speaking the truth.

I specialise in finding and testing the value of products/services that have been made for content creation.

I’ve worked with companies such as Adobe, Anthropic, ElevenLabs, HeyGen, Canva, Artlist, Shutterstock, Shure and Rode.

@benkaluza on all platforms.

Ben Kaluza

This week I finally opened Claude Cowork.

My feed has been full of "agents this, agents that."

And instead of panic buying a Mac Mini and doing something catastrophic with OpenClaw, I turned to the tool I already use every day.

The problem I now have? 

I'm addicted.

I can't believe how easy it is to use. 

I've built workflows that are connected to all of my apps (Slack, Notion, Gmail, Apple Notes etc). 

Automations that scrape social media content for outliers.

And this is barely scratching the surface of what's possible here.

I've been putting off diving into this stuff for way too long because I thought there was a technical barrier.

Turns out, there isn't. 

And if you've been the same, just try one automation/worfklow.

All you do is just describe what you want and follow the steps inside the chat.

That's it.

You'll then see what I mean and understand what this can unlock for you.

Full-Time Creator Sharing the Best Resources Available for Making Videos. 1M+ followers.

One thing I remind myself every day is how significant this moment in history actually is.

It's easy to get lost in the day to day and just treat most AI content as noise. 

But zoom out, look back 2 years and then forward 10/20 and you start to realise the potential significance of what is happening. 

This is one of the most pivotal moments in humankind. 

You might laugh at that and think it's dramatic.

But I genuinely believe it.

And I think the people who believe it now will be the ones who benefit most when the change fully arrives.

What's coming is still very much unknown, but it's definitely change.

Some for the good. Some for the bad.

But it's coming.

And if you can remind yourself of that every day, it starts to shape your decisions.

What you choose to work on. Experimenting with that new tool. Spending time learning, then doing, then learning some more, then sharing what you learn.

AI is about to cause huge disruption to the world we live in. 

Most people just can't see it yet because we're right at the beginning of something that will take years to fully evolve.

But when it does, people will look back at this period and regret not making certain decisions. 

I'd rather not be one of those people and take the steps I need to take today to build on my future tomorrow.

A lot of people are trying to automate video right now.

But here's what I keep coming back to.

If you've never learned how to make a good video, how do you know what a good video looks like?

Sure, "good" is subjective,

But after making 1000s of videos, I can easily spot the difference between levels of quality that most people can't.

And most people can't because they've never done the reps.

And these are often the people rushing to automate video because it's hard and they don't want to do it.

So they're average at the thing. And they're automating the thing. Which means their automation will be average.

Now multiply that by everyone doing the same thing.

What do we get? A flood of even more average content.

I think about this a lot because I'm automating things too.

But I'm conscious there has to be a balance. 

I still need to do hard things. Learn hard skills. Put in reps on stuff that doesn't rely on AI. 

Because in my opinion, it's one of the main ways I’m going to be able to operate my agents, workflows, whatever you want to call them at a higher level than the average person can.

Automation without experience or taste is just faster mediocrity and that's not what I'm aiming for.

taplio

The Battle

Fred Vermeij

Ben Kaluza

Followers

Posts

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Performance ScoreFred Vermeij's LinkedIn Performance

Performance ScoreBen Kaluza's LinkedIn Performance

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taplio

The Battle

Fred Vermeij

Ben Kaluza

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Fred Vermeij's LinkedIn Performance

Performance ScoreBen Kaluza's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreFred Vermeij's LinkedIn Performance