🎥 🟠 Video Producer & Strategist | Elevating Brands through video content 🚀 | Video | Content | Marketing

After studying commercial economics, my entrepreneurial journey led me to establish multiple businesses where I passionately merged my interests in business, online marketing and visual content.

Today, my mission is to help companies grow through video marketing. I specialize in crafting branded videos that effectively communicate messages, engage target audiences and drive tangible results.

Are you ready to unlock the potential of video marketing for your business? Send me a direct message, and let's talk!

Fred Vermeij

Filmmakers have a secret weapon for dreamy shots.

You know what?

I’m obsessed with foggy weather.

We had some misty days again: Pure magic.

Misty conditions add mystery.
It isolates the subject.

Most people look at sharp images.
Overly sharp images don't look natural to the human eye.
That's why filmmakers make images softer.

How? By using mist filters. 
They soften the image. 
They boost the light sources. 
They add that subtle glow you normally only get on foggy days.

They create that cinematic glow.

Here are some of my favorite misty shots.

Which one do you love most? 1-6

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More video-related content? Follow me Fred Vermeij

Creating Video Content to Help Your Business Grow. Video | Marketing | Content | Branding

How to do a running shot without a crew? (BTS vs. Final Shot)

Normally, this kind of shot is done from a tracking vehicle with a small team.

Here’s how I pulled it off solo:
-A gimbal for stabilization
-In-camera + post stabilization
-A running technique that minimizes bounce

After a few takes, we got the shot.
Not perfect in one go, but perfect enough in the edit.

It's cool to see that technology keeps evolving.

What used to take a full crew, you can now do alone.

What do you think of the result?

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How was your weekend? I spent my Friday night on a free shoot.

We just wrapped a passion project: 
No client. No constraints. No rules.

Just a team of creatives making something we believe in.

Why? Because it gives you space to experiment.

To test new formats, different storytelling and visual styles.

Creating something that would normally be considered “too risky” for a commercial production.

Working with talented people like this is not only inspiring.
It's the best way to grow as a creative professional.

All the learnings become the foundation for future projects.

How do you improve your skills?

Huge shout-out to the crew who brought this to life:
 Cast: Matteo Pasquini & Faten Bushehri
 Director: Semme de Loor
 Producer: Timothy Rijsdijk
 Audio: Bram Verheijden
 DoP: Ruben de Kemp
 DoP/light: Fred Vermeij

I spent 32 hours on this video project. Was it worth it?

Here's a breakdown:

From a performance standpoint, 5,000 views across the platforms, it’s not my top performer.

And yet, I consider it a success.

This project wasn’t driven by metrics.
It started from inspiration.

It started with a song I had on repeat during a film session outside.
The repetition makes it almost meditative.

After the first edit, the video felt a little too minimal.

I wrote a voice-over, recorded it, and… ultimately chose not to use it.

It disrupted the quiet and stillness.

Since posting, I’ve received kind and thoughtful messages. That feedback means more to me than the view count ever could.

Because in video production and in creative work, it’s not always about views.

It’s about intention.
About aligning every creative choice to the story you want to tell.
About learning, exploring, and enjoying the process.

Was it worth 32 hours?

Absolutely.

Have you seen the video? Let me know what you think!

What’s been happening lately?  

A lot of exciting video work:

Over the past month, I’ve had the chance to collaborate on some fun projects. 

It's fun to work on diverse projects like brand films, social ads, or talking head videos.

But what drives me most is helping clients reach their goals through creative video marketing. 

Seeing that the work has led to measurable results, like higher conversion rates, is incredibly rewarding. 

Which project should I share the final result on first?

More video-related content? Follow me Fred Vermeij

1. Brandfilm for Maurits Harkema  
2+3. Content for Doublesmart with Rick Zuidbroek and Bo Bette Neven
4. Film for my personal brand
5. Product videos to improve conversion for REMENKO Automotive
6. Event content for Fish&Burger
7. Event content for Miniclip Thanks to Styn Burkels 🙏

Constraints push creativity.

Filmmaking is problem-solving:

Some shots require a crew and proper gear.

But sometimes you just don’t have the resources.

So you get creative with what you do have.

I wanted to create a dolly shot from my fermenting project.

So I used my skateboard as a camera dolly. 

But there was a problem: the floor was too bumpy.

So I took a door from my closet and used it as a smooth surface.

And that’s exactly what I do with my paid projects.

Finding smart solutions and maximizing results.

What do you think of the shot?

More video-related content? Follow me Fred Vermeij

This week's view from the office.

Locations matter more than you think:

I am filming a project for one of my early-day clients, Dakbloemenweide

It's amazing to see how we both grew in the past years.

And now they are realizing this large green rooftop in the business heart of Rotterdam.

A beautiful scenery for the project video, showing their expertise and product.

Locations can make or break a film. In this case, it shapes the video. 

Can't wait to start editing.

PS: Should I wear a helmet more often? 

Thanks for the job: 
Dakbloemenweide (Joost Vlot)
Oranjedak
IKO North America
Groendakspecialist

Video used to dominate LinkedIn.

Right now? Not so much:

Take these two examples from my feed:
1. A simple text post with 1 comment → 6K+ impressions
2. A cinematic video with 35 comments → 1.5K impressions

Usually, engagement means more reach, but the reach of video is down across the board.

Reach isn’t everything.

Video consistently gets more meaningful interactions; it builds connection, trust, and emotion in a way text never will.

That’s why the best strategy is a mix:
→ Static posts for reach
→ Video for connection

Have you seen the same drop in video reach lately?

More video-related content? Follow me: Fred Vermeij

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reiniervaneijk.com

Are you interested in a practical inspiration keynote or AI tools training?
Click the link, book a free short intake to learn more.

"I want a keynote or training"

When I had a €5M/yr business I automated a lot with AI.
Now? I automate businesses & train their teams how to use automation. 
If this is what you need, throw me a DM.

"I want AI automation in my consultancy business"

Recently, I've seen dozens of hour-saving-GPTs for:

- Writing complex offers (saved days every week)
- Writing social media captions (saved hours a week)
- Onboarding new team members (saved days a month)
- Making User Requirements Docs (saved days a month)

You can have that too.

The workflow is pain-free:

1. Survey
2. You send me docs
3. I build a concept GPT
4. Revisions until it’s perfect
5. Delivery in 14 days flat (or sooner)
... Plus: Satisfaction guaranteed.

Ready to stop wasting hours?

→ DM me to jump on the waitlist

"I want to stop writing the same email every day"

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book - collectievanrampen.nl

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I optimize sh*t with AI for C-level, marketing managers & entrepreneurs🤘 I do firecracker ChatGPT & AI Workshops💥 - Digital Business Accelerator - Follow 🔔

You are feeling overwhelmed because of AI, wanna know why?

Because:
- you don't know your processes well enough
- you haven't done a lot of automation
- and there's SO much info out there

So you don't know where to start.

And AI is a mess, because everyone's selling hype, lead magnets, or copy-paste prompts.

Who to trust?

That's where I come in.

I’ve been deep in AI since 2013.
I’ve built 50+ GPTs for founders across industries.
And 10K+ people use my free tools.

I help small consultancies and firms implement AI to fix operational headaches—without hiring more people.

Think:

→ Automating repetitive workflows
→ Building custom GPTs that reflect how your team thinks
→ Light MVPs that work for, and work inside your business
→ Training your team to USE the tools and become more efficient

As a founder of several businesses, I’ve seen firsthand what works and what’s just noise.

My approach:

1. Business scan
2. Problem solving
3. Creating tools (optional)
4. Focused training (optional)

That's when you start seeing results.

If you’re a founder or operator inside a consultancy that’s doing well (but your systems are clunky, your team’s stretched, and AI still feels like a maze) DM me “Scan” and I’ll show you where to start.

Or click the link in my bio to discover the options.

—
Want a keynote or internal team training? I'm a speaker on real-world AI adoption (no fluff). Click my link-in-bio for bookings.

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Fred Vermeij

Reinier van Eijk

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taplio

The Battle

Fred Vermeij

Reinier van Eijk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Fred Vermeij's LinkedIn Performance

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Performance ScoreFred Vermeij's LinkedIn Performance