Employment Hero

UK SDR Manager

MySalesCoach

MySalesCoach match SDRs who need coaching with SDR leaders who are willing to share their knowledge and deliver expert 1-1 coaching on-demand.

Over the course of 2024, I've coached 19 SDRs at 15 different SaaS businesses.

As of 2025, I'm regularly coaching 5 SDRs and 2 SDR Managers at different stages of their journey in:

- Cold Calling
- Cold Emailing
- LinkedIn Outreach
- Objection Handling
- Account Based Sales
- Outbound Prospecting
- Confidence & Direction
- Personal Growth & Mindset
- Conflict management & resolution

SDR Coach

Sales Development Leaders (SDL)

Member

Flexprts

Too many SDR teams are failing because their organisation lacks the expertise to build and scale them right, stunting growth for everyone involved.

With a trusted trio of flexible sales development experts (AKA “flexperts”) - Chris Ritson, Laurence Langstone and Gabs Bojilova - Flexprts provides SaaS founders and sales leaders with the expertise they need to build a high-performing SDR team, how and when they need it.

We offer:
- Bootcamps for SDRs and SDR Leaders
- SDR Training Programme
- Fractional Management
____________________________________

Worked on Flexprts full-time after quitting Hook in Aug 2023 until my next full-time role at Employment Hero in Jan 2024.

In those 6 months, I built my own pipeline of companies to work with - the highlight being building out and selling my own 8-week outbound selling progam. As a result, I trained 15 SDRs at two different companies over the course of my program, and consulted those companies on GTM strategies for sales development.

Co-Founder

Hook

Joined as the first SDR leader at Seed-stage:

- Hired, onboarded and trained team of 4 SDRs
- Built frameworks for outreach & experimented with messaging
- Built SDR <> AE rules of engagement, HubSpot processes & data hygiene
- Built SDR playbook on Notion for scalability and benefit of SDRs & AEs
- Prospected and cold called with the team to lead by example
- Promoted 1 SDR; built development plans & career progress paths for SDRs
- Tech stack = HubSpot, SalesLoft, Gong, Apollo, Cognism, Lavender, Sales Nav

Awarded Top 50 SDR Managers 2022 by Sales Confidence.

SDR Team Lead

SaaSLeads.io

This was an Academy for SDRs - we hired & trained SDRs for top start-ups.

Company went into insolvency, but before it did:

- I was one of the first CSMs, advising Founders & VPs of Sales on building & scaling their SDR process, strategy & team.

- Transitioned into training SDRs over a 12-week programme.

- Coached SDRs at companies like Talkwalker, Papirfly & Lokalise.

Sales Development Coach

Tessian

Gave being an IC a go - it was great exposure & experience - but an opportunity to go back into the SDR world came along, and I wholeheartedly wanted to do it!

Account Manager

- Took on more leadership opportunities
- Mentoring new SDRs
- Hosting upskill workshops

Senior SDR

Full year attainment after ramp = 113%.

I won't lie though - I had a sub 100% quarter and learned how to not get myself in that position again!

Reflect > Adapt > Grow :)

Sales Development Representative

DSJ Global

- Completed a 2-week intensive sales academy.
- Closed my first deal just 8 weeks after starting for £17,500.
- My candidate then wanted to pull out due to personal reasons so I had to manage that process and make sure that both her and the client were pleased with the outcome - she still went through with it and even bagged her a 19k increase on her previous salary!

A big first win and a high to ride, however, I decided that recruitment was not for me and wanted to progress my career in SaaS.

Recruitment Consultant

Became an SDR in 2019.

5 years later:

- Promoted 5 times
- Moved into leadership
- Coached 30+ SDRs in a year
- Generated over $3m in pipeline
- Quit my job to become an SDR Coach & Trainer
- Realised that solopreneurship wasn't for me in the end
- Joined a fast-growth scale-up, Employment Hero, as SDR Manager

Enter 2024.

Follow me for free content on outbound prospecting, cold outreach & all things SDR! :)

Gabs Bojilova

**hiring alert**

🇺🇸 We’re growing our NYC team - and I’m hiring 5 ambitious BDRs.

You’ll work alongside our first 5 awesome hires Reece, Anastasia, Emma, Raja, Bennett, and they’ll be the first to tell you how special this ride is.

Which also means…

I’m hiring a BDR Manager to lead the next chapter of our NYC growth.

You’ll be working closely with me, Julien Lesaicherre (our Chief Growth Officer), and our unreal GTM function.

If you want a front-row seat to building something that’s scaling fast - this is it.

I genuinely can’t begin to tell you how big of an opportunity this will be for you.

Because Maki isn’t just “another HR tech company.”

We exist to reimagine the hiring journey -
for global brands,
for HR & TA teams,
and for today's candidates.

And our customers are all the proof you need that we’re building something lasting and impactful:
H&M, Foundever, FIFA, Capgemini, Nespresso...

So if you’re a BDR who wants to:
 ✅ sell a category-defining product
 ✅ join a team that wins together
 ✅ grow fast with serious support
 ✅ help shape the US GTM story from the inside

…or a BDR leader ready to build and coach an elite squad -
let’s talk.

Drop a comment, DM me, or apply directly ⬇️

BDRs - https://lnkd.in/gzdts7EM 
BDR Manager - https://lnkd.in/gSDedsvw

I make writing cold emails easy for entrepreneurs and sales teams 🚀 Growth @ Woodpecker | Consultant

Everyone wants to land clients consistently, and I figured out how.

With $15.2M+ in pipeline generated, 110+ clients scaled, and sales systems that generate revenue, I can show you how to build one yourself (without the trial-and-error BS).

In 2020: Scaled a SaaS to its first 1,000 customers via outbound cold emails
In 2023: Became the #1 cold email creator on LinkedIn by building my personal brand
In 2025: Teaching B2B teams the exact Cold Email + LinkedIn + Content playbook to land clients

Helped 100+ founders master the new outbound: LinkedIn intent signals, demand generation 
through content, social selling, and cold emails that actually convert.

Ready to generate leads? → yurii@yuriiveremchuk.io

Off the clock: 🏂 Slopes | 🏎 F1 Couch Driver | FLEX alum

Yurii Veremchuk

Spotify Wrapped, but make it Outbound Sales

Outbound isn’t dead. Your system is. I fix that.

Outbound Sales Wrapped 2025

Don’t use AI to write your cold email scripts.

It makes you look bad. Here’s why: 

AI does a lot. 

Deep research? (AiSDR)
Enrichment? (Clay)
Drafts? (Twain).

But AI can’t originate. 

It relies heavily on templates and patterns it's seen before.

Also, AI often misses crucial context:

• If they already have a solution like yours
• How your solution fits into the prospect's ecosystem
• Whether your timing makes sense for their business cycle

The most effective cold emails I've seen share these things:

- Clear reason why act now
- micro-stories with social proof
- Relevant, well timed and good offer

Here’s how to use AI + Cold Emails best: 

Use AiSDR (agent) or Clay's agent to: 

1. De-anonymise site visitors
2. Summarise LinkedIn profiles in seconds
3. Find lookalike leads, prep 1st cold email draft

Then, it’s time for you to step in: 

1/ Adapt the cold email draft for you (use Twain)
2/ Add authentic voice and personality
3/ Ensure contextual relevance

AI can help. 

But it won’t replace someone who “gets it.”

What would you add?

AI SDR vs Human SDR - who sells more?

Human. Here's why: 

Buyers aren't ready for 100% AI reps in 2025.

- 98% of execs still prefer real conversations
- 96% trust brands more after human interaction
- 72% engage only with messages that resonate

But ditching AI? That’s just as bad.

Top teams don’t choose. They combine both

- AI = speed.
research, data, and grunt work

- Humans = strategy.
nuance, tactics, and relationships

The results speak:
 +30% ROI with AI tools
 + 25% cost savings and more output
 +202% reply rates with AI enriched cold emails

Use tools like AiSDR to:

1. De-anonymise site visitors
2. Summarise LinkedIn profiles in seconds
3. Find lookalike leads, prep 1st cold email draft

So you have more time to close and build genuine relationships

So, stop chasing the magic button.
Start building a hybrid Human + AI sales machine

What would you add? 

♻️ Repost if you agree with this. 

PS. I`m Yurii and I`m building an outbound sales system that actually works. For those DONE with wasted effort or think "outbound is not for us". Want to hear more about it: DM me "SYSTEM"

Cold email isn’t dead - people just stopped replying to generic ones.
 
See how I turned cold email from “meh” to “let’s talk”:
 
1. Relevant hook
→ Lead with THEIR problem, not your pitch.
 
2. Clear value
→ Show why staying with their current solution costs them more.
 
3. Strong close
→ One direct CTA (no begging for calls).

What would you add?
 
PS. I help founders book 25+ meetings/month. DM “System" to find out more.

Cold Email Rewrite

Today’s not the time to send...

“I hope this email finds you well” 

It’s like asking for weather during hurricanes.

Here's what I do in days like today:

Cut pleasantries. 

Everyone in tech world feels stressed.

Be relatable:

→ Trigger: “Cloudflare outage reminds how critical vendor diversity is” 
→ News: "It's quite hard to launch new landing when 20% of internet is down"
→ Empathy: "Sorry that your website was down for 3 hours, but I may help you"
→ Humor: “Your website was the only one working today! So, instead of YouTube session I hanged out there a bit and found something interesting..."

Be human. Be relevant. Be real.

Outreach fails otherwise

What’s your go-to opener for cold emails? 

PS. Black Tuesday ain't as fun as Black Friday...

Your cold email should be like a burger.

The first bite has to be so good, prospects want more.

Unfortunately, most emails are gas station sandwiches.

Here's the 8-ingredient recipe to cook up a Michelin Star +15% reply rate:

1. Subject Line (The Bun Top)
- Think boring, think internal. 
- Keep it simple, under 3 words.

2. Opener (The First Bacon Bite)
- Your 1st line should scream "I did my homework."
- Use enrichment tools to find info for a "punchy start" 

3. Relevance (The Cheese)
- Focus on WHY NOW, instead of WHY US
- Work-related reasons always win.

4 Pain Point (The Healthy Stuff)
- Mirror their biggest challenge and reveal the cost of inaction.
- This is the only way to create real urgency.

5. Value (The Pickled Onion)
- Nobody cares about your product/service. 
- Everyone's looking for "what's in it for me”. not “what we do”

6 Social Proof (The Lettuce)  
- Show how you helped similar companies. 
- One specific win beats ten vague claims.

7. Clear CTA (The Meat)
- Make saying "no" easy. 1 yes/no question.
- Reduce friction, build trust.

8. P.S. Section (The Secret Sauce)
- Save personal interests for PS. 
- Let your main email focus on business value.

*Bonus Burger + Fries combo

Just like burgers need fries, cold emails need deliverability.
The best copy means nothing in spam folders.

I use Maildoso to ensure +98% deliverability

→ Pick my outbound domains there
→ It monitors my deliverability daily so I catch issues early.
→ Safely send image, videos, links in cold emails (game changer)

Follow these rules.

They get replies.

What would you add?

PS. Struggling to win new clients via Cold Email & LinkedIn DMs? DM me “COLD” and let’s see if I can help you do it.

The 1-minute cold email checklist

(use it before you hit "send")

1. Each word counts
2. 1-3 word subject line
3. Doesn't scream "SALES"
4. 1st line loaded with research
5. 5-th grade reading language
6. F-shaped with shorter sentences
7. Clear reason “WHY” you contacted
8. “What is in it for a prospect” stands out
9. Can be read on the phone without scrolling 
10. Social proof that you helped a similar company

Bonus tip: add one soft tone yes/no Call-to-Action at the end

An example of such an email: 

Subject: DACH outreach plan 

Margaret - in Woodpecker’s quarterly report expansion to DACH seems to be a top priority for Q2.

Cold emails that work in DACH differ from those you used to grow in the US.

Hubspot’s DACH sales team started booking 27% more meetings after just 2 months of working with us. 

Would insights on how they did ot be interesting to you?

PS. Your LinkedIn posts on email deliverability are really insightful

*Pro tip.
These tips mean nothing if your emails land in SPAM (happened a lot in 2025)

- That's why I send my emails using Maildoso's infrastructure.
- It gets me +97% primary inbox placement - even to Outlook emails.
- Plus, it's cheaper to buy mailboxes that way (only $1.80) compared to Google.

What would you add?

taplio

The Battle

Gabs Bojilova

Yurii Veremchuk

Followers

Posts

Engagements

Likes

Performance ScoreGabs Bojilova's LinkedIn Performance

Performance ScoreYurii Veremchuk's LinkedIn Performance

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taplio

The Battle

Gabs Bojilova

Yurii Veremchuk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gabs Bojilova's LinkedIn Performance

Performance ScoreYurii Veremchuk's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreGabs Bojilova's LinkedIn Performance