Andrey Gadashevich

MakeBeCool

MakeBeCool is your strategic Shopify partner for development and growth. We're not just a team, we're co-authors of history with our partners. From Shopify Store Development to Ongoing Support, our expertise drives growth. Your success is our commitment

We have grown 5 times with clients from New York, Los Angeles, London and Australia in the last 5 years.

We work with small and medium-sized businesses, which face many obstacles and together we overcome them. This adventure is breathtaking and inspiring.
Some of our partners:
- dslaboratories.com
- Grace Management Group (bridgewatercandles.com, greenleafgifts.com, votivo.com, freshscents.com)
- colorbyfeliks.com
- forchics.com
- avon.uk.com
- bananabeauty.de by Invincible Brands
- Ingarden.com
- bumpli.de
Our specialties are:

Shopify Growth
- improve performance KPI for stores
- eCommerce management
- Merchandising
- Automation process
Shopify development
- UX & UI design
- Development Themes and Apps
- 3rd party integration
- Shopify & Shopify Plus Implementation

CEO and Founder

CPTN Limited

CEO and Co-Founder

Mariupol IT Cluster

Mofy.life

I am engaged in the strategic planning and growth of the Mofy.life service. This is a service that allows you to save moments of life, form family values and share your emotions with loved ones.

Co-Founder and Strategist

SysIQ, Inc.

He was engaged in the support and development of the internal CRM based on SugarCRM

PHP developer

MariupolCity

Senior PHP developer

NewAgeLab

Let’s rock it! 🤘 We make History with our Partners.

Once upon a time, I started my first business to do things better. Today, I lead two companies that help ambitious eCommerce brands grow: 
🤘 MakeBeCool, a Shopify Agency that partners with ambitious eCommerce brands to build winning customer journeys and drive sustainable growth. 
🚀 CPTN Limited - Elevating Shopify Apps for Smarter Growth

🤘 What We Do
- MakeBeCool Shopify Agency: Transform Shopify stores with performance-driven processes that optimize AOV, LTV, CR, and more.
- CPTN Limited: Revolutionize customer's journeys to increase revenue and reduce operational costs with Shopify Apps

🚀 Some of Our Wins
Beauty & Personal Care
- Avon.co.uk: Increased revenue by 7% YoY by cross-sell & upsell strategies and reduced warehouse costs with smart automation 
- DSLaboratories.com: Grew one store into six global Shopify markets with enhanced scalability. Increased revenue by 800% in 5 years

Health & Wellness
- NL.nupure.eu: Re-launched eCommerce direction and made an expansion to 5 countries. Increased the revue by 2 times in the first year
- Alyvewellness.com: Designed a custom customer journey for vitamin selection, boosting conversions and repeat purchases
- Awarenutrition.se: Total sales increased by 12% in the first 3 months and AOV by 25%

We also like to work with Sports & Outdoors and Fashion & Apparel

💡 Why Work With Us?
We don’t just hit KPIs—we craft customer journeys that turn visitors into loyal buyers. Through faster stores, smarter strategies, and seamless automation, we help brands scale profitably while keeping customers coming back

🌟 From Mariupol to the World
It all started in Mariupol, Ukraine. Today, we’re proud to be one of the Top 15 Shopify Agencies in the World (Clutch, 2019) and a trusted partner for brands across the US, UK, Netherlands, Sweden, Italy, and beyond.

Let’s make History together! 🤘
https://bit.ly/linkedin-ceo-bio

Pepperstone

I lead comprehensive paid media strategies across diverse platforms, significantly boosting client acquisition. For example, I managed and optimized budgets totaling over $2.5M annually for our DSP (Demand-Side Platform), Meta Ads, Google Ads, and Bing Ads campaigns, consistently improving ROI by an average of 18% year-over-year.

I developed and executed targeted lead generation programs that built a robust pipeline for the APAC region. This included managing direct deals with key partners and optimizing our presence on top-tier broker listing platforms, which resulted in a 35% increase in qualified leads during my tenure.

I spearheaded the marketing efforts for IB (Introducing Broker) recruitment, implementing specific campaigns that successfully expanded our partner network by 20% and increased partner-driven revenue by 25% within the last year.

I oversee all aspects of our engagement and automation strategy, specifically utilizing LinkedIn automation for targeted B2B outreach and lead nurturing, which improved MQL to SQL conversion rates by 15%.

I conceptualize and manage the promotion and execution of webinars, leveraging this channel for educational content and consistently generating over 200 high-quality leads per session.

I perform rigorous data analysis across all channels, using insights to continually optimize performance. For example, I identified a new high-intent audience segment on Google Ads through in-depth analysis, which reduced our Cost Per Acquisition (CPA) by 12% in Q1 2025.

Regional Senior Performance Marketing Manager

MY Entrepreneurs

MY Entrepreneurs  - 8.2K members in 2024
Malaysia Entrepreneurs Meetup Group - This is a Meetup Group, not a job
(https://www.meetup.com/myentrepreneurs)

I bring together Malaysia's most passionate and innovative minds. 
My mission? To ignite entrepreneurial sparks and fuel business dreams. 

If you're a Malaysian with a burning desire to start something extraordinary, this is your launchpad! We curate engaging meetups, foster valuable connections, and create an environment where ideas flourish. Join us to transform your entrepreneurial passion into reality. Together, we'll shape Malaysia's business future. 

Join us here
https://www.linkedin.com/groups/14539462/
https://www.meetup.com/myentrepreneurs

CMO (Chief Meetup Organiser)

For many years, I wasn't an active member of this Meetup group.

Member

VT Markets

Leading digital marketing strategies for a global Forex trading company. Primary responsibility: 

Paid campaigns - For Demand Generation & Demand Capture
- across multiple platforms (Google Ads, Facebook, Instagram, LinkedIn, Twitter) 
- Optimize search engine marketing (SEM) initiatives to drive qualified traffic and lead generation

Grey-hat implementations - I deployed various techniques to launch ads on platforms like Facebook, Google, and TikTok, such as:
    - Specialised Cookie-building tool to nurture profiles, accounts and Business Managers(at scale)
    - Specialised Anti-detect Browsers to launch Ads safely
    - Specialised Ad-spying tool to get informed on competitor's ads (not FB ad Library)
    - Proprietary system to run long-lasting Grey industry’s ads (branding & money page ads).
    - Work with Web team to implement blackhat money site cloaking, and G-bot traffic redirections.
    - Work with external partners to acquire ‘Agency accounts’.

SEO strategy - to improve organic traffic volume and ranking
- Implement lead-gen focused SEO strategies to improve organic search visibility and rankings. 
- Using ‘user-journey SEO’ content model for Middle to Bottom Funnel prospects.
- Spend time strategising  user journey and product positioning with product manager and sales team.
- Oversee content marketing efforts, including blog posts, white-papers, and video content.

Other initiatives
- Affiliate marketing programs to expand reach
- Utilize marketing automation to streamline lead nurturing and conversion processes
- Conduct A/B testing and conversion rate optimisation (CRO) to maximise ROAS with the same budget

Collaborate with regional marketing teams to develop effective user acquisition and retention strategies
- Europe
- United Kingdom
- Dubai
- Singapore
- Japan
- Australia
- Other Asian Countries

Global Performance Marketing Senior Manager

dentsu

Drive enterprise performance marketing strategies and B2B growth initiatives across global accounts. Specialize in lead generation through affiliate networks, programmatic advertising, and LinkedIn outreach campaigns, consistently exceeding client ROI targets.
Key Achievements:

Managed $1M+ monthly performance marketing budget across B2B enterprise clients, achieving 200% ROAS
Scaled affiliate marketing programs to 180% ROI through strategic partner selection and funnel optimization
Implemented LinkedIn outreach strategies generating 500+ qualified B2B leads monthly with 40% response rates
Created multi-channel campaigns integrating affiliate networks, paid social, and marketing automation
Managed 100+ high-value affiliate partnerships across SaaS, fintech, and enterprise software verticals
Optimized conversion funnels reducing CPA by 35% while improving lead quality
Launched programmatic campaigns achieving 25% lower CPA than traditional channels
Developed automated reporting dashboards for real-time performance optimization

Technical Expertise:

Performance Marketing: Affiliate network management, partner recruitment, programmatic advertising
B2B Marketing: LinkedIn Sales Navigator, outreach automation, account-based marketing (ABM)
Analytics: Multi-touch attribution modeling, conversion tracking, ROI analysis
Platforms: Impact Radius, TUNE, PartnerStack, Commission Junction, DV360
Automation: Phantombuster, Lemlist, Reply.io, Zapier, HubSpot workflows
Marketing Tools: Google Ads, Facebook Business Manager, LinkedIn Campaign Manager
CRM Systems: HubSpot, Salesforce, Marketo, Pardot
Data Analysis: Google Analytics, Tag Manager, Data Studio, Excel
Compliance: FTC guidelines, GDPR, affiliate disclosure requirements

Industries: B2B SaaS, Enterprise Software, Financial Services, Technology Solutions

Assistant Performance Marketing Manager

Ultima Markets

Social Media Marketing Manager | Ultima Markets
Drive high-converting social media strategy and lead generation campaigns for a leading forex trading platform. Specialize in transforming social engagement into qualified trading accounts through data-driven acquisition strategies.

Key Responsibilities:
• Develop and execute ROI-focused social media strategies targeting high-value forex trading prospects
• Design and optimize lead generation funnels across LinkedIn, Twitter, Facebook, and Instagram
• Create conversion-optimized content including market analysis, trading education, and account opening incentives
• Manage high-budget paid social campaigns with proven track record in trader acquisition
• Lead multi-channel retargeting strategies to nurture prospects through the conversion funnel
• Implement marketing automation workflows to qualify and convert trading leads
• Monitor conversion metrics and optimize lead quality through A/B testing
• Collaborate with compliance team to ensure regulatory-compliant lead generation
• Scale community management to drive referral-based account openings
• Execute targeted influencer campaigns focused on trader acquisition

Technical Skills:
• Lead Generation: Sales funnels, conversion optimization, landing page optimization
• Social Media: LinkedIn automation, Facebook Ads, retargeting campaigns
• Analytics: Conversion tracking, attribution modeling, ROI analysis
• Marketing Tools: CRM integration, marketing automation, lead scoring
• Trading Knowledge: Forex markets, technical analysis
• Compliance: Financial services marketing regulations

Senior Social Media Manager

enablly.com

As Marketing manager, I handle in-house marketing as well as marketing for our clients. I managed a team of 25 consisting of performance marketers, graphic designers, copywriters and social media specialists. 

We provide marketing services to white industry clients like SaaS, B2B, D2C, Cafes, Crypto, NFTs, Cosmetics, etc. And we also serve clients in grey industries like Forex, iGaming, Vape, Liquor, Dating app, Cannabis, Adult & Online Casinos. I personally skilled in the following marketing disciplines:

- Website design, build (Wordpress, Shopify, etc)
- Hosting (AWS, Cloudflare)
- Facebook Ads (Grey industries)
- Facebook CPAS Ads (eCommerce)
- Cloaking page
- Anti-detect setup
- Google Ads(SEM - Search Ads, Display Ads, Youtube Ads, Network Ads)
- Conversion Tracking (Conversion API, Pixel, Google Tag, GTM)
- SEO, Local SEO, Technical SEO, link-building
- Data ETL & Dashboarding (Looker Studio, Mixpanel, tableau)
- Ai content generation (ChatGPT, Claude.ai)
- Viral Campaign, contest
- FB, IG, LinkedIn Growth-hacking
- Social media post design & scheduling
- Podcast creation and hosting
- eCommerce Store building and optimisation, Shopee, Lazada, Shopify
- Shopee, Lazada platform ads
- Livestreaming on Facebook, IG, Linkedin, Youtube, Shopee and Lazada. Multicast to multiple platform
- GDN (Google Display Ads)
- PBN (White-hat approach & familiar with Old-school black-hat PBN)
- Landing pages for marketing campaigns
- App design and development (Work with a team of developers)
- LinkedIn Automation
- Crypto, NFT Community building (Discord, Facebook Group)
- Brand Social Listening Service consultation and setup.
- Email campaign automation consultation, design and setup.
- Lead generation and conversion
- CRM tool consultation and implementation.
- Team management
- Online forms for survey, payment, or micro-landing page.
- Content creation for Facebook, Instagram, YouTube, Blog, Podcast, etc.
- Graphic Design- Deepfake avatar generation
- Linkedin Leadgen

Regional Sales Marketing Manager

Pretty Group

Prettyowlsome is a Malaysian e-commerce platform. Sells via Shopee, Lazada and on our own online store. Core products are accessories and apparels. I manage a 5-person team. My team is in charge of marketing materials, graphic designs, producing content, SEO, SEM, and social media management. We achieved 30% revenue growth in 2014 by increasing our FB ad-spend and improved the way we target and retarget.

Marketing Manager

JOBSDB.COM

I became part of JobsDB marketing team in 2010. My role morphed vertically over the course of 4 years to cover various core disciplines in digital marketing i.e. SEO, KW-research, Social media marketing, handling PPC campaigns, publishing & updating blog posts, working with copywriters, working with designers and sometimes I even do the Graphic myself. My team helped the company achieve higher CTR, lower CPC, improved domain authority and higher user engagement online.

Digital Marketing Executive

Twincrest Properties

Real Estate Representative

🚀Help Companies build High ROI Growth Team | Open to Cofounding: Digital Transformation, Data Center, Solar, EV, Tech Startup | Services: SEO, SEM, Email, Viral KOL, ABM, B2B Leadgen, Paid Ads on Meta, Google, TikTok

With 15+ years in digital marketing, I’ve led data-driven growth strategies for global brands across automotive, luxury skincare, consumer goods, SaaS, and financial services. At agency level, I’ve delivered ROI-focused performance marketing, social media strategy, and full-funnel growth for brands like Volvo, BYD, SK-II, La Maison Valmont, Aesop, The History of Whoo, and Sulwhasoo.

Expert in managing large-scale campaigns across Meta Ads, Google Ads, TikTok, Twitter, LinkedIn, YouTube, Programmatic (DV360) and native advertising platforms. Skilled in SEO, SEM, influencer marketing, content strategy, marketing automation, CRM workflows, email nurturing, and creative testing. Strong in GA4, Looker Studio, Hotjar, A/B testing, and conversion rate optimization across landing pages, microsites, and eCommerce flows.

I am also fluent in scaling high-risk verticals: Forex, CFD, Crypto, iGaming, Online Casinos, Blockchain, Grey Market eCom, Supplements, Alcohol, Vapes, and more. Over the past 5+ years, I’ve built a strong niche in Forex and CFD lead generation, consulting for brokers such as:

🔹 Pepperstone
🔹 VT Markets
🔹 Startraders
🔹 Ultimarkets

Delivered measurable results in:

• Forex/CFD Paid Media Strategy – Search, Display, Meta, TikTok, YouTube, Taboola, Outbrain
• Trader Acquisition Campaigns – Targeting retail and pro traders across APAC, LATAM, MENA
• Affiliate & IB Program Growth – Partner onboarding, CPL payout models, KYC integration
• Landing Page Optimization – Multi-geo, localized, compliance-compliant funnel builds
• Cloaking & Antidetect Strategy – Meta/TikTok ad approval, region segmentation, policy workarounds
• CRM & Funnel Automation – Email flows, WhatsApp retargeting, Telegram drip campaigns
• Attribution & Analytics – RedTrack, Voluum, GA4, CRM syncs, multi-touch conversion tracking
• Retention & Loyalty Tactics – Bonus campaigns, deposit triggers, reactivation sequences

I manage affiliate marketing for Forex and CFD brokers by securing high-conversion placements on major trading portals. This includes negotiating media buys, CPA/CPL deals, and tracking performance through RedTrack or Voluum. I handle ad creative deployment, landing page optimization, and attribution setup to ensure measurable ROI.

Platforms include:
• TradingView
• 55Broker
• Bloomberg
• ForexFactory
• WikiFX
• Investing.com
• FXStreet
• Myfxbook

I ensure all campaigns are geo-targeted, compliant, and optimized for first-time deposit (FTD) conversions.

Open for CMO, Marketing Director or VP or Marketing role.

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Andrey Gadashevich

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