Gary Vaynerchuk

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and Creator and CEO of VeeFriends, and 6x New York Times Best Selling Author. Gary is considered one of the leading global minds on what's next in culture, business, and the internet. 

Known as "GaryVee," he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today. Gary's approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.  

Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has ofﬁces in Amsterdam, Bangkok, Chicago, Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, ChukMedia, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading. Gary is the Co-Founder of VaynerSports, VCR Group, VaynerWatt, Resy, and Empathy Wines. He guided Resy and Empathy to successful exits -- which he later sold to American Express and Constellation Brands, respectively. He also owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and is an investor in the revival of the SlamBall League. 

Gary is also the founder and creator of VeeCon – a contemporary super conference that converges business and pop culture with innovation and technology. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 50 million followers and garner more than 2+ billion impressions per year across all platforms. His podcast, "The GaryVee Audio Experience," ranks among the top podcasts globally.  

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, The Paley Center, and Pencils of Promise. He is also a longtime Well Member of charity: water.

Gary's life ambition is to buy the New York Jets.

Vayner3 was founded to help the world’s leading enterprises navigate the next era of connected consumer behavior. Our mission is to grow your business by helping to build new markets and revolutionize digital engagement, charting a new course for enterprises. 

Vayner3 partners with leading brands to shape the next era of the internet; leverage AR, Blockchain, AI, and immersive digital experiences to future-proof your business.

Chairman – VaynerX, CEO – VaynerMedia, Creator – VeeFriends

Always surround yourself with people who support you...and people you support yourself. ❤️

No one else's success should create insecurity in you.

Not one person's actions have anything to do with yours, and for damn sure it should have no impact on your own confidence.

Most new managers think that becoming a manager is the “graduation.” Truth is, it’s the reverse.

When you go from being someone who “executes” to someone who’s managing a team, you go from trading on IQ to trading on EQ. 

You go from doing the actual work to listening to employees, catering to what they want, taking blame, and being the bigger person.

Remember, leaders work for their employees.

The world is full of talkers who complain and envy doers. 

You wanna win … you have to f*cking grind … you have to “rough it” … now what?

Roll up on that business idea and give it a shot, make it happen. Being 50, 60, 70, 80, 90, and having regrets that you didn't swing the bat? That's the worst of them all. 

Our at-bat is in front of us. Take a swing!

Hope this helps someone tonight 🌙 … these things can unlock much more happiness and release a lot of tension in your chest

People don’t get that kindness is the best business strategy.

As I go through my own life, I’m realizing more and more how kindness is such a big part of the equation. It’s not just about sales and negotiation. It’s not just about doing what you love. It’s not just about hustle.

That’s why It breaks my heart that so many people think “nice guys finish last.”

If you give value to someone else first in business, you have the leverage. I truly believe that.

There's so much talk … so little consistent doing. 

Talking sh*t about anyone, even your competitors, is a waste of your time...and talking bad about someone else doesn’t make your life better 💜

Give yourself a little grace .. there is no figuring it out .. there's just enjoyment of the process.

Life is longer than they tell you kids … and if you deploy intention and patience along with an ability to tune “them” out …. You will live a much more joyful life 

Give yourself grace. Don’t be lazy or complacent, but be patient and thoughtful.

I’m gonna draw it out for you all …. whose permission are you waiting for?

Community is the last great asset.

When you play out all these chess in your life, it's going to be the only thing left. The people who care about you and the people you care about...they are the ones who will open up the doors in your career -- and in your life.

I'll always bet on that, and I believe that to the end.

Don’t waste energy

Too many over focus on non controllable aspects of life!

One of the great missteps of society over the last half century is us losing our way with understanding the value of the generations above us...

Their wisdom, their understanding, their stories. This little move I talk about in this video might change the course of someone's life... and I hope that someone actually considers it and takes action. 

Doing wonderful things for people is always a good idea but when you do it, and in return it actually brings you even more value not just for your soul but for your perspective and maybe remapping the way you see the world is something I wish for all of you.

If you want shit to change, one of the quickest ways to do it is to change the people you're hanging out (or working) with. Changing who you hang out with can make a big difference in your life.

You’re in control … and when you have the courage to choose you … everything changes

I hope you look back when you're 90 and know you've made a difference. 

So many of you will choose your careers and what you spend your life on because of your parents wishes or pushes when deep down you know it’s not right for you … 

....I have a secret for you … if you truly adore and respect and love your parents, you’re better off fighting it out now because you don’t want to end up like the millions of people who regret and dwell on listening to their folks and now find themselves deeply unhappy in their day to days … send this to a kid or a parent that needs it.

Hope you woke up happy today- oh and that’s how you do the financial success and make it sustainable…you focus on joy first!

I don’t even know if my company, VaynerMedia, looks at resumes. I sure don’t.

I hire SVPs and VPs — I did two interviews the other day — and I have no clue where any candidate worked or what college they went to.

Now, do college degrees matter? Yes, of course there are several professions where you need a college degree & many others who only hire from the Ivies, but it's not the standard for everyone anymore.

My company is a real legit company—the hottest Madison Avenue agency out there—we don't even require a college degree. I couldn't tell you what college 99% of my employees went to...

I have no f*cking clue. It doesn't matter. And by the way, other, real companies are taking it out of the equation too. Some of the best engineers ... these kids today are saying, "F*ck college! I'm going to make millions by building a little app."

It's becoming like sports out here. Nobody gave a f*ck that LeBron didn't go to college ... so I think businesses are starting to become like sports...

Talk to me about your TALENT, not about what box you check ✅

Don’t get me wrong: ideas and thoughts are nice. They’re great.

I always say, ‘ideas are sh*t, execution is the game.’ And a lot of people get mad at me when I say that sometimes, because a great idea can be hard to come by. And they’re not wrong.

But there are so many great ideas. So many of them. There are way less great executions. Because execution is hard.

It's your life, not anyone else's. Stop fearing their opinions, and thoughts to validate you and and your path. They don't know the truth, you do.

Do not overthink. Just DO.

I TURN IDEAS INTO BRANDS, EXITS & LEGACIES. 🚀 Slayer of the Mundane 🚀 Author of the #1 Amazon bestseller “BRAND INTERVENTION” responsible for $7B in sales

Most ads burn money. My brands print it.

I'm David Brier. the guy CEOs call when they've burned so much cash on marketing, their spouses think they have a coke habit. I'm like rehab for your brand, except instead of getting you clean, I get you profitable. 

Think of me as the Betty Ford Clinic of branding, but with better ROI and no group hugs.

After 300+ brand transformations, I've learned this: While your competitors fight for attention, the smart money commands it. That's the difference between brands that beg and brands that bank.

You know you need me when:
• Everyone in your category looks identical (including you)
• Bigger competitors with deeper pockets keep winning
• That "digital transformation" everyone promised isn't transforming anything
• Your message bounces off customers like bullets off Superman
• You're one pivot away from irrelevance

Here's what I do differently:

I don't refresh brands. I resurrect them. Strategy, story, design, architecture—rebuilt from the ground up. No committees. No 6-month discovery phases. No death by PowerPoint.

Just breakthrough thinking that turns trapped businesses into category killers.

The proof?
• Zero-to-billion: Built a brand from first sale to billion-dollar exit
• Nonprofit magic: Generated $250K in 30 minutes
• Tourism transformation: 500% increase in 12 months for a city rebrand
• Pandemic profit: Expedition company to multi-millions in 24 months

From dog food to cybersecurity, beauty brands to Harley bikes—I've proven that radical differentiation works in any category.

Why I walked away from Revlon and Estée Lauder:

Big agencies love long meetings and longer timelines. I love CEOs who make decisions and make millions. That's why I wrote two Amazon bestsellers—Brand Intervention (Daymond John called it "Genius") and Rich Brand Poor Brand.

The bottom line:

I used to tell stories. Now I craft legacies. Because in a world of copycats, the only strategy is to be the original everyone else copies.

Your competition has you cornered? Perfect. Corner escapes are my specialty.

Ready to rise above the noise?

Subscribe: risingabovethenoise.com/modern-brand-secrets
Book your breakthrough: DavidBrierCalendar.as.me/IntroductorySession

Because being forgettable is the only unforgivable sin in business.

David Brier

A $2 billion mistake.

They refused to fix it.

43% of Pringles customers got their hand stuck in the can.

Most brands would panic. Redesign. Apologize.

Pringles celebrated it.

They turned their biggest complaint into a campaign: #PringlesCanHands.

The results?

→ 2 billion+ impressions
→ 96.5% positive sentiment
→ $2B in annual sales (first time ever)
→ Fastest growth in brand history

The formula was simple:

1. Find your "flaw"
2. Make it famous
3. Let fans own the moment

#PringlesCanHands wasn't just a hashtag.
It became a cultural movement.
People WANTED to get stuck.

The lesson most brands miss:

Your biggest weakness isn't a problem.
It's an opportunity.

Perfect brands are forgettable.
Authentic brands? Unforgettable.

What's the "flaw" you've been hiding that could become your signature?

$9bn+ in sales. Make your brand a magnet, not a money pit. I build brands that customers crave. If you're done wasting ad dollars, let's talk.

Yesterday was International Women's Day.

I spent it at a memorial.

My wife and I said goodbye to our dear friend of 40 years.

Christina Kumi Kimball was a goddess.

Grace. Precision. Focus. Beauty.

She was the daughter of a small Japanese mother and a tall African American military father.

She became a dancer.

Not just any dancer.

She performed with the Alvin Ailey Dance Company.
She danced on Broadway in Cats.
She lit up The Wiz.
She played Tiger Lily in the national tour of Peter Pan.
She graced the screen in The Cotton Club.

For 40 years, she was part of our lives.

And yesterday, we said goodbye.

Here's what I keep thinking:

Life isn't measured by how long you live.
It's measured by how many lives you touch.

Kumi touched generations.

Through every leap. Every performance. Every moment of presence.

She didn't just move across stages.
She moved people.

That's the legacy that lasts.

Rest in grace, Kumi. Your light shines on.

Photo of David Brier with inset photo of Christina Kumi Kimball, Broadway dancer and Alvin Ailey performer. Headline reads: The Final Stage. A Lifetime of Grace.

Warren Buffett hires for three traits.

Miss the third and the first two become dangerous.

Enthusiasm. Intelligence. Integrity.

Most people obsess over the first two.
They hire for energy. They promote for smarts.

Buffett says that's exactly how you build a disaster.

"If you hire somebody without integrity, you really want them to be dumb and lazy."

Because enthusiasm without integrity is manipulation.
Intelligence without integrity is a con artist in a suit.

I've seen it in branding for 4 decades.

The charismatic founder who burns every partner.
The brilliant strategist who overpromises and underdelivers.
The "visionary" CEO whose vision is always someone else's money.

They're talented. They're driven.
And they leave scorched earth everywhere they go.

Integrity isn't a soft skill.
It's the operating system everything else runs on.

Without it:
→ Your enthusiasm becomes noise
→ Your intelligence becomes manipulation
→ Your brand becomes a lie people eventually see through

Rich brands are built on trust.
Poor brands are built on tactics.

And trust compounds.
Tactics expire.

The question isn't "How smart are you?"
It's "Would I trust you with my business when no one's watching?"

That's the test.
That's the only test.

They lost the energy drink war. 

Then won a different one.

For 15 years, Celsius was a nobody.
Red Bull owned extreme sports.
Monster owned gaming.
5-Hour Energy owned convenience stores.

Celsius tried to compete. And failed.

Then they stopped trying.

They didn't chase 18-year-old gamers.
They chased 35-year-old women at the gym.

→ No skull graphics.
→ No extreme sports sponsorships.
→ No "UNLEASH THE BEAST" messaging.

Just: "Essential energy. No sugar. No aspartame."

They found a customer everyone else ignored.

2020: $130 million in revenue.
2023: $1.3 billion.
Stock up 4,000% in 5 years.

The lesson most brands miss:

You don't win by fighting for the same customer.
You win by finding the customer nobody's fighting for.

Celsius didn't beat Red Bull.
They made Red Bull irrelevant to their audience.

Who's the overlooked customer your competitors are ignoring?

Celsius energy drink can in Raspberry Peach flavor with headline: They stopped chasing Red Bull. (Stock rose 4,000%)

More content wasn't the answer.

A single word was.

→ Volvo owns "safety."
→ Google owns "search."
→ FedEx owns "overnight."
→ Nike owns "performance."
→ Coca-Cola owns "happiness."

These aren't taglines.
They're mental monopolies.

And it's not just corporations.

→ Gary Vee owns "hustle."
→ Simon Sinek owns "why."
→ Richard Branson owns "rebel."
→ Dave Asprey owns "bulletproof."

Here's what most miss:

You don't claim a word by saying it.
You claim it by living it.

Volvo didn't just say "safety."
They invented the three-point seatbelt.
Then gave the patent away for free.

That's not marketing.
That's ownership.

The question isn't "What do you want to be known for?"

It's "What do you eat, breathe, and live relentlessly that's unmistakably you?"

If you can't answer that, neither can your customers.

And if your customers can't answer it?
You're competing on features.
You're competing on price.
You're competing on luck.

Rich brands own a word.
Poor brands rent attention.

Can't nail your word? 
Let's find the one word that's already yours — 
you just haven't claimed it yet.

Book an UNcovery session. 
(So much more productive than a DIScovery session.) 
https://lnkd.in/gVE56ZfW

The Pillsbury Doughboy died at 71.

Most brands don't last seven months.

Cause of death: Yeast infection and repeated pokes to the belly.

He's survived by his wife Play Dough, three children — John Dough, Jane Dough, and Baby Dill — plus one in the oven.

Service will be held at 3:50 for about 20 minutes.

(I didn't write this. The internet did. But I'm stealing it.)

Here's the branding lesson hiding in this ridiculous obituary:

The Doughboy worked for 71 years because he was:

→ Immediately edible
→ Instantly recognizable
→ Impossible to confuse with anyone else

One giggle. One poke. One "Hoo-hoo!"

That's it. That's the whole brand.

No repositioning. No "refreshing the brand for Gen Z."
No committee deciding he should be "more relatable."

Just a chubby dough blob doing the same thing for seven decades.

Meanwhile, most brands can't stay consistent for seven months.

They panic. They pivot. They chase trends.
They kill what made them memorable in the first place.

The Doughboy never pivoted.

And that's why we're still talking about him.

R.I.P. to a legend who understood:

The best brand strategy is being unforgettable — being hot — and never apologizing for it.

Thanks to whoever originally wrote this.

If your brand isn’t rising to the occasion, let’s jump on a call. 

"I promise we'll get your brand rising.”
https://lnkd.in/gVE56ZfW

Your best work is invisible.

Here's why nobody notices.

Confession: I've become a bit of a Steven Bartlett fanboy.

The Dragon's Den guy. Flight Story. Valuations through the roof.

He dropped a gold nugget a while back that's kickass.
And I wrote an article that deconstructed it into a tool that's instantly actionable.

This Saturday, this tool hits my subscribers' inboxes first.

What it solves:

→ "I put out great stuff, but it doesn't get recognized"
→ Your material is solid, but lands in a dead zone
→ Brilliance that doesn't show up on anyone's radar

This isn't theory.
It's a debug for why great work gets ignored.

I show you how Sara Blakely of SPANX uses it, 
how Liquid Death uses it, and how Pizza Hut uses it.

Implement it, and it changes your trajectory.

Subscribe below and turn every Saturday into your secret weapon.

Join here (it's free):
https://lnkd.in/g2zqk58P

Link in comments 👇

P.S. Winnie Dunbar Nelson, tell Steven I said thanks. (And that I'm available for Diary of a CEO whenever he's ready.) 😏

Most companies think marketing is broken.

Their message is.

Not because the product is weak.
Because the message is diluted.

Here's the rule most founders ignore:

Confused brands never scale.

And when your team can't articulate what you do in 30 seconds?
Customers won't wait 31.

Steal the 2-Sentence Brand Test:

We help _________ manage the problem of _________.
Unlike _________, we _________.

Example:

"We help founders manage the problem of commodity pricing.
Unlike agencies that hand you a logo and a tagline,
we rewire how the market perceives you."

That's the color-by-number version.

From there, you can build it out to something impossible to ignore, like:

"I'm the guy CEOs call when they've burned so much cash on marketing, their spouses think they have a coke habit. I'm like rehab for your brand, except instead of getting you clean, I get you profitable. It's why companies think of me as the Betty Ford Clinic of branding."

If your team can't complete this test,
your brand isn't just unclear. It lacks the tension necessary to stop people in their tracks.

And it becomes negotiable.

And negotiable brands get discounted.

Drop yours in the comments.

Black and white photo of David Brier with bold text overlay reading "How did I become the dude who helps CEOs kick their drug habit?"

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The Battle

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David Brier

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The Battle

Gary Vaynerchuk

David Brier

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gary Vaynerchuk's LinkedIn Performance

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Performance ScoreGary Vaynerchuk's LinkedIn Performance