Espinaca AI

El impacto y la oportunidad de AI en el mundo va a ser impresionante. Con Espinaca llevamos  capacitación sobre AI a empresas de Latinoamérica.

Founder

Inspower, Inc.

- Created an inspirational content network of social media properties, including an audio program "Whispers of Joy"
- Grew Twitter accounts to 3.5M followers and Facebook page to 500k fans
- Sold all the social media accounts in January 2018

Founder & CEO

remoting.la

You and your team are growing. But you know hiring is hard. You know talent is not everywhere.

Co-Founder

Terrifico Capital

We love crypto, that's all we do. 
We manage crypto portfolio for our clients, we invest in crypto, we talk about crypto, we write about crypto, and we advise about crypto. Administramos portafolios de criptomonedas para nuestros clientes.
The future of money will be digital, and banks are the first ones to be disrupted. 
We also help companies understand the impact that crypto and blockchain will have in their business models, in their future, and how to take advantage of the unique opportunity this revolution brings.

Fund Manager

Gestatio

Procter & Gamble, for Pampers. We increased the email marketing for the Argentinian branch. I can't disclose results, but were mind-boggling.

Consultant about Online Marketing

KillerStartups.com

- Planned, developed and launched an onliner publishing website targeting US internet entrepreneurs.
- Created from scratch a website that got over 2.5M visitors per month and $2mm in annual revenue
- Managed a 20-person team who wrote upwards of 100,000 reviews of internet startups.
- Sold to Fundable in September 2014

China NM Advertising

- Provide advice to US companies that were looking to enter, invest, and do business in China.
- Assisted BusinessWire China by identifying potential partners, selecting one and negotiating the joint venture to create China NM advertising based in Hong Kong.

General Manager

GauchoNet.com

- Created Argentina’s leading search engine and web portal, Gauchonet.com. 
- Managed a team of 8 people who developed the web site, reaching 350,000 unique visitors per month (4% penetration) in 3.5 years, making Gauchonet.com one of the top 10 most visited websites in Argentina. 
- Web site generated revenue exclusively from advertising. Negotiated long term internet advertising plans with top notch companies such as IBM, StarMedia, Xerox, Ford, Arcor, Citibank, HP, Patagon.com, Banco Supervielle, Axe, among others.
- Increased yearly revenue from USD 1,000 in 1996 to USD 250,000 in 1999.
- Managed successful negotiation of the GauchoNet’s acquisition by Terra/Lycos in September 1999 (the first multimillion dollar transaction in LatinAmerica for internet properties).

AIESEC "Association Internationale des Etudiants en Sciences Economiques et Commerciales"

VP Programmes, AIESEC Belgium
Carrera de Empleos, AIESEC Argentina

NC Programmes, Belgium

Author of +11 books. 2 exits. Fascinated by AI. Llevando capacitación sobre AI a empresas en latam.

ESPINACA | FOUNDER (July 2023 - )
Capacitación sobre AI para empresas de Latinoamérica. Marketing y Ventas con IA. Productividad con IA. Implementando IA en la organización.

BITCOINARIO.COM | FOUNDER (Sept 2017 - December 2022)
- Courses to learn about crypto.

TERRIFICO CAPITAL | FUND MANAGER (Sept 2017 - December 2022)
- Created the first crypto investment fund in Argentina
- Raised capital from 20+ investors

KILLERSTARTUPS.COM | FOUNDER & CEO (Jan 2007 – Sepr 2014)
- Planned, developed and launched an onliner publishing website targeting US internet entrepreneurs.
- Created from scratch a website that got over 2.5M visitors per month and $2mm in annual revenue
- Managed a 20-person team who wrote upwards of 100,000 reviews of internet startups.
- Sold to Fundable in September 2014

GAUCHONET | FOUNDER & CEO (Jan '96 – Sep '99)
- Created Argentina’s leading search engine and web portal
- Managed a team of 8 people who developed the web site, reaching 350,000 unique visitors per month (4% penetration) in 3.5 years, making Gauchonet.com one of the top 10 most visited websites in Argentina. 
- Web site generated revenue exclusively from advertising. Negotiated long term internet advertising plans with top notch companies such as IBM, StarMedia, Xerox, Ford, Arcor, Citibank, HP, Patagon.com, Banco Supervielle, Axe, among others.
- Increased yearly revenue from USD 1,000 in 1996 to USD 250,000 in 1999.

SKILLS & CORE COMPETENCIES
- Growth Hacking. Grew several Twitter accounts to 3.5M real followers in 5+ years.
- Content Strategy. Created and lead the development of content strategy to get to 100k visitors per day.
- Monetization. Grew total revenue to $10M in 7 years thru online advertising.
- Sales. In charge of selling online advertising for GauchoNet, in 1996 in Argentina.
- New Business Development. Forget long term relationships for KillerStartups. Deep understanding of B2B and SaaS operations.

Gonzalo Arzuaga

PHINIA

Global Commodity Manager IT Software & Software Services

LBR Innovations, LLC

Advisor

• Strategic Investments in Tech and AI: Achieved a 22% ROI across 12+ companies through targeted investments in emerging tech, AI, and innovation-driven start-ups.
• Increased Portfolio Value through Market Forecasting: Conducted market analysis and trend forecasting, enhancing portfolio value by 25% with data-backed insights into high-growth sectors.
• Lifecycle Analysis for Enhanced Returns: Applied lifecycle analysis and reporting to optimize start-up investments, leading to a 25% increase in ROI for technology and digital media ventures.

Investor (Tech, AI, Innovation)

• Boosted Engagement through SEO and Optimization: Increased website traffic and social media engagement by 50% by optimizing 300+ web pages and 12 profiles, leveraging SEO and audience-focused content.
• Delivered High-Quality Content with High Satisfaction: Produced 35+ premium articles and blogs with a 96% client satisfaction rate, increasing repeat business by 15%.
• Refined Content Strategy with Data-Driven Insights: Analyzed performance metrics to optimize content strategies, enhancing user engagement and conversion rates while providing actionable client recommendations.

Digital Copywriter/Ghostwriter

Undisclosed

• Optimized Global IT Vendor Management: Spearheaded vendor management initiatives, achieving a 15% cost reduction through strategic contract consolidation and partnership alignment.
• Enhanced Software Procurement Efficiency: Overhauled procurement processes, aligning strategies with organizational goals to achieve a 20% faster procurement cycle.
• Managed SaaS Budgets and Forecasting: Led SaaS expenditure management with accurate forecasting and financial analysis, reducing overall spending by 10%.

Program Manager, Technology Sourcing

Out of Ink, Inc.

• Led strategic planning initiatives that drove the development of secure, high-performance Web3 components, optimizing team performance and resource allocation.
• Directed annual budgeting, reducing expenses by 10% through strategic cost management and optimized resource allocation.
• Conducted comprehensive program analyses, leading to a 12% overall efficiency and productivity increase.
• Managed developing and deploying innovative Web3 components, ensuring project milestones were met and quality standards upheld.
• Cultivated a collaborative team environment, promoting innovative solutions and continuous improvement.
• Identified key areas for operational improvements, streamlining processes, and leveraging data-driven insights to support strategic decision-making.

Co-Founder and Vice President

tribeOS

Coordinated $60 Million in LOIs: Orchestrated the successful coordination of Letters of Intent (LOIs) totaling $60 million at a major web3 event, significantly enhancing the company's growth trajectory and market presence.
Led Cross-Functional Agile Teams: Led multiple cross-functional teams using Agile and Scrum methodologies to develop cutting-edge advertising tools. This initiative resulted in a 20% increase in user engagement and a revenue increase exceeding 10%.
Developed and Executed Project Plans: Crafted detailed plans incorporating stringent timelines and milestones, reducing project turnaround time by 20%. Achieved a 95% on-time delivery rate, ensuring consistent project success and client satisfaction.
Enhanced Stakeholder Communication: Established robust communication channels with stakeholders, ensuring transparency and alignment throughout project lifecycles. Conducted regular updates and progress reports to maintain stakeholder engagement and trust.
Optimized Resource Allocation: Strategically managed resources to optimize project outcomes, ensuring efficient use of budget and personnel while maintaining high quality and performance standards.

Project Manager, PMO

Investor Relations Support

General Motors

Optimized Multi-Million Dollar Contracts: Successfully optimized contracts with SAS and ETL tools, resulting in a 20% reduction in purchasing costs. Utilized advanced strategic sourcing techniques and negotiation skills to secure highly favorable terms and conditions.
Executed 60+ Cross-Functional Projects: Spearheaded the execution of over 60 cross-functional projects, consistently meeting designated timelines and delivering profitable outcomes. Implemented effective project management methodologies to ensure seamless coordination and successful delivery.
Revitalized Ongoing Contracts: Revitalized existing contracts, achieving a 10%-15% reduction in supplier costs through targeted renegotiation and strategic supplier management. Enhanced supplier diversity, expanding the company’s vendor base and improving procurement processes.
Strategic Supplier Relationship Management: Fostered strong relationships with key suppliers, ensuring long-term collaboration and favorable contract terms. Regularly reviewed supplier performance to identify opportunities for further cost savings and process improvements.
Implemented Cost Optimization Strategies: Developed and implemented cost optimization strategies that resulted in significant savings and enhanced the overall efficiency of the purchasing process. Monitored market trends to make informed purchasing decisions.

Purchasing Project Manager

Achieved 95% User Adoption Rate: Delivered SAP training to 300-1000 users per plant, achieving a 95% adoption rate through tailored and comprehensive training programs.
Enhanced System Performance by 15%: Led SAP landscape management and upgrades, increasing system performance by 15% and decreasing downtime by 20% through strategic optimizations.
Boosted Process Efficiency by 30%: Developed GM SAP procedure documents that boosted process efficiency by 30% and reduced process errors by 50%.
Led Cross-Functional Training Sessions: Organized and conducted cross-functional training sessions and workshops, ensuring thorough understanding and effective use of SAP tools across departments.
Customized Training Materials: Created and tailored training materials, including detailed manuals and guides, to meet the organization's specific needs and enhance user engagement and retention.
Monitored and Evaluated Training Effectiveness: Implemented continuous assessment and feedback mechanisms to refine training programs, ensuring high user competence and satisfaction sustained.

taplio

The Battle

Gonzalo Arzuaga

Brian Robertson, MBA

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