Espinaca AI

El impacto y la oportunidad de AI en el mundo va a ser impresionante. Con Espinaca llevamos  capacitación sobre AI a empresas de Latinoamérica.

Founder

Inspower, Inc.

- Created an inspirational content network of social media properties, including an audio program "Whispers of Joy"
- Grew Twitter accounts to 3.5M followers and Facebook page to 500k fans
- Sold all the social media accounts in January 2018

Founder & CEO

remoting.la

You and your team are growing. But you know hiring is hard. You know talent is not everywhere.

Co-Founder

Terrifico Capital

We love crypto, that's all we do. 
We manage crypto portfolio for our clients, we invest in crypto, we talk about crypto, we write about crypto, and we advise about crypto. Administramos portafolios de criptomonedas para nuestros clientes.
The future of money will be digital, and banks are the first ones to be disrupted. 
We also help companies understand the impact that crypto and blockchain will have in their business models, in their future, and how to take advantage of the unique opportunity this revolution brings.

Fund Manager

Gestatio

Procter & Gamble, for Pampers. We increased the email marketing for the Argentinian branch. I can't disclose results, but were mind-boggling.

Consultant about Online Marketing

KillerStartups.com

- Planned, developed and launched an onliner publishing website targeting US internet entrepreneurs.
- Created from scratch a website that got over 2.5M visitors per month and $2mm in annual revenue
- Managed a 20-person team who wrote upwards of 100,000 reviews of internet startups.
- Sold to Fundable in September 2014

China NM Advertising

- Provide advice to US companies that were looking to enter, invest, and do business in China.
- Assisted BusinessWire China by identifying potential partners, selecting one and negotiating the joint venture to create China NM advertising based in Hong Kong.

General Manager

GauchoNet.com

- Created Argentina’s leading search engine and web portal, Gauchonet.com. 
- Managed a team of 8 people who developed the web site, reaching 350,000 unique visitors per month (4% penetration) in 3.5 years, making Gauchonet.com one of the top 10 most visited websites in Argentina. 
- Web site generated revenue exclusively from advertising. Negotiated long term internet advertising plans with top notch companies such as IBM, StarMedia, Xerox, Ford, Arcor, Citibank, HP, Patagon.com, Banco Supervielle, Axe, among others.
- Increased yearly revenue from USD 1,000 in 1996 to USD 250,000 in 1999.
- Managed successful negotiation of the GauchoNet’s acquisition by Terra/Lycos in September 1999 (the first multimillion dollar transaction in LatinAmerica for internet properties).

AIESEC "Association Internationale des Etudiants en Sciences Economiques et Commerciales"

VP Programmes, AIESEC Belgium
Carrera de Empleos, AIESEC Argentina

NC Programmes, Belgium

Author of +11 books. 2 exits. Fascinated by AI. Llevando capacitación sobre AI a empresas en latam.

ESPINACA | FOUNDER (July 2023 - )
Capacitación sobre AI para empresas de Latinoamérica. Marketing y Ventas con IA. Productividad con IA. Implementando IA en la organización.

BITCOINARIO.COM | FOUNDER (Sept 2017 - December 2022)
- Courses to learn about crypto.

TERRIFICO CAPITAL | FUND MANAGER (Sept 2017 - December 2022)
- Created the first crypto investment fund in Argentina
- Raised capital from 20+ investors

KILLERSTARTUPS.COM | FOUNDER & CEO (Jan 2007 – Sepr 2014)
- Planned, developed and launched an onliner publishing website targeting US internet entrepreneurs.
- Created from scratch a website that got over 2.5M visitors per month and $2mm in annual revenue
- Managed a 20-person team who wrote upwards of 100,000 reviews of internet startups.
- Sold to Fundable in September 2014

GAUCHONET | FOUNDER & CEO (Jan '96 – Sep '99)
- Created Argentina’s leading search engine and web portal
- Managed a team of 8 people who developed the web site, reaching 350,000 unique visitors per month (4% penetration) in 3.5 years, making Gauchonet.com one of the top 10 most visited websites in Argentina. 
- Web site generated revenue exclusively from advertising. Negotiated long term internet advertising plans with top notch companies such as IBM, StarMedia, Xerox, Ford, Arcor, Citibank, HP, Patagon.com, Banco Supervielle, Axe, among others.
- Increased yearly revenue from USD 1,000 in 1996 to USD 250,000 in 1999.

SKILLS & CORE COMPETENCIES
- Growth Hacking. Grew several Twitter accounts to 3.5M real followers in 5+ years.
- Content Strategy. Created and lead the development of content strategy to get to 100k visitors per day.
- Monetization. Grew total revenue to $10M in 7 years thru online advertising.
- Sales. In charge of selling online advertising for GauchoNet, in 1996 in Argentina.
- New Business Development. Forget long term relationships for KillerStartups. Deep understanding of B2B and SaaS operations.

Gonzalo Arzuaga

Up and to the Right

Online Media Marketing International affairs Public Relations & Communications

Precision Marketing Dir|Communities Builder|Trainer|Tech-Sports-Sustainability 🇦🇷 🇺🇸 🇮🇹 🇧🇷

RÖMA Agency

Chief Executive Officer

IPG Mediabrands

IPG Mediabrands World Markets Digital and Diversified Business, Mobile, Search, Gaming, Social Listening,  Executive digital training, integrated media planning-buying and ahead of the curve creativity.  @marinamendez +54 911 56988637
facebook.com/marinapaulamendez / marina.mendez@gmail.com

Regional Director MediaBrands Audience Platform for World Markets-Latin America

ITBA

http://www.itba.edu.ar/es/postgrado/diplomatura-en-marketing-online-negocios-digitales/cuerpo-docente

online Marketing and business Post Graduated School Professor

Omnicom Group

Fully integrating digital strategy into client/NGO's teams while at the same time leveraging digital knowledge and innovation to develop marketing excellence. Please contact me @ +54 911 56988637

President, OmnicomMediaGroup Digital LatAm

Publicis

Creativity, Execution, Crisis Management, Results. 
Zed digital is a leading digital full services agency with a team of 600 specialists spanning 33 countries around the world. We deal with bluechip international clients such as Hyundai, LOreal, Puma... We specialise in all digital platforms, from search engine marketing to mobile and user generated content.

Zed digital, CEO LatAm Zed digital

Banco Patagonia Sudameris

Regional Skills:

PR, Strategic development, planning, design & deployment: processes, services, products and marketing campaigns.  She lead e-commerce, commercial agreements and content builder teams: Internet, Intranet, Home Banking / Office Banking,  e-mailings, promotional microsites. 

Communication campaigns defining communication mix, training & development strategy (customers & employees, BTL, ATL, POP), and marketing plan / budget.

Partnership (Banelco S.A.) coordination, interactive communications, ATM's advertising and new business development: Mobile Banking, IP Customer Service, e-learning, Web points.

She diagnosed, prepared value proposals and deployments, measurements, deflection prevention, and continuous improvement regarding new communication channels and high-tech based solutions.
 
She lead corporate events and conferences on Internet, Strategic Marketing, Corporate Communication, Brand Equity, Teambuilding, Leadership.

Banking e-marketing manager

Lloyds Bank TSB

Product developments: Phone Banking, Home Banking, Video Banking, Web Kiosks, Self Service Machines.
International Quality Program: “Customer First”

Marketing & advertising Manager

I’ve always been eager to connect people, build strong communities, and improve their lives through technology, sports, education, arts, & sustainability. Servant Leader, and problem solver, I became a higher caliber executive leader, managing precision marketing throughout Latin America, US Hispanic markets, Spain & Italy. Growth & Socially Responsible Mkt. Sports business is a value-added. Global award winner. Media contributor, CEO & Founder. 
I was born in Argentina (you know, magicians everywhere) and also have Spanish citizenship. During the last 22 years in my roles of Regional Director, President & CEO, I’ve spearheaded 3 global agency’s strategic relationships (Publicis, OmnicomMediaGroup & IPG Mediabrands) with global brands and media partners focused on social media, programmatic advertising, creative content, training, community engagement & international affairs. My experience allowed me to grow as a Country/Regional Director/President as well as a Global asset. I have a strong track record in enterprise sales (global pitches as well), and proven high growth rates achievements. 
5 years ago, I also founded Roma Agency, an agency I’ve recently sold. My positive, reliable, motivated, committed, and goal-oriented reputation, allowed me to achieve, among other remarkable assets, the first-ever Pope Francis Hangout with children with disabilities https://youtu.be/U3I3EFbhq2M, media content and humanitarian missions in Africa, Europe & America (most of them endorsed by #LeonelMessi) and major events with global impact.  
I’m a proud mother of 4 within a multicultural family, a digital marketing professor, and an ideas engineer promoting media transparency, content, and values. It’s about being a team builder, having a work ethic, and making beautiful things happen. 
//
Keynote speaker @ AdTech NY, IAB Mixx, LatinVision, and Festival of Media throughout the globe. Strategic communication and trainer for bluechip companies: Diageo, Unilever, Nike, Topper, ICBC, Mattel, Heinz, HP, McDonalds, Visa, JnJ, Nestlé... I studied Communications at Universidad de Buenos Aires. In 1993 I started my first-class company career at Lloyds Bank discovering my real call: connecting social skills with technology. After being CEO of LatAm at Publicis/Vivaki I was President of OmnicomMediaGroup Digital for LatAm, I played a lead role in OMD being named "The Most Creative Media Network" 4 years in a row by the Gunn Report
MDP Goodwill Ambassador. “Ambassador of Peace” INSPAD
 “Social Entrepreneur International Award” from Social Ecumenic Forum, & J. L. Borges Foundation

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Gonzalo Arzuaga

Marina Paula Méndez

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