Powering LinkedIn Ads & Paid Media for B2B SaaS & Service Companies

I'm the founder and CEO of Bobiotics, a DTC e-commerce company specializing in premium dog supplements across Belgium and the Netherlands. We operate both traditional sales and subscription models, serving thousands of customers who rely on our science-backed nutrition solutions.

With 5+ years of performance marketing experience, I've scaled my own business while helping other companies achieve measurable growth, with particular expertise in Online Business, DTC strategy, Odoo, Shopify, SEO, AI for ecommerce, Meta Ads, LinkedIn Ads and Google Ads.

My expertise spans:

- Building and scaling DTC e-commerce with subscription offerings
- Multi-channel acquisition funnels (Meta, Google, LinkedIn)
- SEO and organic social strategies
- Brand development and visual identity
- Customer support and relationship management systems

I've worked with companies like Peloton de Paris, Bizzy, Dear Digital, Dripl, and Froomle, creating performance marketing strategies that deliver results:

→ Dripl: LinkedIn campaigns that improved lead quality and conversion rates
→ Froomle: Integrated Google and LinkedIn strategies that expanded market reach
→ SaaS clients: Demand generation campaigns boosting qualified pipeline

I'm always exploring innovative products within the pet care industry and currently developing a new concept that builds on our established customer base and operational experience.

I share insights on LinkedIn about performance marketing, DTC growth strategies, and lessons from building an e-commerce business. My content focuses on actionable revenue-driving tactics.

Always open to connecting with entrepreneurs, marketers, and anyone interested in scaling DTC businesses.

Gauthier Gallin

Shruti Tiwari

6x Top LinkedIn Voice| Product and Content Marketing Manager |Partnerships| Brand and GTM Strategist| B2B| SaaS | Ambassador at Women Techmakers| #IAmRemarkable Facilitator| Grammarly Ambassador| GTM Ambassador

𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗲𝗹𝗲𝘃𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱/𝗽𝗿𝗼𝗱𝘂𝗰𝘁/𝗽𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹?

With 9+ years in B2B SaaS eCommerce, I tackle challenges, build brands, & shape thought leadership. My experience includes collaborating with leaders like Meta, Walmart, Amazon, & TikTok, successfully launching products, creating GTM strategies, & leading impactful marketing campaigns.

𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗧𝗵𝗶𝗻𝗸𝗲𝗿 | 𝗩𝗶𝘀𝗶𝗼𝗻𝗮𝗿𝘆 𝗟𝗲𝗮𝗱𝗲𝗿 | 𝗘𝘅𝗽𝗲𝗿𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗼𝗿
•I don’t just ideate—I execute with creativity & data-driven insights.
•My expertise today is in 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗲𝗰𝗼𝘀𝘆𝘀𝘁𝗲𝗺𝘀 that yield results. 
•From 𝗯𝗿𝗮𝗻𝗱 𝗺𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴 to 𝘁𝗵𝗼𝘂𝗴𝗵𝘁 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 content, I shape strategies that resonate & drive growth.

𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝗚𝗿𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻
As a 𝗚𝗼𝗼𝗴𝗹𝗲 𝗪𝗼𝗺𝗲𝗻 𝗧𝗲𝗰𝗵𝗺𝗮𝗸𝗲𝗿𝘀 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, 𝗜 𝗔𝗺 𝗥𝗲𝗺𝗮𝗿𝗸𝗮𝗯𝗹𝗲 𝗙𝗮𝗰𝗶𝗹𝗶𝘁𝗮𝘁𝗼𝗿 (𝗣𝗹𝗮𝘁𝗶𝗻𝘂𝗺 𝗧𝗶𝗲𝗿), 𝗚𝗧𝗠 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, & 𝗚𝗿𝗮𝗺𝗺𝗮𝗿𝗹𝘆 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, I’m passionate about empowering & supporting others growth.

𝗕𝟮𝗕 𝗮𝗻𝗱 𝗕𝟮𝗖 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗘𝘅𝗽𝗲𝗿𝘁
•I turn customer pain points into 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀. 
•My work with 𝗠𝗲𝘁𝗮, 𝗪𝗮𝗹𝗺𝗮𝗿𝘁, 𝗲𝗕𝗮𝘆, 𝗔𝗺𝗮𝘇𝗼𝗻, & 𝗧𝗶𝗸𝗧𝗼𝗸 helps build value propositions that drive market success.

𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗜𝗺𝗽𝗮𝗰𝘁
•Led a team of 60+ professionals at CedCommerce, overseeing full-scale marketing strategies.
•I consult 𝗦𝗠𝗕𝘀 & 𝗬𝗖 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀, guiding 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻𝗶𝗻𝗴 & helping brands thrive in competitive markets.

𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗦𝗽𝗲𝗮𝗸𝗲𝗿 | 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗔𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝗿
•I thrive on sharing knowledge & driving revenue through global webinars & speaking engagements.
•From 𝗴𝗹𝗼𝗯𝗮𝗹 𝘄𝗲𝗯𝗶𝗻𝗮𝗿𝘀 to 𝘀𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁𝘀 for  𝗚𝗼𝗼𝗴𝗹𝗲, 𝗲𝗕𝗮𝘆, 𝗪𝗮𝗹𝗺𝗮𝗿𝘁, 𝗖𝗱𝗶𝘀𝗰𝗼𝘂𝗻𝘁, 𝗪𝗼𝗼𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗕𝗶𝗴𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗣𝗮𝘆𝗣𝗮𝗹, & similar branads I deliver insights that help brands & individuals flourish.

I specialize in product marketing, brand building, 360-degree GTM strategies, UI/UX content creation, & value prop. development—all while driving notable conversions. If you’re ready to grow your brand, I’m here to help you achieve greatness.

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The Battle

Gauthier Gallin

Shruti Tiwari

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