DealBuddi

I guide DealBuddi’s vision and partner with B2B founders, owners and sales teams to turn expertise into predictable, scalable revenue.

Strategic direction
• Define the product roadmap, brand positioning and go-to-market priorities
• Translate long-term vision into focused quarterly sprints so the team ships features that matter

Sales strategy co-creation
• Work directly with founders to turn big goals into an actionable plan grounded in Sales Market Fit and the 5ATE method
• Move organisations from hope-based selling to proactive demand creation

Playbook integration
• Build repeatable messaging frameworks, qualification guides and deal checkpoints that new reps can use from day one
• Map every activity to the buyer’s journey so value is clear at every stage

Coaching and upskilling
• Run workshops, pipeline reviews and live deal sessions to lift individual and team performance
• Provide ongoing feedback, role-plays and metric reviews to make new skills stick

Deal de-risking
• Act as the trusted advisor on the team’s shoulder, surfacing hidden friction and navigating stakeholder politics
• Quantify ROI and craft business cases that move prospects from interest to commitment

AI-driven scale
• Codify successful patterns into DealBuddi AI agents, giving teams on-demand guidance and tailored insights
• Continuously learn from wins and losses so every engagement makes the next one smarter

My goal is simple: make sales feel less overwhelming and more inevitable—one founder, one team, one deal at a time.

Founder 

Our B2B SaaS Journey Podcast

As Co-Host of Our B2B SaaS Journey, I lead conversations that unpack the unfiltered reality of building a B2B SaaS company from ideation to (hopefully) exit. 

Together with my co-founder, I share the wins, missteps, and frameworks that shape how we build SixSides, an event and community engagement platform.

Core Responsibilities

Content leadership: Shape episode themes around the real problems and decisions we face as early-stage founders.

On-air hosting: Co-present weekly podcast episodes, providing perspective from my role as Sales/Marketing Lead.

Storytelling: Translate raw founder experiences into practical lessons and playbooks listeners can apply in their own companies.

Audience engagement: Encourage listeners to subscribe, share, and interact across platforms (Apple, Spotify, YouTube, LinkedIn, Substack).

Community building: Position the podcast as a transparent, founder-led record of building SixSides, helping other SaaS founders learn in real time.

What the role represents
This isn’t just hosting a podcast. It’s documenting a startup in the messy middle, sharing frameworks like Sales Market Fit and founder-led go-to-market, and proving that building in public can be as valuable for the founders as it is for the audience.

Co Host

SixSides

As Co-Founder responsible for Sales and Marketing at SixSides, I'm dedicated to re-inventing the way communities connect, engage, and grow through innovative event technology. 

At SixSides, our platform is designed to deliver unique value for each side of an event community; Event Organisers, Attendees, Sponsors, Speakers, Associations and Staff.

Leveraging my extensive experience in strategic sales, marketing, and community engagement, I help organisations create exceptional event experiences that foster meaningful connections and drive measurable outcomes. 

My role involves developing and implementing strategies that highlight SixSides’ unique capabilities, including gamification, real-time networking, and insightful analytics, enabling our clients to achieve sustainable growth and profound community impact.

I believe in the transformative power of events to build stronger communities, amplify brands, and foster collaboration across industries.

Let's discuss how SixSides can help you elevate your community through memorable event experiences.

Co-Founder, Head of Sales & Marketing

Sales Market Fit

I help B2B founders transition from founder-led sales to a structured, scalable, and repeatable sales approach by finding their Sales Market Fit—the missing piece in most startups’ growth strategies.

Through a proven, structured approach, I help startups:
✅ Develop a repeatable sales framework that doesn’t rely on just one person’s skills
✅ Shift from ad-hoc selling to a process-driven approach that delivers consistent results
✅ Build and enable high-performing sales teams with the right tools and strategies
✅ Shorten sales cycles, increase close rates, and make sales a driver of growth rather than a bottleneck

I’ve seen too many startups struggle with unpredictable revenue, stalled deals, and sales teams that just don’t perform. 

The problem isn’t the people—it’s the lack of a structured approach to selling. Without Sales Market Fit, scaling sales is impossible.

My methodology ensures that startups position themselves correctly in the market, craft compelling messaging, and optimise their sales process for repeatable success.

If you're a founder looking to get control of your sales function, scale beyond yourself, and build a winning sales team, let’s have a conversation!

Core Areas of Expertise
📈 Founder-to-Team Sales Transition – Helping startups shift from relying on the founder to a scalable, structured sales function
🧘 Sales Market Fit Discovery – Finding the right positioning, messaging, and go-to-market strategy for predictable revenue
📓 Sales Team Enablement – Building playbooks, frameworks, and processes to make sales teams more effective
🛞 Demand Creation & Sales Friction Reduction – Helping buyers make faster, better-informed decisions
Sales Process Optimisation – Structuring sales in a way that aligns with how buyers actually make decisions

Founder

Intercept East

As a strategic sales and marketing leader, I have successfully developed and implemented comprehensive sales and marketing strategies that have driven revenue growth, improved market positioning, and increased customer acquisition. 

My approach focuses ensuring that our value proposition aligns with customer needs and delivers measurable business outcomes.

Key Responsibilities:
✅ Developed and executed a structured sales strategy, optimising market positioning and streamlining the sales process to accelerate deal closures.
✅  Led the implementation of a Sales Market Fit approach, ensuring repeatable and scalable success in customer acquisition and retention.
✅  Designed and delivered targeted marketing campaigns, aligning brand messaging with customer pain points to increase engagement and lead conversion.
✅  Spearheaded business development initiatives, identifying new markets and expanding the customer base to drive revenue growth.

Sales and Marketing Director

Conductor

I am responsible for evolving Conductor's sales strategy to focus on its unique value proposition: using the latest neuroscience technology to improve clients' businesses.

Our customer-centric approach is focused on adding extraordinary value through the sales process and into a long-lasting partnership.

Head of Growth

FlyFreely

FlyFreely is a market-leading Drone Management Platform that enables any organisation, anywhere in the world to deploy drones at scale legally, safely and efficiently.

Growth Manager

GrowthMentor

Providing 1:1 mentoring for entrepreneurs starting and growing their own businesses through GrowthMentor, a curated platform of invite-only startup and growth marketing mentors who have proven experience in their fields. 

Join to find your next mentor » https://www.growthmentor.com/?ref=gavintye

Mentor

Kinatico (Formerly CV Check)

CVCheck is a market leader in the global compliance, management and reporting SAAS workforce management sector. 

CVCheck is an ASX listed HR technology company servicing over 25,000 SME and large enterprise clients plus 1 million individual clients across Australia and New Zealand.

Client Executive

MyPass Global

Head of Growth & Partnerships

Most businesses leave their growth to chance, hoping their sales process clicks or their events spark engagement. I know, because I used to do the same.

As a sales leader and later a founder, I saw how outdated sales playbooks and underpowered event tools caused wasted opportunities, friction, and stalled growth. 

I was frustrated, because even talented teams and passionate communities couldn’t prove their true value.

That’s what drove me to rethink both challenges from first principles. I built Sales Market Fit to break sales down into something teachable and repeatable, and I co-founded SixSides to help leaders turn events into lasting communities. 

Along the way, I created DealBuddi, an AI sales coach to scale these frameworks and make them accessible to every SaaS founder and sales team.

Today, I help SaaS founders, sales leaders, and event communities simplify complexity, prove their value, and achieve growth. 

Whether it’s through smarter sales or stronger communities, my goal is simple: to ensure no business leaves their success to chance.

Gavin Tye

PwC México

Impulsar la transformación financiera estratégica en empresas líderes de la mano de PwC, adoptando y promoviendo el concepto de Autonomous Finance. Mejorando el área de finanzas, optimizando la Consolidación, Planeación, Rentabilidad, Reconciliación, entre otras funciones financieras.

Colaborar con los equipos directivos de PwC para definir la visión y la estrategia de transformación financiera.

Identificar y evaluar áreas de mejora en los sistemas y procesos financieros, proponiendo soluciones innovadoras.

Dirigir la implementación de proyectos de transformación financiera, incluyendo la integración de softwares de última generación como Onestream, Oracle EPM Suite, Workiva, etc.

Gestionar el cambio organizacional y promover una cultura de mejora continua en el área financiera de PwC.

Supervisar y desarrollar a un equipo de profesionales altamente capacitados.

Director Finance Transformation

Associate Director / Senior Manager

iCodde

Miembro del Consejo de Administración

Holland Parker

Consultor especialista en implementaciones focalizadas a software de última generación.

Consolidación Financiera, Planeación Financiera, Rentabilidad y Costos.

OneStream Software Consultant

Latix NS

Evaluación de Viabilidad y Rentabilidad de Proyectos Tecnológicos. Director Ejecutivo, Miembro del Consejo ejecutivo.

Executive Board Member

Oracle

Especialista en Suite EPM/BI Cloud y On-Premise

Expertise en multiples Industrias en distintos paises.

Especialidad en Planeacion Financiera, Consolidación Financiera, Costeo y Proyecciones.

Gestión Estratégica, Implementación tecnica-funcional y gestion de equipos multidiciplinarios.

Senior Principal Consultant

Claryen SA

Responsable del Área de EPM en Claryen México.

Operation Lead
Comercial Support
Architecture

EPM Mexico Lead

Principal Consultant en EPM y Business Intelligence

PMP - Lider Técnico-Funcional Hyperion y BI

Consultor de Herramientas y Aplicaciones Oracle.

Oracle Hyperion Cloud
Hyperion Profitability and Cost Management
Public Sector Planning
Hyperion Planning
Hyperion Workforce
Hyperion CAPEX
Hyperion Financial Management
OBIEE
Essbase
Financial Reporting
Web Analysis
Interactive Reporting
Oracle Data Integration


Otras herramientas manejadas:
Informatica Power Center
Informatica Data Quality
SAP R3 Financial Module

Principal Consultant

Technolabcorp

Consultor para USA y Canada.
Onsite Miami, FL

Consultor de Herramientas y Aplicaciones Oracle.

Public Sector Planning
Hyperion Planning
Hyperion Financial Management
OBIEE
Essbase
Financial Reporting
Web Analysis
Interactive Reporting
Oracle Data Integration


Otras herramientas manejadas:
Informatica ETL
SAP R3 Financial Module

EPM Specialist

CIS Corporate

Consultor de Herramientas y Aplicaciones Oracle.

Hyperion Planning
Hyperion Financial Management
Essbase
Financial Reporting
Web Analysis
Interactive Reporting
Oracle Data Integration

Otras herramientas manejadas:
Informatica ETL
SAP R3 Financial Module

Consultor Hyperion Oracle

Procter & Gamble

Scholar para Gillette, dentro de Trial and Promotions, encargado de proyectos de alcance Nacional para sampling y lanzamiento de campanas publicitarias.

Scholar

Expert in Financial / Digital transformation, empowering companies by updating their processes through state-of-the-art tools in CPM and EPM.

Financial Consolidation Solutions, Account Reconciliation, Financial Planning, Strategic Planning, Profitability and Costs.

Simplifying the processes of your company, using best practices within the different industries with the best technology.

Daniel Ivanh Calcaneo Mendez

Only 24% of companies are prioritizing proactive cyber spend. See how CFOs are turning reactive costs into ROI — and why now is the moment to lead. 

https://pwc.to/3IS8icR

EPM / CPM Practice Lead at PwC México | Finance Transformation Strategist | Driving Digital, Financial & Human Impact

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