Gregory Batchelor

Pavilion

Executive Member

Improvado

Leading AI-Powered marketing analytics platform.

Vice President of Marketing

Accelo

Heading marketing for the leading client work management platform. Private equity acquisition exit after 5 months.

Platform.sh

Heading demand generation globally for Platform.sh. Raised $140M series D.

Vice President of Growth Marketing

Engine

Heading marketing for the leading lodging performance network, built the marketing team from 0 to 8 people, significantly increased new business. Raised $65M series B at $1.3B valuation. Now valued at $2.1B.

AB Tasty

Managing global marketing team of 25 for the fastest growing experimentation, personalization and product optimization company. Raised $40M series C.

NTT DATA, Inc.

Managing our Small & Medium Business in North America. 30 people and $25M P&L. In charge of sales, marketing, customer care and product development.

Vice President & General Manager, Small & Medium Business

Heading the growth of Arkadin's Unified Communications business line in EMEA. In charge of sales, marketing & operations.

Unified Communications Director, EMEA

Arkadin Global Conferencing

Head of Marketing for North America. Supporting $110M revenue and sales team of 80 people.

Marketing Director, North America

Marketing Director, EMEA

Brocade

Sr. Manager, EMEA Direct Marketing & Marketing Operations

Citrix Online

Head of Marketing, EMEA

Vice President of Growth Marketing @ Platform.sh | B2B Marketing

Senior marketing and business operations leader. Driving growth for Improvado, the AI-powered marketing analytics & intelligence platform.

Happy Sunday! We're hiring for our marketing team at Skan AI

Open roles:
- Sr. Growth Marketing Manager
- SEO & AI Search Manager
- BDR

We're growing 3X this year, working with Fortune 2000 companies in insurance, banking, and healthcare. Looking for great people who can help us continue to scale in 2026 and beyond 💪 🚀

#agentic #ai #processintelligence #skanai

Head of Growth Marketing | Enterprise Agentic AI

Most AI marketing is noise. We're building the signal.

Here's the truth: Enterprises are deploying agentic AI without understanding how work actually happens. They're automating in the dark. That's chaos, not transformation.

Skan AI provides the missing context that makes AI agents actually work. We're not selling software. We're redefining how the world's biggest companies think about work itself.

Join a talented and growing marketing team that's tackling a differentiated category creation, translating visionary tech into market-moving narratives, and working with the creative freedom and cultural trust to make a real impact.

Explore your path at Skan AI: https://hubs.ly/Q03ScLYj0

Xuan Liao Gregory Batchelor Brian Dreyer

Curtis Sparrer

San Francisco Press Club

The San Francisco Press Club consists of editors, photographers, producers, reporters and other media professionals. Its mission is to encourage excellence in journalism by providing grants, recognition, scholarships and training to professionals and students in the Greater Bay Area. That mission is driven by members’ belief in the First Amendment, integrity in reporting and the essential role of journalism in a democracy.

President

Forbes Communications Council

Official Member

Bospar

Principal

Grayling

Senior Vice President

KRON

Executive Producer

PlanetOut Partners

Reporter

KHOU-TV

Producer

WTOL-TV

OutSmart

Writer

Curtis Sparrer is a principal and co-founder of Bospar PR.

His client work spans B2B, B2C, and every permutation in between. He has delivered stellar results for such clients as PayPal, Unisys, Tetris, and the alien hunters of the SETI Institute.

Business Insider twice listed Curtis in its 50 Best Public Relations People In The Tech Industry.   The Los Angeles Times called him a “crisis management expert.” The PR industry trade publication PRovoke named him to its Innovator 25-Americas list. The San Francisco Bay Area chapter of the Public Relations Society of America (PRSA) named Curtis its PR Professional of the Year. The PR World Awards named him the Public Relations Executive of the Year, the Public Relations Innovator of the Year, and the Public Relations Professional of the Year. The Bulldog Reporter named him the Media Relations Professional of the Year and the PR Professional Who Makes a Difference.

PRWeek profiled more than a dozen programs led by Curtis as examples of innovative and effective techniques with outstanding results. These examples included convincing Google to change its daily Doodle into the building blocks of Tetris; working with Star Trek legend George Takei, and telling Neil Patrick Harris why it’s not acceptable to say “San Fran.”

Curtis keeps abreast of the dynamic media landscape with columns in Adweek, Entrepreneur, and the Forbes Communications Council. He has placed articles about the importance of PR and marketing for brands that wanted to elevate their profiles in ClickZ, MediaPost, O’Dwyer’s, and PRWeek.

Before moving into PR, Curtis was executive producer for KRON-TV, the nation’s largest independent television station. His work there earned him an Emmy.

Curtis employs his unparalleled TV training skills to prepare each of Bospar’s client spokespersons to shine during their many moments in the spotlight. Having appeared on TV and online to talk about why public relations and branding matters in our everyday lives, Curtis knows exactly what his clients are experiencing. He has written in Forbes about how these experiences have sharpened his media training.

In his efforts to make an even broader contribution to PR and society, Curtis is the president of the San Francisco Press Club and is on the board of PRSA Silicon Valley.  He is a lifetime member of the National Lesbian Gay Journalists Association and StartOut, a LGBTQ entrepreneurial organization. He is married to Brice Stanek, an interior designer in San Francisco.

Proof that it happened! Dinner with Vanessa Yanez!

Principal of Bospar - Recognized by Business Insider, Inc., Forbes, Fortune, PRWeek & PRovoke!

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"There's no 1-800 number for ChatGPT if there's an error," said Curtis Sparrer, principal at Bospar.
I LOVE THIS QUOTE!
Huge thanks thank to Business Insider's Lara O'Reilly for covering Bospar's #GEO offering that helped RealSense set the record straight.

⚠️ FACT: Outdated or false information being indexed by AI search engines can make or break a deal.

Bospar’s new groundbreaking tool Audit*E solves this ongoing issue by evaluating company presence and content performance across EIGHT major AI platforms, including Claude, ChatGPT, and Google’s Gemini, all while providing comprehensive visibility scoring, competitive analysis, and platform-specific improvement recommendations. 

🎥 Watch as Curtis Sparrer speaks more about the importance of correct indexation with MM+M’s Jack O'Brien. 

🎧 Listen to their full podcast here: https://bit.ly/4rn0p0z

Thanks to Dustin Gardiner for making this happen!

We're pleased to announce that Nava Rawls and Richard H. Grant are the 2025 recipients of our “Emerging Journalist” scholarship. They will each receive a $5,000 stipend and be honored at the club’s Dec. 9 winter awards gala.
You can read more here: https://lnkd.in/g-GwzATT

AI hallucinations are the bad press of the 21st century.
So how can you fix them?
Business Insider's Lara O'Reilly and Geoff Weiss reported on how Bospar helped RealSense.

This summer, the PR agency Bospar was preparing a major announcement for its client, the AI computer vision company RealSense, when it discovered an awkward problem.

When Bospar asked ChatGPT, Claude, Gemini, or Copilot for information about RealSense, each one provided a version of the same answer: RealSense was no longer in business.

In reality, the company was on the verge of announcing a spin-out from its parent, Intel, and a $50 million funding round. How could RealSense get top-tier press coverage if the leading AI tools had already written its obituary?

"There's no 1-800 number for ChatGPT if there's an error," said Curtis Sparrer, principal at Bospar.

Read more about how AI is changing the nature of search and rewriting the rules for brands on Business Insider: https://lnkd.in/emJX_rTz

(Credit: Getty Images; Tyler Le/Business Insider)

#ai #search #seo #geo

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The Battle

Gregory Batchelor

Curtis Sparrer

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The Battle

Gregory Batchelor

Curtis Sparrer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gregory Batchelor's LinkedIn Performance

Performance ScoreCurtis Sparrer's LinkedIn Performance

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Performance ScoreGregory Batchelor's LinkedIn Performance