Platform Leverage

PlatformLeverage is a marketing consultancy specializing in audience-platform research and cross-platform marketing strategies.

Founder, CEO

Search Engine Land

Contributing content around Online Reputation Management, SEO and AI.
https://searchengineland.com/author/gert-mellak

Contributor

SEOLeverage

SEOLeverage is an International SEO agency focusing on increasing your organic conversions.

With site audits and ongoing consulting, paired with an outstanding app for machine-learning and AI insights, SEOLeverage is helping more and more online businesses and local businesses grow with SEO.

My team at SEOLeverage has a vast experience in SEO,
ranging from 5-10+ years of daily focused SEO strategy and implementation.

Get the SEO momentum started: seoleverage.com

solicom consulting sl

Solicom is a digital consulting firm specializing in business process automation, strategic marketing and e-commerce.

Founder

Regus

SEO Consultant

Online reputation management is crucial to your business's success. Ensuring your brand is represented positively across platforms is just as important as driving traffic. At SEOLeverage.com, we specialise in helping businesses build and maintain a strong online presence that fosters trust and authority.

As the founder and CEO of SEOLeverage.com, my mission is to help businesses like yours achieve measurable and sustainable SEO success. My team of 25 senior SEO experts specialises in conversion-driven SEO strategies and comprehensive online reputation management across all platforms, ensuring your brand gets the visibility and trust it deserves.

In a fast-paced digital world, we focus on timeless SEO principles that drive real results—better traffic, qualified leads, and increased sales for your business.

Ready to elevate your brand's online presence? Let’s get you consistent visibility and SEO results that matter.

Message me today to see how we can help your business grow!

Gert Mellak

Your competitors aren't smarter. They're just not wasting page authority.

See your leaks: seoleverage.com/calculator

E-Commerce SEO + AI | Helping Brands Fill $100K+ Revenue Leaks

FROM INVISIBLE TO $287K

Thinking about replacing your 1,000-page website with an AI-generated one? Think again!

@Gregmerrilees explains why your hard-earned SEO and content authority can’t just be replicated overnight. And discover how AI can enhance your site without losing the results you’ve built over time.

Check out the full podcast article here: https://lnkd.in/dC_dK-Nb

#WebDesign #AI #Personalization #ConversionRate #WebsiteStrategy

With all the #semrush buying, how does #adobe have time to do guest post outreach these days? 

Look what I just got (for real!) 😜

I recently discussed how we often misplace our SEO focus—optimizing for “perfect” speed scores while ignoring what truly drives revenue.

A few milliseconds faster doesn’t equal higher rankings. It’s about prioritizing improvements that move the needle.

Curious where your SEO investment should really go?  https://seoleverage.com/

I'm seeing content-to-code ratio come up a lot in some AI visibility tools as a recommended action step to work on for AI Search optimization, but have my doubts ... 

Has anybody seen anything that supports that argument?

Wil Reynolds Steve Toth Lily Ray Michael King Dixon Jones Aleyda Solís Dan Petrovic

No A $3.5M Shopify store was ranking position 28 for their money keywords.

Competitors with weaker domains were in the top 3.

The problem: 186 product pages, zero internal links to category pages.
Google couldn’t tell which pages mattered.

We fixed it in 4 weeks:

Added contextual internal links from product pages
Rewrote category descriptions as buying guides
Added FAQ schema
Fixed crawl budget waste on 2,400 parameter URLs

Result: Position 28 to position 4 across 12 categories. 2,147 new qualified visitors monthly. $287,364 annual revenue increase.

38x ROI first year.

Your competitors aren’t smarter. They’re just not wasting their page authority.

If you’re doing $1M+ in e-commerce, you probably have revenue leaks like this. See your number: https://lnkd.in/dtgdKubh

SEO is completely dead, right?

Unless you get a really good feeling for your target audience,
and focus on the small portion of things that actually move the needle!

SEO can grow your business, or help you recover revenue you are losing. 

Most new clients come to us to fill specific revenue leaks that we help them estimate in $$ numbers with our calculator first. 

The focused 30-day sprint approach then gets everybody necessary on board and helps fix isolated issues to recover revenue and see results fast.

Mentor to $300K–$1M founders | 64:4 Framework | $400M+ results | 16 years optimizing business models | 40 client max

The SEO Secret Most Agencies Hide From You

Most SEO agencies want you on endless retainers.

They audit everything. Work on 20 things at once. Keep you busy with approvals every week.

Here's what the smart ones do instead:

They calculate exactly how much revenue you're losing right now. They identify the one leak costing you the most. They fix it in 30 days. Then they prove it worked.

My partner Gert Mellak just showed me his new approach:

Instead of $5K per month forever, it's $7,500 for one focused sprint. Instead of analyzing everything, he plugs one revenue leak. Instead of constant meetings, you get two calls and three approvals.

The difference? You know the exact value before you start.

One client recovered $96K annually from a single overlooked segment. Another got $9K monthly from reorganizing internal links. A third ranked first just by changing one homepage paragraph.

The calculator shows you what you're losing. The sprint fixes it. The result speaks for itself.

SEO isn't mysterious. It's math.

Most agencies benefit from complexity. The good ones profit from clarity.

After auditing hundreds of eCommerce sites, I’ve learned this:

You don’t need a full audit to find where revenue is leaking. You just need to know where to look.

Most Shopify stores share the same weak points, and fixing them can change everything. See how we approach it here: https://lnkd.in/dCCx-kzp

SaaS Marketing - Content, AEO & SEO | Newsletter: How SaaS companies *actually* get customers

Sam Altman just asked for enough money to buy Japan.
He wants...

$7 trillion (more than Japan's GDP).

The biggest financial ask in human history.

And we don't even know... why?

Here's what's breaking my brain:

Kennedy's moon money? Gotta beat the Soviets.

The Manhattan Project? End the war.

Bank bailouts in '08? Prevent collapse.

$7 trillion. For what enemy? What crisis? What future are we building?

"AGI will change everything."

Cool story, bro. Change it how? For who?

And when Altman gets pressed on it in interviews?

He defends it with the arrogance of a Gringotts goblin.

This is me handing my kid 13 bucks for allowance and him holding out his other hand for 7,000.

Stone-faced. Like it’s normal.

Also a 13X multiple (Google is only 6x).

But we're not united around... anything.

Not a mission. Not a villain. Not even a clear promise.

Apple said "1,000 songs in your pocket."

Google said "organize the world's information."

OpenAI says "give us $7 trillion or get left behind."

Venture capital fanfiction.

At this scale, real marketing HAS to do one thing: unite us.

⚡️

PS - What's the Content IP (named problem) for OpenAI?

I genuinely can't think of it without drifting into Theranos/WeWork/FTX territory.

For those of us bad at math (me), 7 trillions would end world hunger for the next 175 years.

So the problem's gotta be bigger than that?

Board Member | AI & Tech Speaker | Author | Entrepreneur | Enterprise Architect | Top AI Voice

AI Advisor & Technology Speaker | Top AI Voice | Board Member | Author | Enterprise Architect
Guiding Europe’s AI Innovation | 102K+ Followers | 50K+ AI Daily Nutshell Readers | Based in Brussels, EU

I am an AI Advisor, Technology Speaker, Board Member, Author, and Enterprise Architect based in Brussels, EU, helping professionals and organizations across Europe understand and adopt AI with clarity, confidence, and responsibility.

With a community of 102,000+ followers on LinkedIn and 50,000+ readers of my AI Daily Nutshell newsletter, I simplify complex AI topics and translate them into practical insights that leaders, teams, and individuals can act on immediately.

For over 20 years, I have worked across enterprise architecture, cloud, data centres, automation, and digital transformation. Today, my focus is on guiding Europe through the fast-evolving AI landscape — from emerging tools and responsible AI practices to policy, strategy, and the impact of the EU AI Act.

My mission is simple:
Make AI understandable for everyone, and empower Europe to innovate with purpose.

I speak at global tech summits, advise organizations on AI strategy, mentor startups, and engage daily with a global community eager to learn, grow, and stay ahead of change.

If you’re interested in:
• Simplifying AI in practical language
• Understanding AI trends shaping Europe
• Enterprise architecture and transformation
• The EU AI Act and responsible AI
• Emerging tools, future skills, and digital leadership
— you will find daily, value-driven content here.

📍 Based in Brussels, EU
🌍 Collaborating with organizations and communities across Europe and beyond
💬 Open to speaking engagements, advisory roles, and meaningful discussions on the future of AI

#AIEurope #EuropeTech #DigitalEurope #EuropeanInnovation
#Entrepreneurship #ITAdvisory #BoardMember #AIInnovation #BlockchainStrategist #TechVisionary

ChandraKumar R Pillai

Your environment can make you doubt yourself. It can make you feel smaller, weaker, or “not enough.”

But here’s the truth: your power hasn’t gone anywhere. It’s still inside you, waiting for the moment you remember who you are. 

Sometimes you’re not broken, you’re just in the wrong environment. The right space, the right people, the right mindset… that’s when your roar comes alive.

Reminder: Protect your energy. Surround yourself with environments that lift you, not limit you. Your true potential is waiting.

Follow ChandraKumar R Pillai

#success #ai

li_at

JSESSIONID

Talks about #ai, #innovation, #leadership, #motivation, and #technology

Worth

They said “no.”
But visionaries don’t wait for permission.

Toyota fired a mechanic, he built Honda.
Ferrari mocked a tractor maker, he built Lamborghini.
HP ignored an employee’s idea, he built Apple.

The pattern?
Rejection doesn’t stop visionaries. It fuels them.

Every “no” is just proof that your idea is too early not too wrong.

Follow ChandraKumar R Pillai for more such posts

Entrepreneur | Innovative IT Professional & Enterprise Architect | IT Advisor | Interested in Board & Advisory Roles

With over two decades of dynamic experience in the rapidly evolving IT landscape, I am a seasoned entrepreneur and IT advisor committed to driving technological innovation and strategic leadership. Holding a Master's in Computer Science and an MBA, I have developed a keen ability to merge business objectives with cutting-edge technological solutions.

Key Strengths:

Entrepreneurial Leadership: I've founded and scaled tech startups, using strategic decision-making to drive success.
IT Advisory Excellence: As a trusted advisor, I guide significant digital transformations, delivering sustainable strategies and actionable insights.
Technical Visionary: Leading IT strategies, I translate complex concepts into strategic advantages, redefining industry standards.
AI & Blockchain Expertise: An advocate for transformative technologies, I shape the future of AI and blockchain with strategic insights.

Board & Advisory Roles:
Actively seeking opportunities to serve on boards and advisory panels where I can bring my robust blend of entrepreneurial flair and IT acumen to foster innovation and guide technological strategy.

Thought Leader & Motivational Writer:
As an influential writer and speaker, I discuss artificial intelligence, technological trends, entrepreneurship, innovation, and leadership. My goal is to inspire and equip a community of forward-thinkers and innovators to push the boundaries of what's possible.

AI Daily Nutshell:
Curator of a LinkedIn newsletter providing the latest in AI and innovation. Subscribe here: AI Daily Nutshell https://www.linkedin.com/newsletters/7133147007694589952/.

Consulting and Advisory Services:
I offer strategic consulting services, focusing on leveraging technology to achieve business goals. My approach involves a comprehensive understanding of both market demands and technological advancements to drive organizational success.

Let's Connect:
I am keen to engage in collaborations and board roles that leverage technology to create significant business value. Let’s connect and explore potential opportunities to drive digital transformation together.

#Entrepreneurship #ITAdvisory #BoardMember #AIInnovation #BlockchainStrategist #TechVisionary

Rejection

Growth isn’t instant.
 You don’t see it today. That’s fine.
Every step counts.
Even the ones you don’t notice.

Stop comparing.
Your path isn’t theirs.

Life isn’t a race.
It’s a grind. One step at a time.

Keep going.
Your progress is real, even if it’s invisible.

Follow ChandraKumar R Pillai for more such posts

DON'T QUIT NOW. YOUR STORY ISN'T OVER

“What God gave us.
What we did with it.”

Some pages remind you of a simple truth,
blessings are the starting point, not the finish line.

Talent is given.
Growth is built.
Purpose is chosen.
Impact is created.

Every day, we decide whether we use what we have… or waste it.

Gratitude is a gift.
Execution is worship.

Follow ChandraKumar R Pillai

#success

Growth

The Power of Consistency!

It’s not the big leaps that change your life.
It’s the tiny steps you repeat, daily.

When you show up again and again, even on the days you don’t feel like it…

That’s when the real transformation begins.

Swipe through to see how consistency builds confidence, momentum, and long-term success.

Because progress isn’t loud
It’s consistent.

Follow ChandraKumar R Pillai

#consistency #growth #mindset

Most people fear being alone.
That’s why they never grow.

They hide in noise, stay busy, stay distracted — anything to avoid being with their own thoughts.

But here’s the twist:

Solitude isn’t loneliness.
It’s the training ground for clarity, discipline, and real confidence.

When you can sit with yourself — no phone, no validation, no escape —
you stop depending on the world and start depending on you.

Alone is where strong people are built.

Swipe to learn the art of being alone.
Master it, and everything else becomes easier.

Follow ChandraKumar R Pillai for more such posts

THE ART OF BEING ALONE

We keep waiting for big changes…
But life only shifts through tiny, consistent actions.

20 minutes.
1 page.
A few quiet moments.

That’s all it takes to build a different version of you.
Slow steps > big leaps.
Always.

If you’re trying to grow in 2026, start with something you can do today.

Follow ChandraKumar R Pillai for more such posts

Daily Habits

𝗚𝗼𝗮𝗹𝘀 𝗱𝗼𝗻’𝘁 𝗰𝗵𝗮𝗻𝗴𝗲 𝘆𝗼𝘂.
𝗬𝗼𝘂𝗿 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁 𝗱𝗼𝗲𝘀.

You can read every self-help book, watch every motivational video, and still feel stuck
because willpower dies where distraction lives.

If your desk is chaos, your phone’s a trap, and your space screams “scroll” 
no mindset shift will save you.

But build an environment that rewards focus, structure, and health and discipline becomes automatic.

You don’t rise to the level of your goals.
You fall to the level of your environment.

Follow ChandraKumar R Pillai

#success #motivation

Goals

Most people binge movies for fun.
Billionaires binge them for mindset.

Because one great film can do what a hundred “motivational posts” can’t
shift your thinking, upgrade your patterns, and quietly rewire how you operate.

I just shared 10 movies that will build you the mindset of a billionaire
no fluff, no clichés… just pure perspective-shifting energy.

If you’re serious about leveling up, this list is your new weekend plan.

Dive in. Upgrade the way you think.
Your future self will thank you

Follow ChandraKumar R Pillai

#success

Movie

Most people don’t realize this…
A water bottle is 1$ at the supermarket,
6$ at the airport,
12$ at a hotel.

Same product.
Same quality.
Different value — depending on WHERE it’s placed.

People are the same.
Put yourself in the wrong rooms… you’ll feel “cheap.”
Put yourself in the right rooms… you’ll be respected, paid, and valued differently.

Your environment is a multiplier.
Choose it with intention.

Follow ChandraKumar R Pillai

#success #motivation

Value

Most people already scrolled away.
Because focus is rare.

They want quick hits, not real value.
But not you.

You made it till the end.
That says something about how you operate

You finish what you start.
And that’s exactly why you’ll go further than most.

Follow ChandraKumar R Pillai for more such posts

Grow

We didn’t ruin the world… We just started using things against their purpose. 

School → became a race. 
Internet → became a distraction. 
Love → became a battlefield. 

The truth is simple: 
When purpose is lost, everything feels heavy. 
When purpose is restored, everything works again. 

Let’s get back to alignment. One choice at a time.

Follow ChandraKumar R Pillai

Purpose

Every day, you face two doors.
One is fear, it keeps you safe, comfortable, stuck.
The other is growth, it’s uncomfortable, uncertain, but it changes everything.

You don’t need more time.
You need to choose courage over comfort.

Because in the end the choice is yours.

Follow ChandraKumar R Pillai for more such posts

Choice

Your past isn’t something to bury, it’s something to own.

Every mistake, every failure, every tough moment… It’s all part of your blueprint.

Stop blaming, stop hiding, stop pretending it didn’t happen.

Own your actions. Learn from them. Use them.

Because the only way to build a future worth having is to face your past, take responsibility, and move forward with purpose.

Your past isn’t a weight, it’s your launchpad.

Follow ChandraKumar R Pillai for more such posts

Learn from Past

We underestimate the power of small habits…
until they completely change who we become.

30 push-ups a day.
Sleeping 30 minutes earlier.
10,000 steps.

Individually? Simple.
Collectively? Life-changing.

It’s not the big moves that transform us
it’s the quiet consistency no one sees.

Show up today.
Your future self will thank you.

Follow ChandraKumar R Pillai for more such posts.

#success #motivation

Habits

Your life won’t change just because you ‘want’ it to.
It changes when you start tracking it.
Because the moment you measure something, you expose the truth—
your habits, your patterns, your excuses.
And once you see the truth, you can’t unsee it.

Identity comes first.
Start acting like the person who tracks their day, their effort, their progress.
That version of you?
They grow faster. They improve faster. They win faster.

If you want a different life, start tracking the one you already have.
Start today.

Follow ChandraKumar R Pillai for more such posts

AI Advisor & Enterprise Architect | Guiding Europe’s AI Innovation & Compliance | Board Member, Author, Speaker | Based in Brussels, EU

Identity

Two people. Same object. Different mindset.

One sees a dream. The other sees depreciation.

Perspective decides what’s outdated, your model or your mindset

Follow ChandraKumar R Pillai for more such posts

Perspective

99% of people don’t own their phones,
their phones own them.

They wake up → scroll.
They sleep → scroll.
Their attention, discipline, and drive? All gone.

But the 1%?

They treat their phone like a weapon, not a weakness.

They use it to learn, build, connect, and grow.

Here’s how they stay in control:

1️⃣ Silence notifications
2️⃣ No phone before bed / after waking
3️⃣ One full detox day a week
4️⃣ Replace scrolling with creation
5️⃣ Master your device, or it will master you

The difference between distraction and domination
is just one habit away.

Follow ChandraKumar R Pillai for more such posts

Kill Addiction

Your value isn’t in the raw material, it’s in the work you put into yourself.

We all start the same.
But we don’t end the same.

Because what truly sets you apart is:

➡️ The effort no one sees
➡️ The discipline you build daily
➡️ The skills you sharpen when others slow down
➡️ The refinement that only consistency brings

Your growth is your greatest investment.

Keep building. Keep evolving.
The return is always worth it. 💛

Follow ChandraKumar R Pillai

#success #motivation

Your life changes the moment you stop buying your own excuses. 

Discipline isn’t a mood, it’s a decision. 
You talk less, you listen more. 

You cut the distractions that keep you average. Most people want results without the routine. 

Winners build the routine that creates the results.

Follow ChandraKumar R Pillai

taplio

The Battle

Gert Mellak

ChandraKumar R Pillai

Followers

Posts

Engagements

Likes

Performance ScoreGert Mellak's LinkedIn Performance

Performance ScoreChandraKumar R Pillai's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Gert Mellak

ChandraKumar R Pillai

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gert Mellak's LinkedIn Performance

Performance ScoreChandraKumar R Pillai's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreGert Mellak's LinkedIn Performance