Giada Salvo 🚀

LaunchDarkly

Director, Sales Development, EMEA & APAC

Senior Sales Development Manager, EMEA & APAC 

Feature flags work best when used all the time. But as flags proliferate, they become hard to manage. LaunchDarkly streamlines feature flag management at every stage. We serve trillions of flags every day and provide critical development infrastructure for some of the world’s most recognised brands, like Vodafone, IBM, HP and Atlassian. 

Our customers have achieved:
-9X increase in deployment frequency 
-27% decrease in time to release new features 
-76% decrease in time from commit to deploy

Senior Manager, Business Development

Primer

Primer is the world's first no-code automation platform for payments and commerce. We enable companies to unify their entire payment and commerce stack and build sophisticated, end-to-end payment flows with a checkout developers love.

In this role, I'm responsible for: 
- Setting the strategic direction of the EMEA team, in alignment with Global Sales Leaders 
- Outlining prospecting framework based on multi-channel approaches 
- Hiring and retaining the team 
- Creating and monitoring working cadences 
- Presenting KPIs to senior management

Business Development Representative Manager, EMEA

Wazoku

- Led the EMEA, LATAM and NAMER BDR team
- Responsible for inbound and outbound pipeline generation 
- Delivered a step-by-step sales playbook
- Implemented a structured career framework 
- Led Forecasting calls and team presentations

Global Business Development Representative Manager

Responsible to lead and motivate the business development representative team, including communicating team goals and sharing best practices. I assist management with hiring processes and new team member training and oversee team member's work for quality and efficiency.

Senior Business Development Team Leader

Responsible for the full sales cycle of Small and Mid Businesses.

Senior Business Development Executive

Wazoku is the UK's leading collaborative idea management software company - empowering enterprise, public sector and third sector organisations to innovate and achieve their corporate goals. 

In my role, I am responsible to open dialogue between Wazoku (& Innocentive) and third-party organisations to drive sales growth and influence company revenue. Responsibilities include presenting our company to potential clients, customizing product solutions and building long-term relationships.

Our software is helping global businesses, governments and creative industries generate, capture, evaluate, prioritise and implement the best ideas. Clients include HSBC, South East Water, Anglia Water, Novartis, Ferring Pharmaceuticals, Barclays, Aviva, Bristol-Myers Squibb, Orix, Waitrose, University of Oxford, Allen & Overy, Ministry of Defence UK and many more.

Enterprise Business Development Representative

SkyWay Technologies Co.

Sales Development Representative

When I first moved to London, I knew very little about tech sales.

I quickly realized that the fast-paced environment was exactly what I was looking for, and soon found myself immersed in the BDR world.

Bit by bit, I learned the sales process and developed strategies that helped me succeed.

I studied the craft of sales relentlessly, learning from every conversation, every win, and every loss.

Patterns started to emerge, and I developed a framework — a blend of data-driven strategies and personalized engagement — that helped me consistently exceed my targets.

As my framework solidified, I transitioned into a new role: sharing what I’d learned with others.

My shift from individual contributor to management came when I realized I could not only drive my own success but also empower others to do the same.

In this new chapter, my focus shifted from pipeline generation to people development.

I don’t just want my teams to hit their numbers — I want them to build meaningful, sustainable careers.

I work closely with each team member, tailoring coaching to their individual strengths, and I’ve watched them grow into high performers.

It wasn’t long before I was recognized as one of the top Sales Leaders for FY24 at LaunchDarkly and earned a spot in the President's Club.

Today, my leadership is driven by the same principle that took me from BDR to manager: with the right framework, support, and guidance, anyone can achieve their full potential.

Connect with me if you're new to tech sales and want to learn more, or if you're seasoned and eager to share best practices.

Business Development Representative Manager

- Lead a global team of 10 BDRs 
- Responsible for inbound and outbound pipeline generation 
- Delivered a step-by-step sales playbook
- Implemented a structured career framework 
- Led Forecasting calls and team presentations

Giada Salvo

Savecoins Technologies Inc. 

➡️Building a DeFi product that simplifies crypto investments, savings, and payments for African investors and small-scale businesses.

Product Manager -Business lead

Bitget

➡️ Increased user retention rate by 18% through UX improvements and Gamification engagement initiatives, whichresulted in 2x increase in the active user base within Q1

➡️Decreased user churn rate by implementing a new onboarding process to carry out P2P trades which
improved overall user satisfaction by 65%, as measured by NPS (Net promoter score)

➡️ Generated 200 first-time traders on Bitget platform monthly, and increased spot trading volume by 15% within the African market over 6 months.

➡️ Conducted thorough analysis of the African market monthly, identifying key trends, competitors and potential opportunities.

Bitget Builder & Product community manager 

AppCake

➡️ Collaborated with marketing team to develop and implement successful marketing campaigns, resulting in 35% increase in game downloads and user acquisition.

➡️Implemented data-driven decision making processes, resulting in 23% increase in game monetization and revenue.

➡️Implemented Agile methodology across the organization, resulting in a 60% increase in productivity and efficiency.

Unity project manager (games) 

Skunkbit tech

➡️Launched the company's fintech MVP crypto payment product for web and app platforms in 2 months and drove 500 MEA users by mapping new software features as solutions to their business goals .
➡️ Led a cross- functional team to launch 5 new features in 2 weeks by effective product backlog prioritization which aligned with the product roadmap; increasing customer retention by 65%.
➡️ Delivered the company's first B2B marketplace product for the MEA market within 4 months, reduced the
checkout process by 50% and implemented 5 local alternative PSP’s resulting in $19M in sales.
➡️ Increased user adoption by 40% within 4 months, exceeding goals by 4x resulting to an increase in revenue growth by 59% YoY with +15% NPS.

Product Manager

The Product Folks

➡️ Conducted 300+ interviews on small & medium MEA business owners; transformed them to actionable user stories, leading to 68% increase in customer satisfaction within 2 months
➡️ Developed a payment app within 3 months with a no-code product based on the user's feedback by mapping new software features as solutions to their business goals.
➡️Improved onboarding process and NPS resulted in +40% CSAT.

EntryLevel

➡️Created an MVP E-commerce market place for users to buy & sell cars online, which contributed to a high sales rate of 40%. 

➡️ Developed a price comparison tool and goal tracking system which improved buy-in and conversion rate by 50% within 2 months.

Zuri Team, Inc.

Achievements
-Launched the World citizen mobile donation product that gathered over 12,000 downloads in 3 weeks leading to 80% increase in product usage and adoption.
-Reduced churn rate by 60% month on month thereby resulting in revenue impact of $22M by improving the onboarding and check out process.
Responsibilities
-Analysed existing interfaces to detect customer pain points, recommending design changes and iterative updates leading to an increase in customer satisfaction score by 40% in 3 months.
-Carried out usability tests and collected customer feedback, incorporating in subsequent product  releases resulting in 90% increase in user acquisition within 4 months.

Product Designer

👋Hi, I'm Ebuka- An innovative product manager with experience in driving customer growth and business value through agile iterative innovation, a customer-centric approach, and connecting with cross-functional teams to successfully take problem-solving products to market.

⚜️✨As a seasoned product professional, I managed end-to-end operations for complex platforms, including B2B, and B2C, achieving million-dollar revenue growth. I played a key role in the development of products, from conception to launch, with a focus on mobile, web, UX analytics, and data analytics.

🚴✨My experience and expertise span payments (retail, cross-border and alternative) methods, SaaS, Cryptocurrency, Blockchain technology, e-commerce, Fintech, and Games, especially within the Middle East and Africa. I am passionate about no-code/low-code. When not at work, I love playing video games, football, skiing, photography, yoga, and learning new things.

💫 ✨Skills and Experience: Leading cross-functional teams - Product Strategy & vision - Product roadmap - Product Management - UX Design - UX Research Data Analytics, Product Analytics - Revenue Optimization - SEO & Content Marketing - WordPress - Mobile & Web - A/B Testing Payments Processing - P2P - Cross-border payments - Blockchain development - Basic SQL - HTML-CSS- Python.
Here's my calendar link, feel free to book a day with me and let me know how I can help you: https://calendly.com/ebudaniel2017/30min

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Giada Salvo

Ebuka Nnaemeka, CSPO

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