Gigi Robinson, M.S., BFA

Content Creator Ambassador

Hosts of Influence

Director of Social Media Strategy for small and emerging startups and companies across industries including categories pet, d2c, b2b, lifestyle and more.

Social Media Marketing Specialist

Hosts of Influence is a company focused on helping creators go from ordinary to extraordinary through storytelling and thought leadership coaching. We had an idea to help brands and creators tell their stories more organically. So, I founded Hosts of Influence to help them begin turning storytelling into something impactful.

Founder

Its Gigi

Author of A Kids Book About Chronic Illness, a story about resilience, confidence & lifelong invisible illness.

Author

I cover topics including body image, mental health, and social media in relation to technological innovations. I speak to collegiate, high school organizations and schools, and corporate groups to educate them about ways to reframe the way they consume content online so that they can put their mental health first. I have spoke to major news outlets on Live TV including nbcnews, foxnews(X2), her campus , NBCLX and been featured in Forbes, Business Insider, Teen Vogue, Allure, glamour, ny post and more for my work in health advocacy and digital media literacy. And I have been on over 75 different podcasts (and counting) which you can listen to anywhere!

Public Speaker

I am a seasoned photographer with 10+ years of experience creating assets for leading brands. I am passionate about collaborating and producing content for non-profits to expand my impact globally. I combine my image-making skills into those that create an impact through storytelling and creating assets for globally known brands.

Adobe

Global Ambassador

TikTok

Creates original content @itsgigirobinson on the TikTok platform and collaborates with brands through the TikTok Creator Marketplace with over 130K followers

TikTok Creator

Helped initiate the DEI training program for the Nationwide Campus Rep program.

Represents and promotes the TikTok App on USC's campus; focusing on initiatives to create brand awareness amongst the college demographic. Hosts events, gifts merch and supports various organizations by collaborating with the company's app, as a platform and a brand.

Campus Marketing Ambassador

Spotify

This exclusive talk show series is produced by GenZ for GenZ in collaboration with Spotify and covers topics that are otherwise difficult to have. In the beginning of 2021, I premiered this series to be “about building & developing all kinds of confidence”…to  “hopefully impact others in a positive way this year. I will be having conversations with someone fabulous in each episode to cover a variety of topics that fuel confidence & creativity.” - Gigi Robinson

Talk Show Host

Her Campus Media

Content creator for Her Campus Media, working directly with their branch of the InfluenceHer Collective, Campus Trendsetters and College Fashionista. 

I’ve had the privilege of creating content for many different brands including the InfluencHer Essentials boxes, High Sierra, Clarisonic, Conair, First Aid Beauty, and more!

Content Creator

Vocal

VIP Content Creator writing about Content creation, Lifestyle, Chronic illness and Body Positivity.

Timberland

Create and distribute content for the Timberland Brand across social media platforms

Smashbox Cosmetics

Create and distribute professional photographs, TikTok content and videos for the Smashbox brand!

Tinder

- Work closely with the insights, product and marketing teams to deliver and communicate about GenZ trends and how Tinder can be incorporated into that.

Content Creator – ZLabs

Chronic Illness & Mental Health Advocate & Creator Economy Speaker 🗣️ | Author 📚| Nikon Creator📸 | Adobe Ambassador 🎨| Host of EYNIW 🎙️

Contact: Team@gigirobinson.com

As a leading voice in the creator economy, I use public speaking, digital storytelling, and advocacy to bridge the gap between brands, talent, and communities fostering more inclusive, dynamic, and purpose-driven spaces through social media content. I also am a huge advocate for chronic illness and mental health, online. 

My What:

I envision a world where creators, entrepreneurs, and professionals feel valued, supported, and empowered to thrive in their industries. I bring people together to discuss how we make that vision a reality.

My Why:

I believe knowledge and accessibility are the keys to personal and professional fulfillment.

As a Creative Strategist & Thought Leader, I elevate conversations around the intersection of creators, digital wellness, and health advocacy.

🎙 Check out my podcast playlist! → https://open.spotify.com/playlist/06MO0hiSQQuB6GFWl3M1vj?si=e77d38c57d9043a1 

Topics you'll find:

🚀 The Future of the Creator Economy
💡 Gen Z Entrepreneurship
🎤 Personal Branding & Storytelling
🙋‍♀️ Patient Advocacy for Chronic Illness & Mental Health

Outside of Work, You’ll Find Me:
🧑‍🤝‍🧑 Building communities Online and IRL 
💰 Creating ads & speaking on stages or boardrooms 
📚 Writing a book & mentoring others through my businesses

(Please send me connection request, I love meeting like-minded thinkers!)

To be a creator is to be able to do whatever you want because of the influence that you have built. 

Yesterday I got to emcee Brand Innovators Consumer Connection Summit hosted by Snap Inc. & Mondelēz International in NYC alongside some of the greatest minds in consumer marketing. 

Thank you Marc Sternberg & the whole Brand Innovators team, to Justin Johnson for the connect, Kevin Croen for being an awesome co-host & Libby Amber Shayo for capturing all of the content I needed so I could show up with confidence! 

#confidence #workplace #futureofwork #itsgigirobinson #hostsofinfluence #creator #contentcreator #speaker #publicspeaker

Gigi Robinson ™

Brand Designer, Speaker, Author, 500K+ followers 🗣️ @itsgigirobinson @zekeandtrixie | Founder of Hosts of Influence™ & It’s Gigi | PRH A Kids Book About Chronic Illness | Adobe Express & Acrobat Brand Ambassador

NVIDIA

Global Marketing Manager, Creators & AI

Product Marketing Alliance

Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. PMA is committed to elevating the role of product marketing. We want to support people in the industry, educate those on the outside, and encourage people to transition in - because as most product marketers will tell you, it’s a great place to be.

Member

symplr

Symplr solutions improve operational efficiency across the healthcare spectrum & provide the most complete, end-to-end, truly connected, and integrated healthcare operations solution.

Senior Product Marketing Manager

Jotform

First product marketing hire - I led all product marketing initiatives at the company from GTM to product naming launches to webinars and marketing campaigns

Product Marketing Manager

Creators Digest Newsletter

I write a weekly newsletter on creator stories delivered straight to your inbox 
📥 Subscribe at creatorsdigest.beehiiv.com

Founder | Writer

Patreon

-Managed Patreon platform launches of 50+ creators from across the creator economy, including podcasters, actors, musicians, chefs, YouTubers, Tik Tok creators, and more
-Wrote weekly creator report to improve internal creator search and discovery by 3x 
-Coordinated multiple creator dinners bringing in 10-15 creators purely thru network driving $1M+ in launches
-Created multiple outreach strategies & frameworks for pitching talent agencies and talent managers
Worked with top 100 podcasts and 4 of the biggest YouTubers
-Utilized Salesforce CRM, Mode Analytics and Amplitude to track creators & drive creator analytics

Creator Partnerships Lead, Product Marketing

Public.com

Ran the creator partnerships program at Public. 
Created the creator intake program, worked on developing creator tools, securing $10M+ in creator deals and elevating partnership program 

Drove deals and secured best creator partnership in first month of employment. Leveraged events, network and creator-first approach to host dinners, attend conferences and work directly with 1,000+ creators in less than 6 months.

Director of Creator Partnerships, Product Marketing

Three Good Things Podcast

Founder & Host of the Three Good Things podcast where I talk about good things in the world on a frequent basis sometimes with guests. Did over 100 episodes for Season 1

Host, Producer

Salesforce

-Built 30+ product demonstrations for Salesforce events around the world, presented to 10K+ attendees.
-Taught training seminars on best practices to 100+ marketers on best demo & presentation practices.
-Collaborated with teams on back-end logistics, planning for 20+ large-scale events including Dreamforce.
-Featured in Salesforce Anywhere commercial, worked with 10+ product marketers on strategy & execution.
-Led 5 hardware projects with microcontrollers, Bluetooth & LEDs for interactive demo experiences
-Broad demo expertise on all Salesforce products including Sales, Service, Marketing, Communities, Industries and more. Evangelized Salesforce products across 10+ global events 
-Contributed as marketer, developer, & designer for executive product demonstrations.
-Managed internal and external teams on product strategy and demonstration building. 
-Wrote 5+ technical setup guides for multiple product demonstrations. Scaled usage globally to 3+ countries.
-Achieved Ranger status on Trailhead (Salesforce’s learning platform) in less than 90 days
-Project managed multiple agencies for Dreamforce customer facing project viewed by over 1000+ attendees
Served as project manager, developer, designer and video editor on 20+ executive level demos viewed by over 1000+ attendees

Technical Product Marketing Manager

Intel Corporation

As a Technical marketing engineer for artificial intelligence & machine learning demos in the Intel Data Center Marketing Group, my responsibilities included:
-Main Intel engineer for Emmy-nominated Netflix show, ProjectMC2, from MGA Entertainment. On-site technical engineer for all episode integrations and featured in web content & show credits.
-Led team of 6 for first Intel engagement with Netflix show, worked directly with C-suite executives on strategy, contract negotiation, and production timelines.
-Team lead on creating immersive experiences using AI/VR at consumer facing shows such as ComplexCon 2017 
-Generated performance enhancements using deep neural networks for image classification, object detection, and computer vision
-Led teams in Maker projects in robotics, IoT, and AI.  Interviewed for work with local Maker teams.
-Technical AI Intel Marketing Engineer at conferences, trade shows, and internal & external events.

Senior Product Marketer at symplr | Ex-Salesforce/Intel/Patreon | Chess ♟️ Player

I'm a lifelong learner with 10+ years of expertise in product marketing and creator partnerships. I love go-to-market strategy, product strategy, and diving deep into data. As a former engineer turned marketer, I love tackling problems with data-driven solutions. 

A bit of my previous experience is below: 

+ Go-to-Market: structured GTM strategy and product plan for Intel Spiderbot. Went from idea to product on shelf in 1 year resulting in $1M revenue and over 50K units sold thru Netflix & MGA Entertainment partnerships
+ Partnerships: developed & orchestrated 100+ partnerships with creators, managers & B2B companies
+ Data Analytics: Used Looker, SQL, Mixpanel, Google Analytics, and developed internal tools for tracking landing page, creator page, revenue tracking and user metrics across various companies
+ Event Marketing: organized over 50 dinners, networking events, community gatherings and hackathons

Experienced Marketing leader bringing an engineering mindset to marketing. 

Skilled in public speaking/marketing at all levels, product messaging, competitive analysis and web development.

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The Battle

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