HDFC ERGO General Insurance

Manage digital marketing for the fastest growing line of business: travel and home insurance.

- Ensure campaigns deliver positive ROI to achieve desired results.

- Maintain and monitor keyword bids, audience targeting, account daily and monthly budgets, 
impression share, quality score and other important account metrics on existing and new categories.

- Utilize data driven analysis insights, identify opportunities, making recommendations for performance optimizations. 

- Develop and implement creative strategy to enhance engagement, CTR, and conversions.

- Holistically approach all paid marketing channels and align those efforts cross functionally across HDFC Ergo.

- Provide regular reporting for related KPIs.

- Stayed current with search engine and PPC industry trends; mentored junior team members and onboarded new starters through training, regular meetings, and feedback.

Deputy Manager - Performance Marketing

Madchatter Brand Solutions

- Lead and set up paid marketing for the clients.

- Managed to secure three paid media proposals, including one from a client in the United States.

- Worked across departments to contribute in areas like email marketing, content marketing, social media marketing, and digital strategy.

Digital Marketing Executive

JM Financial Services Ltd

- As Operations Executive, tested and optimized backend and frontend software, enhancing algorithms, methods, and procedures for operations. 

- Added features like investment summary reports, schedule portfolios, and one-click SOA, while automating backend processes to save time and increase efficiency.

Senior Executive - Operations (Digital Product Development)	

INDIAN COMMODITY EXCHANGE LTD (ICEX)

- Oversaw core strategies for executing daily orders, preparing MIS for management, and handling business queries.

- Piloted new developments in UAT for deployment in the live system and familiarized with transaction processing on the exchange side.

Business Development Executive

Ifan Finserv Pvt Ltd.

- Responsible for overseeing the entire business process.

- Effectively handling & monitoring day-to-day operations viz transaction processing, allotments, payouts, KYC audits, etc.

- Guiding sub-agents regarding transactions, reconciliation, reimbursement, software.

-Handling various day to day transactions activities.

- Preparing brokerage rate entry & brokerage payment to sub-agents with respect to MF, FD, Bonds, Insurance.
   
- Managing records and receipts.

- Reconciling daily, monthly and yearly transactions.

- Processing invoices.

- Developing in-depth knowledge of organizational products and processes.

- Providing customer service to clients.

- Resolve financial disputes raised by the customer service and sales teams

- Being a key point of contact for other departments on financial and accounting matters.

Operations Executive

ASMACS SKILL DEVELOPMENT LIMITED

With respect to skill development projects like RPL, BSDM, PDOT, PMKVY, DDUGKY, CSR. 

- Overseeing and coordinating the day-to-day running of projects by assisting project managers and senior managers.

- Preparing presentations to update senior management on the project's progress and showcase the project's value. 

- Providing administrative support.

- Tracking and communicating projects risk and opportunities.

- Worked as part of the sales team to bring in new projects.

Project Program Coordinator

Experienced professional specializing in digital marketing strategy with a focus on performance marketing and AdTech.

Girish Khanna

Tata Consultancy Services

Joined TCS in April 2010 and after a successful stint as Talent Engagement Head for Cluster of businesses including KPO, Life Sciences, CIM & Northern Region comprising 10000 + employees and exposure  to governance, structuring & M&A alignment of Citi eServe, in April 2013 moved to head Learning & Development function globally for TCS [BPS] comprising 60000+ employees and helped strengthen L&D foundation and was instrumental in winning amongst other awards, the most coveted Golden Peacock National Training Award and Brandon Hall Award.  In Feb’2015, moved to United Kingdom (UK) to Head integration of HR practices for Diligenta, a UK-based subsidiary of Tata Consultancy Services with larger organization and in January 2016 role was expanded to Head integrated Talent Team comprising Performance Management, Leadership Development, Learning & Development, Diversity & Inclusion, Employer Branding and R&R for TCS UK & Ireland Geography comprising 10000+ employees. Since May 2017, headed HR for Life Sciences BPS and in April 2020 role was expanded to head Life Sciences UK & Europe including IT Business comprising 10000+ employees.

General Manager Human Resources

Xchanging Technologies Services India [now DXC Technology]

-Initiated variety of innovative programs covering employee relations, performance management and succession planning resulting in enhanced employee satisfaction and improved retention. Attrition reduced from 45% in 2007 to 20% in 2009. 

-Institutionalized Training Function – built learning & development framework, variety of training modules (20+), in- house training capability, delivered ~20,000 + training man-hours. Also built leadership competency framework and drove leadership development programs.

-Set up the HR legal / Archival framework and drove cost optimization of HR department / managed cost. - Generated significant saving through various Six Sigma Projects in HR.

-Having built HR image and product basket, conducted people capability road-show to drive efforts around Great Place to work strategy.  

- Participated in various HR seminars / forums to enhance Xchanging brand and build Network to leverage best practices and attract Talent.

Head - HR

GE Plastics / Genpact (Erstwhile GE Capital International Services)

-Instrumental in driving retention. Key interventions resulted in reduction in attrition from 36% to 22%.  Efforts lauded as 1 of the best turnaround story within GENPACT in 2006.

-Development / implementation of performance management system (PMS), an exercise initiated to modify the existing PMS to suit GENPACT Software project based operations.                  

-Drove the annual bonus & session c exercise – with its focus on organization and staffing, it is company’s most important management process which includes identification of high-potential talent, succession planning, review of org effectiveness and feedback on the performance.  

-Instrumental in setting up GECIS (13000+ employees) HR shared services in the year 2002 -2004.

- Took lead in re-organizing & standardizing processes of Office of the Controller, GE Capital, USA for its support services resulting in elimination of NVA's & enhanced productivity.  Undertook 6 sigma Green Belt project to improve relocation process of Intl. Accounting Div. resulting in enhanced controllership and communication. Finance Council, GE Capital, USA lauded the initiative. (2000-2002)

-Worked with product management Leadership & supported them in Monthly sales & product-wise business analysis, production sales inventory mgmt. & order management system. Successfully handled commercial services for northern region bottle business in India.(1997-2000 - GE Plastics)

Assistant Vice President

Ferrostaal AG  (MAN GROUP, GERMANY) / POLAR Industries Ltd

- Supported Regional Director & Vice President respectively in day to day business operations.

Executive Assistant

Not your typical HR

Author, Speaker and HR Leader with over 25 Years of experience in diversified senior management roles with exposure to US, UK, Europe and Indian Multinationals  including decade each at GE and Tata Consultancy Services. 

1000+ Articles  / Nano posts on Leadership, Managerial Effectiveness, HR Trends, Management, Culture, Career, Jobs, Interviews etc in public space.

AUTHORED BOOKS 📚

1] Walk Through HR Maze
2] Caterpillar to Catalysts 
3] Workplace Romance & Its Perils 
4] RooBaRoo Zindagi 
5] Go & Get Your Success 
6] Intriguing Quest of Love 
7] Step Up 

FOUNDER -  www.rajgupta.in [Blog]
Set up with an objective to help budding HR professionals build HR & Leadership credentials (200+ Articles) 

SESSION CHAIR / SPEAKER 
[100+ Seminars & Conferences]

[NHRDN, FICCI, ISTD, ANZIBA, People Matters, BW HR, IHRC, Leaders Excellence Harvard Square, Exponential Business Growth Strategies Summit, TAFFD International Conference, Asia Pac HRM Congress, NIPM, IIT, IIM, LinkedIn Local, HRSuccessTalk, IMT, AMITY,  GD Goenka, MDI etc]

CERTIFICATIONS

🟧 Certified Leadership Development Coach from Coaching Foundation of India (CFI)
🟧 Leadership Architect 101® from LOMINGER International, a Korn/Ferry Company
🟧 Kirkpatrick Four Levels ® Evaluation from Kirkpatrick Partners 
🟧 6 sigma Green Belt [GE]

🏆AWARDS & HONOURS🏆

🟦101 Most Fabulous HR Tech Leader by World HRD Congress 
🟥Top HR Influencer & Author by IHRC 
🟨100 HR Super Achievers by World HRD Congress 
🟩Global HR Excellence Exemplary Leader Award at the Asia Pacific HRM Congress 

🟪Honorary Fellow & Chair [India] - Leaders Excellence at Harvard Square (2020 onwards)

EDUCATION 

↗️MBA (HR) from Institute of Management Technology, India.
[Silver Medalist]
↗️M.A. English Literature
↗️Bachelor of Education [B.Ed]
↗️Bachelor of Arts [B.A]

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