Kodebusters

Product and Project Management for the world's most ambitious teams.

Owner and CEO

UPPER

Leading the product enablement of the company's way towards profitability

Product Lead

Drove the development of UPPER product portfolio of six web apps leading a remote cross-functional team.

Senior Product Manager

Delivery Hero

Built a peer-to-peer Chat, which I took from concept to launch and further development leading two remote cross-functional teams (iOS, Android, Web, Backend). The Chat SDK with customizable UI components aims to provide an excellent chat experience for users and is integrated into Delivery Hero apps across 40+ countries. As a global product, it is daily used by millions of customers and drives $XXXk monthly costs savings for the company.

Product Manager

MBition GmbH

Initiated and drove the Developer Relations topic to build the community around MBition products and ensure the excellent developer experience.  

My main responsibilities were:
- Launched the internal Developer Portal as a one-stop-shop for application engineering using the infotainment platform SDK
- Incorporated the SDK user feedback into the Portal roadmap 
- Aggregated, refined and maintained technical documentation, as well as stakeholder focused high-level content 
- Organized onboarding sessions and coaching for new and existing SDK users

Product Owner

Steered a revolutionary for the industry software project with the goal to develop a sophisticated infotainment platform using Agile methodologies. Contributed to scale the project from a size of approx. 5 teams to 49 cross-functional distributed teams and with 350+ engineers. 

My main responsibilities were:
- Driving the development of the infotainment system that brings the desired experience to Mercedes-Benz car users and 3rd party developers 
- Monitoring and tracking software development process towards achieving Milestone goals, anticipating challenges and risks  
- Steering the project with more than 40+ distributed, cross-functional Scrum teams, managing their interaction with stakeholders 
- Refining the Agile Way of Working, collaborating with Scrum Masters, Product Owners, Engineers, and Engineering managers to ensure the methods are applied
- Defining what drives value to end-user when it comes to details in feature scope and contributing to the feature implementation
- Onboarding new project members, partners, and suppliers 
- Introduced, organized and hosted quarterly Milestone Transition Workshops with 300+ participants 
- Supervised an intern

Project Manager

Amazon

Contributed to the launch and further development of Amazon Prime in Netherlands, Belgium and Luxembourg.

My main responsibilities were:
- Collaborate with 16 teams including business, operations and software development to solve problems and implement new solutions that drive Prime member growth
- Work with customers to understand their use cases and their existing solutions
- Partner with multiple teams across multiple locations with varying sets of priorities to ensure a timely delivery of desired solutions 
- Clarify and drive project commitments as well as establish and maintain clear chains of accountability -
- Conduct training and outreach to internal support teams as well as external customers
- Perform market and customer analysis and identify areas for improvement among internal stakeholders

Product Management Intern

Fraunhofer IAO

The thesis focuses on Agent-Based Modeling as a methodology for studying complex adaptive systems as related to the innovation process, while the main goal of this work is to identify, analyze and develop approaches to support the management decisions for innovation systems in Small and Medium sized Enterprises by modeling the business process.

Master Thesis Project: Agent-Based Modeling in the field of business processes for SMEs

SHARE NOW

Contributed to creation, optimization, strategy and roadmap definition of the leading car-sharing provider in the world. 

My main responsibilities were:
- Market and competitor analysis and preparation of overviews of best practices in regards to new product features 
- Development of concepts for product improvement 
- Creation of wireframes and interaction concept for features and website extensions 
- Preparation of user stories for features and product enhancements for the web-development team 
- Defining acceptance criteria for the implementation
- Coordination of the implementation of quick wins in direct alignment with the development team
- Supporting marketing and content-management colleagues in person as well as by preparing tutorials and training documentation 
- Quality assurance of car2go product features across the product components 
- Participation in sessions of the SCRUM framework (review, planning, grooming, daily scrum)

Contributed to the development of the new car2go website, Online validation, car2go Packages, business website, launch of car2go in China and mixed-fleet introduction in collaboration with engineering and design teams, as well as with other stakeholders.

Working student on Product Management 

Co-Founder @Kodebusters - we bring Products to Market 5x faster and for a fraction of the cost

👋 I'm Gleb. 
Entrepreneur, product expert and mentor, athlete, and aspiring surfer.

For the past decade, I've built products used daily by over 3 million people across 40+ countries. I've managed software projects with 300+ people and complex stakeholder setups, from startups to large international corporations to my product agency. 

Today I help companies to maximize their efficiency with "boring" project management and operations, enabling them to get more done with their current team while gaining clear visibility into their business. 

I'm also a huge advocate for the future of work and wealth. I've been working remotely from spectacular places for the last 4 years, surf and fitness addict and personal growth enthusiast 🏄‍♂️

Ready to join my journey? 🔥  hit that “Follow” button!

Gleb Gordeev

Anthropic and OpenAI are bringing interactive UIs to AI agents. 

Until now, MCP servers were stuck with text-only exchanges. 

Want to visualize data? Build custom rendering logic. 

Need complex user input? Deal with the awkward back-and-forth.

This fragmentation forced every developer to reinvent the wheel.

Now, MCP Apps standardizes UI resources with security-first design. Projects like MCP-UI (Postman, Shopify, Hugging Face) and OpenAI's Apps SDK proved the demand. 

Now it's official.

This is more than a UI update. It's the foundation for an agentic app runtime: standardized, secure, and interoperable.

Founder @Kodebusters — we build ChatGPT Apps that turn conversations into customers

I've just cancelled my Cursor and ChatGPT subscriptions (~$50/month).

And switching fully to Gemini (part of my Google Workspace) and Antigravity (free IDE with Gemini 3)

For the next four weeks, I will use them for coding and daily business tasks to see if they are sufficient to grow Alchymos.

Google is slowly regaining a strong position after losing the first-mover advantage in the consumer AI race. 

Now they've got my attention.

Co-founder @Alchymos - caching for AI agents | DM for demo

AI’s real superpower is scale.

AI isn’t winning because it’s smarter. It’s winning because it can do a thousand things in the time it takes us to do one. Sergey Brin gives an example. 

Deep Research in Gemini doesn’t just skim the top 10 results like we do, it pulls the top 1,000, follows up on each, reads deeply, cross-references, and compiles insights in minutes.

That’s a week of work, compressed into seconds.

And that’s where we’re headed:

- From assistants to parallel processors of knowledge.
- From answering questions to building arguments, insights, and plans.

The real shift isn’t prompt quality. It’s system volume.

The next leap? 

Giving these agents structure, memory, and caching so they stop wasting time and tokens on redundant work.

That’s where infra comes in. And it’s what we’re building at Alchymos

The shift is happening right now. And it's exciting.

Juttu

Founder

Niko at Work - Product Consulting

- Go-to-Market and Product Ideation for 2trde
Discovering an opportunity for a new vertical in 2trdes business. Building first MVP to validate our solution. Pitching partners and planning go-to-market strategy with them.

- Product Discovery for Nioomi
Strategic Discovery to help determine Nioomi's potential path to monetisation and sustained growth.

- Product Ideation & Discovery for Fountain.fm
Analysing one of the biggest user pain points when using the app (related to audio editing) and discovering potential "pain alleviators".

- Revamp Groups Strategy for New Work SE

Product Coach & Consultant

New Work SE

More of a strategical focus, overseeing integrations with other teams, people management of Junior PO, driving key projects through three functional teams

First Year: Product ownership of B2B product, developing new pricing strategy, cross-team project lead to bring data-analysis product to market
Second Year: B2C Product with focus on mobile first development, SEO optimisation and conversion rate improvements on key metrics
Third Year: Managing two cross-functional teams to deliver holistic product improvements

Implementation of user stories, Migration from SSR with Rails to ReactJS, Tech-lead on project initiatives

Junior Software Engineer (Fullstack)

Rails backend work, implementing business logic, optimising data base queries

Software Development Working Student

AutoScout24

Build monitoring system to decrease response time in case of production issues - Rails, JS.

Working Student Software Development

Nolio solutio

Customer Acquisition, Project Management, Building custom websites using a variety of frameworks/technologies such as wordpress, jekyll, magento.

Web Developer

smartpatient

Intern Content Management

Mission → 1k teams to adopt weekly prod. discovery. 📈 curr: 15/1000

Hey - I'm Niko,

after coaching 30+ teams on Product Discovery I realized one thing.
The single biggest action any product team can take, is getting to talk to users, every week.

That's why we started juttu.co
>> A tool that automates having two user interviews in your calendar - with the right people - at the right time - every week.

After working with product leaders and coaching teams on the best practices, I realized that the first step is getting team to "just talk to their users".

If you want your teams to be empowered and built user-centric products - this is where it starts!

Do you want to press PLAY on Continuous Discovery? 
>> Give juttu.co a try at https://juttu.co/

Want to chat? 
Drop me an email at niko@juttu.co

In any case, have a great day ahead.
And keep building products users love.

Niko

Niko Noll

not going to lie.
haven't been posting cause AI-generated content everywhere.
and i wasn't sure what to contribute here on LinkedIn.

so i went and touched some grass instead.

but I cleaned up my feed.
and my brain.

following founders and product leaders like David Finnegan, iuliia shnai, Charlotte Schmitt, Louise de Sadeleer etc. has restored my faith in ... well humanity on LinkedIn.

working without distractions on AI-agent-systems for weeks has cleared my brain.
I'm as excited about tech as I've ever been.
and as I get to work on things like mastra ai (typescript agent framework) 40h a week, well, I learn a thing or too.

and i'm going to be sharing that.

building ai products.
finding customers.
b2b SaaS stuff.

and up the transparency.
spoiler: I might even be coached in public this week.

alright, back to dancing with the new claude opus.

Reduce subscription churn with smart cancel-flows

Idiot or genius? 
We just made Juttu freemium as a self-funded team.  

Conventional wisdom says freemium kills focus and margins. 

I disagree. 

If you have fewer than 50 cancellations a month, Juttu is free forever. 

Why?

Small teams need churn analysis early.
Not after the leak becomes a flood.  

Most think retained revenue is the headline. 
The real win is knowing why people leave, fast. 

Our cancel flow surfaces reasons and retention plays.
You get the smartest cancel flow without building one.  

The bet is simple. 
If we help you keep customers now, the upgrade later is obvious. 

Usage caps create a path to paid, support stays sane, and we gather sharper product signals. 

I will report back how it goes.  

If you were me, what metric would you watch in the first 60 days? Have you tried freemium in B2B, where did it work or break?  


P.S.  Hey, I'm Niko.  I'm building a retention tooling SaaS in public. Talking about AI, B2B subscriptions, pricing, and all that good stuff.  Follow along if that's your jam.

Idiot or genius? 
We just made Juttu freemium as a self-funded team.  

Conventional wisdom says freemium kills focus and margins. 

I disagree. 

If you have fewer than 50 cancellations a mont

Feels like every month now we have a major outage?
Last month AWS.
This month Cloudflare.

They proxy 10% of ALL internet traffic.

When AWS goes, Netflix goes.
When Cloudflare goes twitter goes.
But also Supabase (a big database provider).

Man this internet is getting centralized.
Back to self hosting websites we go?

honestly?
building b2b software.

with AI.
ah, and John Rush is a cool guy to follow.

New release: Paddle integration is now live at juttu.co 

Stripe was our starting point, but many people told us:
“Love this… but we’re using Paddle.”

So we shipped:
- Plug in Paddle 
-	Create your flow and retention offers
-	Retention and cancellations are automatically synced into Paddle (it stays the source of truth)

Excited to see what you’ll build with it.

New release: Paddle integration is now live at juttu.co 

Stripe was our starting point, but many people told us:
“Love this… but we’re using Paddle.”

So we shipped:
- Plug in Paddle 
-	Create

I just automated our entire lead qualification process and it felt great. Here's how:

We were spending 10+ hours/week manually checking pricing pages. Not anymore:

Full n8n workflow walkthrough below. I recorded the whole thing.

1. Fetch new leads from our database → filter for unqualified ones.
2. Generate and test likely pricing URLs to avoid wasting AI calls.
3. Scrape the real pricing page with Firecrawl → analyze with OpenAI → push structured output back into Coda.

Result: Hours saved daily + far more consistent scoring.
We finally spend our time talking to people who actually need us.

AI did not kill SaaS, it raised the bar for people who ship.  

Reality check. 
The hot take that we will not need software anymore is self centered. 

If you wake up to solve real problems, and code can help, you still have a job. 
People use coded products every day. 
The work is to build something clearly better than a quick internal script.  


Example from our shop:

Our first AI cancel flow was basic. 
Prospects said, I can build this. 
Fair. 

Then we added smart offers, on the fly churn analysis, and tight UX. 
Now it is obvious they should not build it in house. 
We keep improving it so they do not have to.  

What actually wins:
Not raw code, the cost of thinking, maintenance, and iteration. 
Most teams do not want their scope to explode. 
They focus on their edge, they outsource the rest to specialists who ship weekly. 

The bar is higher, not gone.  

Where do you draw the build versus buy line today? What would make you switch from DIY to a product?  

P.S. Hey, I'm Niko.  I'm building a retention tooling SaaS in public. Talking about AI, B2B subscriptions, pricing, and all that good stuff.  Follow along if that's your jam.

If you only track one number this year, make it this one.

NRR >100% → your customers get value, stay longer, and pay more over time.
NRR <100% → your existing revenue is shrinking, even if your top-line growth looks great.

It’s one of the first numbers investors look at.
Because it shows the quality of your revenue, not just the quantity.

I’m doing a series on core retention metrics for SaaS, and this one had to come first.

Here’s how it works 👇

P.S.  Hey, I'm Niko. I'm building a retention tooling SaaS in public. Talking about AI, B2B subscriptions, pricing, and all that good stuff.  Follow along if that's your jam.

Is this taking #buildinpublic too far?
David reviews our business Juttu in public. On YouTube.

Link in comments.
Here my thoughts on it.

We have our first customers. 
The product reduces cancellations, saves revenue for SaaS businesses.

But obviously the challenge now is to improve how we
- solve the problem of our customers
- find new customers
Every day.

And while most startups (especially here on LinkedIn) pose to be WAY BIGGER than they actually are, I thought:
"What founder/product content would I like to have seen 5 years ago?"

Well, and that's where the idea for David coaching me in public came from.
Cool idea? Taking it too far with the transparency?

This is an experiment.
Let us know what you think.
Pls. Thx.

- Niko
Your friendly PM turned AI-startup-founder 

PS: Shoutout to co-founder Pauline for letting me do this :D

The AI-slide wars.
When model providers move to the application layer.

I love Gamma, and that new round, almost 70 million at a 2 billion valuation, proves how fast this space moves. Big value created, big creative destruction coming. 

(value because Gamma is profitable)

Now Kimi shipped Agentic Slides with Nano Banana Pro (Google newest image gen), plus their LLM, search to create to edit in one flow.

On paper, same job as Gamma. As always, demo videos look magical. The only way to know is to run your own test. 

Here is my 20 minute test for real value:
- ask LLM to summarize slides you already have (with figures, details)
- give it to Kimi
- edit layouts
- generate infographics with (hopefully) accurate text
My first test were surprisingly accurate with enough context.

Luckily I don't have urgent need for creating many slide decks right now.
But if you know somebody at McKinsey, maybe send this post to them <3

The model providers going to the app layer is interesting though.

P.S. 
Hey, I'm Niko. 
I'm building a retention tooling SaaS in public. Talking about AI, B2B subscriptions, pricing, and all that good stuff. 
Follow along if that's your jam.

Retention is your next growth channel 

Think about it.

Most teams obsess over acquisition. 
The faster path to durable growth is boring: reduce churn.

Halve churn and you roughly double LTV, which often doubles revenue if your funnel stays steady. 
Example, cutting monthly churn from 10% to 5% can 2x payback on every customer. 
If that shift would be major for you, make retention a top OKR.

Now halving is rough. 
But I’ve talked to AI companies who are doing that (cause they started with insane churn rates ~ 30% monthly).

Quick benchmarks for churn in self-serve B2B, for reference:

SMB, self-serve:

- Low, great: under 2% per month
- Medium, ok: 2 to 5% per month
- High, red flag: over 5% per month


Mid-market, self-serve or light-touch:

- Low, great: under 1 to 1.5% per month
- Medium, ok: 1.5 to 3% per month
- High, red flag: over 3% per month


Where do you sit today, SMB or mid-market? What is one change you will do in 2026 to move down a band?

P.S. Hey, I'm Niko. I'm building a retention tooling SaaS in public. Talking about AI, B2B subscriptions, pricing, and all that good stuff. Follow along if that's your jam.

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The Battle

Gleb Gordeev

Niko Noll

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The Battle

Gleb Gordeev

Niko Noll

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gleb Gordeev's LinkedIn Performance

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