Glen Swindell

Terraboost Media

Fractional RevOps

Led revenue and marketing teams through data-driven strategies that fueled growth and improved efficiency. Optimized operations and empowered teams with streamlined processes, implementing integrated revenue, sales, and marketing initiatives to drive measurable results.

Vice President, Revenue & Marketing Operations

OrangeCore Group

Founded OrangeCore Group, a strategic advisory firm specializing in revenue growth, eCommerce, and cross-functional initiatives. Currently partnering with 3 clients across fintech, retail, and SaaS industries, delivering tailored solutions to drive revenue acceleration and operational efficiencies.

Managing Director & Founder

Various Startups

Providing support in scaling revenue with a focus on sales processes, operational efficiency, eCommerce, and payments strategies.

Revenue Growth Advisor

Pavilion

Executive Member

GTM United

Member

RevGenius

Rev Ops Community Founding Member

CASA of Denton County, Inc.

Previously served on Pulaski County CASA Board of Directors in Little Rock, Arkansas (2018-2020).

Board Member - Governance Chair

Veterati

Board Advisor & Veteran Mentor

BGiving

Fractional engagement to develop and implement their GTM motion.

Fractional Chief Revenue Officer

Verifone

Spearheaded expansion initiatives across the Americas region for mid-market & enterprise eCommerce clients, delivering omnichannel solutions that accelerated client revenue by 14% year-over-year.

VP of Americas eCommerce & Senior Sales Director

Payments & eCommerce Executive @ Verifone | Driving Innovative Payment Solutions | Fintech & SaaS Enthusiast | Servant Leader | Army Veteran

As someone who thrives on driving growth and unlocking business potential, I've spent over a decade doing just that for fintech, eCommerce, and SaaS companies. But what really sets me apart is my approach - shaped by military service, it's all about fostering relationships and aligning teams for long-term success.

At OrangeCore Group, the company I founded, we get our hands dirty partnering with businesses to optimize revenue streams, implement sales processes that actually work, and deliver customized eCommerce and payments solutions. I'm a big believer in servant leadership, so you can count on me to roll up my sleeves, mentor your team, and build an environment of trust and collaboration laser-focused on smashing goals.

Optimization is my jam. I take a no-nonsense approach to analyze bottlenecks and inefficiencies, and then implement improvements that streamline operations and boost profits. Helping organizations unleash their full potential is what fuels me - whether it's cultivating elite teams or steering the ship with bold, visionary initiatives.

When I'm not geeking out over business strategies, you'll likely find me cheering on my favorite sports team, the Razorbacks, while I am embracing my Arkansas roots with a good ol' "Woo Pig Sooie!" 🐗 These days, I call the Dallas-Fort Worth area home, but I'm always down to connect with fellow growth junkies and innovators.

So, if you're looking for a straight shooter who can materialize revenue and drive real results, let's chat!

• The vision for CASA strives to provide a CASA advocate for every abused and neglected child in foster care.
• Previously served on Pulaski County CASA Board of Directors in Little Rock, Arkansas (2018-2020).

Randi-Sue Deckard 🔬

GTM Leader -Sales/Marketing/CS/Revops🔹Strategy 🔹$1-$100M B2B🔹SaaS & Services🔹Influenced $100M+ in Revenue🔹GirlzWhoSell Mentor & Advisor🔹Pavilion-Co-Chair DFW Chapter🔹Speaker 🔹Advisor🔹Future Author 📚☕️🐾

Why does a Scientist make an awesome Customer Obsessed Revenue Growth Leader? #TheLabMindset

I was literally trained to experiment. Be extremely curious. Test, Refine and iterate! 

Research like a boss and use system level thinking!

It builds resilience (failure = reiterative process to get the desired outcome).

Document like a boss - I was trained if it wasn't written in black ink it didn't happen. 

Data driven decision making. Look for patterns to determine the best "lever" to change.

Embrace Change - always looking for ways to improve productivity/efficiency which help me look at the end-to-end CX (hello, bowtie) and find ways to reduce cost to serve for sustained profitability. 

Process/Frameworks are critical - how else do you design an experiment? (for business =GTM- Revenue Architecture model)

Communication -lots of papers written and one of my ninja skills is simplifying the complex so anyone could understand!

Present my findings and get grilled - Objection & Rejection proofed because I proactively prepared and expected this to occur.

Here's a little bit more about the Professional Me:

Leadership Style 
-Servant Leader
-People first

Strategic & Data Driven Decision Leader
--work with executives & board
--cross functional collaborator
--manage and execute projects

Embrace Change and Being a Change Agent

Trusted Advisor both internally and externally. Love creating raving fans throughout the whole ecosystem.

Great communicator and ninja rapport builder from board - peers- team - customers

Builder
--Teams
--Startups
--New Business Units
--GTM 

Revenue Growth
 --new logo
-- customer expansion
--strategic partnerships
--M&A

Financial Acumen 
--Profitability through retention and sustainable repeatable processes (understand the business unit economics)
--P&L Ownership

Experience with professional services & software solutions

Optimizer and Fine Tuner with Iterative Process improvement mindset 
--applied to GTM, Revenue Architecture and Customer Relationship Management

Growth Mindset
--lifelong learner who's obsessively curious
--personal and professional books & courses
--active in professional communities like Pavilion

High EQ - great mentor/coach

Thought Leader
-podcasts, panels and speaker
-writer & future author

Strategic Advisor for GTM - obsessed about sustainable growth!
-$1-$60M in ARR

Ssh don't tell but I might have an espresso & chocolate addiction according to my hounds who are currently giving me sideye. ;-)

2025 Sprouts "25 Women in GTM" to watch 2024 & SalesIntel "Top 100 & 300 Women" Making an Impact in B2B SaaS

Executive Member and Co-Chair of DFW Chapter

Pavilion, formally Revenue Collective, is a private membership organization for commercial growth operators. Our community is designed to support the professional development of revenue leaders at high growth companies, facilitate the sharing of best practices, and serve as a trusted private community.

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The Battle

Glen Swindell

Randi-Sue Deckard 🔬

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