Greg Hickman

AltAgency

We help agency owners, freelancers and service providers grow and scale without working nights and weekends. 

Less Done-For-You. More Leverage. Better Results. It's a Win-Win.

Owner and Founder AltAgency

System.ly

We help online entrepreneurs create RELIABLE marketing systems that maximize profits for their products and services. 

GET IDEAS THAT IMPROVE YOUR FUNNEL, NOT JUST BRAINLESS EXECUTION:

We’re marketers first, funnel and automation experts second. While we implement whatever you dream up, we make strategic recommendations to improve your systems and grow your business.


FOCUS MORE ON YOUR BUSINESS INSTEAD OF THE HEADACHES OF WORKING IN IT:

Time is money. You shouldn’t be spending yours learning how to build funnels or automate workflows. You time is better spent working ON your business not IN it. While we handle the nitty gritty behind the scenes, use your extra time creating content, engaging your audience or creating new products and service.


INCREASE CONVERSATIONS WITH PROVEN SALES FUNNELS AND MARKETING AUTOMATION:

We’ve developed funnels that generate millions of dollars a year and save our customers time. Why re-invent the wheel? Let us show you how you can be making more money by implementing systems that convert and save you time.

Founder & CEO

Mobile Marketing Engine

We help small businesses unlock new revenue by empowering them with technology, guidance and services to succeed with mobile marketing & automation. 

As both an Infusionsoft Certified Partner and Mobit Certified Partner, we can help you develop and implement your mobile marketing automation strategy. 

Mobile Messaging Campaigns
Mobile Marketing Automation
Mobile Wallet Campaigns

Mobile Mixed

Mobile Mixed is a mobile marketing talk show, blog and resource. It's an entertaining and informative show that features interesting conversations with top mobile marketers and resources to make your next mobile marketing initiative successful.

You can get Mobile Mixed shows directly to your email daily or weekly absolutely free by becoming a subscriber (you can also subscribe via RSS).

Read more: http://www.mobilemixed.com
The Mobile Marketing Training Group You Wish You Had: http://mobilemarketingtribe.com/

Founder & CEO of MobileMixed.com - A Mobile Marketing Training & Consulting Company

Cabela's

Led the mobile strategy, mobile product development and mobile customer experience for the Cabela's brand and all of its retail locations.

I am proud of have launched the new Cabela's mobile website which you can visit at www.cabelas.com from your phone. To date, the site is performing off the charts. Triple digit percentage growth in visits, orders and sales. Our new user experience has dramatically increased conversion while giving the customer the best possible mobile experience. 

Was responsible for launching the SMS pilot program and planning the national launch for 2014 with my amazing team. The redemption rates to date are impressive and this will be a powerful component of the mobile strategy at scale. 

Developed the strategy for the new smartphone app approach for the brand and helped develop the feature and functionality requirements to begin development on this project.

Mobile Marketing Manager

PlaceWise Media

I've defined and built Placewise Media's mobile strategy and suite of mobile products and services for the retail industry. 

I manage the development and execution of mobile marketing campaigns for a network of 300 shopping centers across the United States. 

I've managed the mobile product development for SMS (text) solutions, mobile web, mobile applications, QR codes, Location Based Services (LBS) and other emerging mobile technologies

Mobile Marketing Strategy | Mobile Product Development | Mobile Marketing Education

ThumbFound, a Mobile Marketing Agency

A Mobile Marketing Consulting Company. We help business integrate Mobile Marketing initiatives into their marketing mix. 

This includes: 

- Mobile Marketing Strategy Development
- Mobile Marketing Training 
- Mobile Marketing Education
- Mobile Marketing Coaching
- Campaign Development & Execution
- Mobile Product Development
- SMS Messaging
- Mobile Web & App Devleopment

Thumbfound's service offering is now available through Mobile Mixed, a High Road Labs Inc company.

CEO and Mobile Marketing Consultant

Ifficient Interactive - The Education Project

Generated over $1 million in new business executing customer acquisition / lead generation initiatives for top-tier advertisers including American Express, SC Johnson, Huggies, The
North Face, Argosy University and Ashford University
(CPL, CPC, CPM to CPA)

Director Of Sales & Strategy

The Concept Studio

• Create and managed mobile marketing programs  (AT&T, Cingular, NY Jets, NCAA, EA and Sony Mobile Games).
• Manage mobile and Internet sweepstakes programs from concept creation through program reporting and analysis.
• Launched Cingular Music and MySpace Mobile services to both employees and consumers.
• Coordinate and program mobile marketing initiatives utilizing numerous platforms (VeriSign, SinglePoint and Air2Web).
• Knowledge with all carriers in SMS, MMS, WAP, LBS.

TracyLocke

Managed clients and internal teams for Lipton and Pepsi Customer marketing to execute integrated programs involving TV, Radio, Grassroots tours, Mobile, In-Store, Online and Print. 

Worked with major retailers such as Walmart, Sams Club, Kroger and 7-11 to launch new products for both Pepsi and Unilever brands.

Account Executive

Helping agencies, consultants and freelancers take back control of their business , create wild profits, and grow with certainty without sacrificing time with family.

🕬 ATTN: Agency Owners, Freelancers & Service Providers

Do You Know the Reason You Cannot lift the ceiling on your client capacity while removing yourself from day-to-day fulfillment ...?

You have not yet had a true SYSTEM to take the best of what you have to offer and transform it into your unique solution, rather than being viewed as a commoditized service provider.

Here's a few things we do that nobody else does:

✅ Create (or makeover your existing service menu into) your productized service suite

✅ Create and build a systematic sales experience so you only sell to the right people while optimizing your time

✅ Structure and deploy a new client on-boarding experience and client fulfillment process that sets clients up for success without your 1:1 involvement

✅ Identify and build the right team of people and processes to free your time as the owner and escape the day-to-day

✅ Scale your team and your systems around each of the critical areas of your business: Sales, Marketing, Fulfillment and Operations

✅ Deliver an operating and communication cadence for you to continually meet the goals of your strategic plan.

If you meet the following criteria we need to talk:

-You're sick and tired of not knowing how to scale your client capacity without getting buried in fulfillment.

-Perhaps you know that you need mentoring to take it to the next level.

-Or maybe you've 'already bought a Guru’s course on scaling’...and it didn't work.

Time and time again, we speak with burnt-out agency owners who know they need to change things in order to scale...

They just need a proven system to do it.

----------------------------------

Now imagine if you had that system...

A systematized process that helped you to design your 100% unique service offering (so that your clients get great results and delivering it is easy and fun for you and your team) 

Imagine discovering how to deliver your service (and what format to deliver it in, so that you maximize profits and time without sacrificing client results)

What if you KNEW that you had a dream team that helps roll out the systems and process to run the business without you involved in the day-to-day.

And...

🎯 How would you like to scale the business up with the latest strategies and systems to build a business that runs without you? 🎯

You can.

That's what we help you do: ► https://altagency.com/mw-watch-li

✉ Email me directly with your questions ☛ hello@altagency.com


AJK Consulting

Helping founder-led agencies grow with clarity, connection, and strategic leadership.

I partner with Small But Mighty agency owners to scale their businesses sustainably without burning out or chasing leads.

Through 1:1 coaching, strategic advisory, and team workshops, I help agency founders:
• Refine their positioning and attract right-fit clients
• Evolve their offers to be profitable and scalable
• Strengthen leadership and communication inside their teams
• Build meaningful partnerships that drive referrals and growth
• Launch reputation-building projects that lead to more inbound opportunity

My approach is grounded in 20+ years of agency experience, a master’s in communication, and a deep understanding of what it really takes to lead and grow a values-aligned business.

🔗 Let’s Work Together
→ 1:1 Coaching & Consulting – For founders ready to refine, scale, and lead with clarity
→ Workshops & Facilitation – For agency teams and communities looking to grow in leadership, collaboration, and trust
→ Agency Together – A referral network + strategic community for Small But Mighty agencies
→ Small But Mighty Agency Podcast – Honest conversations on scaling without the noise
→ Newsletter – Trusted insights to grow your agency sustainably

🚀 Want to see the Agency Together community in action?
RSVP to next Agency Mixer: agencytogether.com/mixer-event

Growth Strategist + Coach for Agency Owners

Host of Small But Mighty Agency Podcast. 100+ episodes helping agency owners work smarter, not harder. Plus, sharing inside peeks from other agency owners who share what's working and what's not, so you don't have to learn the hard way.  

New episodes every other Wednesday. 

Find the Small But Mighty Agency Podcast on Apple, Spotify and other podcast streaming apps
Find it here to 👉 https://www.audreyjoykwan.com/podcast

Podcaster, Small But Mighty Agency Podcast

Agency Together is a curated referral network and peer community that helps niche agency owners grow through strategic partnerships, aligned relationships, and shared support.

We bring together Small But Mighty Agencies—founder-led, values-driven, and specialized—to build referral-ready relationships that lead to new opportunities, increased visibility, and collaborative growth.

As founder, I design and facilitate:
🌀 Cohort-based connection experiences
📣 Peer learning sessions and expert panels
🤝 Strategic matchmaking that sparks referrals, collaborations, and credibility boosts

This is more than networking, it’s a trusted community built on generosity, clarity, and momentum.
Because small agencies don’t grow alone, they grow together.

Founder, Agency Together 

Republix

Consultant, Strategy

Noodle Wave

Consultant, Marketing Team and Communication Management 

BC Centre for Ability

Specialize in communication strategies, managing marketing projects, and developing content for storytelling marketing. 

Project manager for communications and marketing initiatives for 10 programs 

Creator of event strategy and development of event plans contributing to awareness building and revenue generating events. 

Project leader of  2012 United Way Campaign setting a record increase in staff participation and winning the United Way of Lower Mainland Spirit Award for Greatest Impact.

Collaborate with graphic artists, printers and suppliers to create a growing library of marketing collateral to meet brand standards including annual reports, brochures, press releases and videos.

Principal writer for the BC Centre for Ability Foundation: speeches, scripts, internal communications, direct mail, press releases.

Manager, Marketing and Communication

Indulge Living

Consultant, Communications and Public Relations

Eminence Organic Skin Care

Managed cross-collaborative internal teams to ensure that new products met committed timelines for market release. 

Executed public relation activities including building relationships with beauty bloggers and pitching and landing products in national magazines such as Shape and Marie Claire. The increase of brand reputation contributed to over 30% increase in revenue in one year. 

Developed communication plan that created and sustained relationships with key media industry people acquiring consistent media coverage in national, local magazines and industry magazines.

Implemented marketing and sales strategies to drive new offerings to market, communicate value propositions and supported sales representatives 

Strong eye for design and layout and produced engaging, compelling and consistent brand communications support materials for internal and external communities.

Coordinator, Marketing 

SDI Marketing

Senior account coordinator in a client-facing role charged with ideation and developing strategy for event marketing initiatives. 

Created critical paths and workflows to deliver projects on-time and on-budget.

Executed public relation events contributing to brand development, consumer education and customer experience.

Projects:
·    Oil of Olay, Promo-Event Coordinator across Canada, 5 cities. 
·    Purina Dog Food, Branded Partnership Campaign Coordinator with CFL Grey Cup Sponsorship
·    Folgers Coffee, Tradeshow Marketing Event Coordinator
·    Husky Oil and Gas, Experiential Marketing Manager across Western Canada, 10 locations
·    Quaker Granola Bars, Experiential Marketing Event Coordinator
·    SDI Marketing, Trainer for Brand Ambassadors, 2004 - 2006

Trained brand ambassador teams on education based selling techniques and managed event teams at trade shows, special events, and launches. 

Consistently received accolades for ability to engage and motivate ambassadors as leader and coach. 

Coordinated logistics for multiple campaigns at once including special events, trade shows, demonstrations and product samplings.

Account Coordinator

West Coast LEAF (Legal Education and Action Fund)

Oversaw the execution of an awareness-raising event. Provided event management resources by listening to and checking in with team members to create an event plan. The result was an event bringing in 20% more attendees and delivery of a new efficient implementation plan and measurable cost-savings. 

Areas of efficiency and cost-saving: 

• Production/Staging Management: writing scripts, agenda, creating action plan templates, providing logistics timeline, coordinating with speakers, creating presentations, coordinating event technical requirements. 

• Coordination of Collateral: managing design and creative elements, ensuring invitation, program and signage are developed accurately, in line with brand, and on time. 

• Volunteer Management: creating volunteer training program, job descriptions, providing volunteer training, implementing and coordinating volunteers.

• Post event: analysis of event using surveys, post-event reporting identifying strengths and weaknesses and recommendations.

• Venue/Supplier Management: venue, audio-visual, lightening, entertainment, photography.

• RSVP Management: maintaining database, providing updates of attendee numbers and confirming receipt of RSVP.

• Auction Management: managing acquisition process, maintaining database, writing information for auction catalogue, coordinating set up and display of items, coordinating auction closing logistics.

Special Event Coordinator (Contract)

Canadian Diabetes Association

Demonstrated results in event coordination, event marketing and project coordinating leading to two promotions.

Provided detailed and highly organized administrative help to increase manager’s productivity allowing for 50% increase in number of participants and dollars raised for Team Diabetes program.

Executed external communication and customer relationship management strategies resulting in measurable overall greater satisfaction.

Developed a detailed training manual for a complex event and trained over 20 volunteers.

Special Event Assistant, Team Diabetes Assistant and Raffles Coordinator

A Loving Spoonful

My first "for-purpose" opportunity helping me to understand and hear the needs of those who live in our city and have voices that go unheard because of their social and economic backgrounds.

During the era where "dial-up" internet still existed I enthusiastically exercised detailed work to over-haul the mailing database for cost savings in direct mailing and put my creative hat on to get my first peak at the ins-and-outs of event coordination as a public relations activity.  The result was parade activities leading to first prize float entry and a record-setting amount of donations collected.

Special Event Assistant

I work with small but mighty agencies that want clarity in their positioning, more scalability in their offers, and growth without having to constantly chase it. Together, we refine your services, simplify your messaging, and build a business that attracts better-fit clients and creates more room to grow.

You’ve done great work to get here but great work alone isn’t enough to scale.
If you're stuck in delivery, unsure how to evolve your services, or craving a clearer path forward, you're not alone.

That’s where I come in.
I help agency founders reshape their business so they can grow with more clarity, less chaos, and better results. My work focuses on five areas:

🔹 Positioning – Get clear on what you’re known for and who you serve best
🔹 Offer Design – Build services that are profitable, scalable, and aligned with your strengths
🔹 Partnerships – Create meaningful connections that open doors and reduce the need for cold outreach
🔹 Reputation Builders – Launch initiatives that increase visibility and deepen credibility with right-fit clients
🔹 Leadership Development – Strengthen your ability to lead a growing team and make strategic decisions with confidence

Strong communication underpins it all. Whether you're evolving your offers, leading a team, or showing up in the market—how you communicate affects what you attract and how you grow. I bring a blend of agency experience and communication strategy to help you lead more effectively and grow more intentionally.

⚡ Client Wins
✔️ Tripled revenue through offer clarity and streamlined systems
✔️ Guided an agency’s growth from 4 to 40, supporting structure and team development
✔️ Scaled from 3 to 15 and supported a values-aligned exit
✔️ Coached and consulted with 200+ agency founders
✔️ 30+ agency owners (and growing) connected through Agency Together

👋 A Bit About Me
I’ve spent over 15 years in the agency world—including selling one—and now coach and consult founders across North America. I understand the business, but more importantly, I understand the reality of running one.

I also hold a master’s in communication focused on organizational development, and I lead workshops that help agency teams and communities work better together by improving communication, clarifying expectations, and building trust.

🤝 Exploring your next stage of growth?
Send me a DM or RSVP to next free Agency Together Mixer → agencytogether.com/mixer-event

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The Battle

Greg Hickman

Audrey Kwan

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