Automated Support and Marketing for your eCommerce | Co-Founder @Hoola

I’ve spent the last 6 years in the DTC space.

→ Built an eCommerce store
→ Started an online undergrad academy
→ Helped enterprises act more like digital native brands at McKinsey
→ Lead expansion for a MarTech startup

1 thing I’ve learned in this process: the DTC world is shifting. 

Acquisition is becoming more expensive and retargeting is less effective. The ( CAC : LTV ) conversation needs to shift accordingly. 

The only way to keep a healthy growth as you pour money into CAC is to increase LTV.

The best way to increase LTV is direct marketing.

Email + WhatsApp = $$$

Now I share everything I’m learning to help brands grow their revenue the smart way.

→ Taking control of their distribution.
→ Owning their audience.
→ Making money.

If you want to learn everything I know about growing your DTC Brand:

FOLLOW ME ON LINKEDIN
I share everything I’ve learned in daily actionable tips.

Guillem Oliva de Fuenmayor

Scott Bachan 🌺

You want to build a brand that people *actually* choose, right? One that feels right before they even know why?

Good. That’s what I do.

Here’s my story: I’ve worked across graphic design, identity, brand strategy and positioning - and I kept seeing one pattern:

> Brands didn’t fail because they looked bad
> They failed because they didn’t understand their audience
> They did’t understand *how people really decide*

So I changed my approach. I became obsessed with what makes people click, stick and buy.

Now I use Applied Behavioural Science to turn branding from “nice to have” into commercial advantage. 

When you figure out how buyers actually think (and feel), suddenly:

> You’re not just visible - you’re chosen
> Your brand doesn’t chase - it attracts
> Your marketing becomes less guesswork, more reflex
> Sales feel easier, because the trust is baked in

No Guru fluff or AI-Generated nonsense (There is too much of this now).
Just real psychology, applied with strategy and story.

Here’s how we’ll build your brand with Applied BS

—

1. Positioning that triggers preference > Brands aren’t bought logically. I’ll help you shape perception so yours feels like the only choice.
2. Messaging that nudges action > Loss aversion. Defaults. Anchoring. Social Proof and More. We use Applied Behavioural Science to move people towards your brand.
3. Identity that signals trust > Your design, tone and content will feel right to the people you want to reach

—

If your brand is pretty but forgettable, let’s make it Click, Stick and Picked.

Want to win more clients?

Click here: www.helloscotty.com

—

Still here? Good. That means we’re already nudging in the right direction.

Let’s connect.

taplio

The Battle

Guillem Oliva de Fuenmayor

Scott Bachan

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