Hannah Ajikawo

Helping Revenue Teams Beat The Competition & Increase Sales Velocity | GTM Advisor | Keynote Speaker | Proud 🏳️‍🌈 Mummy | Diversity Advocate | ENTJ

Doing $5M+ in ARR? You've landed on the right profile. I've worked with over 40 B2B Go-to-Market Teams. You learn a lot about what good and bad looks like when your job is to fix things.

Everyone wants to grow. They just need trusted partners that can get them into the right vehicle. That's what I do through Revenue Funnel. Faster and with less risk. 
You may have hidden issues in your sales process and go-to-market engine. Sound familiar?
❗️An unoptimised sales process leading to inefficiencies and losing winnable deals
❗️Limited pipeline creation, affecting potential revenue
❗️You are struggling to close high value deals due to ineffective sales strategies

What if you could overcome these challenges and create a robust sales process based on frameworks that have been built to adjust to changing market conditions?

I can help you 𝗶𝗱𝗲𝗻𝘁𝗶𝗳𝘆 𝗮𝗻𝗱 𝗿𝗲𝗰𝘁𝗶𝗳𝘆 𝗽𝗿𝗼𝗯𝗹𝗲𝗺𝘀 𝗶𝗻 𝘆𝗼𝘂𝗿 𝘀𝗮𝗹𝗲𝘀 𝗽𝗿𝗼𝗰𝗲𝘀𝘀, leading to:
- Enhanced pipeline creation at higher deal values - we're averaging 250% growth for clients in 2025
- More expansion revenue
- Better quality leads

This is designed to:
↳ Align your organization better with the B2B buyer journey
↳ Optimise every stage of the sales process so you differentiate through your customer experience
↳ Train your teams to execute effectively AND efficiently without pointless training that bores them
↳ Provide necessary enablement materials using tried and tested frameworks from 42 other go-to-market teams

You have the opportunity to transform your sales process and increase your funnel conversions. 

- Inefficient Sales Process: 𝘞𝘦 𝘩𝘦𝘭𝘱 𝘵𝘰 𝘣𝘶𝘪𝘭𝘥 𝘢 𝘴𝘵𝘳𝘦𝘢𝘮𝘭𝘪𝘯𝘦𝘥 𝘴𝘢𝘭𝘦𝘴 𝘱𝘳𝘰𝘤𝘦𝘴𝘴
- Limited Pipeline Creation: these 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘦𝘴 𝘸𝘪𝘭𝘭 𝘦𝘯𝘩𝘢𝘯𝘤𝘦 𝘺𝘰𝘶𝘳 𝘱𝘪𝘱𝘦𝘭𝘪𝘯𝘦 𝘤𝘰𝘯𝘷𝘦𝘳𝘴𝘪𝘰𝘯
- Difficulty in Closing Deals: 𝘞𝘦 𝘵𝘳𝘢𝘪𝘯 𝘺𝘰𝘶𝘳 𝘵𝘦𝘢𝘮𝘴 𝘵𝘰 𝘤𝘭𝘰𝘴𝘦 𝘥𝘦𝘢𝘭𝘴 𝘣𝘺 𝘣𝘦𝘤𝘰𝘮𝘪𝘯𝘨 𝘦𝘹𝘱𝘦𝘳𝘵𝘴 𝘢𝘵 𝘵𝘩𝘦 𝘉2𝘉 𝘉𝘶𝘺𝘦𝘳 𝘫𝘰𝘶𝘳𝘯𝘦𝘺

Curious to learn more? 
email me at Hannah@revenuefunnel.co.uk

CEO & Founder

On a mission to help others rethink how they deliver value to the world.

I’m often asked how I choose who I work with.

The short answer is...

I don’t look for people who sound smart.
I look for people who’ve made hard decisions 
when growth was on the line.

That’s exactly why I’m bringing this group together 
for the Expert Series.

These are operators, advisors, and leaders who’ve:
.scaled revenue when things weren’t neat & pretty
.navigated complexity, not just talked about it against internal politics

They’re joining the series to share decision-level insight on the growth challenges senior leaders wrestle with every day.
No pitches.
No recycled playbooks you can google.
No tactical noise or rabbit holes

𝗝𝘂𝘀𝘁 𝗰𝗹𝗲𝗮𝗿 𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝗼𝘄𝗻 𝗴𝗿𝗼𝘄𝘁𝗵 𝗼𝘂𝘁𝗰𝗼𝗺𝗲𝘀.

I’m excited to be working with this first group of experts:
⚡Shannon Plumb
Brandon Jones
Katrina Purcell
Paty Araiza 🧭
Dhevesh Mewawalla
Russell Palmer
Wesleyne Whittaker
Julia Vorontsova
Ejiro Okorodudu

and me.

We’re opening a waitlist for leaders who want early access to the sessions.
Small rooms. Serious conversations.

Excited to see you there! [Link in comments]

GTM & Growth Consultant for B2B Companies | Female - Owned Firm | Proud 🏳️‍🌈 Mummy | ENTJ

GRC Solutions - Cybersecurity - Ex@Binance | Ex @Bnp Paribas |

Currently helping scalable fintechs and enterprises build on blockchain at Tatum.My background sits at the intersection of traditional finance and Web3.Previously: Growth at Binance | Global Banking at BNP Paribas.Education: Law Degree.I focus on technical infrastructure, reducing development overhead, and helping CTOs navigate the shift from Web2 to Web3.Happy to discuss infrastructure strategy or connect with others building in the space.

Paulo Castela Alves

Today marks my 1-year anniversary at Tatum.

Reflecting on my career, it feels like everything led here.

At the Bank, I learned that if money is involved, failure is not an option. Risk management is everything.

At the Exchange, I learned that if you move slow, you die. Innovation has an expiration date.

But for a long time, I felt like I had to choose one or the other. You were either a "Suit" or a "Degen."

Joining Tatum was the moment those two worlds clicked. We are building the infrastructure that allows Crypto Speed to run with Bank Precision.

The highlight of this year hasn't been a specific feature or a deal. It’s been the realization that the entire industry is finally converging on this middle ground. The "Suits" and the "Hoodies" are finally speaking the same language: Uptime.

Thank you team!

Helping Fintechs Scale on Blockchain @Tatum | Enterprise Infrastructure & Web3 Strategy

A $200/month node is the most expensive thing you can buy.

Your CFO sees a line item: "Infrastructure Provider: $200." They smile. "Good deal."

Here is the line item they don't see: "Senior Backend Engineer debugging sync issues: $150/hour." "Lead DevOps fixing rate limits on a Saturday: $200/hour." "User churn due to failed transactions: Priceless."

I see this constantly. 

Startups try to save money on the plumbing to extend their runway. But they end up burning their most valuable asset: Developer Focus.

If your best engineers are wrestling with nodes instead of building features, you aren't saving money. You are lighting it on fire.

Cheap infrastructure is just technical debt with a monthly subscription fee.

Pay for the abstraction. Buy back your engineers' time. It’s the highest ROI investment in the stack.

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Roman K.

In about 5 hours, the traditional banking world turns off. SWIFT desks close. Wire transfers pause until Monday morning. The "Old World" goes to Happy Hour.

But for those of us building in PayFi (Payment Finance), the work is just starting. 

Stablecoin settlement volume actually spikes on weekends. Global commerce doesn't stop just because a bank in New York closed its doors.

This is the double-edged sword of Web3. The Feature: 24/7/365 Settlement. 
The Bug: 24/7/365 Anxiety for the Engineering Team.

You cannot run a "Always On" financial rail with "9-to-5" infrastructure. 

If your RPC nodes need manual restarting, you don't own a fintech app , you own a babysitting gig.

Make sure your "Weekend Infrastructure" (Auto-scaling, Failover, SuperNets) is ready. 

The money never sleeps. Neither should your uptime.

I've worked in one of the biggest banks in the world, and I've worked in on of the biggest exchanges. here's what I think:

We have entered the "Industrial Phase" of Web3.

With Institutions and ETFs fully integrated, the tolerance for "downtime" is now zero. You cannot tell a Fortune 500 company that their payment failed because "the node was syncing."

The next generation of unicorns won't be the "Reckless Cowboys" (pure speed). And they won't be the "Slow Giants" (pure bureaucracy).

They will be the Industrialists. The builders who can ship features before lunch, but run on infrastructure that never fails 

Speed is no longer an excuse for instability. And stability is no longer an excuse for slowness.

In 2021, a Web3 startup was considered "serious" if they ran their own nodes. In 2026, that is a red flag.

We are seeing a massive shift in how engineering teams operate.

Phase 1 (The Hobbyist Era): "We build everything ourselves. We want total sovereignty."

Phase 2 (The Enterprise Era): "We build the product. We outsource the plumbing."

You don't see Netflix building their own data centers. They use AWS. You don't see Uber building their own maps satellites. They use Google/TomTom.

Yet, I still talk to CTOs who are burning 30% of their engineering cycles maintaining RPC nodes and indexing raw blockchain data.

That isn't "sovereignty." That is inefficient capital allocation.

The mark of a mature Web3 company today isn't how deep their stack goes. It’s how much of the stack they have successfully abstracted away.

If your backend team is debugging Geth, you aren't shipping features. And if you aren't shipping features, you are losing to the competitor who is.

The stablecoin market cap just broke $300 Billion. It took us 10 years to get here. I predict it will take 18 months to hit $1 Trillion.

Why the acceleration? Because the "User" has changed.

From 2015-2024, the user was a Retail Trader. They held $1,000 in USDT to buy Bitcoin. In 2026, the user is an Institution. They are moving $100M in Tokenized Treasury Bills (RWAs) and settling in USDC.

When BlackRock and PayPal enter the chat, the decimals change.

We aren't just growing. We are graduating. The "Casino Phase" was fun. The "Monetary Base Phase" is going to be historic.

The "Casino Phase" is over. 2026 is defined by the Trinity of Utility:

Tokenization (Assets)
Stablecoins (Settlement)
Zero-Knowledge (Privacy)

Everyone talks about the upside of these three. Almost nobody talks about the load.

Tokenizing assets isn't a marketing game; it’s a throughput stress test. 

Global stablecoin rails aren't about hype; they are a latency stress test. 

ZK isn't about math; it’s an abstraction stress test.

These technologies are heavy. They will crush "hobbyist" infrastructure.

If you want to move institutional capital, you don't need a faster blockchain. You need a stronger spine.

Is your current stack ready for the weight?

I am in the business of selling silence.

When a user clicks "Buy," and the transaction goes through instantly…

nobody tweets about it. Nobody posts on LinkedIn: "Wow, the RPC node latency was exceptional today!"

Silence is the sound of success.

But when a transaction fails? When the wallet creates a spinning wheel of death? Then the noise starts. The Discords blow up. The support tickets pile up. The brand damage begins.

In 2021, Web3 was loud. The tech was experimental, so "downtime" was culturally accepted. 

In 2026, downtime is unacceptable.

We have moved from "Move fast and break things" to "Move fast and keep the lights on."

If you are an infrastructure provider or a DevOps engineer, your goal is to be invisible. You want your client’s users to think the app is magic, completely unaware of the heavy lifting happening in the backend.

If they notice the plumbing, you have failed.

True infrastructure maturity is realizing that dependency is a risk.


If your entire application relies on a single connection to the blockchain, you have created a single point of failure. I

f that connection stutters, your users see errors. Your revenue stops.

In 2026, the standard isn't "Loyalty" to one provider. It is Redundancy.

That is why we built the Gateway. It is an orchestration layer that sits above your node providers.

You can plug in any endpoint you want: ours, a third party's, or your own bare metal. We act as the traffic controller.

Connection A is slow? We route to Connection B.
Connection B is down? We route to the SuperNet.

Spamming duplicate requests? We cache them to save you money.

The goal isn't to replace your nodes. The goal is to make sure your application survives even when the nodes don't.

Build an Unbreakable App.

Everyone is talking about the Morgan Stanley filing. But they are looking at the roof. I want to look at the foundation.

Before a bank with $4 Trillion in assets puts their name on a Solana ETF, a thousand invisible boxes have to be checked.

It starts in the basement:

Custody: Can we store keys without a single point of failure?
Nodes: Can the RPC infrastructure handle institutional throughput without latency jitter?
Compliance: Can we track every satoshi back to a clean wallet?
Settlement: Can we guarantee finality in milliseconds, not minutes?

For years, we have been building this "boring" layer. We abstracted the nodes. We hardened the security. We stabilized the APIs.

The filing you see today is just the visible tip of that iceberg. It is the receipt for 5 years of infrastructure hardening.

Morgan Stanley didn't file because they like the asset. They filed because they finally trust the rails.

The plumbing is now stronger than the price action.

If you are still building on "hobbyist" nodes, you are building for a market that no longer exists. The institutions are here. And they brought their own standards.

I have sold enterprise deals to Fortune 500 companies and Government entities. I have sold infrastructure to Web3 protocols.

The most surprising thing about selling to Web3 in 2026:

They are starting to sound like the S&P 500. But they still move like a startup.

Five years ago, these were two different galaxies.

The S&P 500 asked: "Where is your SOC 2 Type 2?" "Can we review your liability insurance?" "Let's schedule a follow-up for next quarter."

The Web3 Founders asked: "Is the API compatible?" "Can we ship this on Friday?" "LFG."

Today, these two worlds are converging. But they aren't the same.

The Web3 companies have adopted the standards of the enterprise. They now have General Counsels, Risk Committees, and compliance requirements. They stopped being reckless.

But they haven't lost their speed.

While a bank is still planning the "Committee meeting to plan the meeting," the Web3 protocol has already shipped the feature—just with better guardrails this time.

That is the sweet spot of 2026.

We aren't seeing Web3 slow down to become "Corporate." We are seeing Web3 put on a seatbelt so it can go even faster without crashing.

The "Suits" bring the Safety. The "Builders" bring the Velocity.

The winners of this cycle are the ones who can speak both languages. They use infrastructure that is safe enough for the Boardroom, but fast enough for the Discord.

The best infrastructure feature isn't "Speed." It's "Silence."

It’s Friday afternoon. For a CTO or Lead Dev, there are two ways to spend the weekend:

The "Anxious" Way: Checking Discord every hour to see if the RPC provider is down, or if the indexer is lagging.

The "Silent" Way: Knowing that if a node fails, your system will automatically reroute the traffic to a healthy one.

We talk a lot about TPS (Transactions Per Second) in this industry. But we don't talk enough about Sleep Per Night.

That is why we built the Tatum Gateway as an orchestration layer. It sits above your providers. It handles the failover. It manages the chaos so you don't have to.

We believe "Redundancy" is the ultimate luxury.

Enjoy your weekend. Let the infrastructure do the work.

The hardest stage for a Web3 company isn't Day 1. And it isn't IPO. It is the Growth Stage.


You are too big for the "Free Tier." But you aren't quite ready to lock into a massive, multi-year static contract.

You are in the middle of the S-Curve. You need power, but you also need agility.

We built this specifically for you.

We are on the lookout for the builders who are breaking out. The ones seeing their traffic double week-over-week. We realized you shouldn't have to pause your growth to negotiate a contract.

So we unlocked the Growth Slider.

You can now provision up to 80,000,000 credits/month instantly. It gives you Enterprise-grade capacity with Startup-grade flexibility.

-Need to scale for a product launch? Slide it up.
-Need to stabilize? We are here for that too.
-Ready for a yearly commitment? We can lock in the savings later.

Our goal is to support you through the volatility, not penalize you for it.

If you are in that high-growth phase, we’ve got the rails ready. Slide the bar. Let’s grow.

Seeing J.P. Morgan move to Solana and BNY Mellon launch tokenized equities on Ethereum, all in the last couple of weeks. 

The Pilot Era is officially dead. 

2026 is about Production Infrastructure.

The gap between $19 Billion and $11 Trillion is an engineering problem.

The latest projections estimate the tokenized asset market will reach $11 Trillion by 2030. Today, we sit at roughly $18.9 Billion.

While the 208% YoY growth is impressive, we need to be realistic about the infrastructure implications of an $11T on-chain economy.

To handle that magnitude of value:

-Finality needs to be instant, not probabilistic.
-Indexing needs to be real-time, not eventually consistent.
-RPC Uptime needs to be 99.999%, matching traditional payment rails.

We are currently transitioning from "Pilot Scale" to "Industrial Scale." Most current infrastructure setups, often reliant on single-node providers or polling architectures, will not survive the transition.

The capital is ready to move on-chain. 

The question is whether our rails are strong enough to carry it.

I keep seeing this projection that Tokenized Assets will hit $11 Trillion by 2030.

I don’t think people realize how much weight that is.

Right now, we are at ~$19B. Even at this "small" scale, I see teams struggling every week with RPC limits, indexer lag, and missed blocks.

Now imagine multiplying the traffic by 500x.

If we tried to run an $11T economy on today’s infrastructure, the system wouldn't just slow down. It would break. We are trying to push an ocean through a garden hose.

The growth is coming. The demand is there. 

But unless we get serious about industrial-grade plumbing (redundancy, caching, failover), we aren't going to be ready for it.

The $11T number isn't a target. It's a deadline.

New all time high for Stablecoin total market cap!

XRP just landed in Tatum Notifications! ⚡️
Ripple's crushing stablecoins at massive scale: millions of txns, zero drama. Now monitor every on-chain move reliably.
 
Track it all instantly via webhooks:
✅ Native XRP transfers (in/out)
✅ Paid transaction fees
✅ Fungible token transfers (in/out)
 
Same setup and same reliability as our dozens of others chains, now on #XRP.

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Hannah Ajikawo

Paulo Castela Alves

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The Battle

Hannah Ajikawo

Paulo Castela Alves

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Hannah Ajikawo's LinkedIn Performance

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Performance ScoreHannah Ajikawo's LinkedIn Performance