Chris Hare

The Storied Future

The Storied Future podcast provides the knowledge and inspiration C-Suite leaders need to bend the future to their will. We interview experts, innovators, and purpose-driven leaders who have harnessed the power of strategic narrative to align everyone from the buyer to the boardroom around a shared vision of tomorrow.

Storied guests include:

Bracken Darrell, CEO of Logitech 

Heather Dowdy, Child of Deaf Adults and Director of Product Accessibility at Netflix

Mark Stouse, CEO at Proof Analytics, Former CMO at Honeywell Aerospace

Rishi Dave, Expert Partner in B2B Marketing, Bain & Company

Pete Sauerborn, Chairman and CEO, FTD

Ebbie Parsons, Managing Partner, Yardstick Management

Mary Shea, Co-CEO of Mediafly, former Principal Analyst at Forrester 

Jake Wood, Co-Founder at Team Rubicon, CEO at Groundswell

Erica Brinker, Chief Commercial Officer, Array Technologies, Former CMO at Honeywell

Aaron Mitchell, Architect of the Netflix 2% Pledge of $100 Million into Black-owned Banks

Jamie Cleghorn, Senior Partner, Bain & Company 

Kyle Arteaga, CEO, Bulleit Group

Host of The Storied Future Podcast

Chris Hare is a narrative advisor and coach for conscious CEOs, founders, and executives. He helps high-performing leaders navigate the transition from ownership to exit by unlocking the power of their stories in a way that enables them to uncover their why, travel through uncertainty, create what's next, and find purpose beyond profit. 

Chris also helps mid-market founders and CEOs increase company value through strategic narratives that enable them to successfully navigate transactions, transitions, and transformations | Sell-side pitch decks, coaching, and storytelling for M&A | Corporate narratives to align board to buyer around a new future in a way that makes the business strategy a reality | M&A alignment, digital transformation, channel conflict

Chris's storied impact:

-Building a strategic narrative for a mid-market paint distributor that's transforming their company from the boardroom to the frontlines

-Crafting the FY25 Microsoft AI for Energy Industry narrative pitch deck

-Creating a strategy and campaign designed to shift a narrative for an $XXX billion division of a $1 trillion company

-Architecting a strategic narrative for GoDaddy that aligned everyone from COO, CCO, CBO, CMO, VP of Comms, and the brand team around a customer-first vision of the future. Then created a data storytelling platform to help them bring this vision to life. 

“I won’t pursue any strategy in the future without having the narrative clearly identified, like we've done with The Storied Future.” Andrew Walsh, CEO, Applicate Commerce

“Chris and his team helped us craft a powerful strategic narrative that captured the spirit of the millions of everyday  entrepreneurs that GoDaddy serves.” Karen Tillman, CCO

Founder, Executive Narrative Advisor

Experience the power of Atomic Storytelling and discover how this proven framework has helped founders, CEOs and GTM leaders at mid-market companies and tech giants like Amazon and Microsoft to shift the future.

If you want to find and tell the story that will get you in the right room, increase the impact of your go-to-market strategy, close your next round of funding, transform your leadership, or unlock your purpose, this talk is for you. You’ll learn what Atomic Stories are, where you can find them, and how you can use them to create and fuel your Narrative FlywheelTM. You’ll also feel the difference this approach can make as you experience stories from leaders at Logitech, TOPGUN, NASA, Netflix, Amazon, and more.

Keynote Speaker - Atomic Storytelling

Mixing Board

Mixing Board is a community of communications and brand marketing leaders that share knowledge with each other and organizations that can benefit from accessing members’ expertise.

Member

The Outlier Project

The Bar X Project

Chief Storyteller (Pro Bono)

Microsoft

I led content marketing for two global engagement programs, co-owning customer journey and overseeing content audit, content strategy and content creation for delivery across the marketing funnel.

Senior Product Marketing Manager

Built a global marketing campaign—How to Crush Your Sales Quota—with 50+ connected assets designed to entice enterprise VPs of sales down the funnel and into nurture. Managed agency of record, content strategy, creative, budget, interviews with industry thought leaders, and site dev. Wrote copy on all three campaign sites and pre-roll videos, including a women's crew video that generated over 1.2MM views and 800 shares on Facebook. Signed and managed Motofish Images to create original sport photography and video. Created a library of assets to help bring the new Dynamics brand story to life.

Senior Content Marketing Manager

Amazon Services

Built a content marketing framework to discover and produce small business stories at scale. Drove execution from prototype, to framework construction, to scaling and production of 25+ interviews in less than 3 months—for ~$3K a piece. Constructed a content matrix to meta-tag all interview content across 45 dimensions, enabling the production of up to 75 individual content pieces from one interview.   

Produced an Amazon Services brand anthem video, weaving all five products into one story, and created a to-customer campaign delivered via the home page of Amazon as well as through email and social. Resulted in 250MM+ impressions. 

Won the 2014 NA Seller Services Hackathon by creating an innovative new way to use mobile and social to add unique selection to the marketplace. Competed against 20+ teams from US and India in a Shark Tank-style pitch and live code demo.

Digital Marketing Editor

Developed creative for national campaigns, events, and customer marketing initiatives. Orchestrated a successful new business pitch into Amazon.com and wrote the winning pitch deck for a $1 million Microsoft RFP.

-Concepted and wrote copy for the Webby-nominated Volkswagen Group of America living case study
 for Microsoft Lync
-Wrote a humorous eBook on Marketing 101 for Windows app developers 
-Co-authored a white paper on the consumerization of IT for Microsoft
-Created campaigns and content for Microsoft CSS, Dynamics, EPG, MSDN, Office 365, Public Sector, SMB, Surface, Windows, Windows Azure, and more.
-Conjured up copy for video, direct mail, websites, and ads that reached millions of T-Mobile customers

Senior Copywriter

Write Brained Hare

Chief Idea Guy

Six8 Media

-Wrote and produced a full-length DVD for kids and teens featuring NFL-great Brett Favre
-Created a series of case studies for Microsoft COO Kevin Turner showcasing how SQL Server, SharePoint, .NET, SQL, Hyper-V, & BI are changing lives and businesses around the world
-Researched and wrote the brief for Microsoft SVP Andy Lees’ Worldwide Partners Conference keynote address video
-Authored a $1 million congressional funding proposal for Swedish Medical Center’s physical and IT security initiative 
-Produced a financial tips video for Seattle author Jill Keto that landed her a national appearance on FOX Morning Show

Principal/Writer+Producer

Integrated Talent LLC

Business Development Manager

CEO Narratives That Advance Business Strategies and Transform Leaders | Principal at The Storied Future| Host of The Storied Future Podcast

Stories have the power to transform you, your company, and the world. Yet, the most powerful stories are often the hardest to uncover. That's where I come in. Using the Atomic Storytelling™ framework, I unlock the potential energy in your life and career stories, and create a narrative that not only reflects your true self but also aligns with your professional journey, driving you and your audience toward an irresistible vision of the future—what I call Future Gravity.

Future Gravity May Be a Fit If You…
✅ Are navigating a transition (succession, exit, retirement)
✅ Want to build your influence online
✅ Have a story the world needs to hear
✅ Want to integrate who you are with what you do
✅ Want to build a different future
✅ Are tired of going it alone
✅ Are seeking to land a new role
✅ Want to launch something new
✅ Want to capture your legacy

What Future Gravity Can Do for You…
✅ Establish a differentiated thought leadership platform
✅ Earn trust in town halls, board meetings, and one-on-ones
✅ Transform your leadership
✅ Give the media a reason to interview you
✅ Build influence on social media
✅ Write the book or land the keynote
✅ Get sought out for the next job
✅ Make your purpose a reality

"Chris is a storyteller who unlocks the story of you. His deep curiosity and kindness opened up the aperture in my story, he helped me reveal myself to me. A most magical gift." Whitney Johnson, CEO, Disruption Advisors

“Most PR agencies are great for getting you on the road but don’t always go deep into who’s driving. Chris couldn’t be more different. He’ll put you behind the wheel of a storytelling Ferrari, crafted inch by inch to tell the most compelling story out there – yours.” Ali Winkle, CEO, Just Drive Media

Founder + Chief Narrative Strategist

The Storied Future helps brand, marketing, and PR leaders to spark conversation, build connection, and accelerate growth through strategic narratives and authentic human stories that move audiences to action.

Chewy

Leading storefront organization responsible for chewy.com product development and operations.

Sr. Director/Head Of Engineering Storefront Web and Mobile Applications

Coupang

Global engineering leader, leading 50+ engineering org worldwide.

Sr. Director / Head Of Engineering Retail Systems

Leading Product/Engineering for Deals and promotions platform for Coupang.

Director of Engineering

Amazon

» Design and build products for online advertising creative management and billing.
» Establish process best practices for agile scrum to build innovative features and services.
» Manage engineering teams in multiple time zones. 
» Hire and develop engineering team responsible for Creative Management and Billing, defining roadmap and securing resources.
» Mentoring and managing career development for SDEs.
» Build roadmap and vision for platform adoption; successfully migrating internal and external customers to the new Advertising Creative Management and Billing platform.
» Thoroughly review and resolve issues and feature requests with team; ensure operational excellence and meeting of SLAs on trouble tickets.
» Report project status and progress to stakeholders; align team goals with project timelines and deliverables

Software Development Manager

» Managed engineering team roadmap and stakeholders worldwide.
Provided engineering vision and leadership to the Marketing team to build tools and services to reduce TOW and increase conversion across the funnel.
» Drove requirements and built self-service tools for marketing, sales, and seller onboarding; Designed and architected self-service content management solutions adopted worldwide by internal and external customers.
» Built analytics around funnel conversion to improve conversions from visit, registration to launch.
» Investigated and launched new placements and campaigns for self-service registration; instituted “Sell” on amazon.com that drove 30% of seller registration during first year
» Pioneered solution that increased amazonservice.com ranking on Google 
» Launched seller service marketing websites (services.amazon.com) across 10 different locales
» Reported project progress and conducted reviews with senior leadership

Sr. Technical Program Manager

Cognizant Technology Solutions

» Managed Claims platform migration and implementation for two key health care clients.
» Managed multiple smaller scrum teams building solutions in different technologies.
» Integrated and coordinated the work between multiple work streams, managing Agile and non-Agile projects under one program.
» Formulated Scrum strategy and plan for Agile products under a fixed bid engagement; planned and designed program roadmap 
» Reviewed and supported RFP and SOW during vendor selection and procurement
» Established governance and tracking mechanism across the program, allowing management of both Agile and non-Agile teams in one project schedule; monitored and controlled progress across the program
» Identified and addressed cross-functional and cross-team risks, issues, and escalations
» Implemented quantifiable milestone based reporting mechanism adopted by other programs
» Facilitated portfolio review sessions with executive management; created MS Project, Agile Rally tool, and Program Road Map integration mechanism to align project schedules with release level for tracking and reporting to executive management

Manager - Health Care Product Engineering

Accenture

» Designing and building solutions on Microsoft .NET, JAVA and Data warehousing technologies.
» Build product in .NET to integrate and sunset 9 legacy applications for an insurance client.
» Build .NET and Java based customer contact solution with IVR for a health care client
» Design and build solutions to integrate IT portfolio of two merging companies. Integrated DW and distributed ordering system across the country.

SDE/Team Lead (Insurance, Health Care)

Innovative Engineering Leader ~ Designer of Customer Centered Products & Flexible Technology

For the past 17 years I’ve built and managed engineering organizations to deliver high quality, customer-centric products. As a visionary and strategic Engineering Manager, I formed and led productive agile scrum teams, leading them successfully through the creation, testing, and shipping phases of software development.

» LEADER
I believe a leader must be flexible, patient, and able to communicate well with team members—all while staying focused on the end result. While working as a Software Development Manager for Amazon, I hired and developed the engineering team responsible for creative management and billing, defining the road map and securing resources to effectively complete the projects for Amazon Ad Products. As the Sr. Project Manager for Cognizant Technology Solution, I integrated and coordinated projects across multiple work streams, managing Agile and non-Agile projects with resources spread across time zones under one large program. 

» TECHNOLOGIST
I am passionate about technology and customers, employing my strong technological background to navigate across high-performance engineering and product development teams. I excel at designing complex products that translate well to larger applications reaching out to millions of customers. I also have experience establishing technology and process best practices for solving complex customer and business problems.

» INNOVATOR
As a key leader in the development of large scale engineering systems and deployment strategies, I use consumer research, core computer science fundamentals and design approach to create products. At Amazon, I successfully built and managed 10 versions of Amazon Services websites worldwide, delivering self-service marketing content and registration for seller-facing products, increase conversion, products and services for online advertising creative management for customers.

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