Fortis Hayes

As the founder and principal recruitment consultant at Fortis Hayes, I lead our team in delivering exceptional talent acquisition solutions. With a proven track record in Tech, Telecoms and Engineering roles. I specialise in executive search, niche recruitment, team building and contract roles. 

My focus is on building strong relationships with clients and candidates, understanding their unique needs, and delivering results-driven solutions. I leverage my extensive industry knowledge and network to source top-tier talent and facilitate successful placements.

Fortis Hayes provides talent for clients in the UK, US, Europe and globally.

Founder

Transputec Ltd

Spearheaded the establishment of a new billing and operations department from inception. Developed and implemented comprehensive operational frameworks, including financial processes and controls. Successfully optimised resource allocation and streamlined workflows to drive efficiency and accuracy.

Billing & Operations Manager

Off to Work

Leading and optimising financial operations through strategic management of a high-performing team. Responsible for overseeing the entire financial lifecycle, including accounts receivable, payable, and purchase ledger functions.

Billing & Accounts Supervisor

FSB 

Managed financial data analysis and processing for B2B gaming clients. Utilised advanced Excel to produce accurate billing and invoicing. Ensured compliance through rigorous auditing.

Billing and Financial Analysis Manager

TelcoSwitch

Spearheaded the transformation of billing operations through the implementation of the Ability platform, resulting in significant cost reductions. Successfully introduced revenue recognition principles, enhancing financial accuracy and compliance.

Billing Manager

Telcoinabox UK

I am managing UK billing operations for Telcoinabox Ltd, to ensure all telecoms bills are produced and reconciled as well as all supplier invoices reconciled against raw carrier billing data. A major part of this role is maintaining and updating the product and billing database utilising SQL, in effect being the manager and gatekeeper of billing, revenue assurance, price routing, and the product portfolio.

Key Achievements:

•	Designed revenue assurance methods with measures to detect billing anomalies and reconciliation of CDR data preventing losses and increasing profits
•	Developed and innovated new efficient workflows saving time and money
•	Transformed billing processes and developed automation for efficiencies
•	Facilitated methods to reduce revenue loss through reconciliation of accounts receivable vs. invoices
•	Enhanced the b2b customer satisfaction rating to 100% consistently by introducing process improvement

Amongst my greatest achievements during my time here has overseen the improved efficiency of several business processes, saving time and people’s power. This was achieved through auditing using Excel, innovating workflows including automation and database simplification utilising Excel and SQL.

Billing Operations Manager

•	Orchestrated the timely execution of the Bill-Run process; rating telecoms CDR charges through to invoice production in Sage (end-to-end delivery)
•	Telecoms Billing system configuration and regular innovation of the Billing Project Implementation
•	Developing and building a SQL telecoms database of billing rate plans for new and existing CDR charge types
•	Data Mining (SQL / Excel), mapping of billing import methods and new CDR import methods
•	SQL / Database Management System (DBMS) analysis for current, new and variable mapping of CDR data to charge type and rating, including test specifications
•	Financial auditing in Excel and analysis of carrier and wholesale charges reducing revenue loss performing reporting to stakeholders – company directors and accountants
•	Maintain documentation, monitor, and resolve telecommunication billing inquiries, disputes, and charge issues related to billing

Billing Analyst

•	Advanced use of Excel, Access, SQL managing telecoms data.
•	Responsible for telecoms provisioning and supporting business clients managing their client databases using ZenDesk (similar to Jira) and Utilibill (similar to Ability) CRM.

Client Support Analyst

NHS England

•	Managing HR and recruitment for doctors and staff

Operations Manager

•	Maintaining health and safety, infection control and practice protocols
•	Quality and Outcomes Framework Manager
•	Submission of immunisations to CCG (Clinical Commissioning Group)
•	General administration including letters, referrals and other ad hoc duties and management of clinician Locum cover
•	Records Administration and RA sponsoring for NHS smart cards, dealing with GPIT at NHS England and SaaS suppliers in the maintenance of EMIS Web and Docman
•	Coding and mapping patient data to the NHS database

Operations Coordinator

The Bannatyne Group

Administrator

Engineering & IT Recruitment Solutions UK & Globally | Founder @ Fortis Hayes | Your Talent Acquisition Partner 🔍

Are you struggling to find top talent to drive your business forward?

Are you tired of generic CVs and generic candidates?

I specialise in delivering exceptional talent in:

- Engineering
- IT (Telecoms, Web3, Software DevOps, SAP, ServiceNow)
- Billing (Finance, Revenue Operations)


I tailor my approach to your unique needs, ensuring you get the right candidates, not just any candidates.

Let’s discuss how I can help you build high-performing teams and drive business growth.

#executive search #cxosearch #nichejobs #specialisedtalent #teambuilding #contractrecruiting

Haroon A.

Microsoft

Ghostwriting 

Forbes Business Council

LinkedIn Growth Strategist

Shark Tank India

Content Writing 

Netflix

Airbnb

Content Strategist

Personal Brand Strategist and Ghostwriter | I help Coaches, Founders, CEOs & Executives Grow on LinkedIn

We build brands and Grow Social Media that people remember.

Running a business is hard enough.

Building your LinkedIn and Social Media presence on top of that? 

Even harder.

That’s where Zoklio comes in.

We help professionals, founders, coaches, and creators grow their LinkedIn without stress:

so you can focus on running your business while we make your brand impossible to ignore.

What we do for you:

1. Full LinkedIn Management: 
Posting, visuals, commenting, DM strategy we handle it all.

2. Ghostwriting: 
Posts, carousels, and long-form content that sound 100% like you.

3. Engagement:
Replying to comments, building visibility, and growing your audience.

4. Design:
Clean, scroll-stopping visuals that stand out in the feed.

4. Social Media Support:
From strategy to execution, across all platforms.

Over 100+ personal brands: including the top 1% LinkedIn creators, trust us to grow their audience, build authority, and generate real opportunities.

If you want to grow your LinkedIn fast without wasting your time, send me a message.

Your brand deserves to be seen. We make sure it is.

Zaid Ahmed

Growing on LinkedIn is not luck.
It’s a system.

Last month I hit 5,000 followers fast,
and I realised something important.

You don’t need perfect content.
You don’t need fancy editing.
You don’t need long stories.

You need a repeatable process that works every single day.

This carousel breaks down the exact steps I used:

• What post formats consistently go viral

• How to write a hook that stops the scroll

• How to comment in a way that gets attention

• Why DMs grow your brand faster than posting

• How to show up even when you don’t feel ready

• How to optimise your profile so people trust you instantly

If you follow these steps,
your growth will not stay slow.

Your follower count will move.
Your reach will increase.
Your visibility will rise.

Small actions.
Right strategy.
Daily consistency.

That’s the real formula.



♻️Hi, I am Zaid Ahmed, and I help Professionals, founders and CXOs build a personal brand on LinkedIn and grow on Social Media. 

If you're the one who wants to show up better, share your story, and build trust in your industry, DM me or book a call via Calendly.

Grow your Brand and Business with LinkedIn | Let’s grow your LinkedIn & Social Media | Premium Ghostwriter

How I gained 5,000 followers FAST

Most people think LinkedIn growth is complicated. It’s not.

It’s a system. A simple one.

But you must follow it.

Here’s the version that actually works in 2025:

• CTA.
• Hook.
• Proof.
• Insight.
• Rehook.
• Be clear.
• Problem.
• Solution.
• Be human.
• No clutter.
• Short lines.
• Clean banner.
• Reply to DMs.
• Clear visuals.
• Links in posts.
• Be consistent.
• Negative takes.
• Clear headline.
• BOFU for leads.
• TOFU for reach.
• Comment daily.
• Short paragraphs.
• Posting too often.
• MOFU for authority.
• Add your own style.
• Overusing hashtags.
• Strong About section.
• Don’t reinvent every day.
• Useful Featured section.
• Tagging too many people.
• Support creators you respect.
• Study posts that performed well.
• Study hooks that stopped the scroll.
• Study formats that people read till the end.

This is how you crack the LinkedIn code in 2025.

Which part do you want more depth on?



♻️Hi, I am Zaid Ahmed, and I help Professionals, founders and CXOs build a personal brand on LinkedIn and grow on Social Media. 

If you're the one who wants to show up better, share your story, and build trust in your industry, DM me or book a call via Calendly.

You could spend hours creating the perfect post.

But if you’re not doing this, you’re stuck.

You could be the smartest in your niche.

But on LinkedIn = clarity beats overthinking.

⇢ It’s not about using the best hook.
⇢ It’s not about writing the perfect post.
⇢ It’s not about making everything sound good.

Most people spend so much time polishing their post

that they forget the only thing that matters: getting the message out.

You don’t grow by posting perfectly.
You grow by posting consistently.

And consistency comes from structure.

Not mood.
Not inspiration.
Not motivation.

Define 3–4 content pillars
that make it impossible to run out of ideas.

➞ Talk about the problems your audience is scared to say out loud.

➞ Talk about the mistakes they make every day.

➞Talk about the lessons you learned the hard way.

This is what builds trust.
This is what builds authority.
This is what builds connection.

Most people try to sound smart.
Smart creators try to sound clear.

Because clarity creates understanding.

Understanding creates trust.
Trust creates inbound leads.

And when you stick to a simple content strategy:

→ Your posts become easier.
→ Your ideas become sharper.
→ Your audience understands your message instantly.

The algorithm doesn’t care about your grammar.

It cares about your consistency.

Your audience doesn’t need perfect writing.

They need help.
They need direction.
They need answers.

LinkedIn growth is not complicated.
It’s just misunderstood.

Say it clearly.
Say what matters.
Say it consistently.

The rest will follow.

So instead of overthinking → start posting today.

Your content only changes your life
when it actually goes live.

P.S. Do you overthink your posts?

Most LinkedIn profiles don’t need a full rewrite.

They just need a proper structure.

Here’s your LinkedIn Profile Makeover Guide for 2025:

1. Profile Photo:

• Professional and high-quality.
• Face visible 60–70%.
• Clean background.
• Good lighting.

2. Headline:

• 1,200–2,000 characters.
• 3–5 short paragraphs.
• Strong hook.
• Clear value.
• Ending CTA.

3. About Section:

• Same structure as the headline.
• Hook + story + value + CTA.
• Keep it skimmable.

4. Skills Section:

• Prioritize top 3–5.
• Update regularly.
• Add up to 10.

5. Experience:

• Add media: videos, decks, links.
• Use bullet points.
• Add numbers.

6. Recommendations:

• From colleagues, clients, or managers.
• Show credibility.
• Minimum 5.

7. Contact Info:

• Portfolio or website.
• Professional email.
• Optional phone.
• Social links.

8. Custom URL:

• linkedin.com/in/yourname.
• Memorable.
• Short.
• Clean.

9. Featured section:

• Highlight 3–5 key achievements.
• Keep it relevant.
• Keep it fresh.

10. Certifications:

• Add industry-relevant ones.
• Add completion dates.
• Include issuing body.

11. Education:

• Reverse chronological order.
• Add major coursework.
• Add achievements.

12. Profile Keywords:

• Add them to Headline, About, and Experience.
• Research trending keywords.

13. Content Activities:

• Share insights, trends, and proof.
• Post weekly.

14. Banner:

• Clear message or tagline.
• 1584×396 px.
• Clean design.

15. Open to Work:

• Add role titles + locations.
• Turn on recruiter visibility.

16. Creator Mode:

• Add niche topics + hashtags.
• Enable it.

17. Network Building:

• Send personal invitations.
• Build real relationships.
• Endorse skills.

18. Analytics:

• Optimise based on insights.
• Review every 3–6 months.
• Track profile views.
• Track conversions.

A strong LinkedIn profile is not magic.

It is clarity.
It is structure.
It is consistency.

Which section do you want me to turn into a separate post next?



♻️Hi, I am Zaid Ahmed, and I help Professionals, founders and CXOs build a personal brand on LinkedIn and grow on Social Media. 

If you're the one who wants to show up better, share your story, and build trust in your industry, DM me or book a call via Calendly.

There’s a weird behavior I see a lot on LinkedIn.

Constant anger. Constant criticism. Constant tearing others down.

People trying to grow by attacking creators.

Calling an expert wrong.
Calling someone a fraud.
Calling a company clueless.

It’s like trying to be the tallest person in the room by pushing everyone else to their knees.

And honestly, that stuff is easy.

Anyone can point out flaws.
Anyone can tear down work.
Anyone can act like a cynic.

⇢ What’s hard is building something.
⇢ What’s hard is creating something.
⇢ What’s hard is offering value people remember.

Real impact comes from contribution.
Not destruction.

The most influential people online don’t rise by mocking others.

They rise because they show a better way.

They rise because they create useful ideas.

They rise because their work speaks louder than their criticism.

➞ They build communities.
➞ They build solutions.
➞ They build products.
➞ They build clarity.

Their influence comes from what they add. Not what they attack.

Of course, critique has its place.

Analysis matters.
Honest breakdowns matter.

But if your entire strategy is
"listen to me because everyone else is wrong,"

you’re building your house on sand.

You attract an audience that loves negativity.

An audience that feeds on conflict.

An audience that enjoys takedowns more than learning.

And here’s the twist.
That same audience will turn on you one day.

Because negativity always looks for its next target.

If you want real influence, do this instead.

Create work worth talking about.

Solve problems that matter.
Share insights that help people grow.

Build value that stands on its own.

People respect creators.
Not critics.

Your LinkedIn Profile Is Not A Flex Piece. It Is A Sales Engine.

Most people chase followers.
Smart people chase conversions.

I learned this after optimising 1800+ profiles.

The numbers are very clear.

A strong profile can grow your income faster than a strong post ever will.

Here is what actually matters.

➥ Your picture 

Should make you look sharp and  trustworthy.

Not filtered. Not casual.

➥ Your banner

↳ Should speak your niche in three seconds. 

Not a wallpaper.
Not a quote nobody reads.

➥ Your headline

↳ Should make people stop.
↳ Should tell who you help and what result you bring.

➥ Your About section

↳ Should tell a story that makes people feel understood.

⇢ Not a list of achievements.
⇢ Not a paragraph full of big words.

➥ Your Featured section

⇢ Your wins.
⇢ Your results.
⇢ Should show proof.
⇢ Your transformations.

➥ Your content

↳ Should speak directly to the person
who can pay you not everyone who can like your post.

I use this exact framework for clients.
And the results are insane.

➞ Leads per week up by 5 times
➞ DM inquiries up by 400 percent
➞ Client conversions up within 30 days
➞ Search impressions up by 310 percent

Because your profile decides 

your brand your brand decides your trust and trust decides your income.

♻️If you want me to audit your LinkedIn profile and tell you exactly what is blocking your growth

DM me “PROFILE”.

We booked 40+ meetings last month from LinkedIn.

Most people still don’t know this system exists.

Everyone talks about “posting consistently.”

No one talks about the actual engine that 

turns posts → profile visits → conversations → booked calls.

Here’s the exact breakdown we use with clients (works even with a small audience)

1. How LinkedIn Inbound REALLY works

Most creators chase virality.
We chase buyer intent signals.
Totally different game.

2. How to Engage & Comment the right way

Not emojis.
Not “nice post.”
A 5-second engagement rule that places you in front of decision-makers daily.

3. How to 10X followers fast

You don’t grow by luck.

You grow by mastering 3 content pillars:
→ Authority
→ Relatability
→ Demand creation

4. Lead Magnet + DM Strategy

This is where the magic happens.

How we warm strangers → start real conversations → convert them into meetings without sounding salesy.

5. Real example: 50–150 meetings/month

Yes, coaches.
Yes, founders.
Yes, CEOs.

This works for every service-based expert when done correctly.


💬 Comment “SYSTEM” and I’ll send you the full step-by-step playbook.

♻️ Repost if you want priority access.

Most people are posting on LinkedIn.
Very few are mastering it.

Here’s the 2025 formula that actually works:

• Adapt.
• Observe.
• Clear CTA.
• Don’t copy.
• Visuals help.
• Easy to read.
• Size matters.
• Hooks matter.
•™Use the angle.
• Add your voice.
• Links work now.
• Refresh old posts.
• Consistency wins.
• Study what performs.
• Add your perspective.
• Hashtags matter less.
• Don’t post twice a day.
• Same posting time daily.
• BOFU → Clients and leads.
• TOFU → Visibility and reach.
• MOFU → Trust and expertise.
• Engagement rule → 30/30/30.
• Experience: Show skills clearly.
• Settings: Turn on creator mode.
• Banner: Simple. Direct. Clear CTA.
• Hashtags: Use 3–5 relevant ones.
• Posting schedule → be predictable.
• Repost after 8–12 hours if needed.
• About Section: Hook + value + CTA.
• Featured Section: Pin your best work.
• Commenting → reply fast, especially first hour.
• Combine high-traffic days with best content.
• Headline: Show who you help and how you help.
• Profile Photo: Clean. Confident. Approachable.
• Content ideas → rising creators + trending topics.

Master your profile.
Master your funnel.
Master your consistency.

This is how you win on LinkedIn in 2025.

Which section should I expand next?


♻️Hi, I am Zaid Ahmed, and I help Professionals, founders and CXOs build a personal brand on LinkedIn and grow on Social Media. 

If you're the one who wants to show up better, share your story, and build trust in your industry, DM me or book a call via Calendly.

taplio

The Battle

Haroon A.

Zaid Ahmed

Followers

Posts

Engagements

Likes

Performance ScoreZaid Ahmed's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Haroon A.

Zaid Ahmed

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Zaid Ahmed's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreZaid Ahmed's LinkedIn Performance