Elements Marketing Ltd

SaaS Copywriter and Messaging Consultant

Mockuuups Studio

I’ve been consulting with Mockuuups for several years with results like... 👇

- 300% increase in organic traffic.
- 43% increase in landing page conversions. 🤑
- 8K+ leads from comparison landing pages.
- High-converting pricing page (ask me about it)
- Dialed in conversion, retention, and product email sequences.

Conversion copywriter and consultant

Hustle Fund

Hustle Fund Newsletter

Are you a SaaS company trying to plant your flag in a crowded category?

I partner with SaaS companies to sharpen their website messaging, write SEO content that drives sign-ups, and create emails that activate and convert.

Clients include MEDDICC, VEED, BrightLocal, Mailmeteor, and 20+ more.

Recent client wins:

- BrightLocal worked with me to sharpen their messaging on their homepage and solution pages, resulting in a 15-20% increase in product sign-ups.

- Mockuuups Studio hired me to create SEO comparison pages, leading to 8,000 new sign-ups and counting.

- MEDDICC hired me to revamp their homepage to communicate the value of their full product suite.

- VEED hired me to help launch their first B2B landing page and revamp their use case pages.

I could go on…

If you’re a SaaS company looking to create landing pages, content, emails, and sales collateral to impact the bottom line, book a call or email me at harry[at]elementscopy.com, and let’s talk.

Harry Lawson

☕️ Pete Codes

Twitter/LinkedIn 

I am a freelance ghost writer for LinkedIn and Twitter clients. 

I've doubled a Twitter client's following to 3,000 followers and found new coaching customers for another client. I specialise in writings tweets and LinkedIn posts for founders and tech companies. Hiring me lets you free up more time for higher priority tasks. Email me on pete@nocsdegree.com for more info.

Ghost writer 

High Signal

I send a weekly newsletter with startup news stories every Friday. 

The High Signal community is an active group of startup founders. We talk every Thursday on Zoom and connect the rest of the time in a private Telegram group.

Founder

No CS Degree

I run a blog and a jobs board for web developers that don't have a CS degree.

Stripe

I helped out with the Indie Hackers newsletter for a few months. This involved finding the best news stories for entrepreneurs, editorialising content and learning how to edit Notion templates for the first time.

Newsletter writer at Indie Hacker

IT Professional Training

I studied full-stack web development in Glasgow. This consisted of learning about HTML5, CSS3, J Query, Javascript ES6, NodeJS, SQL, MongoDB and version control with Github.

Student Web Developer

CAER

I gained this job by writing to the company 8 times while I was travelling. 

I worked on media monitoring on a daily basis and writing monthly news reports for clients

I spent most of the time researching the ESG performance of Australian companies in the ASX 300 across all sectors by analysing annual reports, assessing news articles and NGO reports. This covered all areas of ESG research including environmental management, bribery and corruption, board governance, stakeholder relations and health and safety performance

I also updated the EIRIS database and worked with EIRIS staff in London on changes made to company profiles. CAER is a research partner of EIRIS and so provides the UK office with research on Australian companies.

I also spent time writing ESG assessments for four portfolio managers at Australian Ethical Investment (AEI), which has A$800m AUM. AEI is an asset manager and its main product is pension funds, with investments chosen against ESG criteria. This work involved positive and negative screening in accordance with the AEI ethical charter and concentrated on renewable energy, energy efficiency, healthcare and technology companies. Discussions with portfolio managers occurred when a change of investment grade was recommended 

I engaged with companies on their ESG performance on behalf of AEI and other clients. On one occasion this involved having a discussion with a Vice President of a top American chemical company

Environmental, Social and Governance Analyst

EIRIS

- Analysing company involvement in 'sin stocks' e.g. alcohol, tobacco, adult entertainment, gambling and nuclear energy and updating the EIRIS database with research findings

Research Intern

University of Strathclyde

- Energy Policy (Distinction), International Environmental Law, World Trade Organisation Law and Policy, Human Rights and Business, Legal Research and Investigative Research.

- Dissertation: With special reference to Latin America, what are the barriers to developing countries accessing the Clean Development Mechanism?

Student on LLM International Law and Sustainable Development course

The University of Glasgow

Honours subjects:

Nationalism
Latin American Politics
Scottish Politics
Fascism
Democracy
Dissertation on nationalism in Spain
Analytical Political Theory

Politics student

I've been a founder since 2019 and lately I've been focusing on ghost writing:
https://www.petecodes.io/twitter-ghost-writer-for-hire/ 

I send a twice-weekly newsletter for startup founders: https://www.highsignal.io

I also have a website where I interview self-taught and bootcamp developers: https://www.nocsdegree.com  

Check out my courses on growing and monetising newsletters: https://www.gumroad.com/petecodes

taplio

The Battle

Harry Lawson

☕️ Pete Codes

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