Want your dream clients to slide into your DMs? Or reach 3-5x more audiences without lifting a finger? Fully DFY content repurposing to make you a LinkedIn Ninja | The Office-Themed Account

Hello, Harshith this side 👋

I'll be honest here and won't make any outlandish promises. 

I'm not here to convince you about the importance of building a personal brand. If you haven't already been convinced enough, we won't be a good fit.

You know for a fact that having a strong social presence can...

~ Help your agency attract your dream clients 
~ Create opportunities to be invited to podcasts and events
~ Establish yourself as an authority in your niche
~ Generate a constant flow of leads so that you can (finally) have predictable revenue

And more importantly, given how saturated LinkedIn has become lately, the key to standing out is scaling content volume without compromising on quality.

But I honestly think we won't be a good fit IF...

~ You don't have a strong POV
~ You expect immediate results
~ You don't have a bunch of case studies and testimonials yet

In that case, I honestly think I won't be able to get good results for you.

But otherwise, shoot me a DM and we can talk about it in detail.

Harshith Varma

Back to college 🌲

I’ve officially started my program at Stanford University Graduate School of Business.

Why am I here?

Honestly, I’ve been in marketing for quite some time now. I love it, and I can say I’m fairly good at it. But I’ve realized that marketing is just one piston in the engine.

If I want to play a bigger game, I need to understand the rest of the board.

There are so many domains I don't have a clue about. So I'm here to fix those blind spots.

The program is pretty incredible. It gives us access to MBA professors who are usually impossible to book. I’m going to be soaking up as much as I can from them.

I’m currently in Palo Alto and looking to meet as many people as I can while I’m here.

If you're around, hit me up!

Founder - H2H Copy | $2M+ in revenue generated through organic LinkedIn

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I’ve been quiet for the past couple of months here. Surprisingly, we grew the most during this period.

Towards the end of last year, I felt a genuine disconnect. 

I found myself questioning if this platform was even for me anymore. The idea of "feeding the beast" just to stay relevant felt unsustainable. 

Pretty ironical for someone who sells LinkedIn ghostwriting services for a living.

But my environment has shifted, and with it, my perspective.

I am currently at Stanford GSB, and the experience has forced a hard reset on how I think. I am spending my days revisiting first principles - looking at how fundamental business concepts apply across different contexts, industries, and eras. 

And one first principle keeps surfacing: Distribution is leverage.

Well, this isn't something new. It's something I've been talking about for a very long time.

But the reason behind the shift is because I want to expand beyond agency services in the near future. Hate to break it to you but here's another dude considering building a B2B SaaS.

So whether I eventually want to raise capital or keep bootstrapping, I know that having a distribution moat is going to be a non-negotiable.

More specifically, questions around "dogfooding" will arise if I don't have a healthy presence.

I am not making any grand declarations about posting every day. I don’t want to add to the noise by posting for the sake of posting.

Just want to do great work and document it here.

Peace.

P.S. We've expanded our scope and have started working with tech companies as well. No longer catering to just agencies :)

📧🧲 Adam Kitchen

Co-founder at Content Army 🪖 Helping B2B leaders scale thought leadership, creating world-class content engines in less than 1 hour per month to predictably grow sales | Klaviyo Elite Partner & D2C Agency Owner

I've been a DTC email marketer for over 18 years. Owned my own eComm brand for 2 years. Over the last 7 years, I've built Magnet Monster to be a global retention marketing agency that's created strategies for brands such as Wild, Waterdrop, Abbott Lyon & Laura Geller + 300 others. We've achieved Klaviyo Elite Status (top 0.2% of agencies) & continue to deliver exceptional work for our clients.

We pioneered many of the leading retention strategies commonly deployed today in our industry and have trained hundreds of other email marketers through our flagship course, Monster Email Marketing: https://magnetmonster.com/email-marketing-course

I also built my agency exclusively off the back of content marketing on LinkedIn. I built a course sharing the exact strategy I deployed to generate over $10m in sales: https://magnetmonster.com/b2b-content-that-converts

I publish two Newsletters weekly:

Weekly Retention Strategy: https://magnetmonster.com/newsletter
Personal Growth & Life: https://adamkitchen.kit.com/


I love meeting other entrepreneurs and great humans and learning from them. Schedule a call if you want to chat: https://calendly.com/adamkitchen

We help eCommerce brands to scale profitably with bespoke email marketing strategy and world-class design.

Adam Kitchen

80% of our historical deals at Magnet Monster have been driven inbound through LinkedIn.

Yet I still hear many agency owners today say that you can't scale it or that it's broken.

Not true.

That's why I'm delighted to be talking about this exact topic at the Scale Your Agency Summit with Kevin Sanderson and an insane lineup of agency leaders.

Get your FREE ticket here to access everybody's talks on the 20-22nd Jan: https://lnkd.in/epGTrY2J

🧲 Adam Kitchen

Founder @ Magnet Monster 🧲 - Klaviyo Elite Partner & Retention Marketing Agency for D2C brands

"£10million - that's what it would take to make me happy"

I've never forgotten this conversation I had with my first ever boss and mentor when I was 18 years old.

Nearly 2 decades on, I'm still realising how ridiculous it is/was.

Yet so many of us continue indefinitely down this path, obsessively optimising for wealth.

I've always been a worrier. As far back as I can remember, I've had anxiety about the future. There's definitely a strong genetic element in this and 

Open article: Balancing Life & Business Growth by 🧲 Adam Kitchen • 2 min read

Here's a secret behind generating case studies for your agency and getting a "Yes" more often than a no.


> Don't ask to include data.

Why?

Because clients are extremely sensitive about sharing this, and understandably so.

"But if I don't include stats, the case studies won't be worth anything"

You would be surprised how much credibility they still carry.

A lot of people value:

> The logos on your site
> The designs you've done
> The strategic thinking
> The fact that another brand operator will vouch for your work


You can get dozens more case studies this way, and the more the merrier.

Social proof is your currency as an agency owner.

taplio

The Battle

Harshith Varma

Adam Kitchen

Followers

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Performance ScoreHarshith Varma's LinkedIn Performance

Performance ScoreAdam Kitchen's LinkedIn Performance

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taplio

The Battle

Harshith Varma

Adam Kitchen

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Harshith Varma's LinkedIn Performance

Performance ScoreAdam Kitchen's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreHarshith Varma's LinkedIn Performance