Steady

Steady is the autonomous team coordination platform revolutionizing modern work.

The average knowledge worker spends an astonishing 23 hours each week on coordination tasks—meetings, context-switching, and chasing information—rather than the work itself. This “coordination tax” drains productivity, diminishes work quality, and contributes to burnout and attrition.

Steady cuts the coordination tax and reverses the downward spiral of productivity, quality, and engagement. It runs in the background, automatically distilling plans & progress from tools, teams, and people into tailored summaries that give everyone the clarity they need to make fast decisions and outstanding products.

Designed for today’s complex work environments—where information is fragmented across tools, schedules, and human silos—Steady seamlessly integrates into your stack, delivering speed-to-impact instantly. It transforms how organizations coordinate, multiplying capacity and capability without increasing complexity.

At its core, Steady implements Continuous Coordination, an open-source framework for high-performance knowledge work. This proven methodology promotes structured, asynchronous communication loops, empowering teams to make informed decisions and achieve alignment without constant interruptions.

Founder and CEO

Status Hero

Built and operated a SaaS tool that provided asynchronous check-ins, live goals, and status dashboards to tech teams. Bootstrapped and profitable to $1M ARR per employee.

8012 Labs

Built a handful of niche consumer SaaS products and served as an advisor to early-stage tech startups and web product teams.

Founder and Principal

Constant Contact

Led a small, crack team charged with envisioning and prototyping disruptive digital marketing offerings for Constant Contact's small business customer base. Drove innovation by applying lean startup patterns and generally working outside of conventional corporate approaches. Delivered working prototypes for product organization to work with and integrate. Reported directly to SVP, Product.

Director, Product Development

Opened New York City engineering office for the leading provider of software-as-a-service small business marketing products following the acquisition of Bantam Networks. Managed cross-functional and cross-geographical team charged with integrating the Bantam CRM tool suite, new technologies and processes into a complex distributed architecture.

Director, Engineering

Bantam Networks (acquired by Constant Contact)

Co-founder of startup that built award-winning web-based social customer relationship management (CRM) application Bantam Live. Principal software architect for the modular, Ruby on Rails -based subscription service. Hired and managed development team, created development workflow and practices, and established deployment environment structure and operations. Company acquired in February 2011 by Constant Contact, Inc.

Cofounder and CTO

Aperio Networks

Created web applications in both a consulting role and as stand-­alone ventures. Developed and maintained custom content management frameworks on top of both LAMP-stack and Ruby web platforms. Projects included EventSpan.com, WebinarWire.com, KeyPeopleDirectory.com, ConferencingNews.com. Clients included Cadbury Schwepps, Pusser’s Rum, The British Virgin Islands Tourist Board and Alternative Investment Group.

Cofounder and Partner

Independent Consultant

Developed, planned and executed database enabled web presences for small businesses. Contributed to several open source programming projects. Directed programming and operations for popular internet radio station Digitally Imported.

Sapient

Design, development and user-research lead for consulting firm’s Media, Entertainment and Communications business unit. Estimated, sold and managed $2-10MM multi-disciplinary development engagements for Fortune 1000 clients and startup companies. Participated in acquisition and integration of design firm Studio Archetype. Clients included Columbia House, United Airlines, CBS and Verizon.

Director

Studio Archetype

Created new role at award-winning interactive design firm. Responsible for interfacing with technology partners at company and client level. Built and managed company-wide team charged with merging the principles of user-interface design with the latest in interactive technologies. Clients included IBM, Kodak and First Union.

Director, Web Development

Big World Media

Founded interactive media services and web site development firm. Projects included internet roll-out strategy and implementation for corporate clients, database to web connectivity, real-time web content updates and CD-ROM based sales and training presentations. Personally created proprietary Internet content updating system for a premier traffic and traveler information reporting company SmartRoute Systems.

Cofounder and Principal

I've been building digital products and leading software teams for almost three decades. My experience includes engineering and product leadership roles in all sorts of organizations, from bootstrapped businesses and venture-backed startups to publicly traded companies. 

Over the years, I've been lucky enough to work, fail, and succeed with world-class creatives, engineers, marketers, and execs. I deeply understand what it takes to efficiently align people behind inventing, developing, scaling, and cultivating exceptional software products.

Today, I'm harvesting this experience to build and grow Steady, a simple approach to asynchronously coordinating work for software product orgs. Steady implements an open-source set of principles for modern knowledge work called Continuous Coordination, which I helped to create with my colleagues at Steady and other tech leaders.

Henry Poydar

Senior Copywriter

Steady Space Corporation

Consultant

Mother Tongue

Mother Tongue AI helps global brands improve their GenAI models to optimize the human-AI experience for users all over the world.

Duties: 

User alignment for LLM and genAI applications (interpretation of user intent, analysis of the context of UX, review of content structure and linguistic adherence to quality standards)

Content review and audit against preset parameters that are use-case-specific

Rewriting of content with the specific intent of improving the model performance and adherence to policy standards and stylistic guidelines

Review of content for specific applications and use cases (e.g. logic, creativity, form and structure, style, etc)

Gathering and sharing feedback

Cooperation with team members and knowledge sharing with rest of team

Quality assessment of work generated by junior team members and other vendor teams

Support new and junior team members by sharing suggestions, experience, and encouragement to ensure integration and contribute to overall team performance

QA Editor

Gasthalter & Co. LP

Wunderman Thompson

Wunderman Thompson is a growth partner - part agency, part consultancy, part technology company. The agency inspires growth by applying inspiration everywhere across the consumer journey. Wunderman Thompson brings creativity, data, and technology together.

CLIENTS: T-Mobile and Microsoft

Duties:

Create longform B2B Thought Leadership including product case studies, ebooks, guides, reports, and more

Collaborate with client stakeholders on brand voice and tone

Contribute to the creation of digital and print ads through copywriting

Champion the repurposing of existing content into shareable bite-sized pieces for social sharing and beyond

Conduct research to support the development of content strategies for B2B/enterprise/SaaS

Manage, write, publish, and edit client blog content 

Adhere to AP style, and as an editor, ensure that all content follows style guidelines

Create and manage internal style guidelines

Senior Marketing Writer

Link Financial Technologies

Blockchain.com

Blockchain.com is a pioneer of key infrastructure for the bitcoin community. The organization created a Blockchain Explorer that enabled anyone to not only examine transactions and study the blockchain, but an API that enabled companies to build on Bitcoin. Blockchain.com also provides the most popular and widely used crypto wallet that enables anyone anywhere to control their own money.


Duties:

Overhaul Blockchain.com's ZenDesk Support Center

Concept a thoughtful taxonomy 

Design a content style guide and article templates to ensure consistency 

Revise existing articles for substance, clarity, structure, and style based on feedback from various stakeholders

Liaise with Customer Success to understand needs and gain subject matter knowledge as necessary

Partner on creating/documenting workflows that promote content maintenance

Maintain knowledge bases to enable future content migrations and repurposing

Binance.US

Binance.US is America’s fastest-growing and most integrated cryptocurrency platform. It makes trading crypto easy and accessible through a digital asset marketplace with recurring buys and low-trading fees, all powered by cutting-edge matching technology. 

Binance.US was named Best Overall Crypto Exchange in 2021 by Forbes Advisor. 

Duties:

Gain earned media through media pickups, releases, new opportunities gained from past activities, preparation of Binance.US team for media events, amplification of earned media, and more.

Optimize Binance.US for organic search with SEO partners by auditing existing pages, creating a content ecosystem, and optimizing for additional Google features such as Answer Box and top questions content, and improvements to App Store release notes.

Improve the copy quality across the organization—internal + external communication, community management, content, social media, tax, reporting, and more. 

Establish a content calendar in collaboration with leadership, sales, product, design, and marketing—assessing needs and determining the best channel/platform fit along the way.

Launch the Binance.US blog by migrating and optimizing existing content for SEO;  work with external partners on blog maintenance and improvements—all while publishing blog content on a weekly cadence.

Lead all content efforts surrounding the launch of Binance.US institutional—The White Glove Crypto Solution Built for Businesses that help corporate/institutional accounts navigate priority onboarding, funding, and execution—every step of the way.

Improve live marketing response through announcements, ease of maintenance period navigation, improvements to support and Blog to benefit CS/compliance, community management

Marketing Specialist

NS8 Inc

NS8 was an end-to-end fraud protection platform for ecommerce platforms, online merchants, payment gateways, and more. The product combined advanced data analytics with real-time scoring to outsmart threats and approve more orders—allowing business owners to grow their business without the fear of fraud.


Duties: 

Create major pieces of longform B2B Thought Leadership including product case studies, ebooks, guides, reports, and more 

Champion the repurposing of existing content into shareable bite-sized pieces for social sharing and beyond

Conduct research to support the development of content strategies for B2B/enterprise/SaaS, including interviewing colleagues in Product, Sales, and Strategy.

Manage, write, publish, and edit Support and blog content in ReadMe and Contentful

Adhere to AP style, and as an editor, ensure that all content follows style guidelines

Create and manage Slab documents including internal style guidelines

Use Asana to manage a content calendar for multiple teams

Content Marketer

RevUnit

RevUnit are top-tier technology experts assembled for a singular purpose - to help you see your business differently. We're agile, we're lean, and we possess the unique lens you need to recognize and act upon opportunities previously thought unimaginable. We're here to invigorate your business with tangible, sustainable, living, breathing, long-term strategies and products now and in the future.

Duties: 

Conduct research to support the development of B2B/enterprise/SaaS content strategies, including interviewing stakeholders, analyzing existing content and ecosystems 

Create data-driven strategies that guide content-related activities and decisions establishes content frameworks and develops key metrics for success 

Collaborate with other team members and peers to create, publish, and distribute useful content while maintaining quality standards for large enterprise clients

Assist the team in the repurposing of content for social channels

Assist with persona development and research

Regularly monitor content performance to assess progress against key metrics

Identify untapped opportunities, and communicate key updates to priority stakeholders.

Content Strategist

Provide the data & insights, education & training, and subject matter expertise that equipped the rest of the organization with the tools and knowledge for understanding business initiatives
Work within cross-functional teams with members from Product, Design, and Technology to brainstorm and create beautiful, efficient solutions for companies such as Wal-Mart, J.B. Hunt, Tyson, Simmons, H-E-B, and more
Through extensive research, help enterprises accelerate digital transformation efforts by recognizing overlooked opportunities or providing valuable insights to make big decisions, 
Develop and teach a curriculum that highlights Strategy and digital transformation efforts.

Jr Strategist

I'm a content marketer, editor, and digital strategist who is passionate about driving the narrative of products, brands, experiences, and people. My experience is primarily in the B2B enterpirise/SaaS/tech space. I thrive at the intersection of strategy and storytelling. Colleagues tell me that my compassion goes far when working within teams. Long story short: I tell stories.

taplio

The Battle

Henry Poydar

Ian Caramanzana

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?