US Army

-Conducted Covid Testing Operations across the 3 states in the Midwest
-Led a team of 3 other medics to achieve set mission objectives
-Collaborated with Non-Commissioned and Commissioned Officers on a variety of mission subjects.
-Oversaw administration and funneling of patients through the vaccination process.
-Addressed any and all injuries or illnesses that threatened life, limb, or eyesight 
-Assisted team members in proper SOP adherence to case management.
-Handled range safety in all range ops including management of range safety officers
-Ran cycle counts of medical equipment on hand and in storage

Brigade Aid Station Team Leader 

Randstad Digital

Filling gaps in the digital infrastructure for Fortune 500 companies to Series A start-ups, whether it’s sourcing technical talent to work internally or partnering with our established technology teams. 

ServiceNow Implementation ✅
NetSuite Conversion ✅
Salesforce Adoption ✅
Finding the talent so you can do it yourself ✅

Account Manager

Firstbase.com

'23: drove $4.6 million in business to top of funnel
-Focus on US & EMEA
-Established outbound practices, sequencing, and messaging for founding outbound team
-First rep to set an outbound meeting within the first 8 days of the start date
-Data hygiene with SFDC following MEDDPIC S1-S10 protocol 
-Performed 50+ Cold Calls, 30 emails daily, 25 inmails per week
-Rebuilding demand strategy with a monthly ad spend of 5k per month

Enterprise BDR

-Controlled Average Monthly Purchasing spending of $135,000 per month 
-Back-end sales enablement of pricing, lead-time, and catalog selection for largest enterprise account
-Partnered with CSMs to ensure amazing enterprise account renewal worth $1.2 million in ARR
-Managed supply chain, outbound movement, and fulfillment of $2 million worth of retail product from the manufacturer to end user
-Conducted 3PL & Vendor Inventory Cycle Counts in order to increase Purchasing & Procurement Accuracy, reducing lead time from 110 days to 30.6 on average. 
-Met with cross-functional stakeholders across both vendor and internal teams to solve business objectives. 
-Organized network of logistics and 3PL partners to deliver a best-in-class White glove delivery of product. 
-Analyzed customer, order, inventory, vendor, and product data to produce actionable insights and reporting. 
-Defined key warehousing requirements, produce tender/SOW documents, and roll out new relationships with distributors and third-party warehousing partners. 
-Cleaned shipping, eta, delivery, and Inventory data
-Optimized Delivery, Fulfillment, and Reverse Logistics of big and bulky products.

Operations Analyst

Peloton Interactive

-Averaged 210 appointments on a daily basis by leveraging the Salesforce Lightning tool.
-Operated 53,000 sqft Full-Service warehouse in the North Region  
-Expedited $540,000 in product delivery/fulfillment, achieving exemplary customer satisfaction. 
-Maintained a 4.95+ CSAT score by using Lookr and maintaining best practices. 
-Improved NPS by 17% increasing member loyalty by curating a world-class white glove delivery
-Functioned as LOD, directed a delivery fleet of 30 vehicles &  60 direct report team members.

Field Operations Team Lead

On The Marc Training

-Achieved first-ever $50,000 gross revenue month while leading priority of acquiring corporate accounts & franchisees
-Collaborated with onboarding post-sale to schedule 3-7 initial weekly assessments. Planned and managed staff coaching, including rigorous follow-up on the existing pipelines. 
-Skillfully connected leads with the coaching staff for program assessments. Interfaced with the training staff on the sales cycle and scripting. 
-Conceptualized and implemented video marketing content w/ agency partners.
-Primary media buyer managing 20k in monthly ad spend

Product Marketing Specialist

F45 Training

-Managed a 60k monthly advertising spend for 5 Southern California Locations 
-Ran Facebook and Instagram Ad campaigns for local lead generation and maintained a CPL of $6.87
-Implemented an in-studio set sales process that reduced No Show Rate by 27%
-Increased CTR on ads from 32% to 48% through video ad creatives.
-Took over franchise sales for the Southern California market and generated 2 Franchisee Deals with a total value of $486,000

Marketing Manager 

LadyBoss Health & Weight Loss

-Led team to first-ever 500k month
-Managed total personal pipeline value of $600,000
-Led a team of 7 on a fully automated sales floor (Salesforce, 5ive9ine, inbound Facebook generated leads) 
-Achieved 25k in gross revenue week after week for the quarter
-Won and held the highest revenue producer on the floor w/n 3 weeks of starting (over 75k in personal production in a single week)

AE Team Lead

Limelight Media LLC

-Started as an appointment setter and moved to a closing role
- Demo'd 3-4 appointments weekly via Zoom
- Generated 5-10+ new appointments per week to fill the pipeline by leveraging Linkedin
- Utilized CRM tools like Pipedrive and Keap to manage the sales pipeline

Business Development Associate

Charter Fitness

Personal Trainer: 
-Booked 7-12 initial assessments per week that converted with 43% conversion 
-Repeated until schedule could no longer handle additional clients 
-Helped fill other trainers' schedules with scheduled initial consultations 
Sales Manager:
Promoted to after 1 year as PT
-Led team of 4 trainers and 5 Front Desk Staff 
-Created, Set, and Managed initial sales plans which operated on quarterly bases 
-Achieved over 10k in recurring personal training packages.

Personal Trainer & Sales Manager

Empowering Businesses to Thrive Globally 🌎 | Unleashing Potential with Firstbase.com's Comprehensive Remote Work Solutions 💼 | Your Ally in Scaling Boundaries and Profits 🚀

On a mission to make IT active on Linkedin 🫡

Vince Castillo

Alan Ruchtein

CEOs: Broken pipeline & poor performer sales reps? I fix both for you in <60 days. You’ll hate how fast it works. | Modern Seller Program Founder

Your ability to book meetings, negotiate, and close deals with potential clients will determine how far you’ll thrive as a sales rep and leader.

This will allow you to:

📈 Build a career
📈 Hit your quotas
📈 Get recognition
📈 Get a promotion
📈 Get better offers
📈 Land sponsorships

However, booking meetings and closing deals it’s harder than ever:

❌ Prospects don’t return your calls
❌ Prospects don’t stop ghosting you
❌ Prospects don’t answer your emails
❌ Prospects don’t trust you as a seller
❌ Prospects don’t believe in your offer 
❌ Prospects don’t accept your LinkedIn Invite

All of these makes you feel miserable

You feel your manager’s pressure on your shoulder

And you start thinking that sales might not be for you.

Do you relate with this? Because I do - I’ve been there

This happens because the “old way” of doing sales doesn’t work anymore.

Sending 1000s of generic emails and praying they get back to you will kill your sales career.

Now, imagine having a proven system that allows you to systematically:

✅ Book more meetings
✅ Handle all the objections
✅ Move deals through the pipe
✅ Close higher tickets in less time
✅ Run discovery and demo calls like a pro

And, hitting your sales quota.

Wouldn't this be the scenario you would like to be in?

The good news - I can help you get there with:

➝ My weekly Newsletter with actionable sales tactics
➝ My daily sales practical examples in my Content
➝ My sales personalized program
➝ My 1-on-1 Coaching Sessions
➝ My team Coaching Sessions

Now, how serious are you about building your Sales Career?

Let's make it happen.

👉🏼 Shoot me a DM, or head over to my Featured section.

I'll see you at the top!

Founder

Get smarter with Startup, Sales & SaaS news straight to your inbox.
A weekly email focused on the evolution of Startups, Sales, and SaaS. A fun and human voice. Everything you need to know in less than 5 minutes. No BS.

The 7-Email Sequence that books +51% more meetings
(3 Initial Emails + 4 Strategic Bumps)

“Finally… this feels intentional.” That’s what a VP of Sales said after we rebuilt their outbound sequence.

Before that, it looked like this:

● Random first emails
● “Just bumping this” follow-ups
● No logic behind the touches

Here’s what actually works:

1) Trigger-Based Email
↳ This is the first email you send when you can anchor your outreach to a real trigger, hiring, funding, a tech change, a product launch, expansion, etc.

↳ The structure is simple: Trigger → Pain → Proof → Soft CTA.

↳ It works because it gives the buyer a reason to care now, not later.

2) Competitor Email
↳ This is when you know they’re using a competitor.

↳ You acknowledge what the tool is good at, then highlight the gap that usually forces teams to look elsewhere, and invite a conversation around that.

↳ It reframes without sounding like an attack.

3) Bold Observation Email
↳ This one is short and direct.

↳ You make a sharp observation about what they’re doing, point out the common pattern, and end with a curiosity-based close.

↳ No pitch. Just a call to conversation that gets them to self-diagnose.

Then the bumps:

4) External Resource Bump

↳ Instead of “checking in,” you share a relevant third-party resource tied to their context.

↳ This borrows authority and makes your follow-up feel useful, not needy.

5) Data & Stats Bump

↳ Lead with a number that makes the problem measurable.

↳ Stats make pain tangible, and tangible pain gets replies.

6) Thoughtful Context Bump

↳ This is where you re-anchor urgency without pressure.

↳ You remind them why it’s relevant based on their situation, without sounding like you’re chasing.

7) Clarification Email
↳If they didn’t reply because they were confused, this fixes it.

↳You restate what you do in one line, clarify why it matters to them, and ask a clean alignment question.

That’s the system.

No begging.
No random nudges.
No volume increase required.

If your cold email strategy sounds like begging, DM me “REPLY” and we’ll fix the sequence properly (let’s see if we’re a fit, and let’s work on your next campaign together)

PS: For daily free cold outbound strategies, join +6848 heroes here: https://alanruchtein.com

2026 Cold Email Playbook (UPDATED VERSION FOR FREE)

After spending 16+ years in sales, I can guarantee that sales teams fail because they skipped the basics and jumped straight to:

→ Subject line hacks
→ AI rewrite prompts
→ Sequence templates

And then say “maybe outbound is not for us…”

That’s exactly why nothing works. 

Don’t blame outbound.

Blame how you EXECUTE it.

I put together the playbook I wish someone had handed me when I started in sales:

Here’s what you’ll find inside →

• ICP + micro-cohort clarity (with disqualifiers)
• Deliverability foundation (SPF / DKIM / DMARC)
• 30–50 real “why now” triggers
• Fit / Pain / Timing scoring
• Offer + 4-line reply structure
• 6-touch sequence map
• AI workflows (no fake proof)
• 7-day launch system

If you want to get the full high-resolution cheatsheet in PDF format:

- LIKE the post, 
- Comment “PLAYBOOK”
 - I’ll send it over directly to you
_____________________________

If you’re looking to train your team to perform like elite sellers and consistently hit quota, DM me “2026” and let’s talk to see if we’re a fit to work together (2 last spots to work with me until the end of April).

Two SDRs start their day at 9:00 AM.
By 12 PM, here are their results:

SDR #1 (The Old Way)

9:00 → Opens Salesforce
9:10 → Exports a list of accounts
9:20 → Cleans the spreadsheet
9:40 → Searches LinkedIn for contacts
10:10 → Tries to figure out who might care
10:30 → Writes a “personalized” email
11:30 → Sends 120 copy-paste emails.

Result:
- 2 Replies.
- 1 Take me out of your list.
- 0 Meetings.

SDR #2 (2026 playbook)

9:00 → Logs in. Enginy already surfaced accounts showing real buying signals.

• A company just raised funding
• Another is hiring 5 SDRs
• A VP Sales changed last week
• A target account just added new sales tech

No digging.
No spreadsheets.
No guessing.

Enginy already built the list, enriched it, and ranked the accounts by heat.

9:15 → Picks the top 30 accounts.
9:20 → Starts calling.
10:30 → Send 37 trigger-led cold emails
11:25 → Send high-converting LinkedIn DMs

Before lunch:
- 7 real conversations.
- 2 meetings booked.

The difference isn’t effort.

Both SDRs worked.
The difference is timing and intelligence.

Most reps are still spending half their day figuring out who to contact.

The best reps?

They start the day already knowing who matters right now.

That’s the shift Enginy is building for modern outbound.

Less list building.
Less guessing.
More conversations.

Because the future SDR doesn’t win with volume.

They win with intent + deep research + right data + timing.

Are you the 2019 or 2026 version?

Brand partnership • CEOs: Broken pipeline & poor performer sales reps? I fix both for you in <60 days. You’ll hate how fast it works. | Modern Seller Program Founder

The REVEAL Day! The companies behind Confessions of a Seller are:

🥁 🥁 🥁 

When Kevin and I decided to launch this, we decided that we'd only work with companies that:

- We actually use.
- We actually love.
- We actually need.
- We actually know.

Companies sellers genuinely desire.

That's why we said NO to 11 brands, and a BIG YES to 3 of them.

First — our main sponsor: Jason AI (Reply)

If you work in outbound, you know Reply.

They’ve built one of the strongest multichannel outbound platforms in the market: From research to meeting booked → All in 1 solution.

And now with Jason AI SDR, you can research prospects, enrich them, generate outreach, and move through accounts much faster.

Less time writing emails.
More time speaking with buyers.

I use Jason AI (Reply) every single day.
And I love having them as the main partner!

Second — Alta | AI Revenue Workforce

Alta is a special one for us.

We’ve been working together for almost a year now, long before the podcast even existed.

They're building one of the most exciting AI GTM platforms in the market — giving revenue teams a full system of action across inbound, outbound, and growth. 

Think of it as AI that runs your entire GTM motion, not just one piece of it.

Disrupting the market and changing the whole GTM game.

Third — Remuner

If you’ve ever worked in sales, you know the "payout commission" pain in the a**:

- Confusing payouts.
- Manual calculations.
- Commission spreadsheets.

Remuner fixes that by automating sales compensation and incentive management, giving teams clarity on how performance connects to earnings.

And in sales, incentives (and money) drive behavior.

On top of that, Sergio, Remuner's CEO, joined us in 1 full episode where we talked all about sales, commissions, revenue, and more! (you can't miss it)

The best part?

These companies believed in the vision before the podcast launched.

- Before the likes.
- Before the audience.
- Before the momentum.

That kind of trust means a lot.
The confessions are about to begin.

Follow them now.

And join us directly here before the first episode drops: https://lnkd.in/dczECUqB

83% of SDR activity creates zero pipeline.
These are the 5 differences between average and top SDRs:

Average SDR (still stuck in 2019):

– Builds lists manually
– Prioritizes by “who hasn’t been touched”
– Sends 150 emails a day
– Tracks activity, not outcomes

Calendar = luck.

Best-in-Class SDR (2026):

– Prioritizes real buying signals
– Uses AI to surface hiring, funding, exec moves, tech shifts
– Automates enrichment
– Focuses on the 20% most likely to convert
– Spends 70% of the day in live conversations

I apply the 5–25–70 Signal Framework with my clients using Enginy

5% of your TAM is in active buying motion.
25% show early signals.
70% of your time should be spent selling.

Teams that operate this way are seeing:

→ +46% higher meeting rates
→ +32% faster sales cycles
→ Cleaner forecasts
→ Lower SDR burnout

Because AI isn’t replacing reps.

It’s replacing guessing.

That’s why platforms like Enginy matter.

Not another sequence tool.

An intelligence layer that tells you:

- “This account is heating up.”
- “This one just triggered.”
- “Call this one first.”

The future SDR isn’t the hardest worker.

It’s the smartest prioritizer.

Are you a 2019 or 2026 model? (Be honest 😶)

I've trained +128 sales reps in 2025. Here's why 95% of discovery calls still fail (8 mistakes to avoid):

Most reps think discovery is asking questions. It's not. It's diagnosis + control.

Avoid these 8 mistakes and your discovery calls will be better than 95% of sellers.

#1 - Not preparing before the call.

It takes <10 minutes. Review company news, CRM notes, SDR notes, and tools they’re using.

Example: Checked their Series B announcement and saw they’re hiring SDRs. Noted in the CRM, they struggle with low reply rates and use Outreach + Apollo.

#2 - Not having a Point of View

Stop asking what your top challenges are. That puts all the work on the buyer.

Instead, give options: "I speak with [role] in your situation every day. Usually, they're dealing with [Challenge 1] and [Challenge 2]. Is that what you're experiencing, or is something else more important right now?"

They agree → instant credibility.

They disagree → they tell you what's really going on.

#3 - Missing priorities and challenges

If you're spending the first call asking "How many people do you have?" and "What's your budget?", you're killing your discovery. Those are qualification questions that only benefit you.

Example: Focus on their #1 priority and key challenges. Save qualification for the end: "Would it be ok if I asked a couple of questions to set our demo up for success?"

#4 - Losing control of the conversation

When a buyer keeps asking questions, don’t just answer, keep guiding the conversation.

Instead: Answer → immediately ask about their priorities.
Example: "Great question. [Short answer]. Now that you mentioned X and you’re looking to achieve Y, can you share how you're tackling that?"

#5 - Trying to ask every single question

Discovery isn't a 30-minute interrogation.

Example: “Ask how they currently do something → learn challenges → show how it works on your platform.”

#6 - Not digging deeper

When a buyer says "ramp-up is important," that's surface-level. Don’t say "great" and move on.

Dig deeper: "When [role] focuses on ramp-up, it usually means [challenge 1] and [challenge 2]. Is that the case?"

Phrases: "Tell me more…" / "What's a specific example of…" / "You mentioned X — walk me through that?"

#7 - Not multithreading

Stop asking, "Should we involve another colleague?"

Instead: "Are you the only one responsible for X, or does someone else have a part?"

Or: "Since we'll cover X, should we invite [colleague]? Noticed he's your [role]."

#8 - Not defining next steps

Never end with "let me know if you have questions."

1. Tell a story showing the business case.
2. Ask to recommend next steps.
3. Communicate what they are.
4. Explain why they matter.
5. Define a clear Mutual Action Plan.

Reserve 5–7 minutes at the end.

Write your talk tracks ahead of time.

Don't wing it.

We have added all the details of [BONUS] in the comment section 👇

It used to take me 40 minutes to build fully enriched outbound lists. Now it takes me 7 with this 5-step process:

A month ago, I changed how I build outbound lists.

Here’s the 5-step process I ended up with (copy it):

Here’s what it looked like before:

- Find companies in one tool.
- Find employees in another.
- Export the list.
- Run enrichment somewhere else.
- Verify emails in another tab.
- Then clean the data.

By the time the list was ready:

• 30–40 minutes gone
• missing stakeholders
• stale contacts
• half the data unusable

So when FullEnrich launched Search last month, I decided to rebuild my outbound workflow around it.

After a few weeks using it, here’s the process I ended up with:

1/ Define the exact account universe

I start with companies.

Example filters I use:
• Fintech SaaS
• 50–500 employees
• US / UK HQ
• B2B companies

Within seconds, I get a clean list of companies that actually match my ICP.

2/ Map the buying committee

Now I filter the people inside those companies.

Typical filters I run:
• VP Sales
• Head of RevOps
• CRO
• Tenure > 6 months

Instead of guessing one contact, I instantly see multiple stakeholders per account.

Which makes multithreading way easier.

3/ Reverse search when I already have accounts

Sometimes I already have a target account list.

In that case, I upload the companies via CSV and run Reverse Search.

Then I filter the exact decision-makers inside those companies.

This alone replaced a process that used to take me multiple tools and exports.

4/ Enrich the entire list

Once the list is ready, I run enrichment.

This is where FullEnrich is different.

It runs a waterfall across 20+ data providers until it finds a verified contact.

Meaning if one source doesn’t have the email, another one might.

The result is way higher match rates than what I used before.

5/ Build a repeatable outbound engine

The feature that ended up being the most useful: Saved searches.

I save my ICP searches and rerun them regularly.

So whenever new companies or employees match the filters, I can pull fresh contacts instantly.

Which means my outbound list is always updating without rebuilding it from scratch.

Results?

- Before: Building a solid outbound list = 30–45 minutes
- Now: Less than 7 minutes

More importantly:

• more stakeholders per account
• higher reply rates in outbound
• higher verified contact rates
• almost 0% bounce rates
• 0 time fighting bad data

Which means I spend less time building lists and more time doing what actually matters… selling.

Out of curiosity: What part of outbound list building slows you down the most today?

Try it out now, thank me later. 
Link in the first comment!

Why lying to a prospect about previous results will blow up on you, and how to avoid it in 3 actionable steps:

1/ The “impressive case study” trap

Sellers love to say:

– “We helped a similar company with 5x revenue.”
– “We’ve done this dozens of times.”
– “This will be easy.”

Sounds smooth.

Until your colleague jumps in with:

- “Well… technically it was 2.3x.”
- “And it took 14 months.”
- “And they already had traction.”

That’s when the room shifts.

Because…

2/ Overpromising kills deals faster than underdelivering.

You can’t build long-term revenue on short-term exaggeration.

Buyers are sharper in 2026.

They:

– Google and GPT you.
– Check your past clients.
– Cross-question your numbers.
– Read between the lines

One inconsistency = trust gone.

And once trust drops, the deal is already dead.

But,

3/ Transparency is better than hype

Real positioning sounds like this:

“We helped X achieve Y by doing Z action in [specific timeframe].

- Here’s what it actually took.
- Here’s what didn’t work.
- Here’s what we’d do differently for you.”

Because serious buyers don’t want fairy tales.

They want clarity.

Sell the truth.
Own the nuance.
Explain the constraints.

That’s how you win trust in the first 5 minutes.

What’s your take: Are you selling outcomes and stories, or BS lies?

Join +6801 top sellers getting daily high tactical frameworks and strategies for FREE: https://alanruchtein.com

Your SDRs don’t have a prospecting problem.
They have a timing problem.
Here’s the 7-step fix:

Every quarter, sales leaders I work with blame their reps for poor execution.

But most pipeline inconsistency doesn’t come from lazy reps.

It comes from reps working accounts with zero reason to buy right now.

In those case, I always implement Enginy following these steps:

Step 1 — Stop building static lists.

A static list is just a frozen guess of who might buy.

→ Example: instead of working the same 500-account list for 90 days, your team refreshes targets daily based on what/who changed this week, automatically.

Step 2 — Track real buying signals.

Signals tell you when timing shifts from “someday” to “now.”

→ Example: a company raises funding, opens 2 AE roles, hires a VP Sales in the same month, and opens a new office in a new market.

Step 3 — Prioritize by urgency, not account size.

The goal is not the biggest logo; it’s the account most likely to move now.

→ Example: a 300-person company hiring 3 reps and checking your website jumps ahead of a 3,000-person “dream account” doing nothing.

Step 4 — Let the system tell reps where to start.

Reps shouldn’t waste prime selling hours figuring out who matters.

→ Example: Enginy flags “new sales hiring + leadership change + tech adoption,” so the rep starts there first.

Step 5 — Apply the 80-20 rule

The more time reps spend digging, the less time they spend selling. 80% of the time, they must be doing direct sales revenue activities.

→ Example: instead of 90 minutes in LinkedIn and spreadsheets, the SDR starts calling triggered accounts at 9:05.

Step 6 — Write outbound around the trigger, not the product.

Cold emails convert when the message connects directly to the signal that made you reach out.

→ Example: “Saw you’re hiring 3 SDRs, usually means pipeline targets just jumped. Curious how you’re planning to ramp outbound this quarter?”

Step 7 — Use a repeatable outbound framework.

Great teams don’t improvise emails; they follow a structure that scales.

→ Example framework: Trigger → Pain → Proof → Interest-based CTA.

“Noticed you raised Series B → scaling sales teams usually slows ramp time → we helped X cut ramp by 40% → worth exploring?”

That’s why solutions like Enginy matter.

Not because they automate more noise.

Because they give outbound teams a real reason to reach out.

And when timing + message align, pipeline stops looking like luck.

If you’re a sales leader, stop blaming your SDRs and start blaming your process.

If you want some help implementing a flow like this, ping me on the DM’s, and I can show you how it’s done.

Every closed-won deal used the same 3 levers: urgency, tension, and scarcity (examples below).

Forget “just checking in” follow-ups. Here’s what actually unsticks stalled deals 👇

1️⃣ URGENCY: Time-Based Impact

Urgency isn’t “end of quarter pressure.”

It’s forcing clarity around the cost of waiting.

- Example: “If nothing changes in the next 90 days, what’s the impact?”

 Turn “later” into a number. Make delay measurable.

- Use when: the deal makes logical sense, but keeps drifting.

2️⃣ TENSION: Consequence

Tension is emotional.

Make inaction personally expensive.

- Example: “If this initiative stalls, how does that reflect on you internally?”

That’s where deals move. Because now delay has personal weight.

 No tension → comfortable delay.

- Use when: there’s no visible consequence to doing nothing.

3️⃣ SCARCITY: Structural Limitation

Scarcity isn’t pretending your calendar is full.

Scarcity must be structural — not fake.

- Example: “We’re allocating two implementation slots this quarter. After that, the next window is June. Do you want to secure one?”

That’s a real constraint.
Not pressure reality.

- Use when: timing keeps slipping.

Closing isn’t about pushing harder. It’s about activating the right lever at the right time.

Master urgency, tension, and structural scarcity, and stalled deals start making decisions.

Join 6800+ sales ninjas inside The Modern Seller Newsletter and learn more than you ever thought possible for FREE: https://alanruchtein.com

Most sales advice is bullshit.
On Monday, we start exposing it.

Confessions of a Seller goes live with the kind of conversations most people in sales are too afraid to have publicly.

The first 3 episodes will give you a taste:

- Sales psychology nobody taught you.
- Why AI will replace sellers who refuse to adapt.
- How sales changed more in 3 years than in the last 30.

That’s just the beginning. +14 hours of content dropping in the upcoming days.

Because this series is about everything the sales world keeps hiding behind.

The fake best practices.
The dead playbooks.
The outdated tactics.

The lies people keep repeating because they sound smart on LinkedIn.

The hard truths about outbound, inbound, pipeline, trust, incentives, execution, and what it actually takes to stay relevant now.

Things nobody wants to say out loud.

With Kevin, we will.

- No safe takes.
- No recycled content.
- No corporate fluff.

Raw conversations, strong opinions, and the truths this industry should have admitted a long time ago. 

I have goosebumps just by writing this down.

Proud to launch this with partners we respect:
- Jason AI (Reply)
- Remuner
- Alta | AI GTM System of Actions

Monday, it starts. Be early.

Because once this goes live, you’ll either be ahead of the shift… or one of the people it exposes.

Join us on:
- YT https://lnkd.in/dczECUqB
- IG https://lnkd.in/dJ_wvM7Y

Want to join us in this insane adventure? DM me and let's chat!

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Vince Castillo

Alan Ruchtein

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The Battle

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