Membrain.com

Membrain is a complete Sales Enablement CRM that can replace or complement your existing CRM. Membrain makes it easy to execute on your sales strategy and enable salespeople to grow with each deal. Membrain equips managers to coach to higher performance and optimizes your sales strategy to gain a competitive advantage.

Sales Effectiveness Consultant

SalesGevity

Director of Business Development

SellX

Account Executive

SellX acquired Tidal Consulting in June 2022

Over 210 meetings booked
Maintained avg 75%+ hold rate across verticals

Averaged ~200 dials per day
2-5 meetings per day typical

Fractional BDR/SDR managing outbound campaigns of 4 clients across different verticals and SMB, Mid-Market & Enterprise including

SaaS
Logistics
Recruiting
Ag Tech
Human Resources / Benefits
Commercial Construction
Government Contracting
Finance / Fintech

Director of Business Development 

DEKSIA

Business Development Executive

Boats Group

Growing and retaining business within a territory of four US states and Ontario, CA

Recognized over 26% increase in revenue in 2020

Achieved Elite Fleet status in 2019, $212k+ contracted Q4, ended year at 134% of annual goal

Present and articulate intangible products & concepts -- analytics, display banners, websites, SEO/SEM, etc.

Generated revenue growth of over 227% YOY on select accounts

Travel frequently within territory to meet with clients and prospects & attend trade shows

Track pipeline, forecasting, and sales activities with Salesforce; expense reports with Concur

Regional Sales Consultant

Grand Rapids Harley-Davidson

Oversee and motivate a team of nine (9) Fit Specialists 
Present opportunities and close deals 
Desk sales deals to ensure dealership profitability

Assistant Sales Manager

Consistent above-average performance
Achieved top greets and unit sales, April 2014
Broke company record for sales greets, May 2014
Named among Top Ten Salespeople within Fox Motors Group / DP Fox

Sales Consultant

Fishing Club Solutions, LLC

Assisted in developing nationwide email campaign

Marketing Intern

Hot Rod Harley-Davidson

Worked with sales team to break all-time company sales record, June 2013 
Update and maintain inventory information and body copy on company website 
Recently introduced an improved process of making hangtags for bikes 
Photograph vehicles for print ads under the direction of the marketing manager in accordance with Harley-Davidson Motor Company best practices 
Assist with pricing of pre-owned vehicles based on industry and market valuations 
Create listings for eBay, Cycle Trader, and other sites

Responsible for relationship building with prospects and current customers. Focusing on motorcycle fitment and rider ergonomics, I help guide individuals through the process of selecting the perfect Harley-Davidson motorcycle to suit their needs.
•	Named among top 10 sales people within DP Fox Motors, March 2013 
•	Consistently exceeded sales goals and metrics; utilized CRM software
•	Collaborated with G7 Entertainment Marketing to cross-promote GRHD and 
Harley-Davidson Motor Company at Kid Rock concert
•	Achieved promotional advancement twice (Previously: Porter, Shipping and Receiving)

Lateral Move. The transition into Shipping and Receiving is continually expanding my understanding of the firm. I am now responsible for packing and shipping customer orders worldwide in the most cost-effective and efficient manner. Working in conjunction with the E-Commerce department, I track and record inventories to reconcile in-stock records. Other tasks include assorting, cycle counting, inventory queries and processing.  Described by supervisor as "an asset to the team."

Shipping and Receiving Specialist

Porting is an integral step in providing customers with an outstanding experience. My primary function as a Service Porter was to prepare motorcycles for return to clients after service. Preparation involved washing, waxing and valet delivery of motorcycles to customers. Other duties included maintaining the shop's appearance, retrieving vehicles for mechanics, and generally providing assistance wherever needed.

Service Porter

Michigan Public Service Commission

As a Student Assistant with the Michigan Public Service Commission, my primary responsibility was intake of customer calls, inquiries and complaints. Using Goldmine data input software, I created and updated customer records and notified appropriate divisions. This job required an excellent command of communication and interpersonal skills, as I often dealt with agitated or upset callers. The latter were not a problem for me, as I was usually able to resolve problems in short-order, yielding positive results for all parties involved. 
During my time at the MPSC, I achieved a High Performance rating within the first year, and maintained my rating for all subsequent reviews. Though only a Student Assistant, I was frequently selected to educate or train superiors and new hires in call-center operations.

Student Assistant

I've found my passion at the top-of-funnel. I'm on a mission to enhance the process of outbound.

Call it backwards, but I went from AE to fractional SDR --  so I understand the funnel from bottom up.   

The phone is my superpower. 

Featured 3x on Outplay's Call of Fame
Co-host & producer of SDR Insider's Mac & Zack in the Morning 

I first donned a headset in an inbound call center, fielding the complaints of extremely stressed out utility customers. 
Little did I know that early experience would set the stage for navigating sales conversations. 

Over the next few years, I continued both working full time & attending college full time. It took me a little extra time to finish, but I graduated debt free with a wealth of real-world experiences.  Including being recognized a Top-performing Sales Rep multiple times. 

---- 



#chillycalls

Zack Bower

TraceAir Technologies

Head of Sales & Business Development

Corey Jordon

Founder, Head of Sales and Sales Development 

RevGenius

Member and Moderator

RevOps Co-op

Member

Pollen

Peoplelogic

Head of Sales and Business Development

Simera

Sales Coach

Erudit

Economic Impact: 
- Responsible for growing the Outbound SDR program; Team was generating 8 SQLs per month and we scaled it to 65 SQLs per month for all of Q3 2023.
- Developed a Sales Playbook in Notion complete with GTM messaging, cadences, cold call scripts, tech stack user guides, and onboarding.
- Monitored the dynamic sales development landscape for the competitive edge; eliminated antiquated processes and pivoted strategies when necessary.
- Successfully hired, trained, and onboarded 4 SDRs; average ramp of < 30 days.

NINJIO Cybersecurity Awareness Training

- Created the Sales Development program; was the first to design any training or onboarding materials for revenue team members.
- Designed projections and communicated expectations to the CEO; collaborated with Marketing and Sales for alignment.
- Effectively hired, onboarded, trained, and scaled 3 representatives to full production in < 60 Days.
- Reverse engineered KPIs for the team that aligned with larger business outcomes; consistently challenged and tested those metrics - making adjustments when necessary.
- Achieved 145% of targets for Q2 - Q3; Generating $775,000 in pipeline.

ButterflyMX®

Economic Impact:
- Led a team of 16 Sales Development Reps.
- Worked closely with the CRO and CFO to implement a commission structure
that aligned with the business impact of the SDR Team.
- Increased proposals generated by 300% in one year, creating an additional
$1.2M in ACV.
- Created over 450 Opportunities in less than 12 Months which was a 400%
increase YoY
- Attended trade shows and conferences; generating new
opportunities for close-won revenue.

Providing Survey-Free People Data for HR Leaders

I'm a lifelong salesperson, 8x Sales Leader, Growth Expert, Coach, and Mentor who has trained more than 150 B2B Revenue-generating Sales reps and xDrs. 

I've been building and managing Sales Development & Revenue Teams for 8+ years and now serve as a consultant for top technology companies all over the world helping them implement, scale, and refine go-to-market revenue and demand generation strategies. 

To learn more about what it’s like to work with me, check out recommendations from some of the awesome people I've been fortunate enough to work with over the years. 

Let's connect: Twitter @coreyjordon | coreyjordon@gmail.com | 407-687-4896

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Zack Bower

Corey Jordon

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