Tanmya

Achievements:
• Member of strategic planning and development committee that plans, advises and executes investment opportunities. 
• Produce Financial statements and liaise with external auditors .
• Produce Budgets and Management reports using dashboards . 
• Experience in IFRS implementation and VAT submission. 
• Conduct corporate training in various areas such as finance for nonfinance managers and strategy topics. 
• Supervise and report monthly on departmental KPIs.
• Cash flow management and have strong relationships with banks.

Senior Finance Manager

AlAthar Saudi Trading Company

The company is in perfume,cosmetic and skin care and other luxury products products mainly Christian Dior , other luxury perfumes such as montale and Mancera. 
Key reponsibilities :
1- lead a team of 7 people .
2-preparing monthly managment report which include actual versus budget in regards to P/l , B/S and cash flows.
3-liaise with external auditors .
4-Customer relation and collections.
5-Bank relation and agreements .

In addition the company was the back office for an overseas finance opeartion of automative and tire products ( mitsubishi vehicle and bridgestone tires ) in morrocow and algeria 
Key responsibilities :
1-Open letter of credit and and oversee bill of exchange payments .
2-forward contracts in regards to currency risk mitigation.
3-Prepare managments reports .
4-Oversee the reltionship with the supplier .

Chief Accountant

saudi binladin group

Key responsibilities:
1-Fixed asset registration and track.
2-accuals and prepayments of suppliers and subcontracts.
3-G/L maintaining and posting.
4- Bank reconciliation.
5-suppliers and subcontracts reconciliation and payments .
6-Adjusting entries preperation and recording. 
7-helping the chief accoutant to prepare final closing toward preparing Monthly managment reports .

Accoutant

Health & Wellness Coach | I help high-achieving professionals navigate their career pressure without sacrificing their personal lives, ultimately enabling them to find fulfillment and holistic well-being."

Working tirelessly in the demanding finance industry, I was constantly under pressure to meet deadlines and exceed expectations. My belief was simple: the more I took on, the more credibility and recognition I would earn. This relentless pursuit led me down a path of unhealthy habits. I was a smoker, neglected exercise, and ate on the go. My sole focus was on work. It wasn’t long before I reached a breaking point. Burnout hit me hard, culminating in an emotional explosion. 

During this turmoil, I had an "aha!" moment. Realizing that my approach was unsustainable, I decided to take control of my well-being. I started by googling my condition and diving into books and articles on improving well-being. This exploration led me to pursue a certification in health and wellness coaching, a decision that changed everything.

The transformation was profound. I now focus on the present moment, brimming with energy and accomplishing more in less time. Joy and passion have become central to my work. As a result, I have become a trusted finance adviser, and my relationships have flourished. I find quality time with my significant other and spend more meaningful moments with my kids. My life has transformed from one of stress and burnout to one of balance, fulfillment, and joy.

If you're a busy professional feeling overwhelmed and burnt out, I understand your struggles. I’ve been there, and I know the toll it can take on your life and work. As a Health & Wellness Coach, I can help you achieve the same transformation. 

Let’s prioritize your self-care and boost your energy so you can excel professionally and personally.

Ready to start your wellness journey? Shoot me a DM, and let’s get started.

Hisham El Jbeili

Nobody talks about the emotional volatility of being in finance.

9am: "This bonus will change everything."
11am: "I can't do this anymore."
2pm: "Just one more year."
4pm: "I'm quitting tomorrow."
7pm: "Maybe it's not that bad."
10pm: "What am I doing with my life?"

Every. Single. Day.

It's not bipolar.
It's finance.

I spent years on this pendulum. 
And you know what I realized?

The volatility isn't weakness.
It's your soul fighting your spreadsheet.

Your intuition knows something's off, 
↳ But your bank account says stay.

Your body screams for rest, 
↳ But your bonus says "just till Dec."

We're not just tired.
We're emotionally bankrupt.

Living in constant negotiation with ourselves.

The volatility stops when you stop believing the lie that one more year will fix it.

It won't.

You know it won't.

The volatility is your warning system.
Listen to it.
___

"Tell me I'm not alone in this 👇"

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HISHAM EL JBEILI

The hardest shift I ever made in my finance career:


Stop trying to prove myself.
Start trying to improve myself.

For 16 years, I chased validation.

-The month-end close. 
-The flawless report. 
-The nod from the board.

-Every budget review was a performance.
-Every forecast was a test.
-Every variance felt like a verdict on my competence.

Exhausting? Absolutely.

In finance, we're trained to measure everything.
ROI. EBITDA. Net margin.

But somewhere along the way, 
I started measuring my own worth the same way.

Then something clicked.

When you focus on proving, you're playing defence.
When you focus on improving, you're playing growth.

One keeps you stuck chasing the next sign-off.
The other keeps you building toward your own potential.

The irony?

When I stopped trying to prove myself in the boardroom...
The results started speaking louder than I ever could.
___

Needed this reminder today. Maybe you did too.

P.S. Credit to this wonderful visual to Richard Goold

"Quick question" triggers fight-or-flight in FBPs.

Because it's never quick.
And it's never just a question.

(Classic FBP trauma, btw)

Your cortisol doesn't spike from the numbers.
It spikes from the context switching.

8am: Budget review → analytical mode
9am: Crisis call → fight mode  
10am: Stakeholder therapy → empathy mode
2pm: "Quick question" → panic mode

Every switch fragments your nervous system.
Like running 10 apps on 5% battery.

You're not tired from the work.
You're exhausted from the emotional whiplash.

I spent years as an FBP.
Absorbing everyone's financial anxiety while managing my own.

You're not a business partner.
You're an emotional sponge for financial trauma.

The toll nobody talks about:
→ Sunday anxiety about Monday
→ Heart racing at "missed call" from leadership
→ Never fully present because you're always "on"

Your identity fractures:
Not "finance enough" for finance.
Not "business enough" for business.

Here's what they don't understand:

When an FBP gives you their time, they're not just giving you minutes.
They're giving you pieces of their life they'll never get back.

Pieces spent absorbing your panic.
Managing your anxiety.
Solving your emergencies.

The paradox?

You manage everyone's resources.
Except your own.

You forecast everything.
Except your breaking point.

___

FBPs: When did you last take a real break?

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The market is crashing.

Your inbox is exploding.
Your team is panicking.
Your boss wants answers you don't have.

And you?

Still.

Here's what nobody tells you about chaos:

It's constant.
Markets will crash again.
Deadlines will stack.
Clients will call at 6am.

You can't control any of it.

But you can control this:
The space between stimulus and response.

That's where stillness lives.

I spent years letting external chaos create internal chaos.

Market down 5%? My cortisol up 50%.
Email from CEO? Heart rate through the roof.
Board meeting tomorrow? Sleepless night guaranteed.

I was a mirror.
Whatever happened outside, happened inside.

Then I learned the difference:

Reacting → Letting the chaos in
Responding → Processing from stillness

THE STILLNESS EDGE:

The trader who panics → Sells at the bottom
The trader who's still → Sees opportunity

The CFO who spirals → Makes emotional decisions
The CFO who's still → Thinks three moves ahead

The leader who absorbs chaos → Burns out in 5 years
The leader who cultivates stillness → Lasts 30

Stillness isn't passive.
It's the most active thing you can do.

It's choosing not to let the storm outside become the storm inside.

How do you build it?

→ 5 minutes of silence before checking your phone
→ One breath before responding to that email
→ A walk between meetings instead of scrolling
→ Noticing when your body tightens and choosing to release

Small practices. Compound returns.

The calmer you are inside,
The more effective you are outside.

Your environment will always be chaotic.
Your inner world doesn't have to be.

___

When was the last time you felt truly still inside?

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Your body is a depreciating asset.

And you're not investing in maintenance.

You sit 10+ hours a day.
Your posture is collapsing.
Your energy crashes by 2pm.
Your back screams during board meetings.

But you keep optimizing spreadsheets.
While your body falls apart.

(Classic asset neglect, btw)

Here's what finance pros don't realize:

Strength training isn't about looking good.
It's about performing better.

THE ROI OF LIFTING:

→ Muscle contraction releases BDNF
↳ That's brain fertilizer. Sharper thinking. Better memory.

→ Resistance training regulates cortisol
↳ You handle stress without spiraling.

→ Stronger body = more physical presence
↳ You walk into negotiations differently.

→ Consistent training builds discipline
↳ The gym teaches you to show up when you don't feel like it.

→ Better sleep, more energy, longer focus
↳ Your 3pm crash disappears.

You're overleveraged on mental work.
Underleveraged on physical.

Think about it:

You build financial models all day.
But your body is your most important asset.

And it's been running at a loss for years.

Every hour in the gym compounds.

Not just in muscle.
In energy. In clarity. In presence. In resilience.

The CFO who lifts 3x a week?
They're not doing it for abs.
They're doing it for the edge.

Strength training is compound interest for your performance.

The earlier you start, the more it pays.

You don't need to become a bodybuilder.
You need to stop letting your body deteriorate.

30 minutes. 3x a week.
That's the minimum effective dose.

Your spreadsheets can wait.
Your body can't.

___

Drop a 🏋️ if you've felt the difference strength training makes at work 👇

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P.S. The gym doesn't require a business case. Just show up.

Your brain isn't tired.

It's thirsty.

That 3pm fog you blame on meetings?
Probably not the meetings.

(Classic dehydration denial, btw)

Here's what we do instead:

Energy crash → More coffee
Can't focus → Check phone
Headache → Pop an Advil

Meanwhile, your brain is running on 70% water.
And you've had two cups of coffee and zero glasses of water since morning.

THE HYDRATION REALITY:

2% dehydration → 25% drop in cognitive performance
That's one skipped water bottle.

Your brain doesn't send "I'm thirsty" signals.
It sends:
→ Fatigue
→ Brain fog
→ Irritability
→ Poor decisions

Sound like your Tuesday afternoon?

I used to power through with espresso shots.
Wondered why I couldn't think straight by 4 pm.

Then I ran an experiment:
One glass of water every hour. That's it.

Week one: Felt like I was drinking constantly.
Week two: Afternoon fog disappeared.
Week three: Realized I'd been operating dehydrated for years.

Not because I'm smarter now.
Because my brain finally has what it needs to function.

We track every metric in finance.
Revenue. Margins. Cash flow.

But we ignore the most basic input for the machine making all the decisions.

Your water intake is your cognitive baseline.

The paradox nobody mentions:

The simplest fix is the one we skip.
Because it feels too easy to matter.

___

How many glasses of water have you had today?
(Actually count. I'll wait.)

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There's no traffic after the extra mile.

And almost nobody's driving there.

We live in a bare minimum culture now.
Do what you're paid for. Nothing more.
Anything extra? That's "burnout culture."

But here's what bare minimum actually gets you:

→ Bare minimum opportunities
→ Bare minimum growth
→ Bare minimum fulfillment

You're not competing with the best.
You're competing with everyone doing the minimum.

That's a crowded lane.

The extra mile?
Almost empty.

I grew up with a simple rule:
Whatever you're doing, do your absolute best.

Not because someone's watching.
Not because you're getting paid for it.
Because playing below your potential costs more than the effort.

Your psyche keeps score.

Every time you hold back, it notices.
Every time you coast, it remembers.
And one day it asks: "Why do you want more when you're not giving more?"

The people who went the extra mile for me?
I remember every single one.

The ones who did the minimum?
I can't name them.

And yes, some people won't reciprocate.
You'll give extra and get nothing back.

But never confuse an individual with the universe.

The universe rewards effort over time.
Even when specific people don't.

The extra mile isn't about people pleasing.
It's about not betraying your own potential.

When you go to bed knowing you gave your best?
That's a different kind of sleep.

___

Where are you currently playing below your potential?

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You're not wealthy.

You're just paid well.

Six-figure salary.
Bonus hitting every quarter.
Net worth climbing.

But your health score? 4/10.
Your relationship score? 5/10.
Your energy score? 3/10.

You're rich on paper.
Broke everywhere else.

David Bach said it best:
"Don't just be rich. Live rich."

Living rich isn't about the bank balance.
It's about abundance in every area of your life.

Here is a whole life health check :

1) Health: 
↳ Can you climb stairs without losing breath?
2) Relationships:
↳ When did you last have a real conversation with your partner?
3) Energy: 
↳ Do you wake up excited or exhausted?
4) Experiences:
↳ What memory did you create last month?
5) Mission: 
↳ Does your work still mean something?

Finance pros are trained to measure everything.
Except what actually matters.

We optimize portfolios.
While our bodies depreciate.

We compound returns.
While our relationships erode.

We build financial freedom.
While living in emotional scarcity.

I've met CFOs worth millions.
Who haven't taken a vacation in 3 years.

I've met analysts with perfect credit scores.
Who can't remember their kid's teacher's name.

High income. Low life.

That's not wealth.
That's a trade-off you didn't consciously make.

True wealth compounds across all accounts:
Physical. Emotional. Relational. Experiential.

Not just financial.

You can afford everything.
And still feel like you have nothing.

___

👆 if you've ever felt rich and empty at the same time

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You don't need a CFA level to attract better opportunities.  
10 habits that magnetize success  (without the credentials): 

For years, I thought: 

More certifications = more respect. 
More designations = more power. 
More letters = more leverage. 

 But the best opportunities never came from my resume.  
They came from my energy.  

 Here are 10 habits that attract what you actually want 👇  

1. "You protect your mornings like your portfolio." 
↳ No emails before 9am. Best ideas need space.  

2. "You say no without explaining." 
↳ "That doesn't work for me." Complete sentence.  

3. "You invest in your body like a growth stock." 
↳ 2 strength sessions weekly = energy compounds  

4. "You audit your circle like your balance sheet." 
↳ Energy vampires are liabilities. Remove them.  

5. "You rest before you're exhausted." 
↳ Schedule recovery like client meetings.  

6. "You speak problems only with solutions." 
↳ Complaining repels. Problem-solving attracts.  

7. "You show up consistent, not perfect." 
↳ 70% daily beats 100% randomly.  

8. "You celebrate small wins like major deals." 
↳ Closed one email? Win. Stack them.  

9. "You invest in experiences over appearances." 
↳ Skip the Rolex. Book the sabbatical.  

10. "You become who you want to attract." 
↳ Want better clients? Be a better operator.  

The paradox nobody mentions: 

 The less you chase,  the more you attract.  
Your energy is your edge. Not your Excel skills.  
______

 Which habit would transform your attraction game?  

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Your health fails aren't about willpower.
They're about identity.
 
You've done this before.
 
January 1st. New year. New you.
 
Day 1: Crushed it. 
Day 2: Feeling unstoppable. 
Week 1: Everything clicks.
Day 8: The excitement fades. 
Day 9: Old patterns creep back in. 
Day 13: You quit.
 
Again.
 
And you tell yourself: "I'm not disciplined enough." 
Or worse: "This just isn't for me."
 
You convince yourself that health is a luxury. 
Something for people with time. 
People who aren't managing P&Ls and board decks at 11 pm.
 
But here's what's really happening:
🤚Your brain is course-correcting back to your identity.
 
Dr. Maxwell Maltz called this "psycho-cybernetics." 
You have a self-image. A default setting. 
And no matter how hard you push, 
your nervous system pulls you back to what feels familiar.
 
Even if familiar is exhausted. 
Even if familiar is 20kg overweight. 
Even if familiar means popping antacids before every quarterly review.
 
I was that guy.
 
I failed so many times. 
I started believing I was broken. 
"I lack commitment." "I lack discipline." 
"Maybe I'm just not built for this."
 
Until I realized:
 
My beliefs were sabotaging me before I even started.
 
So if you're ready to stop the cycle, here's where to begin:
 
1) Write down 1-3 times you tried to improve your health and failed. 
2) What story did you tell yourself when you gave up?
3) What belief is running underneath that story?
 
That's where your pattern lives. 
And once you see it, you can change it.

Because you're not undisciplined. 
You're just running old code.
 
_______
 
In 2026, you either upgrade your identity or repeat 2025.
 
Ready to break the pattern?
 
PS: If your New Year's resolution involves "just working harder," we need to talk.

Fixing your health with just diet and exercise?
That's like fixing a company by only looking at revenue.

Good luck with that.

I spent 16 years analyzing complex financial systems.
But when it came to my body?

I acted like a first-year analyst.

"Just eat less and move more."

(The same analyst who thinks EBITDA is a type of cryptocurrency.)

Here's what changed everything:

Your health isn't determined by 2 factors.
It's determined by over 100 interconnected systems.

THE REAL HEALTH P&L:

→ Environment (your office setup)
→ Social circle (who you eat lunch with)
→ Psychology (your beliefs)
→ Physiology (your unique biology)
→ Food systems (what's available)

Yet we obsess over calories like they're the only KPI that matters.

I used to force my body into submission.
Classic hostile takeover mentality.

Now I nurture what it wants to become.
Like good portfolio management.

You don't force underperforming assets.
You create conditions for them to thrive.

THE SHIFT:

Stop: Treating your body like a spreadsheet
Start: Treating it like an ecosystem

When you connect all the dots, health becomes effortless.

Not because you're trying harder.
Because you're working WITH the system.

After 16 years in finance, here's what I know:

Your body is the most complex investment you'll ever manage.
And it's the only one you can't sell when it underperforms.

_____

Which part of your health system have you been ignoring?

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I had the "perfect" morning routine.


60 minutes.
Every day.
Non-negotiable.

Until I realized:

It was killing me.

See, when I woke up late, I had two choices:
1. Do my full 60-minute routine
2. Do nothing

Guess which one I picked?

Nothing.
Every time.

Because if I couldn't be perfect, why even try?

(Classic finance brain, btw)

Then I built a safety net:

Can't do 20 min stretching? → 5 min
Can't meditate 20 min? → 5 min breathing  
Can't read 20 min? → 5 min

My backup routine.
15 minutes total.

Not perfect.
But done.

And here's the thing:

Your brain doesn't care if it's 60 minutes or 15.
It just wants the checkbox ticked. ✓

Now?

- Most days, 5 minutes turns into 20
- Some days, it stays at 5
- But it's NEVER zero

That's the difference.

Perfectionism isn't discipline.
It's self-sabotage in a suit.

So build your safety net.

Because 15 minutes daily > 60 minutes 
"sometimes"

___

What kills YOUR morning routine?
👇 Comment below (Snooze? Perfectionism? Kids? Emails?)

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Energy vampires are real.

And they're killing your team's performance.

You know the type:
- The constant complainer
- The "this will never work" person  
- The one who drains the room

Gandhi said it best:
"I will not let anyone walk through my mind with their dirty feet."

But we do it every day.

In meetings. On calls. 

We let negativity persist because confronting it feels uncomfortable.

(Classic finance brain, btw - we'd rather analyze the problem than fix it)

My team once missed booking a $1M expense.
Material misstatement. Audit nightmare.

The energy vampires had a field day:
"This always happens."
"Our processes are broken."
"Someone should get fired."

But instead of letting them spiral the team, we did something radical:

We called them out.

Not publicly shaming.
Just zero tolerance for negativity.

When someone started draining energy:
→ "That's not helpful right now."
→ "What's your solution?"
→ "Let's focus on fixing, not blaming."

The shift? Immediate.

We fixed the error in 48 hours.
Implemented new controls.
Passed the next 10 audits clean.

Because here's what I've learned:

Your faith must be greater than your doubt.
Your optimism must be stronger than the negativity you face.

And sometimes that means posting a sign:
"No energy vampires allowed."

The biggest mistake finance leaders make?

Allowing negativity to persist after mistakes because they don't want to seem "soft on errors."

But negativity is cancer.
It spreads. It sabotages. It kills momentum.

Mistakes happen. Energy vampires make them fatal.

Be your own greatest encourager.
Speak life into yourself daily.

How do you know if someone needs encouragement?
They're breathing.

We all need it. Especially after we mess up.
___
What's worse: The $1M error or the team that won't stop talking about it?

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You can't change what you don't see.
That's the problem.

Most finance leaders know they need better habits.
They just don't know why the old ones keep winning.

→ You tell yourself you'll start tomorrow.
→ You promise you'll finally prioritize sleep.
→ You swear this week will be different.
↳ Then 6pm becomes 9pm. Again.

Here's what's actually happening:

You're trying to change without awareness.
And awareness always comes first.

Three steps that actually work.
___

Step 1: Observe without changing.
↳ Just watch yourself.

When do you skip lunch? What triggers the late nights? What thought runs through your head when you ignore your body's signals?

Don't fix anything yet. Just notice.
___

Step 2: Identify the "why."
↳ Every habit serves a purpose.

Staying late might mean avoiding guilt.
Skipping meals might mean feeling productive.
Working through exhaustion might mean proving your worth.

Name the real driver. Not the excuse.
___

Step 3: Document your findings.
↳ Write it down.

Patterns you can't see in your head become obvious on paper.
This is how self-awareness becomes self-mastery.

The five areas that drain finance leaders most:

> Daily routines. 
> Food choices. 
> Movement habits. 
> Sleep patterns. 
> Inner dialogue.
___

Here's what I learned after 16 years:

Change doesn't start with willpower.
It starts with witnessing.

→ When you see the pattern, you can interrupt it.
→ When you understand the trigger, you can replace it.
→ When you know the why, you can choose differently.
_____

Which area needs your attention most right now?
" Routines, Food, Movement, Sleep, or Dialogue"

Your portfolio has two phases.
So does your life.

Phase 1: Growth (20s-40s)
Build. Accumulate. Expand.

Phase 2: Maintenance (40s+)
Preserve. Protect. Sustain.

We get the portfolio shift.
We miss the body shift.

At 45, you're still trying to grow like you're 25.
That's like chasing growth stocks in a bear market.

Dr. Frank Lipman studied aging for 30 years.
His finding? After 40, your biology changes strategy.

From growth to maintenance.
From building to preserving.

Yet we keep pushing the same levers:
- More hours (less recovery)
- More stress (less resilience)  
- More coffee (less sleep)

Your body's screaming "preserve capital."
You're still yelling "maximize returns."

THE 6 NON-NEGOTIABLES AFTER 40:

1. Fast 16 hours daily → triggers cellular cleanup
2. Cut sugar ruthlessly → you're now carb intolerant
3. Lift weights 2x/week → muscle is your metabolic 401(k)
4. Sleep like it's your job → brain detox happens here
5. Hydrate properly → thirst signals decline with age
6. Find your tribe → loneliness kills faster than smoking

I ignored this shift for years.

Treated my body like a growth stock while it needed defensive positioning.

Now? I manage my health like my portfolio.
Risk-adjusted. Long-term focused. Preservation first.

Because here's what nobody tells you:

It's never too late to rebalance.

70-year-olds who start strength training see massive gains.
60-year-olds who fix their sleep transform their health.

Your body responds at any age.
You just need the right strategy for your phase.

___

How many of these 6 are you actually doing?

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I learned more in 10 minutes of silence than 3 years of talking.

Board meeting. Tuesday. 2pm.

I shut up for once.

And discovered why my last 4 proposals died:
The CEO values speed over accuracy.
The COO hates complexity.
The board wants stories, not spreadsheets.

I'd been presenting perfect models to people who wanted simple answers.

(Classic FP&A blindness, btw)

The CFO who talks most in meetings learns least.

You miss:
→ Who actually makes decisions (hint: not who you think)
→ What they really care about (hint: not your variance analysis)
→ The unspoken objections killing your ideas

I spent years dominating finance meetings.
Explaining every number. Defending every assumption.

Never caught the eye rolls.
Never heard the real concerns.
Never understood why nothing moved forward.

Then I tried an experiment:

One month. Minimal talking. Maximum observing.

What I learned:
- Budget decisions happen before the meeting
- The quiet director has the most influence  
- They don't need more data, they need more confidence

My next proposal?
3 slides. 5 minutes. Focused on speed.
Approved before I sat down.

Nothing about my analysis changed.
Everything about my awareness did.

The paradox nobody mentions:

Your expertise becomes your blindness.
You're so busy being right, you miss being effective.

Silence isn't weakness.
It's intelligence gathering.

___

When did you last stay quiet long enough to actually learn something?

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Stop pretending work and life are separate.

You check emails in bed.
Think about kids during board meetings.
Plan vacations on conference calls.

(Classic integration denial, btw)

We're already integrated.
Just badly.

THE SKILLS TRANSFER NOBODY TALKS ABOUT:

Excel modeling → Family budgeting
Stakeholder management → Parenting teenagers  
Risk assessment → Evaluating your kid's friends
Project management → Family vacations

And it works both ways:

Negotiating with a 5-year-old → Better than M&A prep
Managing toddler meltdowns → Crisis management training
Getting kids ready for school → Operations excellence

Stop pretending these worlds don't mix.
Start using it to your advantage.

The CFO who runs his house like a business?
His kids understand money better than most adults.

The mom who uses conflict resolution at work?
Her team retention is 95%.

Integration isn't the enemy.
Pretending it doesn't exist is.

___

What work skill secretly makes you better at home?

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You'd flag this allocation in any audit.

Except your own life.

Look at what you've already proven:

→ Discipline to sit through 12-hour closes
→ Focus to build models under pressure
→ Resilience to survive budget seasons year after year
→ Patience to explain variance for the 47th time

You didn't learn these skills.
You forged them.

So why do you act like you can't get healthy?
Like you can't fix your relationships?
Like you can't build a life outside the office?

You already have everything you need.

Here are skills you forgot you had!: 

👉Discipline at work 
Discipline at the gym👈
↳ Same muscle. Different room.

👉Focus during close 
Focus on your partner👈
↳ Same attention. Different person.

👉Resilience through audits 
Resilience through hard conversations👈
↳ Same grit. Different stakes.

👉Long-term thinking for forecasts 
Long-term thinking for your health👈
↳ Same horizon. Different asset.

You're not starting from zero.
You're redirecting from 100.

The problem isn't capability.
It's allocation.

You've been pouring 95% into one account.
Wondering why the others are empty.

But here's what I want you to see:

The same person who built that career?
Can build that body.
Can build that marriage.
Can build that peace.

You don't need new skills.
You need to remember the ones you already have.

And give yourself permission to use them everywhere.

Not just at work.

Time to diversify.
___

What skill from work could transform another area of your life?

♻️ Repost if you needed this reminder
➕ Follow for more finance-meets-wellbeing insights

Walking is the highest ROI activity in finance.

And you're not doing it.

10,000 steps is "too simple" for us.
We need heart rate zones. VO2 max. Strava segments.

Or we ignore walking completely.
"Cardio kills gains."

(Classic overcomplication, btw)

Meanwhile, walking is solving what your Peloton can't:

→ Cortisol regulation without exhaustion
→ Creative thinking without forcing it
→ Stress relief without another subscription

I spent years either ignoring walks or turning them into data projects.

Tracking pace. Optimizing routes. Measuring elevation.
Missing the entire point.

Walking isn't exercise for finance people.
It's nervous system regulation.

That deal you're stuck on?
Walk it out.

That email that triggered you?
Walk it off.

That Sunday anxiety?
Walk through it.

The best traders I know don't run marathons.
They walk. Daily. Religiously.

Not for fitness.
For clarity.

Your brain solves problems at 3mph 
→that it can't be solved at your desk.

Your nervous system resets in 20 minutes of walking
→That 2 hours of Netflix can't touch.

But we won't do it.

Too simple. Too boring. Not enough ROI.

So we pay for therapy to process stress.
While skipping the free therapy of movement.

The irony?

We'll spend $200 on running shoes.
Then take Uber everywhere.

Your step count is your stress score inverted.
More steps, less stress. It's that simple.

Which is exactly why we won't do it.

___

When did you last walk without a call or a destination?

♻️ Repost if you need this reminder
➕ Follow for more finance-meets-wellbeing insights

We're programming our bodies like spreadsheets.

-Coffee to wake up.
-Energy drinks to push through.
-Melatonin to shut down.

Repeat until system failure.

(Classic body override, btw)

But have you ever listened to what your body actually needs?

Not what your deadlines demand.
What your body is telling you.

Here is the signal we override: 

Headache at 2 pm → "Need more coffee."
Actually saying → "You're dehydrated."

Can't sleep → "Need stronger pills."
Actually saying → "Your cortisol is shot."

Sunday anxiety → "Just finance life."
Actually saying → "You're burning out."

Back pain → "Need better chair."
Actually saying → "You've been in fight mode for 8 hours."

Sound familiar? 

I spent years forcing my body to meet my career's demands.

Never once asked what it needed from me.

Your body isn't a machine you program.
It's an organism trying to survive what you're doing to it.

Every symptom is communication.
Every pain is data.

But we treat symptoms like system errors to override.

Pop an Advil. Drink more coffee. Push through.

Meanwhile, your body's screaming in the only language it knows:
Pain. Fatigue. Anxiety. Insomnia.

The CFOs who last 30 years?
They learned to listen.

Body says tired → They rest.
Body says wired → They walk.
Body says tight → They stretch.

Not because they're soft.
Because they understand compound depletion.

You can force your body to perform for years.
Until the day it stops negotiating.

Your body keeps receipts.

The paradox nobody mentions:

The moment you stop forcing,
You start performing.

___

What's your body trying to tell you right now?
(Check in. Actually listen.)

♻️ Repost if you felt this
➕ Follow for more finance-meets-wellbeing insights

We help B2B Founders & Coaches book 4-6 calls/week | Ghostwriter | Personal Branding Strategist | DFY Lead Generation via LinkedIn Content + Outreach 🧲

I almost quit LinkedIn. 

4 months in, and it felt like everyone was hitting $10k/month...

While I was struggling to land even one client.

It was frustrating.
I questioned if I was even cut out for this.

But then it hit me, I didn’t need more hustle. 

I needed a system.

One that brought consistent leads to me, 
Instead of me constantly chasing them.

So, I built it.

Fast forward 12 months: 
- 0 to 22,000 followers - Worked with 10+ founders and CEOs - Ranked in the top 1% for LinkedIn India.

Now, I help founders and CEOs do the same.

- Build a SOLID network
- Gain 5x visibility within 90 days
- Generate a steady stream of leads
- *Actually* stand out from the crowd

If you want me to help build your personal brand:

1. Done-for-you personal branding (for founders & coaches)
2. 1:1 Strategy Power Hour (for the ones who prefer DIY)
3. Or just binge my content here, it’s all free

If you’re ready to go from “no one’s noticing me” → “I can’t keep up with the DMs”

Scroll up.

The answers are already here.

Deveshi Harjani

I’m finally back.

And here are a few updates (good and bad)

First- 

My “workation” quietly turned into a full vacation. Didn’t even notice when the switch happened.

Second- 

I didn’t do nearly as much work as I told myself I would. That part made me a bit upset with myself, especially because November… was not great. Honestly, probably the worst month of the entire year for my biz.

Third- 

I didn’t manage my time well at all. Wasn’t showing up fully for work, wasn’t showing up fully for vacation. Just somewhere in-between.

Here are a few takeaways.

1. Digital nomading is not for me. I can work or I can vacation. If I need to work, I need a routine, stability, my own space — all of it.

2. I really thrive on routine. I went to Kochi and Kerala to fix my routine, but because I also wanted to travel, everything fell apart. No workouts, no meditation, barely any deep work.

3. Systems matter way more than I gave them credit for. Since I didn’t plan anything properly, I just did bare-minimum tasks. Working in the business, not on the business, not ideal.

A couple of updates:

I didn’t launch the ads when I promised myself I would. But now that I’m home  ads are shot, sent to the editor, and getting edited as we speak. First campaign goes live this week.

Good news though: 

Since I've figured out outreach, calls are still getting booked, leads are still coming in. The machine didn’t die just because I temporarily did.

I’m not doing the whole “new year, new me” thing. I’m also not taking December off because apparently “everyone else is”.

I’m just going to show up again, try to be a functional human being, and hopefully get my life together in the process.

That’s the plan. Or at least… the vibe.

Volume does NOT negate luck for LinkedIn messages. (Sue me)

The logic is simple...

More messages, more chances. Spray and pray. Add 100, message 50, hope for 3 replies.

But here is what we’ve seen: 

The highest performing teams send fewer messages. Much fewer.

They start with clarity:

1. Ideal customer profile that actually matches the product;
2. Filters that narrow down to <500 perfect fits;
3. LinkedIn plan that supports search and outreach at this level of focus;
profile that speaks directly to that audience.

Then they test. Iterate. Track every step- acceptance rate, reply rate, meetings booked.

The goal is not messages sent.
The goal is pipeline.

And once you approach it as a system, not a daily hustle?

You stop getting lucky and start getting consistent.

Our clients book 4-6 meetings every single week and we send out 15-20 messages daily. It’s all about strategy, a good frickin lead list and a solid follow up plan.

From random DMs to revenue. 

It's all in the setup.

I used to spend 2+ hours a day on lead gen...

(Here's how to do it in 10 mins daily)

And no.. I’m not using bots or spammy hacks.
Just a much (MUCH MUCH) tighter process.

Because most creators are burnt out.

- They write “Hey there 👋” 27 times a day
- They scroll through 15 profiles hoping 1 is a fit
- They comment to stay relevant (but sound like a robot)

It’s soul-sucking. And it doesn’t work fyi.

In 2024, I knew I couldn’t keep up with this bs.
Every day felt like a literal sprint to be seen.

But still...no leads. So I rebuilt everything.

Here's how I now get leads in <10 minutes/day:

↓

1. Pre-qualified lead validation
↳ AI tells me who’s a fit before I waste time

2. Pre-written comment/content bank
↳ 20+ warm comments + content that don’t sound AI

3. Quality DM scripts (well researched ones)
↳ So I can start conversations without being ignored

This isn’t lead gen. It’s systemised visibility.

That actually leads to deals.

P.S. You doing random outreach every day? Or are you doing what actually gets replies? I just helped book my client 2 calls in their FIRST week of outreach using this system. DM me "ELITE" to know more.

So you’re posting content and waiting for the leads to come in.

And now you’re wondering:

“Why TF isn’t this working like it used to?”

Let me break it to you gently (SCREAMS):

LinkedIn has changed.

- The organic reach isn’t what it was in 2024
- The inbound gold rush? Has pretty much dried up
- The ‘I post and get leads’ pipeline? Shrinking very fast

Even creators who were thriving on inbound…

Started struggling (I did, won't lie at all)

- Impressions dipped
- DM replies slowed down
- Sales calls dropped off a cliff

Here’s what’s real now ↓

Good content still works (no denying that)

But it’s not scalable without one thing:

DMs.

Because content brings awareness.
But DMs bring ACTUAL action.

You want clients?

You can’t wait around for someone to “see your post”
And then magically message you.

- You need to start the conversation.
- You need to know who to really talk to.
- You need to ask for the sale strategically.

That’s how we:

1. Get 2-3 leads/week for a cold email agency 
2. Book 1-2 sales calls/day for a Data Company 
3. Booked 3-4 investor calls/week for a niche startup

ALL WEEKLY BTW. 

Inbound isn’t dead. 

But relying on it only? Is the reason your calendar is empty.

That’s where we at Booked & Built come in.

A) We build your DM + content system
B) We qualify your lead list on the basis of intent
C) We install a flow that brings you 4-6 calls/week

You want to scale without begging the algorithm?

Either start your DM's today struggle for a month and quit

OR

DM me “Built” and let us help you scale to 4-6 calls/week in the next 2 weeks.

li_at

JSESSIONID

Sales Navigator

There is one thing that breaks almost every cold outreach strategy. And it has NOTHING to do with messaging.

It’s the absence of a real signal.

Without it, even hyper-personalized messages feel disconnected. With it, the entire conversation shifts.

Hyper-personalization works only when it reflects something the prospect actually cares about right now- their role, a specific pressure point, a recent activity, a clear moment that justifies the outreach.

Short, human, context-driven messages outperform anything generic. But they scale only when ICP, pain, and signals are defined with precision.

We saw this with a client who coached cybersecurity founders.

Extremely niche audience. Very narrow segment.

Once we identified the pain that mattered and the exact signal showing when someone felt it, the results were immediate.

63 qualified calls in under eight weeks.

When your target is clear, your copy is sharp, the pain is unmistakable, and the outreach is triggered by a real signal? 

That’s when LinkedIn starts working the way everyone wishes it would.

I started out 100% inbound.

Until one algorithm change wrecked everything.

Organic reach went down the drain.

Nobody was seeing my LinkedIn posts.
Nobody was booking any calls.
Nobody was buying.

And I had to face a brutal truth:

- I wasn’t as visible as I thought.
- I wasn’t as booked as I thought.
- I wasn’t as wanted as I thought.

So I did something that made me cringe A LOT.

I started doing outreach.

Not bro-y spam. Not cold pitch vomit.
Just warm, intentional outreach.

And what happened shocked me.

I ended up working with my dream clients.

Clients I never would've landed if I’d just waited.
Clients who respected my work and paid well.

And it made me realise,

If you’re clinging to content like a safety net as a founder…

Let me be honest with you:

1. Content attracts attention.
2. Outreach converts intention.
3. Doing both gets you booked.

To do this?

You don’t have to post 5x a day.
You just have to start asking.

And if you want to test what this looks like...

We’re running a 7-day trial inside Booked & Built Elite.

For coaches and founders who want

👉 A done-for-you system
👉 Outreach that doesn’t feel gross
👉 And leads that make you say “finally”

The opt-in is stupid low.

The results? You’ll see for yourself.

↓
DM me “TRIAL” to test our system for 7 days. We’ll show you how to get clients, without begging for likes.

99% of posts on my LinkedIn feed right now are SH*T.


I don’t even open them anymore.

You can just feel when something is AI-generated- not the good kind btw, the lazy af kind.

And there’s nothing wrong with AI. It’s an incredible tool.

But if your content sounds exactly like everyone else’s “AI-assisted” content… then what’s the point?

You’re not building a personal brand.
You’re building a generic one.

And then people wonder why LinkedIn “never worked” for them.

Let me tell you why in 1 point:

It’s not the timing.
It’s not consistency.
It’s not the algorithm.

It’s that your content looks, sounds and feels like every other piece written in 12 seconds with a prompt.

If you want a personal brand (actually personal) the bar is higher now.

Wayyyy higher.

“Does LinkedIn outreach still work?” Yes, it does. But not the way most people do it.

I recently got on a sales call with a prospect and here are his results:

600 touchpoints. Zero calls. And he was rewriting copy. Changing intros. Adding more emojis.

But I told him the problem isn’t in the message. It’s upstream.

Early-stage founders get stuck in the same loop:

- No routing logic once someone replies;
- Talking to the wrong category of prospect;
- Using CTAs that require too much commitment;
- Leading with features instead of a pain signature.

Outbound still works. Exceptionally well.

But only when ICP, offer, and activation path are engineered *before* messaging starts.

That’s how our clients are still booking 4–6 calls *every single week*, even when everyone else says “LinkedIn does not work anymore.”

This is EXACTLY why your Sales Navigator lead list is getting a 2% reply rate...


Everyone keeps blaming “messaging.”
But the real problem is timing.

You can have the perfect list, the perfect sequence, the perfect offer and still get ignored if your outreach shows up at the wrong moment.

Trigger-based outreach fixes that.

Here is what actually works today:

1. Someone attends a webinar in your niche;
2. A prospect posts about a problem you solve;
3. A leader switches roles and is responsible for new outcomes;
4. Someone comments in a discussion that reveals their priority right now.

You don’t send a cold, context-free opener.

You anchor your message to their moment.

“Loved your breakdown on X…”
“Saw you step into the new role, guessing Y is a priority…”
“Your comment on Z tells me you're thinking about this already…”

It positions you as someone who is paying attention.

And this is where the entire game changes, conversations get warmer, reply rates jump, and outreach starts feeling natural instead of intrusive.

This is exactly why our process works.

We don’t start with random lists.

We start with the first building block: 
A lead list engineered around signals.

Everything else becomes easier from there.

If you want to see how we structure it DM me "LEADS" and we'll take it forward.

Alex Hormozi still does cold outreach.

But you don’t?

You think it’s “too much work”
You think it “feels desperate”
You think “the right people will just find you”

Okay.

Then explain how the guy running a $100M+ portfolio

- Still sends cold DMs
- Still does outbound at scale
- Still chases conversations like he just started

Because he gets it.

Business doesn’t grow by waiting. It grows by reaching.
You’re not too good for outreach. You’re just scared.

Scared of rejection.
Scared of judgment.

Scared of what people will think.

So you keep posting content.
Refreshing views. And hoping your dream client “discovers” you.

Meanwhile…

- You’ve got a pipeline problem
- You’ve got a cash flow problem
- You’ve got a momentum problem

Here’s the truth plain and simple ↓

Inbound makes you visible.
Outbound makes you money.

And the businesses that wins?

Does not choose one. Masters both.

This is why we built Booked & Built.

1. A done-for-you outbound system
2. That plugs into your business
3. And brings 4-6 qualified calls/week

No mass-blasting. No cringe scripts.

Just strategic DM campaigns with buyers who already want it.

So if Hormozi’s still cold messaging…

What’s your excuse?

Founder Acquisition.com, Co-Founder Skool.com. My new book $100M Money Models is out. [3.6M copies sold] Get yours now.👇

Every client we work with gets 4-6 meetings per week. Like clockwork. Here is how we track and optimize for that:

1. Connection metrics

- Acceptance rates;
- Time to connect after request.

2. Engagement metrics

- Message opens;
- Response rates.

3. Conversion metrics

- Meetings booked;
- Opportunities created.

And then we optimize...

- Segment by role and industry;
- Refine targeting based on what’s working;
- A/B test different intros, follow-ups, timing;
- Run specialized campaigns for each group.

Results?

1. Sales coach got 3 qualified in week 2.
2. Career coach booked 23 calls in 4 weeks.
3. B2B Saas company booked 5 calls in week 2.
3. AI consultant had 15+ inbound leads from one campaign.

It’s not magic. It’s a system.

DM me “LEADS” to see how this can work for you too

LinkedIn InMail & premium: do paid outreach tools actually convert better or do they just feel like they should?

This is the question almost everyone gets wrong.

Paid tools often get blamed for low reply rates, when in reality they are just amplifiers.

They extend your reach but... 

They don’t fix unclear ICPs, vague messaging, or random list-building (sorry to burst your bubble)

Here’s what they ACTUALLY do well:

- Sales Navigator gives you high-quality lead lists.
- Premium lets you reach outside your network
- InMail creates openings you can't get

All of that is valuable, when you use it intentionally.

Where things break is: 

When outreach becomes volume-first and context-last. Indiscriminate InMail blasting burns budget and attention faster than anything.

But when targeting is tight + the message is anchored in something relevant- a role change, a recent post, a signal from their activity... paid tools start performing exactly the way they were designed to.

They don’t guarantee conversions.

They enhance precision.

And precision is what creates conversions.

That’s why I encourage every client to use a Sales Navigator subscription. It’s the foundation for a strong preliminary lead list.

We layer our research and signal-based filtering on top of it

But Sales Navigator is a must for anyone trying to generate leads seriously on LinkedIn.

Do you think a pretty, well-formatted post will get you 100k followers and 394 leads in 2026? WRONG AF. 

I see people spending hours on polish. Carousels. Spacing. Hooks. “Clean” writing. But the content is... weak.

Three common problems:

1. It reads like AI. Immediately.
2. You finish the post and nothing changed in your head.
3. Most posts don’t have a job. No problem. No reason to exist.

And tbh it’s not a formatting issue. It's mainly because you didn't research for sh*t. 

Here is what I mean by “research”:

1. What your buyers are talking about 
2. What objections keep showing up in calls, DMs
3. What changed in the market, product category etc
4. What your competitors are posting that gets saves/comments 

If you write for SaaS buyers, you need to be current on SaaS. If you write for coaches/consultants- you need to be current on their problems.

Your content is not “topics you like”.

It’s answers to the problems you want to get paid for.

This year my best-performing posts were plain paragraphs. Not pretty. Just specific.

That’s pretty much what the game is going to be in 2026.

Starting a business doesn’t feel hard.

Until month 3 hits and your inbox is still empty.

Most founders don’t burn out because of the hustle.
They burn out because they worked hard on the wrong things.

→ New logo → New funnel → New lead magnet → New platform

They do everything...

Except solve the only problem that matters lol.

Lead generation.

If you're not getting leads... you don't have a business.
You have a hobby with a Stripe account.

And the dangerous part?

Month 1 feels exciting.
Month 2, you’re still hopeful.
Month 3? You're tired, doubting, scattered.

This is where most founders spiral into the feast & famine cycle.

One inbound here. Nothing for 6 weeks. Panic. Rebuild. Repeat.

Here’s how you get out of that trap:

1. Pick one channel (LinkedIn)
2. Solve for lead gen only (DM's)
3. Ignore everything else (Lock tf in)

That’s it.

If you’ve chosen to be on here? Good news.

We helps founders turn their profile into a pipeline.
We become the blinders your business needs.

So you can stop guessing.

And finally grow.

DM me “Leads” if you're tired of doing 20 things. And ready to fix the only thing that matters.

I don’t write DMs the way I used to.

(And it’s booking me 4-6 calls/week)

What I did before was…

I used to just write. Like a writer.

Now? I research like a stalker first.

- I study their language on landing pages
- I scroll their founders’ tweets from 2021
- I read their team bios and client testimonials
- I notice what they complain about in comments

I don’t just write to an ICP anymore.

I write to a real person

With a real day
With a real problem
 
With a real motivation to fix it

Example?

👉 A founder posted about her team wasting time on unqualified calls.

She said “it’s draining our energy as a team”

That phrase → “draining our energy”
That’s exactly what I used in the DM.

Guess what? She replied.

👉 Another was a CTO who tweeted:

“Sick of founders using ChatGPT to write our cold emails”
I used that exact line in the open.

“I’m not going to ChatGPT my way into your inbox.”

He laughed. Booked a call.

Because here’s what no one tells you:

DMing isn’t writing. DMing is mirroring.

You want to get responses?

- You need to sound like them
- You need to actually think like them
- You need to find what they hate and speak into it

And that doesn’t happen through writing better.

It happens through research.

This is why our clients book calls WEEKLY.

And no, we’re not using the sales bro templates.

We’re using buyer insight.

Filtered through strategic messaging.

You want to write better DMs? Cool.

But you don’t need more “scripts”

You need a better system.

Booked & Built is that system.

DM me “BOOKED” and…

I’ll show you how we build DM campaigns that don’t just get seen. 

They get replies.

You can generate 15+ sales calls a week on LinkedIn.

But most people won’t believe that.

Because they’re too busy thinking “more content = more sales.”

Wrong. It’s not about content.
It’s about conversions.

And yes, it is possible.

IF you're a.... (stay with me here)

- SaaS founder with 1k followers only need <1% to book
- Fintech founder tying offers to podcasts can book out Q2
- B2B brand with 20k+ audiences design inbound pipelines daily
- Cybersecurity coach sending 140 DMs/week only need 22% to say yes

None of these require viral content.
None require a 10-person team.

 None require 10-hour days on LinkedIn.

It just needs 3 things:

1. Positioning
2. Process
3. Pitching

That’s it.

We’ve seen results like:

- 3 inbounds in week 1
 - Calls with $1B companies
- $5,977 closed in under 60 mins
- And ZERO burnout getting there

You can absolutely make this happen.

But only if you actually do the work.

If you're ready to turn LinkedIn into a daily call machine before July... DM me "ELITE" now. 

You could keep waiting for leads to land.
Or you could build a system where they don’t stop.

Your call.

“Replace your entire marketing team with this AI agent.” This is BS btw.

Yes, AI agents are getting better. They can run A/B tests, write emails, repurpose content, even deploy full campaigns. But that doesn’t mean you should fire your team.

It means you should upgrade how your team works.

What I've seen:

- Faster iterations;
- 10+ hours/week saved on repetitive tasks;
- Better use of human time (strategy, creativity, brand).

But let’s be real...

Someone still has to guide the brand. Review the copy. Set the strategy. Make judgment calls.

AI doesn’t do nuance. Yet.

And if you’re running this fully through LinkedIn automations, I’d tread carefully.

One flagged account and you’re out. 

That will hurt WAYYYY more than slow content.

If you want my 2 cents here they are:

Use AI to multiply smart marketing, not to replace it.

Here’s what running 3km every day has taught me about B2B sales. Actually, really, not kidding.

I started running some time ago... 

And it’s been about 10 days of ~3km every single day.

Day one? Horrific. My feet, calves, lungs, everything was on fire. I puked btw. Day two, I put on David Goggins so he could scream at me while I questioned every decision I’ve ever made. (Very effective)

And while running with that man yelling in my ear, a few things clicked about business:

1. You’re not putting in as many reps as you think.

If you feel like you’re doing enough, you're already playing small. Terrifying realization.

2. Rejection is just cardio for founders.

Every “no” hurts a bit, but it also gets you in shape for the yes. Weirdly addictive.

3. Your brain lies. A lot.

It tells you to stop running. It tells you to slow down outreach. Ignore it. Keep going.

4. The 40% rule is real.

You tap out early, in running and in sales. You always have way more in the tank.

5. Discipline > motivation.

I’m not running because I’m inspired. I’m running because it’s on the calendar. Same energy that grows pipeline.

Running is basically B2B sales cosplay- painful, repetitive, sometimes delusional… but it works.

Go take a lap now- terms and conditions applied.

One thing I learned in 2025 that changed everything:


Your work is not your worth.

I started freelancing a year ago. By God’s grace, I landed amazing clients early on.

But I didn’t have the system to handle them.

Some months I had 10 clients. The next 4. Then back to 9. Then down to 3.

And every dip hit like a personal failure.

If I made $5K one month, I was winning.
If I made $2K the next, I thought something was wrong with me.

It wrecked my confidence.

Took me a full year to realize: 
This was never about me. It was about lack of systems. 

When you treat every client loss as an identity crisis, you won’t scale. You’ll spiral.

What really changed things up for me was when:

1. I started treating everything as data.
2. I separated my outputs from my self-worth.
3. I built basic systems so I’m not rebuilding the business 

This is what allowed me to build the system I have today.

If you’re in that messy early stage, please know it’s normal. No one posts about the bad months. But they’re real.

We’re all learning. Just don’t quit.

Paramount is out here throwing $108.4B at WB to beat Netflix. Meanwhile, the real plot twist of 2025?

HeyReach.io and Smartlead just… integrated.

No hostile bids OR drama. Just two tools deciding to finally make outreach less painful.

Honestly, Hollywood could never.

Good day to be someone who does outreach for a living.

taplio

The Battle

Hisham El Jbeili

Deveshi Harjani

Followers

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Performance ScoreHisham El Jbeili's LinkedIn Performance

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The Battle

Hisham El Jbeili

Deveshi Harjani

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