Payplug

- Compensation plans
- Process automation
- Sales performance
- ABM orchestration
- Tool monitoring

Lead Revenue Operations

Hyperline

The mission consisted of four projects:

1. Tools rationalization
2. Tracking & Reporting
2. New pipeline creation + Migration – on Attio.
3. Lead routing & Lead ingestion | Lead sources → Make → Attio

Revenue Operations

Alegria.group

My mission is to generate revenue through all pipeline stages to:

1. Alegria.solutions - NoCode & IA Agency (B2B)
2. Alegria.academy - School + Online Training (B2C & B2B)

▸ I manage the Growth, SDR and Ops teams.

▸ I produce all the Marketing and Sales dashboards.

My data stack: BigQuery, Stitch, Airflow, n8n, Make, Whaly

Head of Growth & Ops

Working for three different business models with their own growth strategy:

1. Alegria.solutions | NoCode & IA Agency
2. Alegria.academy | School & Online Training
3. Alegria.network | First Worldwild NoCode Makers Community

• Growth Strategy
• Revenue Ops (Marketing & Sales Ops)
• Growth Inbound & Outbound

Growth Lead

Université de Rennes

Professional Teacher

Delta Business School

Scalezia.co

Advisor | Growth & RevOps

Oreegami

Paris School of Sports

Klox

• Growth Ops (CRM, Enablement, Dashboarding)
• Lead Gen (Inbound / Outbound)
• Sales Automation
• Marketing Automation

Head of Growth

• Co-leading a team of media traders
• Deliver programmatic and social media campaigns for our key accounts
• Deal with ad networks/publishers
• Data projects coordination:
     - DMP/CDP Integration,
     - Reporting & Analyses,
     - Good understanding of the subject in intern.

Senior Media Trader - Head of Data

• Setting up, monitoring and optimizing programmatic campaign through different DSP
DSP: AppNexus, Mediasmart, Adobe Ads (formerly TubeMogul), Amazon Ads, Audiomatic.
SMO: Google Ads, Facebook/Instagram, Snapchat, LinkedIn, Twitter, Reddit, Pinterest
• Reporting and analyzing data for optimizations purposes
• Continually enhancing programmatic strategies from our learnings

Media Trader

Ubisoft

• Setup, monitoring and optimizing media campaigns (Mainly on AdWords)
• Ad Trafficking (DCM)
• Reporting & Analyses via different platforms: AdWords, DBM, DCM, AdGear, Facebook)
• Support & Project Coordination for the Media Team.

Assistant Media Manager

Head of Growth & Ops @Alegria.group | Growth Teacher

I'm passionate, and I'm writing about Growth, Revenue Ops, Nocode and IA. Tech News in general.


🛠 Hard Skills

· Content Marketing, Copywriting & SEO
· Process Automation & RevOps
· Advertising (Online & Offline)
· Lead Generation
· Landing Page
· Data Analysis
· CRM


🛠 My Preferred Nocode Tools

· n8n
· Make
· Airtable
· Webflow
· Whaly (BI)

Hugo Cornu

B2B Lead Generation and Growth Marketing Specialist | I help B2B companies generating qualified leads and long-term growth 🤝

Welcome to my LinkedIn profile. 👋🏽

I work as a Growth Marketer or a Part-time CMO and help B2B companies to :
- Launch acquisition and lead generation campaigns (cold emailing, outreach, inbound, SEO / SEA).
- Accelerate their processes (CRM, workflows, automations).
- Improve their notoriety (LinkedIn branding, content).
- Start their Demand Generation strategies.

I also help them to build a team of talents and to use the most adequate and profitable marketing channels.

I have already supported more than 50 companies on these topics. 
Here are some references: Wecandoo, Reachfive, Bouygues Construction, Socium Jobs, Mila, Axa Climate, Jobs that make sense, Lingo...

On average, I have helped them saving +10h per week and generate +50% leads with the implementation of the right lead generation strategies.

Let's discuss your growth issues together👇

✉️ nathan@nathanguillaumin.com
📞 (+33)7 86 83 67 83

B2B lead generation | Growth Hacking | Growth Marketing | B2B Acquisition | Demand Generation | Paid Media | Cold emailing | Copywriting | Google Adwords | Outreach | Landing page optimization : Webflow, Wordpress | LinkedIn Ads | Copywriting | Personal branding

Nathan Guillaumin

There are hundreds of mistakes you can make when doing cold outreach.
But these are the 4 you absolutely need to avoid if you want to see real results. 👇🏼

1️⃣ Going too fast
Not taking the time to set up your domain properly, warm up your emails, or optimize your LinkedIn profile.
Skipping these steps or ignoring sending limits is a guaranteed way to ruin your deliverability.

2️⃣ Using unqualified lead lists
Pulling data in bulk, not cleaning it up, and contacting people outside your ICP is a waste of effort.
If you’re not reaching the right people, you’ll never get any reply and never make a sale.

3️⃣ Ignoring buying intent
When you reach out, there needs to be a reason.
Target people who are ready to buy or at least open to hearing what you have to say.

4️⃣ Weak copywriting
Even if you contact the right people at the right time, you still need a solid messaging strategy.
Your copy has to spark curiosity and drive action. That’s what converts.

I’ve spoken with hundreds of founders who made these mistakes in their outreach.
And none of them saw consistent results.

If you avoid them, I can guarantee that you’ll be well on your way to succeeding with cold outreach.

B2B Lead Generation and Growth Marketing Specialist | I help B2B companies generate qualified leads 🤝

In 2025, outbound without triggers is just spam. 
Here's how to stand out:

Let’s face it: cold outreach doesn’t work like it used to.

Decision-makers are overwhelmed. Their inboxes are war zones.
Generic emails? They don’t even make it past the subject line.

So what’s working in 2025?
👉 Trigger-based prospecting.

I don’t send a single message unless I’ve identified a strong, relevant signal that says:
“Hey, this person might actually want to hear from me.”

But what’s a trigger, exactly?
It’s an event that indicates potential intent. Something that makes your outreach timely, personalized, and not ignored.

Think:
- New leadership hire
- Product launch
- Company funding
-  Tech stack change
- Job posting for a pain-point role

Just to name a few.

My best advice if you plan to use outbound:
Stop messaging leads who haven’t shown any behavior indicating interest.
And start watching for real buying signals.

It’s slower, yes. But way more effective.

Oh, and don’t just like this post, save it for when you’re building your next campaign. 

😎

97% of your prospects aren’t ready to buy your services today.
Yet I’m willing to bet you’re talking to everyone with the same message.
So how do you fix that? 👇🏻

The 3% rule says that only a tiny fraction of your prospects are ready to make a purchase.

The problem is, most companies use the same marketing actions and the same messaging for everyone:
- Cold emails
- Cold calls
- Ads

These channels are built to convince your 3%. The ones who are already ready to buy.

By using the right buying intent signals, you’ll be able to start meaningful conversations and book more sales meetings.

But for the other 97%, your job is to generate demand.

You need to move your passive prospects from the Unaware stage (they don’t even realize they have a problem) to the Product Aware stage (they understand their problem and know your solution exists).

That happens through:
- Nurturing real relationships with your prospects
- Sharing valuable content on social media
- Building strong SEO and GEO strategies
- Hosting webinars and events

Yes, it might take a few months.

But that’s the time it takes if you want the majority of your prospects to be ready to buy from you.

✌🏼

taplio

The Battle

Hugo Cornu

Nathan Guillaumin

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taplio

The Battle

Hugo Cornu

Nathan Guillaumin

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nathan Guillaumin's LinkedIn Performance

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Performance ScoreNathan Guillaumin's LinkedIn Performance