ForChiefs Alliance e.V.

ForChiefs is an Alliance of transformation specialists who believe it’s the people who create great companies, great cultures, and great results. We work hand in hand with front-runners – or ‘Chiefs’ – to empower and support ambitious change using our first-hand experience from working in global organizations. We invest time to understand their needs, design a customized journey, make them fall in love with their potential, and create experiences that connect minds and hearts.

Founding Member

Shift Collective

With ForChiefs we co-founded Shift Collective, a group of innovative agencies and consultancies in Germany, that stands for a new economy. We have joined forces to provide even better support for organisations, with the capacity of over 100 people and the agility of 10 founder-managed companies.

We are all united not only by our mission to change the economy in a sustainable way, but also to be a role model for this new economy: With the Shift Collective we turn 10 competitors into one strong partner.

Startup Institute

- Responsible for the European Startup Institute activities, based in Berlin. 
- Managed the team and developed courses that help people accelerate their career by building their professional and personal skills and increasing their network within the startup community.

Director 

Delivery Hero

- Responsible for HR, Talent Management, Internal & External Communication, Office Management, Brand Development and Project Management.
- Developed organisational health, professionalised people and projects and fostered culture, to strengthen the organisation of Delivery Hero whilst going through fast growth.

Chief Development Officer (CDO)

- Responsible for the global marketing ambitions of Delivery Hero, leading a multicultural team of 80 ambitious and talented marketers.
- Created the winning consumer-oriented service for food delivery with the motto 'The easiest way to your favourite food'.

Chief Marketing Officer (CMO)

- Led a department of 35 marketers, responsible for the performance of KPN in the consumer market, with a 2.2 million customer base and a €650 million P&L. 
- Created a future-proof business model, improvinge NPS and growing the customer base.

Director KPN Mobile

- Led a department of 30 marketers, responsible for the performance of KPN in the residential market, with a 1.8 million customer base and a €800 million P&L. 
- Took the commercial lead of a +100€ million project for nationwide introduction and roll out of network upgrades.

Director KPN Residential

- Led a team of five marketers, responsible for launching, developing and growing KPN TV.
- Designed the TV strategy and TV portfolio, which turned the traditional telecom operator KPN into a TV brand and a media company.

Director Interactive TV

E-Plus Mobilfunk

- Led a team for introducing and expanding a nationwide network of 300 franchise brand stores.

Manager E-Plus Partnershops

KPN Mobile

- Created the first mobile internet portfolio ‘i-Mode’.
- Led the market introductions and mass communication campaigns.

Senior Marketer Consumer Market and Soho Market

Ben (predecessor of T-Mobile)

- Legal Advisory in the field of customer care and complaints management.

Legal Counsel

I inspire people, teams and organizations with growing pains to ignite meaningful work.

I am an off-the-chart ENFP, a challenger, an activator and an optimist.  I use my left- and right brain hemispheres simultaneously, always exploring routes to the full potential of my clients. I don’t just work for companies, I work for people. I prefer to work with frontrunners, who are the multipliers in organizations, also known as ‘Chiefs'.  I love crafting highly ambitious plans, supporting brave transformations and creating future-proof cultures with them. I build long-term relationships and follow my clients on their path of transformation. 

My approach is an intense cocktail of learning, experiencing, debating, deepening, speeding up, laughing and translating all into daily life. People leave my sessions energized and determined to start. 

I travel around Europe to work with a high variety of clients and always return to my favorite city Berlin, where I live with my wife and kids.

If you need a sidekick to help you drive your transformation or need a coach to support your team, please reach out to me at hugo@forchiefs.com

Hugo Suidman

Koepel Adviesraden Sociaal Domein 

Communicatieadviseur 

www.vanderwoude.nu

Teksten, (eind)redactie en communicatieadvies voor web en print. 
Profit en non-profit.
Zorg, Onderwijs, Sociaal Domein

Journalist & tekstschrijver

www.bouwen-met-tomtect.nl

Workshops voor onderwijs, bibliotheken en musea met het houten constructiespel TomTecT.

Eigenaar

Stichting Veldvest

communicatiemedewerker

Annelies van der Woude

freelance journalist

Eindhovens Daglad

journalist

Met een jarenlange achtergrond in de dagbladjournalistiek en veel ervaring als freelance journalist, werk ik sinds 2022 als freelance communicatieadviseur en tekstschrijver. Ik ben gepokt en gemazeld in het schrijversvak en heb me daarnaast ontwikkeld in de fotografie. 

Op dit moment is mijn voornaamste opdrachtgever de Koepel Adviesraden Sociaal Domein, een kleine, landelijke maatschappelijke organisatie waarvoor ik alle communicatie verzorg. Trots ben ik op de nieuwe website die we in januari 2023 hebben gelanceerd. Neem vooral een kijkje! Het traject van ontwerp tot lancering heb ik grotendeels op me genomen en daarbij heb ik heel fijn samengewerkt met Exedo en mijn collega's van de Koepel. 

In mijn werk als tekstschrijver/journalist heb ik een voorliefde voor maatschappelijke thema's en in gesprekken met mensen zoek ik graag de diepgang op. Liefst maak ik zelf ook foto's bij de artikelen die ik schrijf.  In de afgelopen jaren heb ik regelmatig geschreven voor o.a. Zorg + Welzijn, Fontys Hogescholen, OMJS Magazine, Eindhovens Dagblad en Trouw. Voor een indruk hiervan verwijs ik naar mijn portfolio op mijn website. Momenteel schrijf ik o.a. voor Movisie en fotografeer ik voor websites.

taplio

The Battle

Hugo Suidman

Annelies van der Woude

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