Makeswift

Design Engineer

Skillthrive

Founder, Web Developer

Vidroad

We simplify video production for software companies with a flat monthly subscription. This allows you to scale video production without all the hassle and overhead of doing it yourself.

Founder, Video Marketing Consultant

FullStory

• Managed sales enablement strategies to streamline the distribution of content produced across teams

• Protected brand standards across the FullStory blog, resource center, and video content

• Contributed to pipeline growth by producing engaging content experiences for product launches, partnership announcements, and marketing campaigns

Content Marketing Specialist

Flip.to

Flip.to is designed to make guests’ stories an integral part of a hotel's story, turning them into advocates and creating a huge impact on the hotel's brand exposure and bottom line.

• Launched company’s first video content, averaging 78% engagement and outperforming other forms of content by 74% on email campaign click-through rates

• Developed an outbound sales strategy with custom videos and landing pages, leading to a two-fold increase in email open rates and booked demos, while shortening the sales cycle by half

• Recommend strategies to increase demand generation of qualified leads, including an e-course that led to 68 warm leads with a landing page that converted at 40.24% and an e-book that led to 592 warm leads with a landing page that converted at 18.55%

• Report on campaign ROI and business impact each week to Flip.to leadership using various social media advertising platforms, Google Analytics, and Kissmetrics

• Manage all facets of content strategy projects; creative brief, content audit, gap analysis, messaging strategy, audience personas, style guides, editorial calendar, copywriting, and content marketing

• Maintain Flip.to brand standards and integrity with updated media kit and partner landing pages that clearly communicate Flip.to value proposition and partner relationships

Content Strategist

Rise Creative Group

Second Form helps people build stronger, faster, and more reliable businesses with technology.

• Increased landing page conversion rates for our client, EquityPro, by 130% while decreasing cost per conversion by over 53% month-over-month by strategically monitoring heat maps, visitor recordings, and conversion funnels

• Develop digital campaigns for email marketing, lead nurturing, drip marketing, and retargeting

• Planned and carried out strategies to curate and create videos, photography, local events, case studies, and articles that supported a community of business leaders who are concerned with their digital strategy

• Launched and produced Feed the Machine, a Second Form podcast that focused on helping people create faster, stronger, and more reliable businesses with technology

• Managed social content calendar and monitored social activity in order to grow online social presence, build a community of Drupal enthusiasts, and discover new business opportunities

Discovery Communications

Discovery Communications is the world’s #1 pay-TV programmer reaching 2.7 billion cumulative subscribers in more than 220 countries and territories.

• One of 160 interns picked from a nationwide pool of 16,000+

• Created integrated content strategies for broadcast commercials, internet advertising, and emerging technologies for Deadliest Catch, Skywire Live, Gold Rush, and Fast N’ Loud

• Developed a SWOT analysis of Discovery’s Domestic Distribution channel to determine areas to improve relationships with Cox and Time Warner, which led to new on-air promotions for all 14 Discovery Communication networks

• Planned branded entertainment spots for Miller Light, Mountain Dew, and Universal to be integrated in Discovery broadcasts

Integrated Content and Branded Entertainment - Discovery Channel Intern

Tilt Creative + Production

Founded by Dave Trownsell in 1986 to offer a full range of video and television production and post-production services, Park Group has been generating solid, creative solutions for 25 years. We believe our clients deserve the best in creativity and technology, and our passion is building long-lasting relationships dedicated to these ideals.

• Organized commercial productions for Walmart, Basset Furniture, and nTelos 

• Provided administrative support for Executive Producer and Production Mangers in a fast paced environment

• Managed and recorded the progress of manuscripts through development and post processing

Production Assistant

I created a company called Vidroad to help SaaS companies scale their video content. I'm also a self-taught coder, and proud to lead a thriving community dedicated to supporting new web developers on their coding journey.

Hunter Becton Garrett

Original research is your best content investment. 

But tons of brands never get their research reports across the finish line. 

Research is costly. It's expensive. It's vulnerable. 

And the biggest problem is that content teams aren't sure which story to tell using the data — or how to get it done. 

You need an original research partner to uncover that story and help you get your report out the door and in front of the world. (👋 Hey there! This is where I come in.)

The Research Content Roadmap makes stellar research reports more approachable, more manageable, and more visible. With audience research, strategic briefing, and detailed distribution planning, we help you tell the right data-driven story and build a research report that builds buyer rapport.

Head to mandaroomarketing.com to learn more, or DM me "🗺️" to schedule time to chart a course for your next research report.

PS: Here's why you should trust me. I've spent most of the last decade helping brands like Walt Disney World, Habitat for Humanity, and Bitly get up close and personal with their audience and then create content those audiences love reading. I create expert-backed and data-driven content that can make even the driest topics sparkle, and I have the strategy skills to make sure your content metrics even impress your boss’s boss’s boss.

Amanda Jackson 🗺️

has anyone else noticed that both "an uphill battle" AND "going downhill fast" are negative things??? no other observations, I guess, other than AVOID HILLS AT ALL COSTS.

Original research content strategist. ✍️ | I help you build buyer trust with original research content. 📈 | Hype Woman for Women 📣

Solos + freelancers: How did you find your clients this year?! 🎤 

I’m launching the Client-Bound Survey to find out and help this community do the same dang thing. 

I did a LinkedIn poll a few weeks ago about whether folks felt inbound or outbound drove more of their business. Since then, I haven’t been able to scratch the curiosity itch for more details. So I’m pounding the pavement to survey my network and collect them! 

The survey branches based on whether you find most of your clients inbound or outbound, with a couple of quick questions about your strategy, depending on what’s been most successful for you. Typeform says it’ll take you 2 minutes, so… why wouldn’t you fill it out?!

I’ll start 2026 by sharing the results of the survey and hopefully help all of us make a game plan to find more clients, whether you’re inclined toward inbound or outbound. 

After spending hundreds of hours writing research reports, I’m PUMPED to publish my first survey of my own, collect and analyze the data, and put together a bangin’ report for my fellow solos. 

Questions, concerns, favorite flavor of ice cream?? Let me know, and please share the survey with others who would be a great fit to share about how they found new work in 2025! 

THANKS, ALL! https://lnkd.in/gyDsHzu8

Open article: Client-Bound Survey by gr9deyt6u9n.typeform.com

Here's the exact process I use to turn a research report into MONTHS of content:


1. I start with audience research and social listening. 🕵 

I put on my Sherlock Holmes hat and I spend hours exploring the brand's audience (s/o to SparkToro). 

Where do they spend time? What are they looking for?

I peruse Reddit conversations on the top subreddits that validate or reframe the report's narrative. 
I compare competitors' content to look for gaps. 
I look for podcasts and publications to pitch conversations about the report. 

2. I analyze the report. (Duh.) (And I use my human brain, rather than AI's.) (AI doesn't have a brain, silly.)

I do several slow readthroughs paying close attention to the original data points and what they tell us. 
I play them off each other, creating a matrix to see what each stat has to say about every other one. 

At those intersections I find loads of angles, storylines, and next steps. 

3. I map follow-up story ideas across channels with a mix of (a) control and (b) influence. 

I build out more substantial stories as long-form posts (high control, lower influence) with suggestions for additional inputs and angles. 
I rapid-fire develop company social posts (lower influence, lower control). 
I make a plan for employees to share and promote the report and brainstorm an email series breaking down the findings (high control, high influence). 

The goal is to cover as many channels with as light of a lift as possible. 

4. I package everything up! 📦

I hand over a detailed plan with research insights, ideas, and ready-made posts and messaging over to the content team so they can run with what they want and build on (or toss!) what they don't.
__

That's a wrap, people! This approach to research distro doesn't just work for newly launched reports. It's perfect for a months-old report that needs new life or gaining more mileage when you don't yet have budget for your next research project. 

Got a research report that needs some love — maybe you posted it as a PDF and a LinkedIn annoucement then called it a day? 🥱 Let's turn the calendar from 2025 into 2026 with a plan to drive awareness and strengthen your POV across alllllll the channels where your audience spends time.

taplio

The Battle

Hunter Becton Garrett

Amanda Jackson 🗺️

Followers

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Performance ScoreAmanda Jackson 🗺️'s LinkedIn Performance

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taplio

The Battle

Hunter Becton Garrett

Amanda Jackson 🗺️

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Amanda Jackson 🗺️'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAmanda Jackson 🗺️'s LinkedIn Performance