Raising the dead (revenue chart)

Most SaaS companies are addicted to acquisition.

They'll spend $50K on Facebook ads to get 500 new trials. But they won't spend 2 hours writing emails to 5,000 existing users who already trust them.

That's the problem I solve.

I help SaaS companies find and fix their Money Moments.

A Money Moment is any point in your customer journey where someone could increase or decrease the revenue they give you. The onboarding sequence that's not converting. The upgrade path nobody's using. The expansion revenue you're leaving on the table.

Most companies have 5-10 of these gaps. They just can't see them because they're too focused on the top of the funnel.

Here's what I've learned from working with ~30 SaaS founders:

Your biggest revenue opportunity is already in your database. You just haven't built the sequences to capture it.


What I actually do:

I run 4-week Lifecycle Sprints. I come in, find your Money Moments, and build the sequences to plug them.

You get:
→ 3 key lifecycle sequences written and uploaded to your ESP
→ 27 broadcast emails written and scheduled
→ Implementation in your existing tools (no new platforms)
→ 4 weeks, done

Pricing:
→ Under $1M ARR: $7,500
→ Over $1M ARR: $10,000

Some clients do one sprint and they're done. Problem solved. Some book follow-up sprints. Others stick around for broader work.

But I don't start with "I'll be your part-time marketing exec for $15K/month and we'll figure it out."

I start with: here's a specific thing I'm great at, here's what it costs, here's what you'll get.

If you want to break your acquisition addiction, DM me or email marc@positivehuman.co

Marc Thomas

I help tech leaders figure out what marketing should look like ╏ Evidence-Based-Marketing Advocate ╏ Cargo Bike Enthusiast

I translate complex business goals into dominant search visibility for the world's biggest brands.

From architecting enterprise-level technical roadmaps to pioneering strategies for AI Search, I help companies not just rank, but own their digital shelf space. I thrive at the intersection of technical SEO, business development, and team building.

Key Achievements & Specialities:

📈 Driving Commercial Growth: Scoping, pitching, and closing enterprise SEO deals up to $500k in TCV.

💡 Shaping Search Strategy: Integrating SEO into core business objectives and the full marketing funnel, ensuring organic growth is a C-suite priority.

🤖 Innovating for the Future: Specializing in advanced SEO for LLMs and Generative AI, preparing brands for the next wave of search.

⚙️ Mastering Technical SEO: Executing complex, large-scale audits and building actionable roadmaps that engineering teams can implement effectively.

🎤 Industry Speaker: Sharing insights on stages for BrightonSEO, Search Engine Journal, and SEO Square.

🤝 Building Expert Teams: Leading technical interviews to identify and hire the best talent in the industry.

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Marc Thomas

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