Firstbase.com

Senior Marketing Manager

FranchiseFWD

Co-Founder

Soccer Skills Lab

Futrwrk.

Fractional CMO

ACE Kiosks

As a player/coach, I generated inbound sales opportunities with 200+ booked conversations. Achieved $1.2M+ in revenue growth. Boosted brand visibility and recognition, resulting in a 500% increase in website traffic and higher search engine rankings. Led forecasting, quota setting, pipeline management, sales training, and asset management for consistent revenue growth.

VP of Sales & Marketing

Buddy Punch

Sales hire as a player-coach for PLG startup wanting to grow ARR from $3M + primarily upmarket into Enterprise. Primary focus was to grow conversion for large segmentation ARR deals from  20% to 30%+

Sales Director

Akerna Corp. 

Oversaw B2G and B2B Small Medium Business units at Akerna, including Sales, Onboarding, Account Management, Customer Support, Project Management, RevOps, and Knowledge Team.

Improved client churn from > 4% to 2.5%.
NRR 12-month rolling was 74%, and 3-month rolling was 94.55%.
Oversaw and managed a sales team that exceeded the quarterly quota by 5%.
Exceeded forecast goal by 16% in FY 2021
Jointly launched training program and revolutionized sales team through MEDDIC and Value Selling methodologies which drove Revenue by 35%.

Head of SMB & Mid-Market

Strategically led 6 successful acquisitions from close to fully integrated with scalable and repeatable 100-day plans through all business workstreams.

Aligned metrics, tools, and processes to level up Akerna Corp by taking best-in-class methodologies to streamline all organizational motions through influence.

Decreased spending by over $100K annually throughout the 6 acquisitions while increasing revenue through cross-selling motions by over $120K annually.

Director of Integrations (M&A)

Coached and mentored an 8-member +/- sales team to grow global revenue by 150%
Implemented Strategic Account Management program, which led to an increase in $X.XM ARR.
Spearheaded partnerships resulting in additional ARR in the first year.
Ran and coached all reps via 1-on-1s, pipeline inspection, and role-playing exercises.

Director of Sales & RevOps

Responsible for high visibility and must-do projects for Akerna to obtain substantial growth.

Sr. Project Manager

Arrow Electronics

Responsible for high visibility and must-do product updates for Arrow Digital to obtain substantial 2018 Growth – including Azure Migration, Frontend Re-Architecture, expansion of a Chinese Arrow site, and the program of Page Load Performance.

Product Manager

Ball Corporation

Collaborate with various internal departments to ensure releases are incorporated into the most mature, gold-standard JD Edwards production system across the entire organization. Coordinate projects to create a seamless design and ensure on-time and on-budget delivery.

DevOps Release Manager

Sogeti

As a consultant, acted as Scrum Master, Project Manager, and Business Analyst - Collaborated with Sales and Project Team, consult on client calls and meetings to establish customer relations and communicate customer delivery needs in accordance with expectations and requirements.

Consultant

As a Consultant; developed in Java in an Agile environment and migrated between multiple testing environments. As Project Analyst; collaborated with PMO Team in a mixed-methodology system of Agile and Waterfall.

WANT A PROVEN SYSTEM TO GROW REVENUE? 

I'm all about B2B, SaaS, DTC, Ecomm, and H2H (human to human).....

🔴 FUN-FACT 1: Your company could be making more money but..
🔴 FUN-FACT 2: You don't have the skills and haven't hired the right person to grow it. 


▶️THE PROVEN REVENUE GROWING BUSINESS SYSTEM◀️
My coaching has helped a dozen+ businesses to:

✅ 3x revenue. 
✅ Slash unnecessary operational expenses. 
✅ Achieve revenue objectives

▶️HOW I GET RESULTS◀️
I have a proven framework to help you figure out your GTM strategy.

𝐖𝐇𝐄𝐍𝐄𝐕𝐄𝐑 𝐘𝐎𝐔’𝐑𝐄 𝐑𝐄𝐀𝐃𝐘, 𝐇𝐄𝐑𝐄 𝐀𝐑𝐄 2 𝐖𝐀𝐘𝐒 I 𝐂𝐀𝐍 𝐇𝐄𝐋𝐏 𝐘𝐎𝐔:
1️⃣ - DM me personally. I'm happy to chat about where you are at.
2️⃣ - Learn more about me and how I can help you at my website >> ianblock.com

Ian Block

EZDERM

Vice President Marketing

Smark Consulting

Chief Executive Officer

Transaction Data Systems

Würk

Director of Marketing

Senior Manager of Demand Generation

InSync Healthcare Solutions

Head of Marketing

Nextech Systems

Demand Generation Manager

SeaDream Yacht Club

Marketing Specialist

CRS Engineers

Marketing Assistant

Brigham Young University

Digital Imaging Specialist

With 15 years in corporate marketing and demand generation, I've spearheaded strategies for diverse B2B companies, built brands, created new processes, led high-performing teams, and navigated complex mergers and acquisitions. 

While I've long balanced this with side projects through Smark Consulting, I'm now channeling my expertise into a full-time commitment.

At Smark Consulting, I specialize in:

- Marketing Strategy
- Sales and Marketing Alignment
- Process Improvements
- CRM Cleaning Services

Drawing from my experience in highly regulated industries, I help businesses optimize their operations, level up their digital presence, and align their sales and marketing teams. Blending creativity with strategy, I'm all about exploring data-backed, innovative solutions to generate real results.

taplio

The Battle

Ian Block

Courtney Vevea

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