The Final Code

Operations Manager

Zarkini Media 

Lead Generation

The Exodus Generation

- Audited existing Google Ads Campaigns to find issues and optimize performance.

- Restructured ad groups, keywords, and ad copy to maintain Google best practices.

- Conducted A/B split testing of ad copy and landing pages to increase CTR, lower CPC, increase conversions, and improve quality score.

- Tracked search engine traffic, bounce rate, and conversion rate to monitor the website and analyze data through Google Analytics 4.

- Built out new Google Ads Campaigns using proper account structure and best practices.

- Implemented proper organization of ad groups, keyword match types, negative keywords, device segmentation, and ad extensions.

- Increased relevant traffic through keyword analysis and optimization.

- Used Analytics to assess visitor behavior and make adjustments to paid campaigns and organic search strategies.

- Optimized landing pages to improve Ad Quality Scores.

- Used the Keyword Planner to write the best headlines and descriptions for responsive search ads.

- Tracked KPIs and tested and iterated to achieve the best conversions.

- Constantly learned and implemented strategies to achieve real results.

- Used Google Analytics to evaluate search campaign performance and website traffic.

- Optimized landing pages for lead conversions using lead capture form.

- Utilized external tools for optimal keyword research (SemRush, Spyfu, and Google search box/recommendations).

- Used Google Analytics, SEM Rush, and Ahrefs to analyze campaign performance and develop strategies to reach growth targets.

Google Ads

JobPrepped

- Learned to manage and optimize Google Ad Accounts: implemented proper account structure.

- Learned to create and optimize copy for landing pages and PPC ads to increase conversion rates.

- Learned best practices for all social media platforms

- Learned best practices for email marketing.

Digital Marketing Bootcamp

𝐆𝐫𝐨𝐰𝐧 𝐚𝐧𝐝 𝐦𝐚𝐧𝐚𝐠𝐞𝐝 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐓𝐡𝐞𝐦𝐞 𝐏𝐚𝐠𝐞𝐬 𝐨𝐟 𝐨𝐯𝐞𝐫 𝟖𝟎𝐤+ 𝐟𝐨𝐥𝐥𝐨𝐰𝐞𝐫𝐬.


Utilized Instagram accounts to maximize reach and conversions. My roles have ranged from content creation, scheduling posts, and growth strategies.

Freelance Social Media Manager

Digital Strategy | PPC | Digital Marketer

My digital marketing journey began running eCommerce sites linked to large Instagram Theme Pages with 70k+ followers.

 I later explored paid ads and liked it.

New to the ad industry, I'm eager to showcase my potential! 

I'm here to ease your advertising stress, tailoring strategies to meet your goals, whether it's boosting sales, increasing website traffic, or enhancing brand awareness.

For me, effective advertising isn't just about reaching the right people; it's about crafting compelling stories that resonate emotionally with your audience, leaving a lasting impact.

Why Should You Hire/Work With Me:
🤝 I'm Tenacious
🤝 I believe in hard work and execution of promises. 
🤝 I'm very Data Driven and believe in handling your Marketing Budget as if it were my own.

- 𝕴𝖆𝖓 𝕷𝖔𝖕𝖊𝖟

Ian Lopez

Webhive Digital

Webhive Digital specialises in shit hot websites that get found on Google.

Everything we do at Webhive Digital is designed to skyrocket your organic reach and supercharge your online presence, so that you can position yourself as an industry leader and start seeing success in even the most saturated of digital spaces.

Check out www.webhivedigital.com for more on how we can work together!

Owner

Brokersure Ltd

At Brokersure I re-designed several of the company’s websites to bring them up to a more modern style of design. I worked with the back-end developer to debug errors with the quote engines and other website features. 

I also designed a brand new customer portal for the company which included extensive UX and UI planning and research.

Front End Developer

KAT Marketing

During my time at KAT Marketing I was the sole designer and developer for the company and built all of our client websites during that period. I worked with Wordpress and hard coded PHP websites to deliver dynamic websites to our business clients. 

I also serviced our SEO clients with technical SEO and content search engine optimisation, taking them to page 1 of Google and maintaining their current search engine rankings. 

I was also present for all website related client meetings and often managed relationships between the company and our web design clients.

Web Developer

Metro.co.uk

I was approached by Metro.co.uk after one of their community leaders found my blog (Relokate, listed below) and asked me to become a regular blogger for their site. I wrote 5-10 posts per month for Metro.co.uk’s blog which ranged in topics such as food, travel, lifestyle, humour and seasonal.

Contributor

BuzzFeed

I reached out to Buzzfeed in the beginning of February 2015 after they sent out tweets looking for regional writers. During my time writing for Buzzfeed I had 22 articles published on their site, several of which made their trending posts and went viral.

Kate Jordan Design

I started Kate Jordan Design at the end of 2013 after playing with code and Photoshop since I was 12 years old! After the success of my travel blog I used this platform to promote my design business and began working with fellow bloggers before moving on to small businesses. 

I worked with over 60 clients on developing their websites and blogs during my time running Kate Jordan Design.

Web Designer

Relokate

Relokate was a travel and lifestyle blog documenting my travels around Europe and life in Germany as an expat. At it’s peak it received 1000+ page views per day and showed up on page 1 of Google for a lot of popular expat and travel related searches. 

Off the back of this I wrote an ebook called How to Quit Your Job and Travel The World and started my first web design business, Kate Jordan Design.

Travel Blogger

𝑾𝒉𝒂𝒕 𝑰 𝒅𝒐
I'm Kate, a web designer and SEO specialist who likes to drop f-bombs and let you know when your website needs a bit of work to get you the results you need! When I'm not working on my client's websites, you can find me sharing helpful content all over the web, but mostly on LinkedIn and TikTok!

𝑾𝒆𝒃 𝑫𝒆𝒔𝒊𝒈𝒏 𝑺𝒆𝒓𝒗𝒊𝒄𝒆𝒔
✔ Wordpress Website Design
✔ Shopify Website Design
✔ User Experience Design
✔ E-commerce Web Design
✔ VIP Design Days (https://webhivedigital.com/vip-design-day/)
✔ Wix to Wordpress/Shopify Site Migrations
✔ Squarespace to Wordpress/Shopify Website Migrations
✔ Website Redesigns
✔ Website Optimisation

𝑺𝑬𝑶 𝑺𝒆𝒓𝒗𝒊𝒄𝒆𝒔
✔ Monthly SEO Retainers
✔ Backlink Building
✔ On-page SEO
✔ Off-page SEO
✔ Technical SEO
✔ Google My Business
✔ SEO Audits (https://webhivedigital.com/get/seo-audit/)
✔ Speed Optimisation
✔ Image Optimisation
✔ SEO Copywriting
✔ SEO Content Plans

𝑹𝒆𝒔𝒐𝒖𝒓𝒄𝒆𝒔
𝐅𝐫𝐞𝐞 𝐒𝐄𝐎 𝐂𝐡𝐞𝐜𝐤𝐥𝐢𝐬𝐭 - https://webhivedigital.com/free-seo-checklist
𝐄𝐝𝐮𝐜𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐕𝐢𝐝𝐞𝐨𝐬 𝐨𝐧 𝐓𝐢𝐤𝐓𝐨𝐤 - https://www.tiktok.com/@webhivedigital
𝐓𝐡𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐇𝐢𝐯𝐞 𝐏𝐨𝐝𝐜𝐚𝐬𝐭 - https://themarketinghivepodcast.com/

taplio

The Battle

Ian Lopez

Kate Smoothy

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