If you’re a founder, you’ve probably posted before…
and immediately wondered if any of it actually mattered.

I see this all the time: smart people with real insight, sharing good ideas 
(but nothing quite connects, and none of it really compounds).

That’s the gap I work in.

I run Magic Media, where we help founders turn the way they already think and talk into a content ecosystem that actually supports the business — not just another thing to keep up with.

Our clients aren’t short on ideas.
They’re short on systems and structure.

They want their content to:

👉 sound like them
👉 reflect how they actually think
👉 and lead to real conversations, not just engagement

So we simplify.

• One focused conversation becomes a month of content.
• Strong opinions get sharpened into clear positioning.
• And instead of “posting more,” founders end up with content that compounds and drives inbound.

We help with:
• Founder-led thought leadership
• Content systems (not one-off posts)
• Social selling that feels human, not pushy
• Turning long ideas into clean, honest content

If you want your ideas to travel further without yelling,
your brand to feel more like a signal than noise,
and your content to actually do some work for you —

You’ll probably like it here.

Follow along if you care about:
• Content strategy that respects your intelligence
• Founder-led branding in the AI era
• Turning clarity into leverage

And if you want help turning your thinking into something more coherent, you can DM me. 
No hard pitch — we’ll just see if it’s a fit.

Ido Lechner

This made me emotional.

I don’t personally know this guy Ben West, so I’m finding it difficult to find him on here in order to tag him (if anyone can I’d greatly appreciate it).

BUT…

This video is a testament to finding something bigger than yourself to contribute to. It doesn’t have to be as big as a ‘higher calling’ or purpose in life, but it should be something you do as an act of love.

It’s also a testament to the idea of using your struggles for good. A tai-chi-esque way to redirect negative energy toward positive outcomes.

You can clearly see the pain this guy went through, and likely still harbors, losing his brother. And you can also clearly see how it motivated him to make this world a better place. 

This life is full of hardship, but it’s also full of beauty. 

At risk of sounding corny or cliché, I’d like to reiterate Ghandi’s saying, “Be the change you wish to see in this world.”

In a world full of hate, brain rot, AI slop, rage bait, war, and tragedy… be a Ben West.

Thanks for this reminder man.

Your idea can change the world, it just has to get heard first | Founder @MagicMedia

Happy Valentine’s Day to all our warm leads ♥️ 


And my wife!

“Holy sh*t, these people are 2.5x my age, but even they still get nervous on camera.”
 
The awkward body language. The visible self-doubt. That one drop of sweat rolling down his temple.
 
The guy didn’t just know his stuff, he was leading a global innovation department at a Fortune 500 company… But he was still camera shy.
 
This was the moment 20 year old me realized a few things:
 
A) Everyone’s human, 
B) Even thought leaders need help expressing themselves… 
C) I could build a business around this!
 
So I coached him through the nerves. I suggested we take a beat, and just talk through the elements we were discussing that excited him the most. Then, we channeled his alter-ego, the ‘Super Him’ to see it through.
 
Wow, what a difference that made.
 
The guy came to life. He went from slumped over and nervous, to confident and animated.
 
And witnessing it all happen live, right before my eyes, was the very first inkling of Magic Media. That feeling that, “hey, I can make this a thing.”
 
I was already getting paid a pretty penny for this work (especially as a 20 year old), and I thought to myself, “what if I could score more thought leaders of his caliber, and do this type of work at scale?”
 
Don’t get me wrong, I didn’t actually start the business for years later. But that was the moment the story began.
 
Without naming names, that guy went on to lead some of the most exciting brands in the world across many different departments, and has made a serious dent in the world with his impact.

I don't pretend it was all thanks to me - it wasn't, his success is his own - but if anything, I'm immensely grateful for that experience. It was the catalyst of hundreds of conversations with real change makers for years to come.
 
And I can wholeheartedly say I’m as proud of him as he is of me.

Company Saviors

At Company Saviours, we specialize in helping coaches and consultants overcome the challenges of client acquisition and retention through effective content marketing strategies and backend support systems. If you’ve struggled with recruiting new clients, low ROI from ads, or not seeing results from social media, we provide solutions tailored to your needs.

Our Content Services:
•	Daily Content Repurposing: We deliver high-quality, daily posts created from your already existing content. So ensuring consistent engagement and visibility with no extra work for you.

•	Weekly Podcast: We will make a weekly podcast with you and turn it into daily shorts. So you will get a podcast that makes you an authority in your space with all you have to do is show up to record.

•	Video Coaching: Tailored coaching sessions to improve your on-camera presence and content delivery, maximizing your impact on platforms like YouTube.

Our Sales Services
Backend Services:
•	Funnel and Landing Page Setup: We create optimized sales funnels and landing pages designed to capture and convert leads efficiently.

•	Lead Magnets: Development of valuable opt-in gifts to attract and engage potential customers, turning visitors into leads.

•	Follow-up Processes: Implementation of efficient follow-up systems to ensure every lead is nurtured and no opportunity is lost.

•	Newsletters: Crafting engaging newsletters to keep your audience informed, connected, and invested in your brand.

•	Pre-qualification Processes: Streamlining lead management with effective pre-qualification methods to identify and prioritize high-quality prospects.

•	Sales Coaching: Personalized coaching to enhance your sales skills, including objection handling and closing techniques.

#ContentCreation #AudienceEngagement 
#SocialMedia #SalesCoaching #ClosingTechniques

Content Marketer

Føtex Home Delivery, Salling Group

At Føtex Home Delivery, I was integral in enhancing customer satisfaction and streamlining operations. My primary responsibilities included coordinating delivery schedules, ensuring timely and accurate order fulfillment, and maintaining efficient communication across departments. I was also tasked with resolving customer inquiries, which honed my skills in customer relations and sales psychology. Additionally, I leveraged tools like Microsoft Excel to track delivery metrics and optimize performance. My role significantly contributed to improving the efficiency of the home delivery service, leading to higher customer satisfaction and operational effectiveness.

Core Responsibilities:

• Delivery Coordination: Managed and optimized delivery schedules to ensure timely service and customer satisfaction.
• Customer Relations: Addressed and resolved customer inquiries, enhancing overall customer experience.
• Data Management: Utilized Microsoft Excel to monitor logistics, track performance, and identify areas for improvement.
• Team Collaboration: Worked closely with team members to ensure seamless operations and service delivery.

#CustomerService #Logistics 
#Teamwork #SalesPsychology #Efficiency

Serviceassistent

Bilka, Salling Group

As a Retail Manager Trainee at Bilka, I was responsible for overseeing the day-to-day operations of the store, ensuring that all processes ran smoothly. My duties included managing staff, resolving on-the-floor issues, and implementing strategies to drive sales. I also played a key role in customer service, handling objections, and ensuring customer satisfaction. My experience in this role allowed me to develop strong leadership and problem-solving skills, as well as a deep understanding of retail management. This position equipped me with the ability to make critical decisions quickly and effectively, contributing to the overall success of the store.

Core Responsibilities:

• Operational Management: Supervised daily store operations to ensure efficiency and customer satisfaction.
• Team Leadership: Managed and coordinated staff activities, providing guidance and support to ensure optimal performance.
• Sales Strategy: Implemented sales strategies to boost revenue and enhance customer experience.
• Problem Solving: Addressed and resolved operational issues, ensuring smooth business operations.


#RetailManagement #SalesStrategy 
#Leadership #ObjectionHandling #CustomerSatisfaction

Retail Manager Trainee

Krisullis

At Krisullis, I served as a Video Consultant, where I provided expert advice and hands-on assistance in video production and brand positioning. My role involved collaborating with clients to create high-quality video content tailored to their brand's message and target audience. I was responsible for every aspect of video creation, from conceptualization to final editing, ensuring that the content was engaging and aligned with the client's marketing goals. Additionally, I offered guidance on leveraging social media platforms to maximize video reach and impact. My work at Krisullis helped clients significantly enhance their online presence and brand visibility.
Core Services:

• Video Production: Developed and edited high-quality video content to align with client branding and objectives.
• Brand Positioning: Assisted clients in crafting video content that effectively communicated their brand's message.
• Social Media Strategy: Provided guidance on optimizing video content for various social media platforms to increase engagement.
• Client Collaboration: Worked closely with clients to understand their vision and deliver content that met their expectations.

#VideoProduction #Branding 
#SocialMediaStrategy #ClientEngagement #Leadership

Video Consultant

Two Perspectives

As the Co-Host of "Two Perspectives," I collaborated with Linda Tilson to produce a podcast dedicated to personal development and self-improvement. We focused on sharing our “aha moments” with our audience to help them gain clarity and direction in their lives. My role involved content planning, hosting episodes, and engaging with listeners on social media platforms. I also contributed to the production of high-quality audio and video content, ensuring that each episode was both informative and engaging. Through this podcast, we built a dedicated following and provided valuable insights that empowered our audience to pursue their personal and professional goals.
Core Contributions:

• Content Creation: Planned and produced podcast episodes that focused on personal development and self-improvement.
• Hosting & Engagement: Co-hosted episodes and engaged with listeners to build a strong and interactive community.
• Social Media Strategy: Promoted podcast content on social media to expand reach and drive listener engagement.
• Audio & Video Production: Ensured the production of high-quality audio and video content for each episode.

#Podcasting #PersonalDevelopment 
#PublicSpeaking #ContentCreation #Leadership


Our mission is to help you to get clarity on what you want to do.

Co Host

Modstrøm

Account manger

Tryg

Agenturet

Paw Sko

Slagsassistent - Slagselev

REMA 1000 Danmark

Ungdomsarbejder

Have you ever found yourself in a situation in which your intuition told you something would happen?

The writing was on the wall

The signs were there for me to see

I carried on anyway

And then one day I found myself dangling upside down in an overturned car.  Thankful to be able to walk away from a crash that many people in similar situations haven’t had the fortune to do so.

I thought I was invincible so I lived as if tomorrow was guaranteed the time seemed limitless and I could do whatever I wanted.

But at that moment, I realized that life and time is a gift to be used wisely.

There was so much more I wanted to achieve than working in retail and recklessly partying every weekend.

But as we have all experienced, changing bad habits is difficult, and I ‘fell off the wagon’ more than once.  However, driven by my desire to fulfill my potential, I persevered.

I invested in a mentor who showed me how to find my passions.  How to build a road map that I could follow to build the life I had dreamt about, but had previously dismissed as impossible, in a haze of drink and drugs.

Slowly, I started to put the puzzle together piece by piece, gaining knowledge in psychology, sales and human behavior. My roles in sales and management and making content gave me a complete understanding of human psychology.

And that path that seemed so rocky at first, led me to meet Mike. Together we formed Company Saviours, to help early-stage companies build their own roadmaps to not only establishing a revenue-generating business but also a life that they find fulfilling and joyful.

Specifically by building a business that will last, by creating a loyal community through a fun and easy content plan, and then we will help you to monetize it

If you want to start leveraging content to grow your business sign up for my free content marketing course below
Getting Leads From Content - Content Marketing For Beginners - https://thegreatdiscovery.com/academy/course/getting-leads-from-content-content-marketing-for-beginners?affiliate=mads

Mads Pleman Rossau

The guy in charge of making sure AI doesn't kill us all just quit Anthropic.

And his resignation letter is... not comforting.

Mrinank Sharma led Anthropic's Safeguards Research Team - the people responsible for making sure AI doesn't help terrorists create bioweapons, doesn't manipulate people into thinking fake things are real, and generally doesn't go off the rails.

He quit Monday and published a letter that basically said "humanity's power is outpacing its wisdom" and hinted at internal pressure to move faster than safety research can keep up with.

Then he said he's moving back to the UK to "become invisible" and write poetry.

Which is... definitely the career pivot you want from your AI safety guy. "Things are fine, I'm just gonna go be a poet now."

His team researched whether AI models could help design biological threats. (Spoiler: they can.)

They studied how chatbots distort people's sense of reality and create emotional dependency.

And his core warning is that competitive pressure between OpenAI, Anthropic, Google, and Meta is pushing everyone to move faster than safety research can responsibly support.

Important context: He did NOT say Anthropic is unsafe. He did NOT whistleblow. He did NOT accuse anyone of wrongdoing.

He just said there's tension between ideal safety pacing and commercial pressure to ship products.

Which... yeah. That tension exists everywhere in AI right now.

This isn't proof the sky is falling. But it's someone deeply embedded in AI safety research deciding "I can't do this anymore" and leaving to write poems.

Make of that what you will.

You can scrape any website, analyze the data, and get actionable insights without writing code or building workflows.

Here's how.

The tool: Apify MCP + Manus AI.

What this actually does:

Apify scrapes real data from websites - social media, YouTube, Reddit, reviews, competitor sites, job posts, anything public.

Manus AI is an agent that can run those scrapers and analyze the results.

Connect them through MCP (Model Context Protocol) and you can extract data + get insights using just prompts.

No workflow building. No code. Just tell it what you need.

Real examples you can run:

Trend research: "Use Apify to scrape the top 50 posts about AI automation from X. Return a table with title, URL, engagement, and a one-line takeaway. Then cluster the takeaways into 5 themes."

Competitive monitoring: "Scrape competitor pricing pages and summarize their pricing models."

Lead research: "Pull company signals from LinkedIn and enrich with contact data. Segment by industry and draft outreach angles."

Market intelligence: "Scrape Reddit comments about automation tools. Summarize patterns and tell me what's changing."

You get structured data back. Manus analyzes it. You get actionable insights.

Why this matters:

Most people use AI for research by asking ChatGPT or Claude questions.

That only works if the information already exists in their training data.

This approach lets AI pull fresh, real-time data from the actual web - then analyze it for you.

You're not guessing. You're making decisions based on real data.

How to set it up:

Step 1: Get your Apify API token from the Integrations section in Apify Console.

Step 2: In Manus, go to Settings - Integrations - Custom MCP Servers - Add Server.

Step 3: Fill in:
- Server name: Apify
- Server URL: The Apify MCP endpoint (found in Apify's MCP documentation)
- Authentication: Bearer token (paste your Apify token)

Step 4: Test connection. Manus pulls the list of Apify scrapers you can use.

Step 5: Start prompting. Tell Manus what to scrape and what to do with the results.

Pro tip: Curate which Apify scrapers Manus can access:

Use the Apify MCP configurator tool to select only the scrapers you actually need.

This prevents Manus from choosing suboptimal scrapers and running up your usage costs.

The bottom line:

Apify MCP + Manus gives you web scraping and data analysis capabilities through simple prompts.

No code. No workflows. No technical setup beyond the initial connection.

Just prompt what you need and get back structured insights based on real web data.

This is how you make AI actually useful for business decisions.

Are you using real-time data or just relying on AI's training knowledge?

I might have just put myself out of work.

I've been using ChatGPT as my workflow architect and it's better at designing automations than I am.

Here's the prompt that did it.

The problem with normal ChatGPT automation advice:

You ask: "How do I automate X?"

You get: Generic suggestions with no failure planning, no cost analysis, and steps that break in production.

It's chat advice, not engineering.

How I use ChatGPT as a workflow architect:

I force it to design systems like an engineer would:
- Define the MVP flow first
- List every step and what data moves between steps
- Call out failure points, retries, and test cases
- Decide tooling based on cost and integration reality, not hype

The prompt that replaced me:

"ROLE
You are my workflow architect and automation QA advisor.

GOAL
Design a reliable automation for: [ONE SENTENCE GOAL].

CONTEXT
My tools: [Make / n8n / Google Drive / Slack / Airtable / HubSpot etc].
Constraints: [budget limits, free-first, no new subs, must handle scale, etc].

OUTPUT FORMAT (do not change)
1) MVP version (minimum steps)
2) Full version (ideal steps)
3) Step-by-step data map (inputs/outputs per step)
4) What can break (by step)
5) Reliability plan (retries, fallbacks, dedupe, logging, alerts)
6) Test plan (at least 10 test cases, including edge cases)
7) Cost estimate (per run and monthly ballpark)
8) Build order (what to implement first)

RULES
- Ask zero questions unless absolutely required, make best assumptions and label them.
- Prefer free tools before paid.
- If a step depends on an external API, specify auth method and rate limit risk."

What I get back:

Real engineering documentation.

Not "you could try Make or Zapier."

Actual step-by-step flows with failure modes, retry logic, and test cases.

The kind of documentation I'd charge clients for.

Why it works:

ChatGPT is good at reasoning through systems when you force structure.

Most people use it like a chat buddy. I use it like a workflow architect.

The "ask zero questions" rule is critical. It forces ChatGPT to make reasonable assumptions and label them, instead of going back and forth asking clarifying questions.

The "prefer free tools" rule keeps costs realistic.

The "cost estimate" section prevents building something that only works on enterprise budgets.

The joking part (but also serious):

I've been designing automation workflows for clients for years.

This prompt designs them faster and catches edge cases I miss.

I might have automated myself out of a job.

The bottom line:

Stop using ChatGPT for vague automation ideas.

Use it as your workflow architect.

Force it to design MVP vs full version, map data flows, plan for failures, estimate costs, and give you a build order.

You'll get actual engineering documentation instead of chat advice.

And if you're a workflow consultant like me, you might also put yourself out of work.

Worth it.

What's one workflow you need designed? Drop it in the comments.

taplio

The Battle

Ido Lechner

Mads Pleman Rossau

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taplio

The Battle

Ido Lechner

Mads Pleman Rossau

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ido Lechner's LinkedIn Performance

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