Peter Jacobs

RogerRoger

🚀 Welcome to RogerRoger!

As the saying goes, ‘The Money Is In The Follow-Up’. This is the heart of RogerRoger, a tool designed to help Sales Pros turn every message into a deal.

It’s like having your email, LinkedIn inbox, sales pipeline, and a hint of CRM in a single tool. Stay organized, collaborate, and manage your deals without missing a beat.

RogerRoger is jam-packed with features, but I won’t list them here. You’ve got to try it yourself! 

Follow us for updates, or drop me a line anytime.

Founder

IkPeter

Helping myself by helping others to exceed expectations. Designing interfaces and solving puzzles at a strategic level makes me happy, and guess what... clients love it too. 😊

Design, Marketing and strategy

Drukwerkdeal.nl

I have enjoyed designing a completely new website (desktop and mobile). An improved checkout and numerous small changes to the information provision in close collaboration with the marketing team had had a direct positive effect on turnover.

Design and strategy

Takeaway.com

How do you approach an emerging app market, and what does this target group expect from your platform. Questions to which I have developed visual and strategic answers in collaboration with the marketing team. Completely renewing the design for mobile, web, and numerous expressions for print, television, and Google Adwords made it possible for Takeaway.com to extend its growth sustainably.

I started RogerRoger with one goal: to cut through the social sales noise, so sales teams can purely focus on building genuine connections and closing deals (…of course, without hating the inbox). 

Social sales isn’t about a magic formula; it’s about hard work, smart tools, and a passion for connecting with the people typing behind the inbox. I know the frustration of juggling endless follow-ups, lost prospects, and messy workflows.

With RogerRoger, we’re here to simplify sales, making it more human and a lot more enjoyable. Because when the inbox works, sales flow.

As for me, I’ve always loved blending creativity with strategy.

With a background in economics, interior architecture, and cross-media design, I’ve worn a few hats over the years, from UI/UX designer at successful companies like Takeaway to freelance consultant helping businesses enhance their user experience.

Design led me to tech, and curiosity kept me building.

Outside of work, I’m a proud father of three, a husband, and a fly-fishing enthusiast.

And like many creatives, I have dyslexia. We all have our quirks, right? (Shoutout to Grammarly.)

Got questions or just want to say hi? I'm one message away.

Reforge

I oversee market expansion for corporate clients in Ukraine.

Business Partner Ukraine

Artifact contributor

Projector Institute

Product Marketing Mentor

Expandi.io

Senior Product Marketing Manager

JMIND

I helped with the discovery (research, analysis, recommended strategy) during the pre-launch stage.

Advisor | Product Marketing

SplitMetrics

I held responsibility for company-wide go-to-market activities, including research, product and feature activation, and adoption. I led the product marketing efforts for two distinct products.

Product Marketing Manager

PandaDoc

I was responsible for defining the Ideal Customer Profile (ICP) strategy for a core stream based on the research I conducted with the team from that core stream. I contributed to the Win-Loss analysis system and led the User Voice portal launch.

VEON

I led the B2B stream within the digital channel, focusing on revenue generation. I also took ownership of the B2B website as a product and drove full-funnel activities following the AARRR framework.

Digital Product Manager

Product Business Manager

One Philosophy

I spearheaded the digital strategy for well-known brands, with a primary focus on Top of Funnel (TOFU) activities.

Digital Marketing Manager/Strategist

Business-Сonstructor

I led a team of 8 specialists in charge of acquisition activities, where our primary focus was on lead generation and increasing Average Revenue Per Account (ARPA).

Head of Performance (Acquisition)

dentsu international

I managed acquisition and brand campaigns for renowned brands on platforms like Google, Facebook, and Twitter. This work was undertaken while representing one of the largest digital agencies worldwide.

Marketing Specialist

Certified Product Marketer PMMC™ | xVeon, xPandaDoc, xSplitMetrics | Mentor | Reforge, Harvard Business School alumni

As a Senior Product Marketing Manager at Expandi, I lead the strategy and execution of customer onboarding and retention programs, go-to-market strategies, and research. Over the past 1.5 years, we achieved 2X growth. 

I have over 7 years of experience in product growth and product marketing, working with B2B companies such as Veon, PandaDoc, and SplitMetrics.

I am passionate about learning and enhancing my skills, and I hold several certifications in product marketing, data-driven product management, monetization and pricing, and leadership. I am also a mentor at Projector Institute, where I share my insights and best practices with aspiring product marketers. 

Using a data-driven and agile approach, my goal is to create value for customers and drive revenue growth for businesses.

taplio

The Battle

Peter Jacobs

Lesia Polivod

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