eBrandBuilders

eBrandBuilders, a Brand Consultancy company, was born – to be a conduit for knowledge transfer. 

We want you to achieve 3 things from our partnership:
1. For you to have a complete but memorable branding framework to develop your brand from inspiration to launch
2. For you to have a detailed brand model that differentiates you from competitors 
3. For you to have specific execution steps  to set and then grow your brand into a seven to nine figure businesses

And we achieve this by:
1. Leveraging our deep expertise with our teams engagements with brands such as Amazon, Starbucks, Porsche and Unilever
2. Conducting weekly brand breakdowns of world-class brands from Lululemon to Lego
3. Designing a a 7 week intensive, coaching program, based on our proprietary methodology
4. Providing free access to most of our content through LinkedIn, TikTok and YouTube

Founder

Author of CHECKOUT | The Step-by-Step, 7C Method to Build a Dominant Ecommerce Brand

RankMyAgent.com

Responsible for the client acquisition, developing partnerships, and enhancing product offering.

Chief Marketing Officer

Avera Inc.

Conceptualized, Developed, and Executing upon multiple online properties in the diverse realm of  Health & Beauty and Real Estate. Leveraging deep corporate marketing exposure to create strong brands in the online consumer space. Managing a core team of individuals including web developers, graphic designers, content writers, and suppliers to run a lean and efficient operation. Strong expertise in all online marketing initiatives, SMM, SEO, advertising, content creation, and monetization.

Skills: Digital Strategy, Brand Development, and Online Marketing.

Chubb

Progressed ACE insurance offerings in the affinity market through brokering partnerships  with Financial Institutions, Retailers, Credit Unions, and Telecoms.

Vice President, Affinity

Desjardins Financial Security

Formulated the overall strategy and thereafter led the overall business development efforts of marketing DFS's credit and direct insurance products to the Financial Institutions, Affinity Players and Credit Unions. Led the pitch of DFS' s insurance offering to potential clients. Prospected and developed partnerships to drive new product development, business results and contributed to generating profitable top line growth. Managed key existing account relationships.

Skills:
Business Development, New Product Development, Strategic Planning, Insurance Marketing, Client Management, Relationship Management, General Management.

Regional Vice President, Business Development

Canadian Tire Financial Services

Appointed to develop, execute, and implement  a comprehensive Digital Strategy for CTFS’ core SBU’s of Retail Banking, Credit Cards, and Insurance services. Developed of a comprehensive growth (core) & diversified strategy (new product development) for the Insurance, Warranty, and Memberships Services division. Constructed a suite of “Identity & Fraud Protection” products. Designed an enterprise-wide category Warranty concept for 470 Canadian Tire retail stores. 

Skills:
Strategic Planning, Brand Development, Product Development, Insurance Marketing, Online Marketing, B2C Marketing, General Management.

Insurance Strategy + Internet Strategy Roles

ICICI Bank Canada

Spearheaded the launch of ICICI Brand in Canada and devised the overall marketing strategy for ICICI Bank. Developed a range of innovative retail banking products including a high rate savings account, GIC’s, and mortgages. Being a start-up opportunity, oversaw complete marketing campaigns and managed relationships with external vendors.

Skills:
Strategic Planning, General Management, Brand Development, Retail Banking Marketing, New Product Development.

Head, Marketing & Public Affairs

Citi

Assisted in the execution of the Live Richly brand in Canada. Implemented marketing plans and programs for Citi MasterCard products. Identified, analyzed and evaluated customer credit card usage behavior and competitive forces for new business-building prospects.

Skills:
Credit Card Marketing, Brand Development, Product Development, General Management, B2C Marketing, Revenue Enhancement.

Assistant Vice President

I deconstruct world-class brands to help build your brand. ✈️ Chief Brander @ eBrandBuilders | 📘 Amazon Best Seller | 🎙️  Host @ eBrandCast

Hi! I am Neil, founder of eBrandBuilders (eBB) with a mission to help young but successful companies into beloved brands.

After completing a BComm and an Ivey MBA in eLeadership, I progressed through the corporate ranks – worked on the Live Richly brand for Citibank, launched the ICICI Brand in Canada, managed a $100M insurance portfolio for Canadian Tire Financial Services, and extended the Desjardins banking brand nationally.

In 2012, I resigned to forge my own path in eCommerce. And quickly failed. Twice. It was then I reached back into my roots, and rigorously applied my corporate branding experience to analyze the top 200 DTC brands. 

From this, I distilled the 7C’s of branding, a process that helped me launch 3 DTC businesses in the health beauty space and had a bonafide exit.  

WHAT PEOPLE ARE SAYING ABOUT OUR BRANDING PROCESS:
🔷 "It gives you the tools you will need to dig deep and create an authentic brand that will stand out and stand the test of time”
🔷 "A tour de force on building ecommerce business(es) in the 2020s"
🔷 "In a space that can sometimes feel saturated where you see the same material from one person to another this was rare and brilliant"
🔷 "As an eCommerce consultant, I gained a much better understanding of how to convey the value of more intentional branding to clients!!!"

The exit further formed the cornerstone of my next venture, eBrandBuilders - where my mission is to deconstruct world class brands to help build your brand step-by-step. 

eBrandBuilders is for you if you are a:

◾ Product hustler. Day to day, you’re absorbed in chasing the magic-bullet solutions toted by gurus online
◾ New business owner. And want to build a solid foundation from the start
◾ Brick-and-mortar brand leader. You’d like to emulate the success of newer entrants into your space
◾ Go-getter. You crave the education, direction, and support to build a highly successful DTC business

Today with eBrandBuilders, I offer help in one of these ways:

➡️ Buy my book Checkout: The Step-by-Step Method to Build a Brand @ ebrandbook.com
➡️ Subscribe to my Free 2X Weekly Newsletter @ ebrandbreakdowns.com
➡️ Watch my 7C Masterclass with one of our clients @ ebrandclass.com
➡️ Book a 1:1 Coaching Call with me @ ebrandcall.com

Neil Verma

Elle R.

Clear Copy Works

Freelance Copywriter + Messaging Strategist

Guessing is for games, not your copy | I turn real client insights into empathetic words that up to 4X revenue for coaches and consultants

Are you copyguessing?

Okay, fine – I just made that word up. But it *should* be a real word because it’s a real issue.

Copyguessing is what I call it when you simply guess what to write.

Instead of writing copy based on the message your clients need to read so they jump at the chance to work with you.

A lot of smart service providers end up copyguessing because they've been told to "just write."

So how do you fix it?

You go deep on client insights:

📱 You put your ear to the ground (okay, eye to the screen) and do social listening.

💻 You check out competitor reviews and testimonials.

📞 You schedule interviews with past ideal clients.

Then you map it all to the right message and communicate your value to your future ideal clients. 

Or you send me a DM, and I'll do all that for you 😉

I take real client insights and turn them into empathetic words that up to 4X revenue for coaches, consultants, and creatives.

In other words, I help you communicate your worth to attract high-quality leads.

(And potentially book 17 new projects in 1 quarter like one of my clients did!)

Here’s how I do that 

⚡️COPY AUDITS: 

Using powerful psychology “hacks,” (I'm sorry, I hate that word, too 😅), I give you personalized improvements to amp up the conversion rates on your landing page or website.

⚡️WEBSITE MESSAGING + REWRITE: 

I get on actual calls with your actual past clients and mine their thoughts to write copy that resonates with future ideal clients.

⚡️SALES COPY THAT CONVERTS: 

I write optimized sales pages that reflect your amazing offer so the launch that’s been stressing you more than your old boss gets results 🔥

Kiss all that copyguessing goodbye 😘

I’ll be over here 

Copyresearching.

Copyempathizing.

And copywriting the message your dream clients need to read. 

Shoot me a DM or email elle@clearcopyworks.com

I’ll catch up with you there 🙌

taplio

The Battle

Neil Verma

Elle R.

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?