We Do Ads

How do we grow Startups, Brands & SME's 10x faster than the rest?

🔥 By building & managing the best digital advertising teams in the world 🔥 

No matter what business you run, we'll source the very best talent in your industry to deliver a 1 in a Million service. 

Want 10x results? Get in touch!

Founding Director

Matineé Agency

We fill high-end events with young & affluent attendees. 
If you want to sell out on release day, whether it's:
- Balls & Galas
- Races & Sports
- Private Members Clubs
& everything in between...

We're the #1 authority on selling out events with the young and wealthy.

Founder

Robusto House

My introduction to the High-End Hospitality industry was becoming Head of Marketing for game-changing events retail company 
https://robustohouse.co.uk/

Robusto House serves 10,000's of punters across the UK every year. Making us the #1 UK (& potentially in the world) cigar events retailer. 
Working such prestigious events like:

⭐ Royal Ascot
⭐ Henley Royal Regatta
⭐ Goodwod
⭐ Chestertons Polo in the Park
⭐ Sandhurst

& many many more.

Head of Events Marketing

In The Mist Events ltd

My first business! 

I started my entrepreneurial journey by dropping out of uni (classic 🙄)& founding In The Mist. A music event company that founded 5 separate successful brands, worked with 100+ promoters, that saw us host 1000’s of uni students across a variety of venues, dancing to the whole spectrum of dance music genres. Good times! Not very profitable… 😅

A business I was truly passionate about. I loved every moment of it. Still to this day I have a soft spot for the party scene…. Watch this space?👀😉

Director & Co-Founder

Filling High-End Hospitality Businesses With Young & Affluent Clientele 🕺 £2m+ Generated for Clients

⚡ I've spent 10+ years running my own small businesses. Now I focus on one thing only👇 

Making advertising online:
✔️ Affordable
✔️ Effective
✔️ And, reliable for UK businesses!

I've made millions for my clients. But, most agencies do nothing but take your cash and leave you with not much to show for it. This is why I developed my 'anti-agency' approach 👇 

⭐️ We only charge low one-time fixed-fees
⭐️ You can spend as much, or little, as you want
⭐️ With no minimum contract lengths

This makes advertising something that every business can benefit from.

Book 15 minutes for your team today & I'll show you exactly how we'd work with you to build a bespoke advertising strategy that fits your needs.

Book a meeting here > calendly.com/isaac-twidale/new-business

DM me anytime 📩
email me at isaac@wedoads.co.uk 🌐
or just call me! +447909836585 ☎️

Isaac Twidale 🕺

Growthack

Director & SEO Consultant

SEO & Content lead for businesses that are positioned for growth. 

Clients include a leading law firm, an HR SaaS tech company and a 125-year-old UK manufacturer.

SEO Consultant 

The Freelance Coalition For Developing Countries

Mentor

Nottingham Trent University

Mentor - NTU Black Leadership Program

Experian

SEO Specialist, part of the B2B Digital Media marketing team across the UK & Ireland (previously including the EMEA regions). 

Delivering strong website performance for lead generation through digital initiatives and projects. 

My responsibilities included assisting with the delivery of Experian's growth strategy through online channels, with a key focus on Technical Organic Search performance (SEO), Analytics, Research, and Conversion Rate Optimisation (CRO).

SEO Specialist

KEVK Digital

Providing support in my spare time to high-potential businesses, helping them scale their online revenue using specialist digital marketing strategies such as:

- Technical SEO
- Content Marketing
- Email Marketing
- Paid Advertising
- Creative Campaigns

Freelance Marketing Consultant

Hallam Internet

Worked with clients such as WEX Europe Services (Esso Fuel Card), British Gypsum (Saint Gobain), Trent College and more. 

Here are some of my highlights:

► Leading the introduction of CRO as a new service offering for Hallam’s clients

► Improved website architecture and increased business leads by over 30% YoY with over 40% Organic growth for a leading, global exhibition stand supplier

► +1,000% in Organic growth YoY for a local Leeds home improvement company and having an immediate impact on leads and organic growth within the first 2 months of SEO

► Improved content effectiveness for several websites with content marketing plans which add true business value as well as traffic, usually over double-digit increases

Owned Media Consultant (SEO, CRO & Content Marketing)

I was promoted to this role and successfully retained a portfolio of over 15 clients. I grew accounts to increase their marketing spend following the implementation of proven digital marketing strategies that ensured a positive ROI and client satisfaction. 

As a Digital Account Manager and Strategist, I had the following achievements:

► Achieved strong performance results for the majority of my clients which led to some accounts doubling their marketing retainer with the agency.

► Managed a portfolio of over 15 clients and provided effective top-level strategies leading to business growth for clients as well as the agency.

► Attended account management training at Google’s London HQ to further improve my account management skills.

I successfully worked with key stakeholders to ensure a clear digital marketing strategy was in place in line with business or financial goals. 

These activities included:

► Digital marketing (SEO, PPC, CRO etc)
► Digital strategy planning
► Project management
► Account management
► Building client relationships
► Business development

Working with specialist teams in:

► Owned Media (SEO, CRO, Content Marketing) 
► Earned Media (Social Media, Link Building, Outreach) 
► Paid Media (PPC, Google Ads, Bing Ads, LinkedIn Ads, Facebook Ads) 
► Web Development (New Website Builds, UX, Design)

Digital Account Manager & Strategist

► SEO for new websites, developed content strategies to grow organic traffic and provided general consultancy

► PPC campaigns to drive more leads and sales for businesses within Google AdWords, Bing Ads and LinkedIn Ads

► Client management skills to allow for client retention and growth

Digital Marketing Executive

NRS Healthcare

Worked in an in-house digital marketing team, gaining insight and knowledge within e-commerce for a healthcare retailer which stocks over 3,000 products. 

Main highlights included:

► Managed Email Marketing: consistently increased revenue month on month at record levels with effective campaigns

► I trained two new starters on how to use Google Analytics due to my proficiency

► Helped achieve the year's PPC revenue target with a spend of over £1m

► Took sole responsibility for updating the CMS: Icon (in-house) and Magento

► Leading calls with agencies namely CRO (Fresh Egg), SEO (Bronco) and PPC (RocketMill) to improve website performance

Junior Digital Marketing Executive

Specsavers

► Responsible for all transactions relating to over 200 Specsavers stores and reconciling the transactions

► Working directly with store directors and relevant departments within head offices to improve the accuracy and integrity of financial records

► Planning daily activities and executing proactive solutions to outstanding issues

► Resolving outstanding queries whilst adhering to monthly deadlines, ensuring the complete reconciliation of store accounts

► Ensuring deadlines, SLA's and KPI's are adhered to.

Bank Reconciliations

► Responsible for extracting financial information (payroll data) whilst producing HMRC and pension contribution returns within strict time-lines

► Advised pension members on schemes and recommended suitable options using payroll systems and data from pension provider

► Worked directly with office staff and stores to resolve complex queries 

► Implemented Auto-Enrolment for any outstanding Specsavers stores due to be in line with new legislation

Pension Analyst

► Exceeded accuracy targets, processing high volumes of Dutch and Irish Stores supplier invoices on a right first time basis, achieving a consistent rate above 99% 
► Analysed received invoices and identified compliance issues
► Pro-actively reviewed entered transactions for errors as per "In house" quality check and amend accordingly, prior to payment
► Ensured evidence of regular reconciliation of financial information and statements are kept by contacting relevant suppliers and store directors in a timely manner 
► Assisted with other tasks as well as my own on an ad-hoc basis due to absences/illnesses.
► Trained new team member

Euro Accounts Payable Administrator

► Nominated for overall Specialist of the month on 3 occasions.
► Won 100% Club award on 5 occasions for great call quality and received positive customer feedback via email on one occasion
► Advised previous Specsavers Lensmail customers, resolving their issues and retained them on the scheme using a soft sales approach 
► Helped Increase team retention rates well over the monthly target of 65% on calls with high performance

Customer Loyalty / Service Specialist

► Won the election to be appointed in the role in which the application process involved a vote after performing a speech addressing all present and future society members
 
► Led the creation of the society's new professional logo to see us into the new academic year and proved so successful that the following year adopted it as well 

► Raising awareness around campus about the society, its events and engaging with students of all backgrounds 

► Actively involved in meetings for the creation of events, the marketing and the sales of tickets

African Caribbean Society (Committee Member) - Marketing & Promotions

Hi there, I'm Kevin – the founding SEO consultant and director. My last job was working in-house for Experian's B2B marketing team across 20 websites within EMEA, UK & Ireland. In the last 4 years, my sole focus has been developing a trusted independent consultancy that delivers effective growth strategies for clients who want more from their agency investment.

We specialise in SEO for complex B2B, local, and international brands.

If we need something else to meet your goals, we’ll hook you up with hand-picked designers, writers, developers and strategists.

As a result, you get first-rate technical expertise and laser-focused advice from experienced specialists who know what they’re talking about.

Kevin Kapezi

The biggest SEO problems have nothing to do with SEO.

We break down the issues senior marketing leaders bring to us the most:

- Migrations that feel risky.
- Broken or unreliable data.
- Problematic tracking setups.

And the patterns tend to be the same.

1. AI is exposing gaps in positioning.
2. Teams can't grow on shaky foundations.

Before you can scale anything, the fundamentals need to work.

❌ A migration isn’t just about redirects.

❌ AI isn’t a shortcut for growth.

❌ And analytics isn’t optional.

In the episode we cover:

📌 Why we specialise in migrations

📌 Why messy inputs make AI useless

📌 Why server-side tracking is essential

📌 Why brands move from “big agencies”

And why transparency matters more now than ever.

This is Part 1 of our 3-part look inside Growthack.io

- It’s honest.

- It’s practical.

- It's fully unscripted!

And it reflects the work we’re doing every day across e-commerce and B2B brands. If you want to understand how we think, this is a good place to start.

Now live on Spotify, YouTube and Apple Podcasts.

I’ll share Parts 2 and 3 next week.

Brands attract new customers with our SEO Systems | eCommerce & B2B | EU Search Awards Winner 2025 ‘Best B2B SEO Campaign’

In this internal episode, Kevin Kapezi, Glen Chamisa and Sarif Sarker take you inside Growthack to unpack the technical work, strategic thinking and d

Open article: EP04 Inside Growthack: How Migrations, Data & AI Are Changing SEO by Kevin Kapezi • 4 min read

EP04 Inside Growthack: How Migrations, Data & AI Are Changing SEO

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Isaac Twidale 🕺

Kevin Kapezi

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The Battle

Isaac Twidale 🕺

Kevin Kapezi

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kevin Kapezi's LinkedIn Performance

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