Isobel Cowell

Head of Social @Kurogo | Creating Thought Leaders Through Personal Branding | Founder of Dear Future Marketer | LinkedIn Top Voice: Next Gen

Building engaged communities in-house at fashion and beauty brands.

Hi, I'm Isobel, Social Media Manager at Tropic Skincare.

At 21, I joined a personal branding start-up as 1 of 3 full-time employees. 6 months in, we'd grown to 8 and I was quickly promoted to Head of Social, growing our clients brands whilst managing my incredible team of content writers and account managers.

But as much as I loved start-up life, fashion and beauty was my calling.

I joined a growing luxury fashion reseller as Social Media Lead, leading the strategy and content for an audience of over 2 million on TikTok, and 600K on Instagram, averaging 1 million views on TikTok weekly. I also assisted in the launch of the #1 TikTok Live Shop in the UK, hosting and moderating shows weekly.

I now work at a growing luxury beauty brand, leading the strategy on all social platforms, working amongst an incredible brand team of 25 to bring the brand vision to life.

So follow along for all things career growth, and fashion and beauty marketing insights.

Founder

An Instagram page teaching you how to grow your personal brands and LinkedIn accounts

MSPS

Brand-coach Trainer Adidas

Huawei

A learning and development assistant's primary responsibility is to provide professional and effective administrative support to the learning and development team. As an L&D assistant, you will be expected to carry out a wide range of duties to support the organisation's HR and L&D function. Responsibility：

Managing Large-scale Training Organization for fresh and experienced employees within EMEA Region; it includes but not limited to participants’ registration, material preparation, training summary and satisfaction survey;
Deal with Local HR representatives requirements/ enquiries/ issues according to company policy and SLA requirement;
Built and maintain relationship with HR Representatives in EMEA Region
Partner closely with Headquarters (China) or regional centers of excellence on a variety of responsibilities as required;
Continuously optimize HR services and processes, to continuously improve work efficiency and data quality;
 Enhance user-experience and satisfaction.

Learning and Development Assistant

Marsh

Looking back I think this experience prepared me for the real world. When I first started working here I was not accustomed to toxic environment,  impossible bosses ,crazy deadlines, and more importantly I learned how to deal with all this negative and make a positive impact.Also learned about how to deal with evil people and how to make it work with them.Bottom line , even though it was the worst possible place i could lend myself in, I am more then confidend that if i made it there, I can make it anywhere.

Fiduciary Accountant

Deloitte

Being in Deloitte Audit practice means working with a team of highly motivated professionals where you will have the opportunity to navigate the multifaceted and demanding regulatory landscape and experience diverse client organizations, industries, and business environments first-hand. 
Participating in audit and reviews of financial statements in compliance with local/international accounting standards
• Working as part of a team
• Interacting with clients on a daily basis, thus expanding your network of finance professionals and industry representatives
• Obtaining and developing an understanding of the Deloitte audit approach, methodology & tools

Audit Analyst

C.S Miandra Baschet 2008

As a basketball coach I was in charge with the training of around 100 children , ages 7 to 18.
My main goal was to teach the basics, and organize friendly games, participate in national tournaments around the country , and make sure they leave the gym with the following values : sportsmanship, discipline, respect, hard work, humbleness, FairPlay.

Basketball Coach

Telekom Romania Mobile

Working as a sales agent my job was to convince clients of other companies that they need to change their supplier and chose Telekom. I was selling wireless internet and tv/mobile subscriptions.Learnt a lot from that job especially not to get emotional when talking with strangers, and also that when you want to sell , you have to ask questions and try to sell feelings not actual products.

Sales Agent

I’m a creative, results-driven professional with a strong focus on people-first leadership. I specialize in developing training programs and onboarding experiences that not only deliver results but also foster personal growth and team success.

With a genuine passion for empowering others, I thrive in leadership roles, where I help individuals reach their full potential and build cohesive, high-performing teams. I excel in fast-paced, high-pressure environments, always delivering results while making sure that people feel supported, valued, and heard.

I’m committed to continuous development, both for myself and the teams I lead, always striving to bring out the best in everyone I work with.

taplio

The Battle

Isobel Cowell

Andrei Cretu

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