Hazel Pan - Content and Inbound Sales Strategist

I publish tutorials, case studies, & resources for growing businesses through digital marketing.

I can be the Wendy Rhoades to your Bobby Axelrod, the Donna to your Harvey Specter, the Pepper Potts to your Tony Stark, or the Alfred to your Bruce Wayne.

I have a simple mission for all my clients, and it's this:

For you to come home at the end of your day, sit back, smile, and relax when you get my email that says: “All done!”

As your dedicated ally, I can help your business by:
...
💪Understanding the "gaps" in your sales funnel
💪Creating direct response copy to fill these gaps
💪Setting up reliable systems for distribution 
...

As they say, proof or it didn’t happen. ;)

So below is a quick rundown of my track record. :)

...
🔥 Generated $480k+ worth of sales from an 8-figure franchising client's email list. - direct response email copywriting and strategy.

🔥 Generated $800k+ (and counting!) for a 9-figure international business training institution and consultancy - full funnel direct response copywriting and strategy. (From the ads to emails used!)

🔥 Achieved between 30 to 90+ percent open rates and between 2 to 30+ leads a week for a 7-figure cold outreach agency’s clients. - Cold email outreach copywriting and strategy.

🔥 Booked 3 to 4+ demos a week for a billionaire venture backed AI SaaS for leads worth potentially 3k to $150k each - Cold email outreach copywriting, strategy, technical setup, and project management.

...

So if you need someone with:

👉A proven track record helping businesses build authority, attract customers, and drive sales...

...
Then send me a message at DM me here and let's chat!

P.S.

Through the years, my content and copy has also been published, shared, mentioned, or cited, by:

✅Ahrefs
✅BuzzSumo
✅Elementor
✅NinjaOutreach
✅Start Infinity
✅Nimbus Note
✅Slator
✅Search Engine People
✅The Write Life
✅Elearning Industry
✅The Entourage
✅GoVisually
✅Soleadify
✅KillerStartups
✅SMBCEO
✅Alley Watch
✅Customer Think
✅Bitrix24
✅Casual PM
✅Indie Hackers
✅VotersDNA
✅Comindware
✅Cloudswave
✅The Hoth

So yeah, just send me a message and let's chat!

Founder

Omnichannel, multimedia content studio for digital products, B2B consulting, SaaS, and ecommerce.

Hazel Pan

Eric B.

Imperio Consulting 

At Imperio Consulting, I lead a mission-driven approach to revolutionize organizational performance and team dynamics. Leveraging over two decades of elite military experience as a Green Beret, I developed the Green Beret Approach—a proven methodology combining adaptability, empathy, and innovation to address complex challenges and drive measurable outcomes.

Why partner with Imperio Consulting? We specialize in:

Elevating Team Performance: Empowering teams with tools and strategies to excel under any circumstances.

Enhancing Organizational Culture: Creating inclusive, resilient environments that foster trust, collaboration, and growth.

Optimizing Processes: Simplifying systems and workflows to maximize efficiency and effectiveness.
Tailored Solutions: Designing strategies that address the unique challenges and opportunities within your organization.

Unlike traditional consulting firms, Imperio Consulting builds lasting partnerships grounded in shared experiences, practical insights, and results-oriented solutions. We are more than advisors—we are your allies in achieving transformative success.

Skills: Team Leadership, Public Speaking, Strategic Management

CEO & Founder

Fast Company Executive Board

Writing about the development of high performing teams for Fast Company Executive
Board, an invitation-only professional organization of company founders, executives, and leaders who are defining the future of business.

Board Member

7th Special Forces Group (Airborne)

In my tenure with the U.S. Army, I climbed the ranks to oversee long-term strategic planning and daily operations for a 300-person battalion.

► I orchestrated an organizational overhaul, leveraging my expertise in communication, planning, and interpersonal skills to manage change effectively.
► I facilitated our unit's involvement in U.S. and global events, expanding our capability and increasing our international teams from five to 12.
► I collaborated with multicultural leaders and Ambassadors in South America, the Arabian Peninsula, and Central Asia to align and support mutual objectives.
► I played a crucial role in establishing a solid bilateral relationship between the U.S. and South America.

Senior Operations Officer

US Army

As Deputy Training Director, I oversaw operations throughout Central Asia and collaborated with multinational partners to integrate intelligence into our training exercises.

► I strategically planned and executed complex worldwide training scenarios mirrored real-world environments.
► I liaised with regional stakeholders to engage in strategic planning, logistics resourcing, and needs negotiation.
► I successfully coordinated two international exercises, enhancing the preparedness of units slated for deployment to Africa and Western Asia.

My areas of expertise included Operations, Leadership, Planning, Problem Solving, Budget Planning, Exercise Development, and Communications.

Deputy Training Director

As Operations Officer, I was tasked with developing high-performing teams and optimizing processes and operations, ensuring success across over 12 international deployments.

► I advised senior leaders on defense operations to streamline authority and effectively direct international units.
► I served as the subject matter expert in unconventional warfare, operations, intelligence fusion, and the execution of complex processes.
► I built robust teams, fine-tuned strategy, and implemented pivotal processes for successful international deployments.

Operations Officer

As the Founder and CEO of Imperio Consulting, I leverage over 25 years of experience in leadership, strategy, and operations to optimize organizational performance. My background as a Green Beret in the U.S. Army is the cornerstone of our unique "Green Beret Approach" at Imperio. This methodology simplifies complex challenges and develops actionable roadmaps for success. Under my leadership, Imperio has been instrumental in transforming team dynamics and driving business growth, focusing on simplicity, adaptability, and collaboration.

"Unlocking Your Team's Potential: Solutions for Optimizing Performance and Enhancing Organizational Culture"

What We Do.

 Imperio Consulting builds strong organizational culture and unlocks team potential through custom-tailored strategies and innovative solutions.

Why Imperio Consulting?

Improved team dynamic and performance
Enhanced organizational cultural
Proven structured processes that increase efficiency 
Customized Solutions

Our How, “The Green Beret Approach.”

The Green Beret Approach leverages shared experience and structure to help clients achieve their goals, taking into account decades of success working with and through global partners. This approach is effective due to its flexibility, empathy, and open-mindedness.

taplio

The Battle

Hazel Pan

Eric B.

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